{"id":14558,"date":"2025-08-14T09:41:58","date_gmt":"2025-08-14T02:41:58","guid":{"rendered":"https:\/\/base.vn\/blog\/?p=14558"},"modified":"2025-08-14T09:41:58","modified_gmt":"2025-08-14T02:41:58","slug":"pipedrive","status":"publish","type":"post","link":"https:\/\/base.vn\/blog\/pipedrive\/","title":{"rendered":"Pipedrive l\u00e0 g\u00ec? So s\u00e1nh Pipedrive v\u1edbi m\u1ed9t s\u1ed1 CRM hi\u1ec7n nay"},"content":{"rendered":"\n

N\u0103m 2021, Pipedrive \u0111\u01b0\u1ee3c Trust Radius vinh danh l\u00e0 m\u1ed9t trong nh\u1eefng ph\u1ea7n m\u1ec1m CRM h\u00e0ng \u0111\u1ea7u v\u00e0 hi\u1ec7n v\u1eabn duy tr\u00ec \u0111i\u1ec3m \u0111\u00e1nh gi\u00e1 \u1ea5n t\u01b0\u1ee3ng l\u00e0 8,0. D\u00f9 v\u1eady, t\u1ea1i Vi\u1ec7t Nam, Pipedrive v\u1eabn l\u00e0 m\u1ed9t c\u00e1i t\u00ean kh\u00e1 m\u1edbi m\u1ebb. V\u1eady Pipedrive l\u00e0 g\u00ec? Ph\u1ea7n m\u1ec1m n\u00e0y c\u00f3 nh\u1eefng t\u00ednh n\u0103ng n\u1ed5i b\u1eadt n\u00e0o v\u00e0 chi ph\u00ed s\u1eed d\u1ee5ng ra sao? Li\u1ec7u \u0111\u00e2y c\u00f3 ph\u1ea3i l\u00e0 gi\u1ea3i ph\u00e1p CRM l\u00fd t\u01b0\u1edfng m\u00e0 doanh nghi\u1ec7p c\u1ee7a b\u1ea1n \u0111ang t\u00ecm ki\u1ebfm? H\u00e3y c\u00f9ng Base Blog<\/a> kh\u00e1m ph\u00e1 c\u00e2u tr\u1ea3 l\u1eddi trong b\u00e0i vi\u1ebft d\u01b0\u1edbi \u0111\u00e2y.<\/p>\n\n\n\n

1. Pipedrive l\u00e0 g\u00ec?<\/strong><\/h2>\n\n\n\n

Pipedrive<\/strong> l\u00e0 ph\u1ea7n m\u1ec1m qu\u1ea3n l\u00fd quan h\u1ec7 kh\u00e1ch h\u00e0ng (CRM) \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf \u0111\u01a1n gi\u1ea3n, d\u1ec5 s\u1eed d\u1ee5ng, \u0111i k\u00e8m v\u1edbi m\u1ed9t b\u1ea3ng gi\u00e1 ph\u1ea3i ch\u0103ng \u0111\u1ec3 ph\u00f9 h\u1ee3p v\u1edbi c\u00e1c doanh nghi\u1ec7p nh\u1ecf v\u00e0 v\u1eeba. V\u1edbi Pipedrive, c\u00e1c doanh nghi\u1ec7p c\u00f3 th\u1ec3 theo d\u00f5i \u0111\u01b0\u1eddng \u1ed1ng b\u00e1n h\u00e0ng (sales pipeline), qu\u1ea3n l\u00fd kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng, \u0111o l\u01b0\u1eddng hi\u1ec7u qu\u1ea3 doanh s\u1ed1 v\u00e0 t\u1ef1 \u0111\u1ed9ng h\u00f3a to\u00e0n b\u1ed9 quy tr\u00ecnh b\u00e1n h\u00e0ng t\u1ea1i m\u1ed9t h\u1ec7 th\u1ed1ng duy nh\u1ea5t.<\/p>\n\n\n\n

Nhi\u1ec7m v\u1ee5 c\u1ed1t l\u00f5i c\u1ee7a Pipedrive l\u00e0 h\u1ed7 tr\u1ee3 doanh nghi\u1ec7p thi\u1ebft l\u1eadp v\u00e0 qu\u1ea3n l\u00fd \u0111\u01b0\u1eddng \u1ed1ng (k\u00eanh) b\u00e1n h\u00e0ng m\u1ed9t c\u00e1ch linh ho\u1ea1t. \u0110\u01b0\u1eddng \u1ed1ng b\u00e1n h\u00e0ng m\u00f4 ph\u1ecfng h\u00e0nh tr\u00ecnh nh\u00e2n vi\u00ean Sales \u0111\u1ed3ng h\u00e0nh v\u00e0 ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng, t\u1eeb khi h\u1ecd c\u00f2n l\u00e0 c\u01a1 h\u1ed9i \u0111\u1ebfn khi tr\u1edf th\u00e0nh kh\u00e1ch h\u00e0ng ch\u00ednh th\u1ee9c.<\/p>\n\n\n\n

Sau \u0111\u00e2y l\u00e0 m\u1ed9t s\u1ed1 l\u1ee3i \u00edch \u0111\u00e1ng k\u1ec3 khi doanh nghi\u1ec7p s\u1eed d\u1ee5ng gi\u1ea3i ph\u00e1p CRM c\u1ee7a Pipedrive:<\/p>\n\n\n\n

\u2013 Cho ph\u00e9p t\u00f9y ch\u1ec9nh quy tr\u00ecnh l\u00e0m vi\u1ec7c: <\/strong>Doanh nghi\u1ec7p c\u00f3 th\u1ec3 t\u00f9y ch\u1ec9nh c\u00e1c tr\u01b0\u1eddng, giai \u0111o\u1ea1n v\u00e0 quy tr\u00ecnh l\u00e0m vi\u1ec7c \u0111\u1ec3 ph\u00f9 h\u1ee3p h\u01a1n v\u1edbi nhu c\u1ea7u kinh doanh ri\u00eang c\u1ee7a m\u00ecnh.<\/p>\n\n\n\n

\u2013 Chatbot t\u1ef1 \u0111\u1ed9ng:<\/strong> C\u00e1c chatbot n\u00e0y t\u01b0\u01a1ng t\u00e1c v\u1edbi kh\u00e1ch truy c\u1eadp, thu th\u1eadp th\u00f4ng tin c\u1ea7n thi\u1ebft v\u00e0 t\u1ef1 \u0111\u1ed9ng th\u00eam kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng v\u00e0o \u0111\u01b0\u1eddng \u1ed1ng b\u00e1n h\u00e0ng. Nh\u1edd \u0111\u00f3, doanh nghi\u1ec7p c\u00f3 th\u1ec3 n\u1eafm b\u1eaft \u0111\u01b0\u1ee3c t\u1ea5t c\u1ea3 c\u00e1c c\u01a1 h\u1ed9i ngay c\u1ea3 khi ngo\u00e0i gi\u1edd l\u00e0m vi\u1ec7c.<\/p>\n\n\n\n

\u2013 B\u1ed9 t\u00ednh n\u0103ng d\u1ec5 s\u1eed d\u1ee5ng: <\/strong>Pipedrive \u0111\u01b0\u1ee3c \u0111\u00e1nh gi\u00e1 cao b\u1edfi giao di\u1ec7n th\u00e2n thi\u1ec7n v\u1edbi ng\u01b0\u1eddi d\u00f9ng, gi\u00fap nh\u00f3m b\u00e1n h\u00e0ng c\u00f3 th\u1ec3 nhanh ch\u00f3ng l\u00e0m quen v\u1edbi CRM<\/a> m\u00e0 kh\u00f4ng c\u1ea7n nhi\u1ec1u th\u1eddi gian \u0111\u00e0o t\u1ea1o chuy\u00ean s\u00e2u.<\/p>\n\n\n\n

\u2013 T\u1ef1 \u0111\u1ed9ng h\u00f3a c\u00e1c t\u00e1c v\u1ee5:<\/strong> Pipedrive cho ph\u00e9p doanh nghi\u1ec7p t\u1ef1 \u0111\u1ed9ng h\u00f3a c\u00e1c t\u00e1c v\u1ee5 l\u1eb7p \u0111i l\u1eb7p l\u1ea1i nh\u01b0 g\u1eedi email theo d\u00f5i, c\u1eadp nh\u1eadt giao d\u1ecbch ho\u1eb7c ph\u00e2n c\u00f4ng nhi\u1ec7m v\u1ee5. Nh\u1edd \u0111\u00f3, \u0111\u1ed9i ng\u0169 nh\u00e2n vi\u00ean c\u00f3 th\u1ec3 gi\u1ea3m t\u1ea3i \u0111\u01b0\u1ee3c c\u00e1c c\u00f4ng vi\u1ec7c h\u00e0nh ch\u00ednh v\u00e0 t\u1eadp trung nhi\u1ec1u h\u01a1n v\u00e0o ho\u1ea1t \u0111\u1ed9ng b\u00e1n h\u00e0ng.<\/p>\n\n\n\n

\"Pipedrive<\/figure>\n\n\n\n

2. T\u00ednh n\u0103ng n\u1ed5i b\u1eadt c\u1ee7a ph\u1ea7n m\u1ec1m Pipedrive<\/strong><\/h2>\n\n\n\n

Pipedrive cung c\u1ea5p cho doanh nghi\u1ec7p m\u1ed9t lo\u1ea1t c\u00e1c t\u00ednh n\u0103ng li\u00ean quan \u0111\u1ebfn qu\u1ea3n l\u00fd d\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng, t\u1eeb vi\u1ec7c t\u1eadp h\u1ee3p, l\u00e0m s\u1ea1ch v\u00e0 theo d\u00f5i d\u1eef li\u1ec7u, \u0111\u1ebfn vi\u1ec7c h\u1ee3p l\u00fd h\u00f3a c\u00e1c quy tr\u00ecnh b\u00e1n h\u00e0ng c\u1ed1t l\u00f5i nh\u01b0 t\u00ecm ki\u1ebfm, ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng v\u00e0 qu\u1ea3n l\u00fd k\u00eanh b\u00e1n h\u00e0ng. C\u1ee5 th\u1ec3, m\u1ed9t s\u1ed1 t\u00ednh n\u0103ng \u0111\u00e1ng ch\u00fa \u00fd nh\u1ea5t c\u1ee7a Pipedrive bao g\u1ed3m:<\/p>\n\n\n\n

2.1 Qu\u1ea3n l\u00fd \u0111\u01b0\u1eddng \u1ed1ng b\u00e1n h\u00e0ng tr\u1ef1c quan d\u1ea1ng Kanban<\/strong><\/h3>\n\n\n\n

Pipedrive cung c\u1ea5p \u0111\u01b0\u1eddng \u1ed1ng b\u00e1n h\u00e0ng \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf d\u1ea1ng b\u1ea3ng Kanban v\u1edbi thao t\u00e1c “k\u00e9o v\u00e0 th\u1ea3” ti\u1ec7n l\u1ee3i, cho ph\u00e9p c\u00e1c nh\u00f3m b\u00e1n h\u00e0ng d\u1ec5 d\u00e0ng theo d\u00f5i ti\u1ebfn \u0111\u1ed9 giao d\u1ecbch theo h\u00e0nh tr\u00ecnh c\u1ee7a kh\u00e1ch h\u00e0ng.<\/p>\n\n\n\n

Doanh nghi\u1ec7p c\u00f3 th\u1ec3 t\u00f9y ch\u1ec9nh c\u00e1c giai \u0111o\u1ea1n trong \u0111\u01b0\u1eddng \u1ed1ng \u0111\u1ec3 ph\u00f9 h\u1ee3p v\u1edbi quy tr\u00ecnh b\u00e1n h\u00e0ng c\u1ee7a m\u00ecnh, v\u00ed d\u1ee5 nh\u01b0 t\u1ea1o ra c\u00e1c c\u1ed9t: “\u0110\u1ea1t chu\u1ea9n”, “B\u1ea3n demo”, “\u0110\u1ec1 xu\u1ea5t” v\u00e0 “\u0110\u00e3 ch\u1ed1t giao d\u1ecbch”. Khi giao d\u1ecbch c\u00f3 ti\u1ebfn tri\u1ec3n, nh\u00e2n vi\u00ean ch\u1ec9 c\u1ea7n k\u00e9o giao d\u1ecbch \u0111\u1ebfn c\u1ed9t t\u01b0\u01a1ng \u1ee9ng, gi\u00fap duy tr\u00ec c\u00e1i nh\u00ecn r\u00f5 r\u00e0ng v\u1ec1 k\u00eanh b\u00e1n h\u00e0ng v\u00e0 d\u1ec5 d\u00e0ng x\u00e1c \u0111\u1ecbnh c\u00e1c h\u00e0nh \u0111\u1ed9ng ti\u1ebfp theo.<\/p>\n\n\n\n

Ngo\u00e0i ra, Pipedrive c\u00f2n cung c\u1ea5p b\u00e1o c\u00e1o v\u1ec1 th\u1eddi h\u1ea1n giao d\u1ecbch, h\u1ed7 tr\u1ee3 x\u00e1c \u0111\u1ecbnh c\u00e1c giao d\u1ecbch b\u1ecb k\u00e9o d\u00e0i h\u01a1n th\u1eddi gian \u201cch\u1ed1t\u201d trung b\u00ecnh. Nh\u1edd ph\u00e2n t\u00edch d\u1eef li\u1ec7u n\u00e0y, doanh nghi\u1ec7p c\u00f3 th\u1ec3 nhanh ch\u00f3ng nh\u1eadn di\u1ec7n v\u00e0 kh\u1eafc ph\u1ee5c c\u00e1c \u0111i\u1ec3m ngh\u1ebdn trong quy tr\u00ecnh b\u00e1n h\u00e0ng.<\/p>\n\n\n\n

2.2 Qu\u1ea3n l\u00fd li\u00ean h\u1ec7 v\u00e0 giao ti\u1ebfp to\u00e0n di\u1ec7n<\/strong><\/h3>\n\n\n\n

V\u1edbi Pipedrive, doanh nghi\u1ec7p c\u00f3 th\u1ec3 d\u1ec5 d\u00e0ng s\u1eafp x\u1ebfp v\u00e0 t\u1eadp h\u1ee3p c\u00e1c th\u00f4ng tin li\u00ean h\u1ec7 c\u1ee7a kh\u00e1ch h\u00e0ng hi\u1ec7n t\u1ea1i l\u1eabn kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng theo t\u00ean, email, s\u1ed1 \u0111i\u1ec7n tho\u1ea1i, c\u00f4ng ty v\u00e0 ch\u1ee9c danh. \u0110\u1ed3ng th\u1eddi doanh nghi\u1ec7p c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng c\u00e1c tr\u01b0\u1eddng t\u00f9y ch\u1ec9nh \u0111\u1ec3 l\u01b0u tr\u1eef c\u00e1c th\u00f4ng tin b\u1ed5 sung v\u1ec1 ng\u00e0nh, ngu\u1ed3n kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng ho\u1eb7c s\u1edf th\u00edch c\u1ee7a kh\u00e1ch h\u00e0ng.<\/p>\n\n\n\n

B\u00ean c\u1ea1nh \u0111\u00f3, Pipedrive c\u00f2n cho ph\u00e9p ghi l\u1ea1i v\u00e0 xem to\u00e0n b\u1ed9 l\u1ecbch s\u1eed t\u01b0\u01a1ng t\u00e1c v\u1edbi kh\u00e1ch h\u00e0ng, bao g\u1ed3m email, cu\u1ed9c g\u1ecdi, cu\u1ed9c h\u1ecdp v\u00e0 ghi ch\u00fa. L\u1ecbch s\u1eed giao ti\u1ebfp \u0111\u1ea7y \u0111\u1ee7 n\u00e0y gi\u00fap nh\u00e2n vi\u00ean Sales t\u1ea1o ra nh\u1eefng cu\u1ed9c tr\u00f2 chuy\u1ec7n c\u00f3 gi\u00e1 tr\u1ecb h\u01a1n v\u00e0 thuy\u1ebft ph\u1ee5c kh\u00e1ch h\u00e0ng t\u1ed1t h\u01a1n.<\/p>\n\n\n\n

2.3 T\u00edch h\u1ee3p li\u1ec1n m\u1ea1ch v\u1edbi c\u00e1c c\u00f4ng c\u1ee5 c\u1ee7a b\u00ean th\u1ee9 ba<\/strong><\/h3>\n\n\n\n

Marketplace Integrations c\u1ee7a Pipedrive cung c\u1ea5p kh\u1ea3 n\u0103ng k\u1ebft n\u1ed1i v\u1edbi h\u01a1n 500 c\u00f4ng c\u1ee5 \u0111\u1ed1i t\u00e1c, bao g\u1ed3m c\u00e1c n\u1ec1n t\u1ea3ng ph\u1ed5 bi\u1ebfn nh\u01b0 Google, QuickBooks, Asana v\u00e0 Slack. V\u00ed d\u1ee5, t\u00edch h\u1ee3p Pipedrive v\u1edbi n\u1ec1n t\u1ea3ng t\u1ef1 \u0111\u1ed9ng h\u00f3a ti\u1ebfp th\u1ecb c\u1ee7a HubSpot \u0111\u1ec3 k\u00edch ho\u1ea1t c\u00e1c chi\u1ebfn d\u1ecbch email marketing c\u00e1 nh\u00e2n h\u00f3a. Ho\u1eb7c, k\u1ebft h\u1ee3p v\u1edbi DocuSign \u0111\u1ec3 c\u00f3 th\u1ec3 g\u1eedi v\u00e0 k\u00fd h\u1ee3p \u0111\u1ed3ng \u0111i\u1ec7n t\u1eed tr\u1ef1c ti\u1ebfp t\u1eeb Pipedrive.<\/p>\n\n\n

\n
\"T\u00ednh<\/figure><\/div>\n\n\n

3. Chi ph\u00ed s\u1eed d\u1ee5ng Pipedrive l\u00e0 bao nhi\u00eau?<\/strong><\/h2>\n\n\n\n

\u0110\u01b0\u1ee3c \u0111\u1ecbnh v\u1ecb l\u00e0 m\u1ed9t gi\u1ea3i ph\u00e1p CRM d\u00e0nh cho c\u00e1c c\u00f4ng ty nh\u1ecf v\u00e0 v\u1eeba, n\u00ean gi\u00e1 kh\u1edfi \u0111i\u1ec3m c\u1ee7a  Pipedrive l\u00e0 t\u1eeb 14 USD\/ng\u01b0\u1eddi d\u00f9ng\/th\u00e1ng (kho\u1ea3ng 355.000 VND). N\u1ebfu ch\u1ec9 x\u00e9t v\u1ec1 m\u1eb7t chi ph\u00ed th\u00ec m\u1ee9c gi\u00e1 n\u00e0y th\u1ea5p h\u01a1n \u0111\u00e1ng k\u1ec3 so v\u1edbi c\u00e1c “\u00f4ng l\u1edbn” nh\u01b0 Salesforce v\u00e0 HubSpot. Tuy nhi\u00ean, khi so s\u00e1nh v\u1edbi c\u00e1c ph\u1ea7n m\u1ec1m CRM<\/a> n\u1ed9i \u0111\u1ecba t\u1ea1i Vi\u1ec7t Nam nh\u01b0 Base CRM, gi\u00e1 c\u1ee7a Pipedrive c\u00f3 ph\u1ea7n cao h\u01a1n.<\/p>\n\n\n\n

Hi\u1ec7n t\u1ea1i, Pipedrive cung c\u1ea5p 5 g\u00f3i d\u1ecbch v\u1ee5: Essential, Advanced, Professional, Power, v\u00e0 Enterprise. Chi ph\u00ed m\u00e0 doanh nghi\u1ec7p c\u1ea7n tr\u1ea3 s\u1ebd ph\u1ee5 thu\u1ed9c v\u00e0o s\u1ed1 l\u01b0\u1ee3ng ng\u01b0\u1eddi d\u00f9ng m\u1ed7i th\u00e1ng v\u00e0 h\u00ecnh th\u1ee9c thanh to\u00e1n (h\u00e0ng th\u00e1ng ho\u1eb7c h\u00e0ng n\u0103m). B\u1ea3ng gi\u00e1 t\u1ed5ng qu\u00e1t c\u1ee7a Pipedrive nh\u01b0 sau:<\/p>\n\n\n\n

<\/td>Essential<\/strong><\/td>Advanced<\/strong><\/td>Professional<\/strong><\/td>Power<\/strong><\/td>Enterprise<\/strong><\/td><\/tr>
Thanh to\u00e1n h\u00e0ng th\u00e1ng<\/strong><\/td>14 USD\/ng\u01b0\u1eddi d\u00f9ng<\/td>34 USD\/ng\u01b0\u1eddi d\u00f9ng<\/td>49 USD\/ng\u01b0\u1eddi d\u00f9ng<\/td>64 USD\/ng\u01b0\u1eddi d\u00f9ng<\/td>99 USD\/ng\u01b0\u1eddi d\u00f9ng<\/td><\/tr>
Thanh to\u00e1n h\u00e0ng n\u0103m<\/strong><\/td>24 USD\/ng\u01b0\u1eddi d\u00f9ng<\/td>44 USD\/ng\u01b0\u1eddi d\u00f9ng<\/td>64 USD\/ng\u01b0\u1eddi d\u00f9ng<\/td>79 USD\/ng\u01b0\u1eddi d\u00f9ng<\/td>129 USD\/ng\u01b0\u1eddi d\u00f9ng<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n

Kh\u00f4ng d\u1ec5 \u0111\u1ec3 di\u1ec5n gi\u1ea3i t\u1ea5t c\u1ea3 c\u00e1c t\u00ednh n\u0103ng c\u1ee7a t\u1eebng g\u00f3i, v\u00ec v\u1eady, theo Base Blog t\u00ecm hi\u1ec3u th\u00ec c\u00e1c g\u00f3i ph\u1ed5 bi\u1ebfn nh\u1ea5t l\u00e0 Essential v\u00e0 Advanced, v\u00ec ch\u00fang ph\u00f9 h\u1ee3p v\u1edbi nhu c\u1ea7u c\u1ee7a \u0111a s\u1ed1 c\u00e1c doanh nghi\u1ec7p nh\u1ecf v\u00e0 v\u1eeba.<\/p>\n\n\n\n

Essential th\u00ec ph\u00f9 h\u1ee3p v\u1edbi nh\u1eefng c\u00f4ng ty ch\u1ec9 c\u00f3 1 ho\u1eb7c 2 ng\u01b0\u1eddi d\u00f9ng v\u00e0 \u0111ang trong giai \u0111o\u1ea1n l\u00e0m quen v\u1edbi CRM th\u00f4ng qua c\u00e1c t\u00ednh n\u0103ng c\u01a1 b\u1ea3n nh\u01b0 t\u00f9y ch\u1ec9nh \u0111\u01b0\u1eddng \u1ed1ng b\u00e1n h\u00e0ng, theo d\u00f5i t\u01b0\u01a1ng t\u00e1c v\u1edbi kh\u00e1ch h\u00e0ng, nh\u1eadp v\u00e0 xu\u1ea5t d\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng.<\/p>\n\n\n\n

Trong khi \u0111\u00f3, Advanced th\u00ec t\u1ed1i \u01b0u h\u01a1n cho c\u00e1c c\u00f4ng ty c\u00f3 t\u1eeb 3 \u0111\u1ebfn 20 ng\u01b0\u1eddi d\u00f9ng v\u00e0 mu\u1ed1n truy c\u1eadp c\u00e1c t\u00ednh n\u0103ng cao nh\u01b0 t\u00edch h\u1ee3p email v\u1edbi Gmail v\u00e0 Outlook, c\u1eadp nh\u1eadt v\u00e0 theo d\u00f5i s\u1ea3n ph\u1ea9m trong k\u00eanh b\u00e1n h\u00e0ng v\u00e0 t\u1ef1 \u0111\u1ed9ng h\u00f3a t\u00e1c v\u1ee5 b\u00e1n h\u00e0ng.<\/p>\n\n\n\n

Ngo\u00e0i ra, trong qu\u00e1 tr\u00ecnh s\u1eed d\u1ee5ng d\u1ecbch v\u1ee5, doanh nghi\u1ec7p c\u00f3 th\u1ec3 ph\u00e1t sinh th\u00eam chi ph\u00ed \u0111\u1ec3 mua c\u00e1c ti\u1ec7n \u00edch b\u1ed5 sung nh\u01b0 LeadBooster, Web Visitors v\u00e0 Campaigns. C\u00e1c ti\u1ec7n \u00edch n\u00e0y c\u00f3 m\u1ee9c gi\u00e1 kh\u1edfi \u0111i\u1ec3m t\u1eeb 16 USD\/th\u00e1ng (kho\u1ea3ng 407.000 VND).<\/p>\n\n\n\n

4. \u01afu \u0111i\u1ec3m v\u00e0 nh\u01b0\u1ee3c \u0111i\u1ec3m c\u1ee7a ph\u1ea7n m\u1ec1m Pipedrive<\/strong><\/h2>\n\n\n\n

Kh\u00f4ng c\u00f3 s\u1ea3n ph\u1ea9m n\u00e0o ho\u00e0n h\u1ea3o cho t\u1ea5t c\u1ea3 doanh nghi\u1ec7p, v\u00e0 Pipedrive c\u0169ng kh\u00f4ng ngo\u1ea1i l\u1ec7. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 nh\u1eefng \u0111\u00e1nh gi\u00e1 kh\u00e1ch quan v\u1ec1 \u0111i\u1ec3m m\u1ea1nh v\u00e0 h\u1ea1n ch\u1ebf c\u1ee7a ph\u1ea7n m\u1ec1m n\u00e0y:<\/p>\n\n\n\n

4.1 \u01afu \u0111i\u1ec3m c\u1ee7a Pipedrive<\/strong><\/h3>\n\n\n\n

\u2013 Giao di\u1ec7n r\u1ea5t d\u1ec5 s\u1eed d\u1ee5ng:<\/strong><\/p>\n\n\n\n

V\u1edbi nh\u1eefng ai \u0111\u00e3 t\u1eebng ti\u1ebfp x\u00fac v\u1edbi CRM th\u00ec s\u1ebd c\u1ea3m th\u1ea5y ch\u1ebf \u0111\u1ed9 qu\u1ea3n l\u00fd \u0111\u01b0\u1eddng \u1ed1ng b\u00e1n h\u00e0ng c\u1ee7a Pipedrive r\u1ea5t th\u00e2n thu\u1ed9c. C\u00e1c giai \u0111o\u1ea1n, giao d\u1ecbch v\u00e0 b\u1ed9 l\u1ecdc \u0111\u1ec1u hi\u1ec3n th\u1ecb r\u00f5 r\u00e0ng v\u00e0 g\u1ecdn g\u00e0ng, kh\u00f4ng c\u1ea7n nhi\u1ec1u thao t\u00e1c \u0111i\u1ec1u h\u01b0\u1edbng \u0111\u1ec3 xem to\u00e0n b\u1ed9 th\u00f4ng tin.<\/p>\n\n\n\n

B\u00ean c\u1ea1nh \u0111\u00f3, \u1ee9ng d\u1ee5ng di \u0111\u1ed9ng iOS v\u00e0 Android c\u1ee7a Pipedrive c\u0169ng d\u1ec5 s\u1eed d\u1ee5ng t\u01b0\u01a1ng t\u1ef1 nh\u01b0 giao di\u1ec7n desktop. Ch\u00fang c\u0169ng c\u00f3 \u0111\u1ea7y \u0111\u1ee7 t\u00ednh n\u0103ng v\u00e0 ti\u1ec7n l\u1ee3i cho nh\u1eefng \u0111\u1ed9i nh\u00f3m b\u00e1n h\u00e0ng th\u01b0\u1eddng xuy\u00ean di chuy\u1ec3n ngo\u00e0i v\u0103n ph\u00f2ng.<\/p>\n\n\n\n

\u2013 Ti\u1ec7n \u00edch b\u1ed5 sung h\u1ed7 tr\u1ee3 ti\u1ebfp th\u1ecb v\u00e0 t\u1ea1o kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng:<\/strong><\/p>\n\n\n\n

Pipedrive cung c\u1ea5p nhi\u1ec1u ti\u1ec7n \u00edch b\u1ed5 sung cho ti\u1ebfp th\u1ecb v\u00e0 t\u1ea1o kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng m\u00e0 doanh nghi\u1ec7p c\u00f3 th\u1ec3 mua th\u00eam \u0111\u1ec3 c\u1ea3i thi\u1ec7n ho\u1ea1t \u0111\u1ed9ng kinh doanh, bao g\u1ed3m: bi\u1ec3u m\u1eabu trang web, tr\u00ecnh tr\u00f2 chuy\u1ec7n tr\u00ean trang web, ti\u1ebfp th\u1ecb qua email v\u00e0 l\u00ean l\u1ecbch h\u1ecdp. H\u1ea7u h\u1ebft c\u00e1c ti\u1ec7n \u00edch b\u1ed5 sung n\u00e0y \u0111\u01b0\u1ee3c s\u1eafp x\u1ebfp m\u1ed9t c\u00e1ch g\u1ecdn g\u00e0ng, kh\u00f4ng g\u00e2y x\u00e1o tr\u1ed9n quy tr\u00ecnh l\u00e0m vi\u1ec7c c\u1ee7a nh\u00e2n vi\u00ean Sales.<\/p>\n\n\n\n

\u2013 Gi\u00e1 c\u1ea3 ph\u1ea3i ch\u0103ng cho c\u00e1c c\u00f4ng ty nh\u1ecf:<\/strong><\/p>\n\n\n\n

So v\u1edbi c\u00e1c CRM c\u00f9ng ph\u00e2n kh\u00fac kh\u00e1c, c\u00e1c g\u00f3i d\u1ecbch v\u1ee5 c\u1ee7a Pipedrive \u0111\u01b0\u1ee3c \u0111\u00e1nh gi\u00e1 l\u00e0 c\u1ea1nh tranh h\u01a1n r\u1ea5t nhi\u1ec1u. M\u1eb7c d\u00f9 kh\u00f4ng c\u00f3 g\u00f3i mi\u1ec5n ph\u00ed, nh\u01b0ng m\u1ee9c gi\u00e1 cho g\u00f3i c\u01a1 b\u1ea3n v\u1eabn th\u1ea5p \u1edf m\u1ee9c 24USD\/ng\u01b0\u1eddi d\u00f9ng\/th\u00e1ng v\u1edbi h\u00ecnh th\u1ee9c thanh to\u00e1n h\u00e0ng th\u00e1ng.<\/p>\n\n\n\n

G\u00f3i \u0111\u1eaft nh\u1ea5t c\u1ee7a Pipedrive ch\u1ec9 c\u00f3 gi\u00e1 99 USD\/ng\u01b0\u1eddi d\u00f9ng\/th\u00e1ng. \u0110\u00e2y l\u00e0 m\u1ee9c gi\u00e1 t\u01b0\u01a1ng t\u1ef1 nh\u01b0 c\u00e1c g\u00f3i CRM t\u1ea7m trung c\u1ee7a HubSpot v\u00e0 Salesforce. Ngo\u00e0i ra, m\u1ee9c chi\u1ebft kh\u1ea5u khi thanh to\u00e1n h\u00e0ng n\u0103m c\u1ee7a Pipedrive c\u0169ng \u0111\u01b0\u1ee3c xem l\u00e0 h\u00e0o ph\u00f3ng h\u01a1n h\u1eb3n so v\u1edbi c\u00e1c CRM kh\u00e1c tr\u00ean th\u1ecb tr\u01b0\u1eddng.<\/p>\n\n\n\n

\u2013 T\u00f9y ch\u1ecdn t\u00edch h\u1ee3p \u0111a d\u1ea1ng v\u00e0 phong ph\u00fa:<\/strong><\/p>\n\n\n\n

Pipedrive c\u00f3 kh\u1ea3 n\u0103ng t\u00edch h\u1ee3p v\u1edbi h\u01a1n 500 c\u00f4ng c\u1ee5 v\u00e0 h\u1ec7 th\u1ed1ng c\u1ee7a c\u00e1c b\u00ean \u0111\u1ed1i t\u00e1c th\u00f4ng qua API m\u1edf, bao g\u1ed3m t\u00edch h\u1ee3p v\u1edbi c\u00e1c \u1ee9ng d\u1ee5ng email, c\u00f4ng c\u1ee5 ti\u1ebfp th\u1ecb t\u1ef1 \u0111\u1ed9ng v\u00e0 ph\u1ea7n m\u1ec1m k\u1ebf to\u00e1n.<\/p>\n\n\n\n

4.2 Nh\u01b0\u1ee3c \u0111i\u1ec3m c\u1ee7a Pipedrive<\/strong><\/h3>\n\n\n\n

\u2013 H\u1ea1n ch\u1ebf trong vi\u1ec7c t\u00f9y ch\u1ec9nh quy tr\u00ecnh l\u00e0m vi\u1ec7c:<\/strong><\/p>\n\n\n\n

M\u1eb7c d\u00f9 doanh nghi\u1ec7p c\u00f3 th\u1ec3 t\u00f9y ch\u1ec9nh Pipedrive \u0111\u1ec3 ph\u00f9 h\u1ee3p h\u01a1n v\u1edbi quy tr\u00ecnh l\u00e0m vi\u1ec7c \u0111\u1eb7c th\u00f9 c\u1ee7a m\u00ecnh, nh\u01b0ng m\u1ee9c \u0111\u1ed9 t\u00f9y ch\u1ec9nh n\u00e0y ch\u01b0a cao. C\u00e1c doanh nghi\u1ec7p c\u00f3 quy tr\u00ecnh b\u00e1n h\u00e0ng ph\u1ee9c t\u1ea1p h\u01a1n ho\u1eb7c c\u1ea7n s\u1eed d\u1ee5ng c\u00e1c tr\u01b0\u1eddng th\u00f4ng tin v\u01b0\u1ee3t ra ngo\u00e0i c\u00e1c tr\u01b0\u1eddng ph\u1ed5 bi\u1ebfn s\u1ebd c\u1ea3m th\u1ea5y Pipedrive l\u00e0 kh\u00f4ng \u0111\u1ee7.<\/p>\n\n\n\n

V\u00ed d\u1ee5, doanh nghi\u1ec7p kh\u00f4ng th\u1ec3 th\u00eam c\u00e1c \u0111\u1ed1i t\u01b0\u1ee3ng t\u00f9y ch\u1ec9nh nh\u01b0 “S\u1ea3n ph\u1ea9m”, “\u0110\u0103ng k\u00fd”, ho\u1eb7c “\u0110\u01a1n h\u00e0ng” ngo\u00e0i c\u00e1c \u0111\u1ed1i t\u01b0\u1ee3ng m\u1eb7c \u0111\u1ecbnh c\u1ee7a Pipedrive, bao g\u1ed3m: Kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng, Giao d\u1ecbch, Li\u00ean h\u1ec7 v\u00e0 S\u1ea3n ph\u1ea9m.<\/p>\n\n\n\n

\u2013 Ti\u1ec7n \u00edch b\u1ed5 sung \u0111\u1eaft \u0111\u1ecf:<\/strong><\/p>\n\n\n\n

B\u1ea3ng gi\u00e1 d\u1ecbch v\u1ee5 c\u1ee7a Pipedrive r\u1ea5t c\u1ea1nh tranh. Tuy nhi\u00ean, c\u00e1c ti\u1ec7n \u00edch b\u1ed5 sung \u0111\u00f4i khi c\u00f3 th\u1ec3 \u0111\u1eaft h\u01a1n \u0111\u00e1ng k\u1ec3 so v\u1edbi nh\u1eefng c\u00f4ng c\u1ee5 t\u01b0\u01a1ng t\u1ef1 tr\u00ean th\u1ecb tr\u01b0\u1eddng.<\/p>\n\n\n\n

V\u00ed d\u1ee5, ti\u1ec7n \u00edch b\u1ed5 sung LeadBooster c\u00f3 gi\u00e1 39 USD\/th\u00e1ng (kho\u1ea3ng 990.000 VND), bao g\u1ed3m 10 credits m\u1ed7i th\u00e1ng cho c\u00f4ng c\u1ee5 Prospector \u0111\u1ec3 t\u00ecm ki\u1ebfm kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng. N\u1ebfu mu\u1ed1n t\u00ecm th\u00eam kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng, c\u00e1c doanh nghi\u1ec7p c\u1ea7n mua th\u00eam credits v\u1edbi m\u1ee9c gi\u00e1 kh\u1edfi \u0111i\u1ec3m 1 USD\/credit, gi\u1ea3m xu\u1ed1ng c\u00f2n 0.30 USD\/credit sau khi mua t\u1eeb 251 credits\/th\u00e1ng tr\u1edf l\u00ean. D\u00f9 v\u1eady, chi ph\u00ed n\u00e0y v\u1eabn cao h\u01a1n nhi\u1ec1u so v\u1edbi c\u00e1c c\u00f4ng c\u1ee5 t\u01b0\u01a1ng t\u1ef1.<\/p>\n\n\n\n

T\u01b0\u01a1ng t\u1ef1, ti\u1ec7n \u00edch b\u1ed5 sung Website Visitors t\u00ednh ph\u00ed d\u1ef1a tr\u00ean s\u1ed1 l\u01b0\u1ee3ng \u0111\u1ed1i t\u01b0\u1ee3ng \u0111\u01b0\u1ee3c nh\u1eadn di\u1ec7n t\u1eeb l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp trang web. Chi ph\u00ed b\u1eaft \u0111\u1ea7u t\u1eeb 0.25 USD\/\u0111\u1ed1i t\u01b0\u1ee3ng, gi\u1ea3m xu\u1ed1ng c\u00f2n 0.15 USD\/\u0111\u1ed1i t\u01b0\u1ee3ng khi v\u01b0\u1ee3t con s\u1ed1 500. V\u1edbi c\u00e1c doanh nghi\u1ec7p c\u00f3 l\u01b0u l\u01b0\u1ee3ng truy c\u1eadp cao, chi ph\u00ed cho ti\u1ec7n \u00edch n\u00e0y c\u00f3 th\u1ec3 t\u0103ng \u0111\u00e1ng k\u1ec3, khi\u1ebfn n\u00f3 tr\u1edf n\u00ean \u0111\u1eaft \u0111\u1ecf h\u01a1n so v\u1edbi c\u00e1c gi\u1ea3i ph\u00e1p thay th\u1ebf tr\u00ean th\u1ecb tr\u01b0\u1eddng.<\/p>\n\n\n\n

\u2013 Gi\u1edbi h\u1ea1n v\u1ec1 t\u00ednh n\u0103ng so v\u1edbi c\u00e1c CRM to\u00e0n di\u1ec7n:<\/strong><\/p>\n\n\n\n

N\u1ec1n t\u1ea3ng CRM to\u00e0n di\u1ec7n l\u00e0 c\u00e1c c\u00f4ng c\u1ee5 CRM t\u00edch h\u1ee3p qu\u1ea3n l\u00fd b\u00e1n h\u00e0ng, s\u1ea3n ph\u1ea9m, ti\u1ebfp th\u1ecb v\u00e0 d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng v\u00e0o c\u00f9ng m\u1ed9t n\u1ec1n t\u1ea3ng, l\u1ea5y m\u1ed9t v\u00ed d\u1ee5 \u0111\u00f3 l\u00e0 Base CRM. Pipeline, trong khi \u0111\u00f3, \u0111\u1ecbnh v\u1ecb s\u1ea3n ph\u1ea9m c\u1ee7a m\u00ecnh l\u00e0 gi\u1ea3i ph\u00e1p CRM ch\u1ec9 t\u1eadp trung v\u00e0o qu\u1ea3n l\u00fd \u0111\u01b0\u1eddng \u1ed1ng b\u00e1n h\u00e0ng. N\u1ebfu mu\u1ed1n t\u1ed1i \u01b0u ho\u1ea1t \u0111\u1ed9ng ti\u1ebfp th\u1ecb v\u00e0 s\u1ea3n ph\u1ea9m tr\u00ean Pipedrive th\u00ec doanh nghi\u1ec7p ph\u1ea3i mua th\u00eam c\u00e1c ti\u1ec7n \u00edch b\u1ed5 sung ho\u1eb7c t\u00edch h\u1ee3p v\u1edbi c\u00e1c h\u1ec7 th\u1ed1ng c\u1ee7a b\u00ean th\u1ee9 ba. V\u00e0 \u0111i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 ph\u00e1t sinh th\u00eam chi ph\u00ed c\u0169ng nh\u01b0 t\u1ea1o m\u1ee9c \u0111\u1ed9 ph\u1ee9c t\u1ea1p khi tri\u1ec3n khai.<\/p>\n\n\n

\n
\"\u01afu<\/figure><\/div>\n\n\n

T\u00f3m t\u1eaft \u01b0u v\u00e0 nh\u01b0\u1ee3c \u0111i\u1ec3m c\u1ee7a Pipedrive:<\/strong><\/p>\n\n\n\n

\u01afu \u0111i\u1ec3m<\/strong><\/td>Nh\u01b0\u1ee3c \u0111i\u1ec3m<\/strong><\/td><\/tr>
+ S\u1edf h\u1eefu giao di\u1ec7n tinh g\u1ecdn v\u00e0 d\u1ec5 s\u1eed d\u1ee5ng
+ Ph\u1ea1m vi t\u00edch h\u1ee3p d\u1eef li\u1ec7u r\u1ed9ng l\u1edbn
+ B\u1ea3ng gi\u00e1 linh ho\u1ea1t v\u00e0 d\u1ec5 ti\u1ebfp c\u1eadn \u0111\u1ed1i v\u1edbi c\u00e1c c\u00f4ng ty nh\u1ecf<\/td>		– C\u1ea7n c\u1ea3i thi\u1ec7n kh\u1ea3 n\u0103ng t\u00f9y ch\u1ec9nh
– T\u1ed5ng chi ph\u00ed c\u00f3 th\u1ec3 t\u0103ng l\u00ean \u0111\u00e1ng k\u1ec3 khi mua ti\u1ec7n \u00edch b\u1ed5 sung
– B\u1ed9 t\u00ednh n\u0103ng h\u1ea1n ch\u1ebf so v\u1edbi c\u00e1c n\u1ec1n t\u1ea3ng CRM to\u00e0n di\u1ec7n<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n

Nh\u01b0 v\u1eady, Pipedrive \u0111\u00e3 tr\u1edf n\u00ean n\u1ed5i ti\u1ebfng nh\u1edd s\u1ef1 t\u1eadp trung cao \u0111\u1ed9 v\u00e0o vi\u1ec7c b\u00e1n h\u00e0ng. Tuy nhi\u00ean, n\u1ebfu doanh nghi\u1ec7p c\u1ea7n c\u00e1c t\u00ednh n\u0103ng t\u1ef1 \u0111\u1ed9ng h\u00f3a ti\u1ebfp th\u1ecb, qu\u1ea3n l\u00fd to\u00e0n di\u1ec7n s\u1ea3n ph\u1ea9m v\u00e0 t\u0103ng c\u01b0\u1eddng ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng sau b\u00e1n, Pipedrive c\u00f3 th\u1ec3 kh\u00f4ng \u0111\u00e1p \u1ee9ng t\u1ed1t nhu c\u1ea7u \u0111\u00f3. Nh\u01b0ng \u0111\u1eebng lo l\u1eafng, ngay sau \u0111\u00e2y, ch\u00fang ta s\u1ebd c\u00f9ng so s\u00e1nh Pipedrive v\u1edbi m\u1ed9t s\u1ed1 CRM n\u1ed5i b\u1eadt kh\u00e1c v\u00e0 t\u1eeb \u0111\u00f3 r\u00fat ra gi\u1ea3i ph\u00e1p thay th\u1ebf l\u00fd t\u01b0\u1edfng h\u01a1n.<\/p>\n\n\n\n

5. So s\u00e1nh Pipedrive v\u1edbi m\u1ed9t s\u1ed1 CRM h\u00e0ng \u0111\u1ea7u hi\u1ec7n nay<\/strong><\/h2>\n\n\n\n

Vi\u1ec7c \u0111\u1eb7t Pipedrive l\u00ean \u201cb\u00e0n c\u00e2n\u201d \u0111\u1ec3 so s\u00e1nh v\u1edbi c\u00e1c gi\u1ea3i ph\u00e1p CRM kh\u00e1c kh\u00f4ng nh\u1eb1m x\u00e1c \u0111\u1ecbnh c\u00f4ng c\u1ee5 n\u00e0o v\u01b0\u1ee3t tr\u1ed9i h\u01a1n m\u00e0 l\u00e0 \u0111\u1ec3 gi\u00fap doanh nghi\u1ec7p t\u00ecm ra gi\u1ea3i ph\u00e1p ph\u00f9 h\u1ee3p nh\u1ea5t v\u1edbi nhu c\u1ea7u v\u00e0 \u0111\u1ecbnh h\u01b0\u1edbng c\u1ee7a m\u00ecnh. B\u1edfi l\u1ebd, suy cho c\u00f9ng, m\u1ed7i ph\u1ea7n m\u1ec1m s\u1ebd theo \u0111u\u1ed5i m\u1ed9t tri\u1ebft l\u00fd s\u1ea3n ph\u1ea9m v\u00e0 h\u01b0\u1edbng \u0111\u1ebfn nh\u1eefng gi\u00e1 tr\u1ecb kh\u00e1c nhau.<\/p>\n\n\n\n

5.1 Pipedrive vs Salesforce<\/strong><\/h3>\n\n\n\n

Salesforce<\/a> l\u00e0 ph\u1ea7n m\u1ec1m CRM v\u00e0 b\u00e1n h\u00e0ng h\u00e0ng \u0111\u1ea7u tr\u00ean th\u1ebf gi\u1edbi, cung c\u1ea5p tr\u1ea3i nghi\u1ec7m li\u1ec1n m\u1ea1ch \u0111\u1ec3 gi\u00fap doanh nghi\u1ec7p t\u0103ng tr\u01b0\u1edfng doanh s\u1ed1 theo c\u1ea5p s\u1ed1 nh\u00e2n. \u0110\u00e2y l\u00e0 gi\u1ea3i ph\u00e1p thay th\u1ebf ph\u1ed5 bi\u1ebfn cho Pipedrive trong ph\u00e2n kh\u00fac CRM d\u00e0nh cho c\u00e1c t\u1eadp \u0111o\u00e0n v\u00e0 doanh nghi\u1ec7p l\u1edbn.<\/p>\n\n\n\n

Salesforce n\u1ed5i b\u1eadt v\u1edbi kh\u1ea3 n\u0103ng t\u00f9y ch\u1ec9nh linh ho\u1ea1t c\u00f9ng h\u1ec7 sinh th\u00e1i \u0111a d\u1ea1ng, h\u1ed7 tr\u1ee3 doanh nghi\u1ec7p \u0111\u1ea1t hi\u1ec7u qu\u1ea3 kinh doanh t\u1ed1i \u01b0u. B\u00ean c\u1ea1nh \u0111\u00f3, n\u1ec1n t\u1ea3ng n\u00e0y cung c\u1ea5p c\u00e1c t\u00f9y ch\u1ecdn t\u00edch h\u1ee3p v\u01b0\u1ee3t tr\u1ed9i v\u1edbi c\u00f4ng c\u1ee5 b\u00ean th\u1ee9 ba, kh\u1ea3 n\u0103ng m\u1edf r\u1ed9ng cao, v\u00e0 nhi\u1ec1u t\u00ednh n\u0103ng h\u1ed7 tr\u1ee3 b\u00e1n h\u00e0ng ti\u00ean ti\u1ebfn.<\/p>\n\n\n\n

V\u1ec1 chi ph\u00ed s\u1eed d\u1ee5ng, c\u00e1c g\u00f3i Salesforce b\u1eaft \u0111\u1ea7u t\u1eeb 25 \u0111\u1ebfn 300 USD\/ng\u01b0\u1eddi d\u00f9ng\/th\u00e1ng (kho\u1ea3ng 635.000 \u0111\u1ebfn 7.600.000 VND). Nh\u00ecn chung, gi\u1ea3i ph\u00e1p CRM c\u1ee7a Salesforce \u0111\u1eaft \u0111\u1ecf h\u01a1n nhi\u1ec1u so v\u1edbi Pipedrive, nh\u01b0ng b\u00f9 l\u1ea1i n\u00f3 cung c\u1ea5p kh\u1ea3 n\u0103ng t\u00f9y ch\u1ec9nh t\u1ed1i \u0111a v\u00e0 b\u00e1o c\u00e1o \u0111\u00e1ng tin c\u1eady h\u01a1n.<\/p>\n\n\n\n

N\u1ebfu nh\u01b0 Pipedrive l\u00e0 l\u1ef1a ch\u1ecdn l\u00fd t\u01b0\u1edfng cho c\u00e1c doanh nghi\u1ec7p v\u1eeba v\u00e0 nh\u1ecf, mu\u1ed1n b\u1eaft \u0111\u1ea7u t\u1eeb CRM \u0111\u01a1n gi\u1ea3n, th\u00ec ng\u01b0\u1ee3c l\u1ea1i, Salesforce ph\u00f9 h\u1ee3p h\u01a1n v\u1edbi c\u00e1c doanh nghi\u1ec7p c\u1ea7n x\u1eed l\u00fd c\u1ea5u tr\u00fac kinh doanh c\u1ef1c k\u1ef3 ph\u1ee9c t\u1ea1p v\u00e0 \u0111ang ph\u00e1t tri\u1ec3n nhanh ch\u00f3ng.<\/p>\n\n\n\n

5.2 Pipedrive vs HubSpot CRM<\/strong><\/h3>\n\n\n\n

HubSpot<\/a> l\u00e0 m\u1ed9t CRM n\u1ed5i b\u1eadt v\u1edbi c\u00e1c c\u00f4ng c\u1ee5 v\u00e0 ch\u1ee9c n\u0103ng chuy\u00ean d\u1ee5ng v\u1ec1 b\u00e1n h\u00e0ng, ti\u1ebfp th\u1ecb, CMS v\u00e0 h\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng. HubSpot \u0111\u01b0\u1ee3c xem l\u00e0 \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh \u0111\u00e1ng g\u1eddm c\u1ee7a Pipedrive b\u1edfi n\u00f3 v\u1eeba d\u1ec5 s\u1eed d\u1ee5ng v\u1eeba cung c\u1ea5p g\u00f3i d\u1ecbch v\u1ee5 mi\u1ec5n ph\u00ed kh\u00f4ng gi\u1edbi h\u1ea1n th\u1eddi gian.<\/p>\n\n\n\n

So v\u1edbi Pipedrive, HubSpot CRM cung c\u1ea5p nhi\u1ec1u t\u00ednh n\u0103ng v\u00e0 kh\u1ea3 n\u0103ng m\u1edf r\u1ed9ng h\u01a1n. H\u01a1n n\u1eefa, HubSpot c\u0169ng \u0111\u01b0\u1ee3c \u0111\u00e1nh gi\u00e1 cao h\u01a1n v\u1ec1 m\u1ee9c \u0111\u1ed9 t\u00edch h\u1ee3p v\u00e0 \u0111\u1ed9 tin c\u1eady. Tuy nhi\u00ean, gi\u00e1 c\u1ea3 l\u00e0 \u0111i\u1ec3m kh\u00e1c bi\u1ec7t l\u1edbn, khi HubSpot c\u00f3 chi ph\u00ed t\u1eeb 15 \u0111\u1ebfn 1.500 USD\/ng\u01b0\u1eddi d\u00f9ng\/th\u00e1ng (kho\u1ea3ng 380.000 \u0111\u1ebfn 38.000.000 VND). D\u00f9 v\u1eady, s\u1ef1 ch\u00eanh l\u1ec7ch n\u00e0y l\u00e0 h\u1ee3p l\u00fd khi x\u00e9t \u0111\u1ebfn lo\u1ea1t t\u00ednh n\u0103ng v\u01b0\u1ee3t tr\u1ed9i m\u00e0 HubSpot mang l\u1ea1i so v\u1edbi Pipedrive.<\/p>\n\n\n\n

Nh\u00ecn chung, Pipedrive l\u00e0 m\u1ed9t l\u1ef1a ch\u1ecdn tuy\u1ec7t v\u1eddi n\u1ebfu doanh nghi\u1ec7p ch\u1ec9 t\u00ecm ki\u1ebfm ph\u1ea7n m\u1ec1m CRM t\u1ef1 \u0111\u1ed9ng h\u00f3a b\u00e1n h\u00e0ng. Trong khi \u0111\u00f3, HubSpot n\u1ed5i tr\u1ed9i h\u01a1n h\u1eb3n v\u1edbi t\u01b0 c\u00e1ch l\u00e0 gi\u1ea3i ph\u00e1p CRM, b\u00e1n h\u00e0ng v\u00e0 ti\u1ebfp th\u1ecb \u201ct\u1ea5t c\u1ea3 trong m\u1ed9t\u201d.<\/p>\n\n\n\n

5.3 Pipedrive vs Base CRM<\/strong><\/h3>\n\n\n\n

N\u1ebfu doanh nghi\u1ec7p mong mu\u1ed1n qu\u1ea3n l\u00fd to\u00e0n b\u1ed9 quy tr\u00ecnh b\u00e1n h\u00e0ng trong m\u1ed9t n\u1ec1n t\u1ea3ng duy nh\u1ea5t – t\u1eeb \u0111o l\u01b0\u1eddng hi\u1ec7u qu\u1ea3 kinh doanh, x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb, \u0111\u1ebfn ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng sau b\u00e1n – th\u00ec Base CRM l\u00e0 m\u1ed9t gi\u1ea3i ph\u00e1p thay th\u1ebf xu\u1ea5t s\u1eafc cho Pipedrive.<\/p>\n\n\n\n

Trong khi Pipedrive ch\u1ee7 y\u1ebfu t\u1eadp trung v\u00e0o theo d\u00f5i k\u00eanh b\u00e1n h\u00e0ng th\u00ec Base CRM<\/a> l\u1ea1i c\u00f3 th\u1ec3 cung c\u1ea5p m\u1ed9t b\u1ee9c tranh to\u00e0n c\u1ea3nh v\u1ec1 kh\u00e1ch h\u00e0ng, s\u1ea3n ph\u1ea9m, doanh thu, v.v\u2026 \u0111\u1ec3 gi\u00fap doanh nghi\u1ec7p \u0111\u1ecbnh h\u00ecnh chi\u1ebfn l\u01b0\u1ee3c kinh doanh hi\u1ec7u qu\u1ea3. Ch\u1eb3ng h\u1ea1n nh\u01b0, v\u1edbi t\u00ednh n\u0103ng qu\u1ea3n l\u00fd Marketing, Base CRM kh\u00f4ng ch\u1ec9 h\u1ed7 tr\u1ee3 doanh nghi\u1ec7p x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c b\u00e1n h\u00e0ng d\u1ef1a tr\u00ean ph\u00e2n t\u00edch th\u1ecb tr\u01b0\u1eddng v\u00e0 \u0111\u1ed1i th\u1ee7, m\u00e0 c\u00f2n cho ph\u00e9p thi\u1ebft k\u1ebf, ph\u00e2n t\u00edch chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o, sau \u0111\u00f3 t\u1ef1 \u0111\u1ed9ng thu th\u1eadp Lead v\u1ec1 m\u1ed9t n\u01a1i duy nh\u1ea5t.<\/p>\n\n\n\n

So v\u1edbi Pipedrive, h\u1ec7 sinh th\u00e1i t\u00edch h\u1ee3p c\u1ee7a Base CRM c\u00f3 th\u1ec3 kh\u00f4ng phong ph\u00fa b\u1eb1ng, nh\u01b0ng Base CRM c\u00f3 l\u1ee3i th\u1ebf h\u01a1n khi cung c\u1ea5p \u0111\u1ea7y \u0111\u1ee7 c\u00e1c t\u00ednh n\u0103ng c\u1ea7n thi\u1ebft \u0111\u1ec3 th\u00fac \u0111\u1ea9y qu\u00e1 tr\u00ecnh ch\u1ed1t giao d\u1ecbch m\u00e0 kh\u00f4ng y\u00eau c\u1ea7u mua th\u00eam c\u00e1c ti\u1ec7n \u00edch b\u1ed5 sung. <\/p>\n\n\n\n

Nh\u00ecn chung, Pipedrive r\u1ea5t h\u1eefu \u00edch cho c\u00e1c nh\u00f3m b\u00e1n h\u00e0ng \u0111ang t\u00ecm ki\u1ebfm m\u1ed9t gi\u1ea3i ph\u00e1p CRM t\u1eadp trung v\u00e0o s\u1ef1 \u0111\u01a1n gi\u1ea3n v\u00e0 tinh g\u1ecdn. Ng\u01b0\u1ee3c l\u1ea1i, Base CRM ho\u00e0n h\u1ea3o v\u1edbi c\u00e1c doanh nghi\u1ec7p c\u1ea7n m\u1ed9t n\u1ec1n t\u1ea3ng to\u00e0n di\u1ec7n v\u00e0 m\u1ea1nh m\u1ebd, v\u1eeba kh\u00f4ng qu\u00e1 gi\u1ea3n \u0111\u01a1n \u0111\u1ec3 ph\u1ea3i mua th\u00eam c\u00e1c ti\u1ec7n \u00edch kh\u00e1c, v\u1eeba kh\u00f4ng qu\u00e1 c\u1ed3ng k\u1ec1nh khi\u1ebfn ng\u01b0\u1eddi d\u00f9ng g\u1eb7p kh\u00f3 kh\u0103n khi l\u00e0m quen v\u00e0 s\u1eed d\u1ee5ng.<\/p>\n\n\n

\n
\"Base<\/a><\/figure><\/div>\n\n\n

T\u00f3m l\u1ea1i, s\u1ef1 kh\u00e1c bi\u1ec7t khi so s\u00e1nh Pipedrive v\u1edbi Salesforce, HubSpot v\u00e0 Base CRM nh\u01b0 sau:<\/p>\n\n\n\n

<\/td>Pipedrive<\/strong><\/td>Salesforce<\/strong><\/td>HubSpot<\/strong><\/td>Base CRM<\/strong><\/td><\/tr>
Ph\u1ea1m vi s\u1ea3n ph\u1ea9m<\/strong><\/td>Ph\u1ea7n m\u1ec1m CRM thi\u00ean v\u1ec1 B\u00e1n h\u00e0ng v\u00e0 thi\u1ebfu nhi\u1ec1u t\u00ednh n\u0103ng Ti\u1ebfp th\u1ecb v\u00e0 D\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng<\/td>N\u1ec1n t\u1ea3ng CRM t\u1eadp trung v\u00e0o Ti\u1ebfp th\u1ecb, B\u00e1n h\u00e0ng, Th\u01b0\u01a1ng m\u1ea1i, D\u1ecbch v\u1ee5 v\u00e0 CNTT<\/td>N\u1ec1n t\u1ea3ng CRM t\u1eadp trung v\u00e0o Ti\u1ebfp th\u1ecb, B\u00e1n h\u00e0ng, V\u1eadn h\u00e0nh v\u00e0 CMS<\/td>N\u1ec1n t\u1ea3ng CRM qu\u1ea3n l\u00fd to\u00e0n di\u1ec7n S\u1ea3n ph\u1ea9m, Ti\u1ebfp th\u1ecb, B\u00e1n h\u00e0ng v\u00e0 CSKH<\/td><\/tr>
Ph\u00f9 h\u1ee3p nh\u1ea5t v\u1edbi<\/strong><\/td>C\u00f4ng ty quy m\u00f4 nh\u1ecf v\u00e0 v\u1eeba; m\u1edbi b\u1eaft \u0111\u1ea7u s\u1eed d\u1ee5ng CRM<\/td>T\u1eadp \u0111o\u00e0n v\u00e0 doanh nghi\u1ec7p quy m\u00f4 l\u1edbn<\/td>Doanh nghi\u1ec7p t\u1eadp trung inbound marketing v\u00e0 b\u00e1n h\u00e0ng<\/td>Doanh nghi\u1ec7p thu\u1ed9c m\u1ecdi quy m\u00f4 v\u00e0 l\u0129nh v\u1ef1c ho\u1ea1t \u0111\u1ed9ng; c\u1ea3 B2C l\u1eabn B2B<\/td><\/tr>
Gi\u00e1 kh\u1edfi \u0111i\u1ec3m (ng\u01b0\u1eddi d\u00f9ng\/th\u00e1ng)<\/strong><\/td>14 USD(~355,000 VND)<\/td>25 USD(~635,000 VND)<\/td>15 USD(~380,000 VND)<\/td>Li\u00ean h\u1ec7 ngay<\/a><\/strong><\/td><\/tr>
S\u1ed1 l\u01b0\u1ee3ng t\u00edch h\u1ee3p<\/strong><\/td>500+<\/td>4.000+<\/td>1.500+<\/td>60+<\/td><\/tr>
Kh\u1ea3 n\u0103ng t\u00f9y ch\u1ec9nh<\/strong><\/td>T\u01b0\u01a1ng \u0111\u1ed1i<\/td>Cao<\/td>Cao<\/td>T\u01b0\u01a1ng \u0111\u1ed1i<\/td><\/tr>
Kh\u1ea3 n\u0103ng m\u1edf r\u1ed9ng<\/strong><\/td>T\u01b0\u01a1ng \u0111\u1ed1i<\/td>Cao<\/td>Cao<\/td>Cao<\/td><\/tr>
H\u1ed7 tr\u1ee3 giao di\u1ec7n ti\u1ebfng Vi\u1ec7t<\/strong><\/td>Kh\u00f4ng<\/td>Kh\u00f4ng<\/td>Kh\u00f4ng<\/td>C\u00f3<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n

6. K\u1ebft lu\u1eadn<\/h2>\n\n\n\n

Qua b\u00e0i vi\u1ebft tr\u00ean, Base Blog v\u1eeba chia s\u1ebb \u0111\u1ebfn doanh nghi\u1ec7p n\u1ed9i dung li\u00ean quan \u0111\u1ebfn Pipedrive l\u00e0 g\u00ec, c\u0169ng nh\u01b0 cung c\u1ea5p g\u00f3c nh\u00ecn \u0111a chi\u1ec1u v\u1ec1 t\u00ednh n\u0103ng, \u01b0u nh\u01b0\u1ee3c \u0111i\u1ec3m v\u00e0 chi ph\u00ed c\u1ee7a ph\u1ea7n m\u1ec1m CRM n\u1ed5i ti\u1ebfng n\u00e0y. B\u00ean c\u1ea1nh \u0111\u00f3, Base Blog c\u0169ng \u0111\u00e3 g\u1ee3i \u00fd m\u1ed9t s\u1ed1 gi\u1ea3i ph\u00e1p thay th\u1ebf cho Pipedrive m\u00e0 doanh nghi\u1ec7p c\u00f3 th\u1ec3 tham kh\u1ea3o th\u00eam. Ch\u00fac doanh nghi\u1ec7p s\u1edbm ch\u1ecdn \u0111\u01b0\u1ee3c m\u1ed9t ph\u1ea7n m\u1ec1m CRM t\u1ed1i \u01b0u c\u1ea3 v\u1ec1 m\u1eb7t t\u00ednh n\u0103ng l\u1eabn chi ph\u00ed v\u00e0 t\u1eeb \u0111\u00f3 t\u1ea1o s\u1ee9c b\u1eadt cho doanh thu.<\/p>\n","protected":false},"excerpt":{"rendered":"

N\u0103m 2021, Pipedrive \u0111\u01b0\u1ee3c Trust Radius vinh danh l\u00e0 m\u1ed9t trong nh\u1eefng ph\u1ea7n m\u1ec1m CRM h\u00e0ng \u0111\u1ea7u v\u00e0 hi\u1ec7n v\u1eabn duy tr\u00ec \u0111i\u1ec3m \u0111\u00e1nh gi\u00e1 \u1ea5n t\u01b0\u1ee3ng l\u00e0 8,0. D\u00f9 v\u1eady, t\u1ea1i Vi\u1ec7t Nam, Pipedrive v\u1eabn l\u00e0 m\u1ed9t c\u00e1i t\u00ean kh\u00e1 m\u1edbi m\u1ebb. V\u1eady Pipedrive l\u00e0 g\u00ec? Ph\u1ea7n m\u1ec1m n\u00e0y c\u00f3 nh\u1eefng t\u00ednh n\u0103ng n\u1ed5i […]<\/p>\n","protected":false},"author":6,"featured_media":14570,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[14,21],"tags":[],"ppma_author":[55],"class_list":["post-14558","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-chuyen-doi-so","category-kien-thuc-kinh-doanh"],"acf":[],"yoast_head":"\nPipedrive l\u00e0 g\u00ec? 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