{"id":23418,"date":"2025-10-24T14:56:53","date_gmt":"2025-10-24T07:56:53","guid":{"rendered":"https:\/\/base.vn\/blog\/?p=23418"},"modified":"2025-10-24T15:17:27","modified_gmt":"2025-10-24T08:17:27","slug":"sales-manager-la-gi","status":"publish","type":"post","link":"https:\/\/base.vn\/blog\/sales-manager-la-gi\/","title":{"rendered":"Sales Manager l\u00e0 g\u00ec? M\u00f4 t\u1ea3 c\u00f4ng vi\u1ec7c, nhi\u1ec7m v\u1ee5 v\u00e0 k\u1ef9 n\u0103ng c\u1ea7n c\u00f3"},"content":{"rendered":"\n

Trong b\u1ea5t k\u1ef3 doanh nghi\u1ec7p n\u00e0o, \u0111\u1ed9i ng\u0169 kinh doanh l\u00e0 l\u1ef1c l\u01b0\u1ee3ng tr\u1ef1c ti\u1ebfp mang v\u1ec1 doanh thu, v\u00e0 ng\u01b0\u1eddi \u201cc\u1ea7m l\u00e1i\u201d c\u1ee7a \u0111\u1ed9i ng\u0169 \u1ea5y ch\u00ednh l\u00e0 Sales Manager<\/strong>. Kh\u00f4ng ch\u1ec9 \u0111\u1ea3m nhi\u1ec7m vai tr\u00f2 qu\u1ea3n l\u00fd b\u00e1n h\u00e0ng, Sales Manager c\u00f2n l\u00e0 c\u1ea7u n\u1ed1i gi\u1eefa chi\u1ebfn l\u01b0\u1ee3c kinh doanh v\u00e0 th\u1ef1c thi th\u1ecb tr\u01b0\u1eddng, \u0111\u1ea3m b\u1ea3o m\u1ee5c ti\u00eau doanh s\u1ed1 \u0111\u01b0\u1ee3c hi\u1ec7n th\u1ef1c h\u00f3a. B\u00e0i vi\u1ebft n\u00e0y Base.vn<\/a> s\u1ebd gi\u00fap b\u1ea1n hi\u1ec3u r\u00f5 Sales Manager l\u00e0 g\u00ec<\/strong>, h\u1ecd l\u00e0m nh\u1eefng c\u00f4ng vi\u1ec7c n\u00e0o<\/strong> v\u00e0 nh\u1eefng k\u1ef9 n\u0103ng n\u00e0o c\u1ea7n c\u00f3<\/strong> \u0111\u1ec3 d\u1eabn d\u1eaft \u0111\u1ed9i ng\u0169 b\u00e1n h\u00e0ng \u0111\u1ea1t hi\u1ec7u su\u1ea5t cao nh\u1ea5t.<\/p>\n\n\n\n

1. Sales Manager l\u00e0 g\u00ec?<\/h2>\n\n\n\n

1.1 \u0110\u1ecbnh ngh\u0129a v\u1ec1 Sales Manager<\/h3>\n\n\n\n

Sales Manager<\/strong> l\u00e0 ng\u01b0\u1eddi ch\u1ecbu tr\u00e1ch nhi\u1ec7m qu\u1ea3n l\u00fd, \u0111\u1ecbnh h\u01b0\u1edbng v\u00e0 ph\u00e1t tri\u1ec3n ho\u1ea1t \u0111\u1ed9ng kinh doanh c\u1ee7a doanh nghi\u1ec7p. H\u1ecd kh\u00f4ng \u0111\u01a1n thu\u1ea7n l\u00e0 ng\u01b0\u1eddi b\u00e1n h\u00e0ng, m\u00e0 c\u00f2n l\u00e0 nh\u00e0 l\u00e3nh \u0111\u1ea1o, ng\u01b0\u1eddi \u0111\u00e0o t\u1ea1o v\u00e0 chi\u1ebfn l\u01b0\u1ee3c gia. Trong c\u01a1 c\u1ea5u t\u1ed5 ch\u1ee9c, Sales Manager th\u01b0\u1eddng b\u00e1o c\u00e1o c\u00f4ng vi\u1ec7c tr\u1ef1c ti\u1ebfp cho Gi\u00e1m \u0111\u1ed1c kinh doanh (Sales Director) ho\u1eb7c Gi\u00e1m \u0111\u1ed1c \u0111i\u1ec1u h\u00e0nh (CEO)<\/a>, \u0111\u1ed3ng th\u1eddi qu\u1ea3n l\u00fd \u0111\u1ed9i ng\u0169 nh\u00e2n vi\u00ean kinh doanh.<\/p>\n\n\n\n

Ph\u1ea1m vi c\u00f4ng vi\u1ec7c c\u1ee7a Sales Manager bao g\u1ed3m vi\u1ec7c x\u00e2y d\u1ef1ng v\u00e0 tri\u1ec3n khai chi\u1ebfn l\u01b0\u1ee3c b\u00e1n h\u00e0ng, thi\u1ebft l\u1eadp m\u1ee5c ti\u00eau doanh s\u1ed1, qu\u1ea3n l\u00fd \u0111\u1ed9i nh\u00f3m nh\u00e2n vi\u00ean b\u00e1n h\u00e0ng, ph\u00e2n t\u00edch th\u1ecb tr\u01b0\u1eddng v\u00e0 \u0111\u1ec1 xu\u1ea5t c\u00e1c gi\u1ea3i ph\u00e1p nh\u1eb1m t\u0103ng tr\u01b0\u1edfng doanh thu.<\/p>\n\n\n\n

V\u1edbi s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a c\u00f4ng ngh\u1ec7 s\u1ed1 v\u00e0 tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o, vai tr\u00f2 c\u1ee7a Sales Manager \u0111\u00e3 m\u1edf r\u1ed9ng sang vi\u1ec7c t\u1eadn d\u1ee5ng d\u1eef li\u1ec7u l\u1edbn (big data) v\u00e0 c\u00e1c c\u00f4ng c\u1ee5 ph\u00e2n t\u00edch \u0111\u1ec3 \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh chi\u1ebfn l\u01b0\u1ee3c. H\u1ecd kh\u00f4ng ch\u1ec9 l\u00e0 ng\u01b0\u1eddi qu\u1ea3n l\u00fd truy\u1ec1n th\u1ed1ng m\u00e0 c\u00f2n ph\u1ea3i l\u00e0 ng\u01b0\u1eddi am hi\u1ec3u c\u00f4ng ngh\u1ec7, c\u00f3 kh\u1ea3 n\u0103ng k\u1ebft n\u1ed1i c\u00e1c h\u1ec7 th\u1ed1ng v\u00e0 con ng\u01b0\u1eddi \u0111\u1ec3 t\u1ea1o ra k\u1ebft qu\u1ea3 kinh doanh v\u01b0\u1ee3t tr\u1ed9i.<\/p>\n\n\n

\n
\"Sales
Sales Manager l\u00e0 g\u00ec?<\/em><\/figcaption><\/figure><\/div>\n\n\n

1.2 Ph\u00e2n bi\u1ec7t Sales Manager v\u1edbi c\u00e1c v\u1ecb tr\u00ed li\u00ean quan<\/h3>\n\n\n\n

\u0110\u1ec3 hi\u1ec3u r\u00f5 h\u01a1n v\u1ec1 vai tr\u00f2 c\u1ee7a Sales Manager, ch\u00fang ta c\u1ea7n ph\u00e2n bi\u1ec7t v\u1ecb tr\u00ed n\u00e0y v\u1edbi c\u00e1c v\u1ecb tr\u00ed li\u00ean quan trong h\u1ec7 th\u1ed1ng kinh doanh:<\/p>\n\n\n\n

V\u1ecb tr\u00ed<\/strong><\/td>Tr\u00e1ch nhi\u1ec7m ch\u00ednh<\/strong><\/td>C\u1ea5p \u0111\u1ed9 qu\u1ea3n l\u00fd<\/strong><\/td>T\u1ea7m \u1ea3nh h\u01b0\u1edfng<\/strong><\/td><\/tr>
Sales Executive\/Rep<\/td>Th\u1ef1c hi\u1ec7n c\u00e1c ho\u1ea1t \u0111\u1ed9ng b\u00e1n h\u00e0ng tr\u1ef1c ti\u1ebfp, ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng, \u0111\u1ea1t ch\u1ec9 ti\u00eau c\u00e1 nh\u00e2n<\/td>Kh\u00f4ng qu\u1ea3n l\u00fd <\/td>Kh\u00e1ch h\u00e0ng \u0111\u01b0\u1ee3c giao<\/td><\/tr>
Sales Supervisor <\/td>Gi\u00e1m s\u00e1t ho\u1ea1t \u0111\u1ed9ng b\u00e1n h\u00e0ng h\u00e0ng ng\u00e0y, h\u1ed7 tr\u1ee3 \u0111\u1ed9i nh\u00f3m nh\u1ecf<\/td>C\u1ea5p th\u1ea5p<\/td>M\u1ed9t nh\u00f3m nh\u1ecf, khu v\u1ef1c c\u1ee5 th\u1ec3<\/td><\/tr>
Sales Manager <\/td>Qu\u1ea3n l\u00fd chi\u1ebfn l\u01b0\u1ee3c, \u0111\u1ed9i ng\u0169, m\u1ee5c ti\u00eau v\u00e0 KPI, x\u00e2y d\u1ef1ng quy tr\u00ecnh<\/td>C\u1ea5p trung<\/td>To\u00e0n b\u1ed9 ph\u00f2ng\/b\u1ed9 ph\u1eadn kinh doanh<\/td><\/tr>
Sales Director <\/td>Ho\u1ea1ch \u0111\u1ecbnh chi\u1ebfn l\u01b0\u1ee3c t\u1ed5ng th\u1ec3, qu\u1ea3n l\u00fd nhi\u1ec1u \u0111\u1ed9i ng\u0169, ng\u00e2n s\u00e1ch l\u1edbn<\/td>C\u1ea5p cao<\/td>To\u00e0n b\u1ed9 ho\u1ea1t \u0111\u1ed9ng kinh doanh doanh nghi\u1ec7p<\/td><\/tr>
Chief Sales Officer<\/td>\u0110\u1ecbnh h\u01b0\u1edbng chi\u1ebfn l\u01b0\u1ee3c d\u00e0i h\u1ea1n, ph\u00e1t tri\u1ec3n th\u1ecb tr\u01b0\u1eddng m\u1edbi, quy\u1ebft \u0111\u1ecbnh \u0111\u1ea7u t\u01b0<\/td>C\u1ea5p C<\/td>\u1ea2nh h\u01b0\u1edfng \u0111\u1ebfn \u0111\u1ecbnh h\u01b0\u1edbng ph\u00e1t tri\u1ec3n c\u00f4ng ty<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n

Sales Manager kh\u00e1c bi\u1ec7t v\u1edbi Sales Supervisor \u1edf ch\u1ed7 h\u1ecd kh\u00f4ng ch\u1ec9 gi\u00e1m s\u00e1t ho\u1ea1t \u0111\u1ed9ng h\u00e0ng ng\u00e0y m\u00e0 c\u00f2n x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c d\u00e0i h\u1ea1n. So v\u1edbi Sales Director, Sales Manager th\u01b0\u1eddng t\u1eadp trung v\u00e0o vi\u1ec7c tri\u1ec3n khai v\u00e0 th\u1ef1c thi c\u00e1c chi\u1ebfn l\u01b0\u1ee3c \u0111\u00e3 \u0111\u01b0\u1ee3c ho\u1ea1ch \u0111\u1ecbnh, trong khi Sales Director c\u00f3 tr\u00e1ch nhi\u1ec7m x\u00e2y d\u1ef1ng t\u1ea7m nh\u00ecn v\u00e0 \u0111\u1ecbnh h\u01b0\u1edbng l\u1edbn h\u01a1n.<\/p>\n\n\n\n

1.3 V\u1ecb tr\u00ed v\u00e0 t\u1ea7m quan tr\u1ecdng c\u1ee7a Sales Manager trong doanh nghi\u1ec7p<\/h3>\n\n\n\n

Trong doanh nghi\u1ec7p, Sales Manager v\u1eeba ch\u1ecbu tr\u00e1ch nhi\u1ec7m th\u00fac \u0111\u1ea9y t\u0103ng tr\u01b0\u1edfng, v\u1eeba duy tr\u00ec l\u1ee3i th\u1ebf c\u1ea1nh tranh. H\u1ecd l\u00e0 c\u1ea7u n\u1ed1i gi\u1eefa t\u1ea7m nh\u00ecn chi\u1ebfn l\u01b0\u1ee3c c\u1ee7a c\u00f4ng ty v\u00e0 ho\u1ea1t \u0111\u1ed9ng kinh doanh th\u1ef1c t\u1ebf, \u0111\u1ed3ng th\u1eddi th\u1ef1c hi\u1ec7n h\u00f3a m\u1ee5c ti\u00eau doanh s\u1ed1 th\u00f4ng qua n\u1ed7 l\u1ef1c c\u1ee7a \u0111\u1ed9i ng\u0169 b\u00e1n h\u00e0ng.<\/p>\n\n\n\n

T\u1ea7m quan tr\u1ecdng c\u1ee7a Sales Manager \u0111\u01b0\u1ee3c th\u1ec3 hi\u1ec7n qua kh\u1ea3 n\u0103ng t\u1ea1o ra t\u00e1c \u0111\u1ed9ng tr\u1ef1c ti\u1ebfp \u0111\u1ebfn doanh thu v\u00e0 l\u1ee3i nhu\u1eadn. \u0110i\u1ec1u n\u00e0y ngh\u0129a l\u00e0, c\u00e1c doanh nghi\u1ec7p c\u00f3 \u0111\u1ed9i ng\u0169 Sales Manager xu\u1ea5t s\u1eafc th\u01b0\u1eddng \u0111\u1ea1t k\u1ebft qu\u1ea3 kinh doanh v\u01b0\u1ee3t tr\u1ed9i h\u01a1n so v\u1edbi \u0111\u1ed1i th\u1ee7.<\/p>\n\n\n\n

Ngo\u00e0i ra, Sales Manager c\u00f2n l\u00e0 ng\u01b0\u1eddi d\u1eabn d\u1eaft qu\u00e1 tr\u00ecnh chuy\u1ec3n \u0111\u1ed5i s\u1ed1 trong h\u1ec7 th\u1ed1ng kinh doanh, gi\u00fap nh\u00e2n vi\u00ean th\u00edch nghi v\u1edbi c\u00f4ng ngh\u1ec7 m\u1edbi v\u00e0 ph\u01b0\u01a1ng th\u1ee9c b\u00e1n h\u00e0ng hi\u1ec7n \u0111\u1ea1i. T\u1eeb \u0111\u00f3, t\u1ea1o n\u00ean l\u1ee3i th\u1ebf c\u1ea1nh tranh l\u00e2u d\u00e0i cho doanh nghi\u1ec7p.<\/p>\n\n\n\n

\u0110\u1ecdc th\u00eam:<\/strong> Manager l\u00e0 g\u00ec? Vai tr\u00f2 v\u00e0 tr\u00e1ch nhi\u1ec7m c\u1ee7a ng\u01b0\u1eddi qu\u1ea3n l\u00fd trong doanh nghi\u1ec7p<\/a><\/p>\n\n\n\n

2. Vai tr\u00f2 v\u00e0 ch\u1ee9c n\u0103ng ch\u00ednh c\u1ee7a Sales Manager<\/h2>\n\n\n\n

Sales Manager ch\u1ecbu tr\u00e1ch nhi\u1ec7m qu\u1ea3n l\u00fd to\u00e0n b\u1ed9 ho\u1ea1t \u0111\u1ed9ng c\u1ee7a \u0111\u1ed9i ng\u0169 b\u00e1n h\u00e0ng, bao g\u1ed3m:<\/p>\n\n\n\n

– Tuy\u1ec3n d\u1ee5ng, s\u00e0ng l\u1ecdc v\u00e0 l\u1ef1a ch\u1ecdn nh\u00e2n vi\u00ean kinh doanh c\u00f3 ti\u1ec1m n\u0103ng<\/p>\n\n\n\n

– Ph\u00e2n b\u1ed5 ngu\u1ed3n l\u1ef1c, khu v\u1ef1c ho\u1ea1t \u0111\u1ed9ng v\u00e0 tr\u00e1ch nhi\u1ec7m cho t\u1eebng th\u00e0nh vi\u00ean<\/p>\n\n\n\n

– Gi\u00e1m s\u00e1t ho\u1ea1t \u0111\u1ed9ng h\u00e0ng ng\u00e0y v\u00e0 \u0111\u1ea3m b\u1ea3o tu\u00e2n th\u1ee7 quy tr\u00ecnh<\/p>\n\n\n\n

– T\u1ed5 ch\u1ee9c h\u1ecdp nh\u00f3m, \u0111\u00e1nh gi\u00e1 hi\u1ec7u su\u1ea5t v\u00e0 \u0111\u01b0a ra ph\u1ea3n h\u1ed3i k\u1ecbp th\u1eddi<\/p>\n\n\n\n

– Gi\u1ea3i quy\u1ebft c\u00e1c v\u1ea5n \u0111\u1ec1 n\u1ea3y sinh v\u00e0 xung \u0111\u1ed9t trong nh\u00f3m b\u00e1n h\u00e0ng<\/p>\n\n\n\n

V\u1edbi s\u1ef1 h\u1ed7 tr\u1ee3 c\u1ee7a n\u1ec1n t\u1ea3ng qu\u1ea3n l\u00fd nh\u01b0 Base.vn, Sales Manager c\u00f3 th\u1ec3 theo d\u00f5i ho\u1ea1t \u0111\u1ed9ng c\u1ee7a \u0111\u1ed9i ng\u0169 m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3, t\u1ef1 \u0111\u1ed9ng h\u00f3a c\u00e1c quy tr\u00ecnh b\u00e1o c\u00e1o v\u00e0 t\u1eadp trung v\u00e0o nh\u1eefng ho\u1ea1t \u0111\u1ed9ng mang l\u1ea1i gi\u00e1 tr\u1ecb cao.<\/p>\n\n\n\n

2.1 Thi\u1ebft l\u1eadp m\u1ee5c ti\u00eau v\u00e0 chi\u1ebfn l\u01b0\u1ee3c ph\u00e1t tri\u1ec3n doanh s\u1ed1<\/h3>\n\n\n\n

M\u1ed9t trong nh\u1eefng vai tr\u00f2 quan tr\u1ecdng nh\u1ea5t c\u1ee7a Sales Manager l\u00e0 thi\u1ebft l\u1eadp m\u1ee5c ti\u00eau v\u00e0 chi\u1ebfn l\u01b0\u1ee3c ph\u00e1t tri\u1ec3n doanh s\u1ed1. \u0110i\u1ec1u n\u00e0y \u0111\u00f2i h\u1ecfi kh\u1ea3 n\u0103ng ph\u00e2n t\u00edch th\u1ecb tr\u01b0\u1eddng, hi\u1ec3u r\u00f5 s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5 c\u1ee7a c\u00f4ng ty v\u00e0 n\u1eafm b\u1eaft t\u1ed1t nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng. C\u00e1c m\u1ee5c ti\u00eau m\u00e0 Sales Manager \u0111\u1eb7t ra v\u1eeba ph\u1ea3i mang t\u00ednh th\u1eed th\u00e1ch \u0111\u1ec3 th\u00fac \u0111\u1ea9y nh\u00e2n vi\u00ean, v\u1eeba ph\u1ea3i th\u1ef1c t\u1ebf \u0111\u1ec3 c\u00f3 th\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c.<\/p>\n\n\n\n

Trong qu\u00e1 tr\u00ecnh x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c, Sales Manager ph\u1ea3i li\u00ean t\u1ee5c c\u00e2n nh\u1eafc gi\u1eefa m\u1ee5c ti\u00eau ng\u1eafn h\u1ea1n v\u00e0 d\u00e0i h\u1ea1n, gi\u1eefa doanh s\u1ed1 v\u00e0 l\u1ee3i nhu\u1eadn, gi\u1eefa t\u0103ng tr\u01b0\u1edfng v\u00e0 duy tr\u00ec kh\u00e1ch h\u00e0ng hi\u1ec7n t\u1ea1i. Chi\u1ebfn l\u01b0\u1ee3c b\u00e1n h\u00e0ng xu\u1ea5t s\u1eafc kh\u00f4ng ph\u1ea3i l\u00e0 b\u00e1n \u0111\u01b0\u1ee3c c\u00e0ng nhi\u1ec1u c\u00e0ng t\u1ed1t, m\u00e0 l\u00e0 b\u00e1n \u0111\u00fang s\u1ea3n ph\u1ea9m, cho \u0111\u00fang kh\u00e1ch h\u00e0ng, v\u00e0o \u0111\u00fang th\u1eddi \u0111i\u1ec3m.<\/p>\n\n\n\n

2.2 Theo d\u00f5i, ph\u00e2n t\u00edch v\u00e0 \u0111\u00e1nh gi\u00e1 hi\u1ec7u su\u1ea5t b\u00e1n h\u00e0ng<\/h3>\n\n\n\n

Trong th\u1eddi \u0111\u1ea1i d\u1eef li\u1ec7u, Sales Manager kh\u00f4ng th\u1ec3 d\u1ef1a v\u00e0o c\u1ea3m t\u00ednh \u0111\u1ec3 \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh. H\u1ecd c\u1ea7n th\u01b0\u1eddng xuy\u00ean theo d\u00f5i, ph\u00e2n t\u00edch v\u00e0 \u0111\u00e1nh gi\u00e1 hi\u1ec7u su\u1ea5t b\u00e1n h\u00e0ng th\u00f4ng qua c\u00e1c ch\u1ec9 s\u1ed1 KPI (Key Performance Indicators) nh\u01b0:<\/p>\n\n\n\n

– Doanh s\u1ed1 b\u00e1n h\u00e0ng (theo s\u1ea3n ph\u1ea9m, khu v\u1ef1c, kh\u00e1ch h\u00e0ng)<\/p>\n\n\n\n

– T\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i t\u1eeb kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng th\u00e0nh kh\u00e1ch h\u00e0ng th\u1ef1c t\u1ebf<\/p>\n\n\n\n

– Chi ph\u00ed thu h\u00fat kh\u00e1ch h\u00e0ng (CAC – Customer Acquisition Cost<\/a>)<\/p>\n\n\n\n

– Gi\u00e1 tr\u1ecb v\u00f2ng \u0111\u1eddi kh\u00e1ch h\u00e0ng (CLV – Customer Lifetime Value<\/a>)<\/p>\n\n\n\n

– Th\u1eddi gian chu k\u1ef3 b\u00e1n h\u00e0ng (Sales Cycle Length)<\/p>\n\n\n\n

– T\u1ef7 l\u1ec7 gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng (Customer Retention Rate)<\/p>\n\n\n\n

C\u00e1c c\u00f4ng c\u1ee5 nh\u01b0 Base CRM<\/a> s\u1ebd gi\u00fap Sales Manager thu th\u1eadp v\u00e0 ph\u00e2n t\u00edch d\u1eef li\u1ec7u m\u1ed9t c\u00e1ch ch\u00ednh x\u00e1c, t\u1eeb \u0111\u00f3 \u0111\u01b0a ra c\u00e1c quy\u1ebft \u0111\u1ecbnh m\u1ed9t c\u00e1ch c\u00f3 c\u01a1 s\u1edf. Vi\u1ec7c ph\u00e2n t\u00edch d\u1eef li\u1ec7u kh\u00f4ng ch\u1ec9 gi\u00fap \u0111\u00e1nh gi\u00e1 hi\u1ec7u su\u1ea5t hi\u1ec7n t\u1ea1i m\u00e0 c\u00f2n d\u1ef1 b\u00e1o xu h\u01b0\u1edbng v\u00e0 c\u01a1 h\u1ed9i trong t\u01b0\u01a1ng lai.<\/p>\n\n\n\n

2.3 \u0110\u00e0o t\u1ea1o, ph\u00e1t tri\u1ec3n, truy\u1ec1n c\u1ea3m h\u1ee9ng cho nh\u00e2n vi\u00ean<\/h3>\n\n\n\n

Kh\u00f4ng ch\u1ec9 l\u00e0 nh\u00e0 qu\u1ea3n l\u00fd, Sales Manager c\u00f2n l\u00e0 ng\u01b0\u1eddi hu\u1ea5n luy\u1ec7n v\u00e0 c\u1ed1 v\u1ea5n cho \u0111\u1ed9i ng\u0169 b\u00e1n h\u00e0ng. H\u1ecd c\u00f3 tr\u00e1ch nhi\u1ec7m:<\/p>\n\n\n\n

– X\u00e2y d\u1ef1ng ch\u01b0\u01a1ng tr\u00ecnh \u0111\u00e0o t\u1ea1o chu\u1ea9n cho nh\u00e2n vi\u00ean m\u1edbi v\u00e0 nh\u00e2n vi\u00ean hi\u1ec7n t\u1ea1i<\/p>\n\n\n\n

– T\u1ed5 ch\u1ee9c c\u00e1c bu\u1ed5i hu\u1ea5n luy\u1ec7n k\u1ef9 n\u0103ng b\u00e1n h\u00e0ng, \u0111\u00e0m ph\u00e1n v\u00e0 ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng<\/p>\n\n\n\n

– Chia s\u1ebb kinh nghi\u1ec7m l\u00e0m vi\u1ec7c th\u1ef1c t\u1ebf<\/p>\n\n\n\n

– Ki\u1ebfn t\u1ea1o m\u00f4i tr\u01b0\u1eddng l\u00e0m vi\u1ec7c t\u00edch c\u1ef1c, khuy\u1ebfn kh\u00edch s\u00e1ng t\u1ea1o v\u00e0 ph\u00e1t tri\u1ec3n c\u00e1 nh\u00e2n<\/p>\n\n\n\n

– Thi\u1ebft l\u1eadp h\u1ec7 th\u1ed1ng khen th\u01b0\u1edfng v\u00e0 c\u00f4ng nh\u1eadn th\u00e0nh t\u00edch ph\u00f9 h\u1ee3p<\/p>\n\n\n\n

– Th\u1ea5u hi\u1ec3u \u0111\u1ed9ng l\u1ef1c c\u1ee7a t\u1eebng th\u00e0nh vi\u00ean trong \u0111\u1ed9i, t\u1ea1o \u0111i\u1ec1u ki\u1ec7n \u0111\u1ec3 h\u1ecd ph\u00e1t huy t\u1ed1i \u0111a ti\u1ec1m n\u0103ng v\u00e0 g\u1eafn b\u00f3 l\u00e2u d\u00e0i v\u1edbi t\u1ed5 ch\u1ee9c.<\/p>\n\n\n\n

2.4 X\u00e2y d\u1ef1ng v\u00e0 duy tr\u00ec m\u1ed1i quan h\u1ec7 kh\u00e1ch h\u00e0ng, \u0111\u1ed1i t\u00e1c chi\u1ebfn l\u01b0\u1ee3c<\/h3>\n\n\n\n

M\u1eb7c d\u00f9 kh\u00f4ng tr\u1ef1c ti\u1ebfp b\u00e1n h\u00e0ng nh\u01b0 nh\u00e2n vi\u00ean kinh doanh, nh\u01b0ng Sales Manager v\u1eabn \u0111\u00f3ng vai tr\u00f2 quan tr\u1ecdng trong vi\u1ec7c x\u00e2y d\u1ef1ng v\u00e0 duy tr\u00ec m\u1ed1i quan h\u1ec7 v\u1edbi kh\u00e1ch h\u00e0ng l\u1edbn v\u00e0 \u0111\u1ed1i t\u00e1c chi\u1ebfn l\u01b0\u1ee3c. H\u1ecd th\u01b0\u1eddng xu\u1ea5t hi\u1ec7n trong c\u00e1c cu\u1ed9c \u0111\u00e0m ph\u00e1n quan tr\u1ecdng, tham gia v\u00e0o vi\u1ec7c gi\u1ea3i quy\u1ebft c\u00e1c v\u1ea5n \u0111\u1ec1 ph\u1ee9c t\u1ea1p v\u00e0 \u0111\u1ea3m b\u1ea3o s\u1ef1 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng ch\u1ee7 ch\u1ed1t.<\/p>\n\n\n\n

Trong m\u00f4i tr\u01b0\u1eddng kinh doanh Vi\u1ec7t Nam, Sales Manager c\u1ea7n c\u00f3 kh\u1ea3 n\u0103ng x\u00e2y d\u1ef1ng m\u1ea1ng l\u01b0\u1edbi quan h\u1ec7 r\u1ed9ng l\u1edbn, hi\u1ec3u bi\u1ebft v\u0103n h\u00f3a kinh doanh \u0111\u1ecba ph\u01b0\u01a1ng v\u00e0 c\u1ee7ng c\u1ed1 uy t\u00edn c\u00e1 nh\u00e2n. T\u1ea5t c\u1ea3 nh\u1eefng y\u1ebfu t\u1ed1 n\u00e0y \u0111\u1ec1u gi\u00fap gia t\u0103ng c\u01a1 h\u1ed9i kinh doanh v\u00e0 t\u1ea1o n\u00ean n\u1ec1n t\u1ea3ng \u0111\u1ec3 ph\u00e1t tri\u1ec3n v\u1eefng b\u1ec1n.<\/p>\n\n\n

\n
\"Vai
Vai tr\u00f2 v\u00e0 ch\u1ee9c n\u0103ng ch\u00ednh c\u1ee7a Sales Manager<\/em><\/figcaption><\/figure><\/div>\n\n\n

3. K\u1ef9 n\u0103ng, t\u1ed1 ch\u1ea5t c\u1ea7n c\u00f3 c\u1ee7a m\u1ed9t Sales Manager<\/h2>\n\n\n\n

3.1 K\u1ef9 n\u0103ng l\u00e3nh \u0111\u1ea1o, t\u1ea1o \u0111\u1ed9ng l\u1ef1c v\u00e0 x\u00e2y d\u1ef1ng \u0111\u1ed9i nh\u00f3m<\/h3>\n\n\n\n

M\u1ed9t Sales Manager xu\u1ea5t s\u1eafc tr\u01b0\u1edbc h\u1ebft ph\u1ea3i l\u00e0 m\u1ed9t nh\u00e0 l\u00e3nh \u0111\u1ea1o gi\u1ecfi. H\u1ecd c\u1ea7n c\u00f3 kh\u1ea3 n\u0103ng truy\u1ec1n c\u1ea3m h\u1ee9ng, \u0111\u1ecbnh h\u01b0\u1edbng v\u00e0 d\u1eabn d\u1eaft \u0111\u1ed9i ng\u0169 h\u01b0\u1edbng t\u1edbi m\u1ee5c ti\u00eau chung. K\u1ef9 n\u0103ng l\u00e3nh \u0111\u1ea1o bao g\u1ed3m:<\/p>\n\n\n\n

– Kh\u1ea3 n\u0103ng x\u00e1c \u0111\u1ecbnh t\u1ea7m nh\u00ecn v\u00e0 truy\u1ec1n \u0111\u1ea1t r\u00f5 r\u00e0ng \u0111\u1ebfn \u0111\u1ed9i ng\u0169. Sales Manager c\u1ea7n gi\u00fap nh\u00e2n vi\u00ean hi\u1ec3u \u0111\u01b0\u1ee3c \u00fd ngh\u0129a c\u00f4ng vi\u1ec7c c\u1ee7a h\u1ecd v\u00e0 t\u00e1c \u0111\u1ed9ng \u0111\u1ed1i v\u1edbi m\u1ee5c ti\u00eau chung c\u1ee7a t\u1ed5 ch\u1ee9c. Khi m\u1ecdi ng\u01b0\u1eddi hi\u1ec3u r\u00f5 “t\u1ea1i sao” h\u1ecd l\u00e0m vi\u1ec7c, h\u1ecd s\u1ebd c\u00f3 \u0111\u1ed9ng l\u1ef1c m\u1ea1nh m\u1ebd h\u01a1n \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau.<\/p>\n\n\n\n

– T\u1ea1o d\u1ef1ng m\u00f4i tr\u01b0\u1eddng l\u00e0m vi\u1ec7c t\u00edch c\u1ef1c, n\u01a1i m\u1ecdi ng\u01b0\u1eddi \u0111\u01b0\u1ee3c khuy\u1ebfn kh\u00edch \u0111\u00f3ng g\u00f3p \u00fd ki\u1ebfn, th\u1eed nghi\u1ec7m v\u00e0 h\u1ecdc h\u1ecfi t\u1eeb th\u1ea5t b\u1ea1i. Trong v\u0103n h\u00f3a kinh doanh Vi\u1ec7t Nam, y\u1ebfu t\u1ed1 t\u1eadp th\u1ec3 r\u1ea5t quan tr\u1ecdng, v\u00ec v\u1eady Sales Manager c\u1ea7n t\u1ea1o ra tinh th\u1ea7n \u0111\u1ed3ng \u0111\u1ed9i v\u00e0 h\u1ed7 tr\u1ee3 l\u1eabn nhau.<\/p>\n\n\n\n

– Kh\u1ea3 n\u0103ng nh\u1eadn di\u1ec7n v\u00e0 ph\u00e1t tri\u1ec3n t\u00e0i n\u0103ng. Sales Manager gi\u1ecfi kh\u00f4ng ch\u1ec9 tuy\u1ec3n d\u1ee5ng nh\u1eefng ng\u01b0\u1eddi c\u00f3 kinh nghi\u1ec7m m\u00e0 c\u00f2n bi\u1ebft ph\u00e1t hi\u1ec7n ti\u1ec1m n\u0103ng v\u00e0 \u0111\u1ea7u t\u01b0 v\u00e0o s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a nh\u00e2n vi\u00ean. H\u1ecd t\u1ea1o c\u01a1 h\u1ed9i cho nh\u00e2n vi\u00ean th\u1eed th\u00e1ch b\u1ea3n th\u00e2n v\u00e0 ph\u00e1t tri\u1ec3n k\u1ef9 n\u0103ng m\u1edbi.<\/p>\n\n\n\n

3.2 K\u1ef9 n\u0103ng ph\u00e2n t\u00edch d\u1eef li\u1ec7u v\u00e0 ra quy\u1ebft \u0111\u1ecbnh<\/h3>\n\n\n\n

Sales Manager c\u1ea7n c\u00f3 kh\u1ea3 n\u0103ng ph\u00e2n t\u00edch d\u1eef li\u1ec7u \u0111\u1ec3 \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh d\u1ef1a tr\u00ean th\u00f4ng tin th\u1ef1c t\u1ebf. C\u00e1c k\u1ef9 n\u0103ng li\u00ean quan bao g\u1ed3m:<\/p>\n\n\n\n

– Hi\u1ec3u bi\u1ebft v\u1ec1 c\u00e1c ch\u1ec9 s\u1ed1 kinh doanh quan tr\u1ecdng v\u00e0 c\u00e1ch \u0111o l\u01b0\u1eddng ch\u00fang<\/p>\n\n\n\n

– Kh\u1ea3 n\u0103ng s\u1eed d\u1ee5ng c\u00e1c c\u00f4ng c\u1ee5 ph\u00e2n t\u00edch d\u1eef li\u1ec7u v\u00e0 b\u00e1o c\u00e1o<\/p>\n\n\n\n

– T\u01b0 duy ph\u1ea3n bi\u1ec7n \u0111\u1ec3 \u0111\u00e1nh gi\u00e1 d\u1eef li\u1ec7u m\u1ed9t c\u00e1ch kh\u00e1ch quan<\/p>\n\n\n\n

– Kh\u1ea3 n\u0103ng nh\u1eadn di\u1ec7n xu h\u01b0\u1edbng v\u00e0 d\u1ef1 b\u00e1o k\u1ebft qu\u1ea3<\/p>\n\n\n\n

– K\u1ef9 n\u0103ng chuy\u1ec3n h\u00f3a d\u1eef li\u1ec7u th\u00e0nh h\u00e0nh \u0111\u1ed9ng c\u1ee5 th\u1ec3<\/p>\n\n\n\n

V\u1edbi s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a AI v\u00e0 h\u1ecdc m\u00e1y, Sales Manager kh\u00f4ng nh\u1ea5t thi\u1ebft ph\u1ea3i l\u00e0 chuy\u00ean gia d\u1eef li\u1ec7u, nh\u01b0ng c\u1ea7n hi\u1ec3u c\u00e1ch t\u1eadn d\u1ee5ng c\u00f4ng ngh\u1ec7 \u0111\u1ec3 ph\u00e2n t\u00edch th\u00f4ng tin v\u00e0 t\u1ed1i \u01b0u h\u00f3a vi\u1ec7c ra quy\u1ebft \u0111\u1ecbnh.<\/p>\n\n\n\n

3.3 K\u1ef9 n\u0103ng giao ti\u1ebfp, \u0111\u00e0m ph\u00e1n v\u00e0 gi\u1ea3i quy\u1ebft xung \u0111\u1ed9t<\/h3>\n\n\n\n

Giao ti\u1ebfp hi\u1ec7u qu\u1ea3 l\u00e0 n\u1ec1n t\u1ea3ng c\u1ee7a m\u1ecdi ho\u1ea1t \u0111\u1ed9ng kinh doanh th\u00e0nh c\u00f4ng. Sales Manager c\u1ea7n l\u00e0m t\u1ed1t trong:<\/p>\n\n\n\n

– Giao ti\u1ebfp n\u1ed9i b\u1ed9: Truy\u1ec1n \u0111\u1ea1t r\u00f5 r\u00e0ng m\u1ee5c ti\u00eau, k\u1ef3 v\u1ecdng v\u00e0 ph\u1ea3n h\u1ed3i cho \u0111\u1ed9i ng\u0169 kinh doanh. C\u00e1ch giao ti\u1ebfp c\u1ea7n t\u1ebf nh\u1ecb, t\u00f4n tr\u1ecdng v\u00e0 c\u00e2n nh\u1eafc y\u1ebfu t\u1ed1 “th\u1ec3 di\u1ec7n”, bi\u1ebft khi n\u00e0o n\u00ean ph\u1ea3n h\u1ed3i ri\u00eang t\u01b0 v\u00e0 khi n\u00e0o n\u00ean th\u1ea3o lu\u1eadn c\u00f4ng khai.<\/p>\n\n\n\n

– Giao ti\u1ebfp v\u1edbi kh\u00e1ch h\u00e0ng v\u00e0 \u0111\u1ed1i t\u00e1c: X\u00e2y d\u1ef1ng m\u1ed1i quan h\u1ec7 tin c\u1eady, hi\u1ec3u r\u00f5 nhu c\u1ea7u v\u00e0 mong \u0111\u1ee3i c\u1ee7a \u0111\u1ed1i t\u00e1c, th\u1ec3 hi\u1ec7n s\u1ef1 chuy\u00ean nghi\u1ec7p v\u00e0 t\u00f4n tr\u1ecdng. Giao ti\u1ebfp kh\u00f4ng ch\u1ec9 di\u1ec5n ra trong c\u00e1c cu\u1ed9c h\u1ecdp ch\u00ednh th\u1ee9c m\u00e0 c\u00f2n trong c\u00e1c b\u1eefa \u0103n, s\u1ef1 ki\u1ec7n x\u00e3 h\u1ed9i v\u00e0 g\u1eb7p g\u1ee1 kh\u00f4ng ch\u00ednh th\u1ee9c.<\/p>\n\n\n\n

– K\u1ef9 n\u0103ng \u0111\u00e0m ph\u00e1n: T\u00ecm ki\u1ebfm gi\u1ea3i ph\u00e1p win-win, hi\u1ec3u r\u00f5 l\u1eadp tr\u01b0\u1eddng c\u1ee7a \u0111\u1ed1i t\u00e1c v\u00e0 bi\u1ebft khi n\u00e0o n\u00ean nh\u01b0\u1ee3ng b\u1ed9, khi n\u00e0o n\u00ean ki\u00ean \u0111\u1ecbnh. Sales Manager c\u1ea7n c\u00f3 kh\u1ea3 n\u0103ng \u0111\u00e0m ph\u00e1n kh\u00f4ng ch\u1ec9 v\u1edbi kh\u00e1ch h\u00e0ng m\u00e0 c\u00f2n v\u1edbi c\u00e1c b\u1ed9 ph\u1eadn kh\u00e1c trong c\u00f4ng ty \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o ngu\u1ed3n l\u1ef1c v\u00e0 h\u1ed7 tr\u1ee3 cho \u0111\u1ed9i kinh doanh.<\/p>\n\n\n\n

3.4 Kh\u1ea3 n\u0103ng th\u00edch \u1ee9ng, linh ho\u1ea1t v\u00e0 s\u00e1ng t\u1ea1o<\/h3>\n\n\n\n

Trong m\u00f4i tr\u01b0\u1eddng kinh doanh \u0111\u1ea7y bi\u1ebfn \u0111\u1ed9ng, kh\u1ea3 n\u0103ng th\u00edch \u1ee9ng v\u00e0 \u0111\u1ed5i m\u1edbi tr\u1edf th\u00e0nh y\u1ebfu t\u1ed1 s\u1ed1ng c\u00f2n. Theo \u0111\u00f3, Sales Manager c\u1ea7n:<\/p>\n\n\n\n

– Linh ho\u1ea1t \u0111i\u1ec1u ch\u1ec9nh chi\u1ebfn l\u01b0\u1ee3c khi \u0111i\u1ec1u ki\u1ec7n th\u1ecb tr\u01b0\u1eddng thay \u0111\u1ed5i<\/p>\n\n\n\n

– S\u1eb5n s\u00e0ng h\u1ecdc h\u1ecfi c\u00f4ng ngh\u1ec7 v\u00e0 ph\u01b0\u01a1ng ph\u00e1p m\u1edbi<\/p>\n\n\n\n

– Kh\u1ea3 n\u0103ng l\u00e0m vi\u1ec7c hi\u1ec7u qu\u1ea3 trong m\u00f4i tr\u01b0\u1eddng kh\u00f4ng ch\u1eafc ch\u1eafn<\/p>\n\n\n\n

– T\u01b0 duy \u0111\u1ed5i m\u1edbi, t\u00ecm ki\u1ebfm gi\u1ea3i ph\u00e1p s\u00e1ng t\u1ea1o cho v\u1ea5n \u0111\u1ec1<\/p>\n\n\n\n

– Khuy\u1ebfn kh\u00edch v\u0103n h\u00f3a c\u1ea3i ti\u1ebfn li\u00ean t\u1ee5c trong \u0111\u1ed9i ng\u0169<\/p>\n\n\n\n

3.5 \u0110\u1ea1o \u0111\u1ee9c ngh\u1ec1 nghi\u1ec7p, t\u00ednh minh b\u1ea1ch v\u00e0 truy\u1ec1n c\u1ea3m h\u1ee9ng<\/h3>\n\n\n\n

– Th\u1ec3 hi\u1ec7n t\u00ednh ch\u00ednh tr\u1ef1c trong m\u1ecdi h\u00e0nh \u0111\u1ed9ng v\u00e0 quy\u1ebft \u0111\u1ecbnh. \u0110i\u1ec1u n\u00e0y bao g\u1ed3m vi\u1ec7c trung th\u1ef1c v\u1ec1 kh\u1ea3 n\u0103ng c\u1ee7a s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5, minh b\u1ea1ch v\u1ec1 gi\u00e1 c\u1ea3 v\u00e0 ch\u00ednh s\u00e1ch, v\u00e0 lu\u00f4n \u0111\u1eb7t l\u1ee3i \u00edch d\u00e0i h\u1ea1n c\u1ee7a kh\u00e1ch h\u00e0ng l\u00ean h\u00e0ng \u0111\u1ea7u.<\/p>\n\n\n\n

– X\u00e2y d\u1ef1ng v\u0103n h\u00f3a \u0111\u1ea1o \u0111\u1ee9c trong \u0111\u1ed9i kinh doanh, khuy\u1ebfn kh\u00edch nh\u00e2n vi\u00ean l\u00e0m \u0111\u00fang, ch\u1ee9 kh\u00f4ng ch\u1ec9 l\u00e0 l\u00e0m nhanh. Sales Manager c\u1ea7n \u0111\u1ea3m b\u1ea3o th\u00e0nh c\u00f4ng \u0111\u1ebfn t\u1eeb gi\u00e1 tr\u1ecb th\u1ef1c s\u1ef1 mang l\u1ea1i cho kh\u00e1ch h\u00e0ng, kh\u00f4ng ph\u1ea3i t\u1eeb c\u00e1c chi\u00eau tr\u00f2 hay m\u00e1nh kh\u00f3e \u0111\u1ec3 nhanh ch\u00f3ng \u0111\u1ea1t \u0111\u01b0\u1ee3c doanh s\u1ed1.<\/p>\n\n\n\n

– Truy\u1ec1n c\u1ea3m h\u1ee9ng th\u00f4ng qua h\u00e0nh \u0111\u1ed9ng v\u00e0 th\u00e1i \u0111\u1ed9 h\u00e0ng ng\u00e0y. Nh\u00e2n vi\u00ean th\u01b0\u1eddng b\u1eaft ch\u01b0\u1edbc h\u00e0nh vi c\u1ee7a ng\u01b0\u1eddi l\u00e3nh \u0111\u1ea1o, v\u00ec v\u1eady Sales Manager c\u1ea7n l\u00e0 t\u1ea5m g\u01b0\u01a1ng v\u1ec1 \u0111\u1ea1o \u0111\u1ee9c, chuy\u00ean m\u00f4n v\u00e0 tinh th\u1ea7n ph\u1ee5c v\u1ee5.<\/p>\n\n\n

\n
\"K\u1ef9
K\u1ef9 n\u0103ng, t\u1ed1 ch\u1ea5t c\u1ea7n c\u00f3 c\u1ee7a m\u1ed9t Sales Manager<\/em><\/figcaption><\/figure><\/div>\n\n\n

4. L\u1ed9 tr\u00ecnh ngh\u1ec1 nghi\u1ec7p, c\u01a1 h\u1ed9i ph\u00e1t tri\u1ec3n v\u00e0 m\u1ee9c l\u01b0\u01a1ng c\u1ee7a Sales Manager<\/h2>\n\n\n\n

4.1 L\u1ed9 tr\u00ecnh th\u0103ng ti\u1ebfn \u0111i\u1ec3n h\u00ecnh<\/h3>\n\n\n\n

L\u1ed9 tr\u00ecnh ph\u00e1t tri\u1ec3n ngh\u1ec1 nghi\u1ec7p trong l\u0129nh v\u1ef1c kinh doanh th\u01b0\u1eddng b\u1eaft \u0111\u1ea7u t\u1eeb v\u1ecb tr\u00ed nh\u00e2n vi\u00ean kinh doanh v\u00e0 c\u00f3 th\u1ec3 ti\u1ebfn l\u00ean c\u00e1c v\u1ecb tr\u00ed l\u00e3nh \u0111\u1ea1o cao c\u1ea5p. M\u1ed9t l\u1ed9 tr\u00ecnh ti\u00eau bi\u1ec3u c\u00f3 th\u1ec3 bao g\u1ed3m:<\/p>\n\n\n\n

– Nh\u00e2n vi\u00ean kinh doanh (Sales Executive\/Representative):<\/strong> \u0110\u00e2y l\u00e0 \u0111i\u1ec3m kh\u1edfi \u0111\u1ea7u ph\u1ed5 bi\u1ebfn, n\u01a1i \u1ee9ng vi\u00ean tr\u1ef1c ti\u1ebfp ti\u1ebfp x\u00fac v\u1edbi kh\u00e1ch h\u00e0ng, h\u1ecdc h\u1ecfi v\u1ec1 s\u1ea3n ph\u1ea9m, th\u1ecb tr\u01b0\u1eddng v\u00e0 k\u1ef9 n\u0103ng b\u00e1n h\u00e0ng c\u01a1 b\u1ea3n. Th\u1eddi gian \u1edf v\u1ecb tr\u00ed n\u00e0y th\u01b0\u1eddng t\u1eeb 1-3 n\u0103m t\u00f9y thu\u1ed9c v\u00e0o hi\u1ec7u su\u1ea5t v\u00e0 c\u01a1 h\u1ed9i.<\/p>\n\n\n\n

– Tr\u01b0\u1edfng nh\u00f3m kinh doanh (Sales Team Leader\/Supervisor):<\/strong> Sau khi ch\u1ee9ng minh kh\u1ea3 n\u0103ng b\u00e1n h\u00e0ng xu\u1ea5t s\u1eafc v\u00e0 th\u1ec3 hi\u1ec7n ti\u1ec1m n\u0103ng l\u00e3nh \u0111\u1ea1o, nh\u00e2n vi\u00ean b\u00e1n h\u00e0ng c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c th\u0103ng ti\u1ebfn l\u00ean v\u1ecb tr\u00ed qu\u1ea3n l\u00fd m\u1ed9t nh\u00f3m nh\u1ecf. \u1ede giai \u0111o\u1ea1n n\u00e0y, Tr\u01b0\u1edfng nh\u00f3m v\u1eeba duy tr\u00ec ch\u1ec9 ti\u00eau b\u00e1n h\u00e0ng c\u00e1 nh\u00e2n, v\u1eeba h\u01b0\u1edbng d\u1eabn v\u00e0 h\u1ed7 tr\u1ee3 c\u00e1c th\u00e0nh vi\u00ean kh\u00e1c. Th\u1eddi gian \u1edf v\u1ecb tr\u00ed n\u00e0y kho\u1ea3ng 2-3 n\u0103m.<\/p>\n\n\n\n

– Sales Manager:<\/strong> Khi \u0111\u00e3 t\u00edch l\u0169y \u0111\u1ee7 kinh nghi\u1ec7m v\u00e0 ch\u1ee9ng minh kh\u1ea3 n\u0103ng l\u00e3nh \u0111\u1ea1o, Tr\u01b0\u1edfng nh\u00f3m kinh doanh c\u00f3 th\u1ec3 ti\u1ebfn l\u00ean v\u1ecb tr\u00ed Sales Manager, ch\u1ecbu tr\u00e1ch nhi\u1ec7m qu\u1ea3n l\u00fd to\u00e0n b\u1ed9 \u0111\u1ed9i ng\u0169 kinh doanh c\u1ee7a m\u1ed9t khu v\u1ef1c ho\u1eb7c d\u00f2ng s\u1ea3n ph\u1ea9m. \u1ede v\u1ecb tr\u00ed n\u00e0y, tr\u1ecdng t\u00e2m chuy\u1ec3n t\u1eeb b\u00e1n h\u00e0ng tr\u1ef1c ti\u1ebfp sang x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c, ph\u00e1t tri\u1ec3n \u0111\u1ed9i ng\u0169 v\u00e0 qu\u1ea3n l\u00fd hi\u1ec7u su\u1ea5t.<\/p>\n\n\n\n

– Gi\u00e1m \u0111\u1ed1c kinh doanh (Sales Director):<\/strong> \u0110\u00e2y l\u00e0 b\u01b0\u1edbc ti\u1ebfn xa h\u01a1n, c\u00f3 tr\u00e1ch nhi\u1ec7m qu\u1ea3n l\u00fd nhi\u1ec1u \u0111\u1ed9i kinh doanh ho\u1eb7c nhi\u1ec1u khu v\u1ef1c, x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c d\u00e0i h\u1ea1n v\u00e0 tham gia v\u00e0o c\u00e1c quy\u1ebft \u0111\u1ecbnh c\u1ea5p cao c\u1ee7a doanh nghi\u1ec7p.<\/p>\n\n\n\n

– Gi\u00e1m \u0111\u1ed1c kinh doanh c\u1ea5p cao (Chief Sales Officer\/VP of Sales):<\/strong> \u0110\u00e2y l\u00e0 \u0111\u1ec9nh cao c\u1ee7a s\u1ef1 nghi\u1ec7p kinh doanh. Gi\u00e1m \u0111\u1ed1c kinh doanh c\u1ea5p cao ch\u00ednh l\u00e0 ng\u01b0\u1eddi \u0111\u1ecbnh h\u01b0\u1edbng to\u00e0n b\u1ed9 chi\u1ebfn l\u01b0\u1ee3c kinh doanh c\u1ee7a c\u00f4ng ty v\u00e0 l\u00e0 th\u00e0nh vi\u00ean trong ban l\u00e3nh \u0111\u1ea1o.<\/p>\n\n\n\n

4.2 C\u01a1 h\u1ed9i, th\u00e1ch th\u1ee9c v\u00e0 tri\u1ec3n v\u1ecdng ngh\u1ec1 nghi\u1ec7p trong b\u1ed1i c\u1ea3nh chuy\u1ec3n \u0111\u1ed5i s\u1ed1<\/h3>\n\n\n\n

Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 \u0111ang t\u1ea1o ra c\u1ea3 c\u01a1 h\u1ed9i v\u00e0 th\u00e1ch th\u1ee9c cho c\u00e1c Sales Manager. Nh\u1eefng xu h\u01b0\u1edbng \u0111\u00e1ng ch\u00fa \u00fd bao g\u1ed3m:<\/p>\n\n\n\n

– \u1ee8ng d\u1ee5ng AI v\u00e0 t\u1ef1 \u0111\u1ed9ng h\u00f3a:<\/strong> C\u00f4ng ngh\u1ec7 AI<\/a> \u0111ang gi\u00fap t\u1ef1 \u0111\u1ed9ng h\u00f3a c\u00e1c nhi\u1ec7m v\u1ee5 h\u00e0nh ch\u00ednh, ph\u00e2n t\u00edch d\u1eef li\u1ec7u ph\u1ee9c t\u1ea1p v\u00e0 th\u1eadm ch\u00ed d\u1ef1 b\u00e1o h\u00e0nh vi kh\u00e1ch h\u00e0ng.<\/p>\n\n\n\n

– T\u0103ng c\u01b0\u1eddng tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng \u0111a k\u00eanh:<\/strong> Kh\u00e1ch h\u00e0ng hi\u1ec7n nay c\u00f3 th\u1ec3 t\u01b0\u01a1ng t\u00e1c v\u1edbi doanh nghi\u1ec7p qua nhi\u1ec1u k\u00eanh kh\u00e1c nhau, t\u1eeb tr\u1ef1c ti\u1ebfp \u0111\u1ebfn k\u1ef9 thu\u1eadt s\u1ed1. Do \u0111\u00f3, Sales Manager c\u1ea7n x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c b\u00e1n h\u00e0ng li\u1ec1n m\u1ea1ch tr\u00ean t\u1ea5t c\u1ea3 c\u00e1c k\u00eanh.<\/p>\n\n\n\n

– L\u00e0m vi\u1ec7c t\u1eeb xa v\u00e0 qu\u1ea3n l\u00fd \u0111\u1ed9i ng\u0169 ph\u00e2n t\u00e1n:<\/strong> Xu h\u01b0\u1edbng l\u00e0m vi\u1ec7c t\u1eeb xa \u0111\u00f2i h\u1ecfi c\u00e1c k\u1ef9 n\u0103ng qu\u1ea3n l\u00fd m\u1edbi \u0111\u1ec3 duy tr\u00ec tinh th\u1ea7n \u0111\u1ed3ng \u0111\u1ed9i v\u00e0 hi\u1ec7u su\u1ea5t cao.<\/p>\n\n\n\n

– Ph\u00e1t tri\u1ec3n k\u1ef9 n\u0103ng s\u1ed1:<\/strong> Sales Manager kh\u00f4ng ch\u1ec9 c\u1ea7n hi\u1ec3u v\u1ec1 b\u00e1n h\u00e0ng m\u00e0 c\u00f2n ph\u1ea3i th\u00e0nh th\u1ea1o c\u00e1c c\u00f4ng c\u1ee5 ph\u00e2n t\u00edch d\u1eef li\u1ec7u, n\u1ec1n t\u1ea3ng CRM<\/a> v\u00e0 c\u00e1c c\u00f4ng ngh\u1ec7 s\u1ed1 kh\u00e1c.<\/p>\n\n\n\n

4.3 Y\u00eau c\u1ea7u b\u1eb1ng c\u1ea5p, ch\u1ee9ng ch\u1ec9, kinh nghi\u1ec7m c\u1ea7n thi\u1ebft<\/h3>\n\n\n\n

– B\u1eb1ng c\u1ea5p: H\u1ea7u h\u1ebft c\u00e1c v\u1ecb tr\u00ed Sales Manager th\u01b0\u1eddng y\u00eau c\u1ea7u t\u1ed1i thi\u1ec3u b\u1eb1ng c\u1eed nh\u00e2n trong c\u00e1c l\u0129nh v\u1ef1c nh\u01b0 Qu\u1ea3n tr\u1ecb Kinh doanh, Marketing, Kinh t\u1ebf ho\u1eb7c c\u00e1c ng\u00e0nh li\u00ean quan. B\u1eb1ng MBA ho\u1eb7c c\u00e1c b\u1eb1ng sau \u0111\u1ea1i h\u1ecdc kh\u00e1c s\u1ebd l\u00e0 l\u1ee3i th\u1ebf, \u0111\u1eb7c bi\u1ec7t trong c\u00e1c c\u00f4ng ty \u0111a qu\u1ed1c gia.<\/p>\n\n\n\n

– Ch\u1ee9ng ch\u1ec9 chuy\u00ean m\u00f4n: C\u00e1c ch\u1ee9ng ch\u1ec9 nh\u01b0 Certified Sales Executive (CSE), Certified Professional Sales Person (CPSP), ho\u1eb7c c\u00e1c ch\u1ee9ng ch\u1ec9 qu\u1ea3n l\u00fd d\u1ef1 \u00e1n nh\u01b0 PMP l\u00e0 nh\u1eefng \u0111i\u1ec3m c\u1ed9ng l\u1edbn. T\u1ea1i Vi\u1ec7t Nam, c\u00e1c ch\u1ee9ng ch\u1ec9 v\u1ec1 k\u1ef9 n\u0103ng m\u1ec1m v\u00e0 qu\u1ea3n l\u00fd t\u1eeb c\u00e1c t\u1ed5 ch\u1ee9c nh\u01b0 Dale Carnegie, VCCI c\u0169ng \u0111\u01b0\u1ee3c \u0111\u00e1nh gi\u00e1 cao.<\/p>\n\n\n\n

– Kinh nghi\u1ec7m: Th\u00f4ng th\u01b0\u1eddng, v\u1ecb tr\u00ed Sales Manager y\u00eau c\u1ea7u \u00edt nh\u1ea5t 5-7 n\u0103m kinh nghi\u1ec7m trong l\u0129nh v\u1ef1c kinh doanh, bao g\u1ed3m c\u1ea3 kinh nghi\u1ec7m qu\u1ea3n l\u00fd nh\u00f3m. Kinh nghi\u1ec7m trong c\u00f9ng ng\u00e0nh ho\u1eb7c v\u1edbi s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 t\u01b0\u01a1ng t\u1ef1 s\u1ebd l\u00e0 l\u1ee3i th\u1ebf l\u1edbn.<\/p>\n\n\n\n

– K\u1ef9 n\u0103ng ngo\u1ea1i ng\u1eef: Trong m\u00f4i tr\u01b0\u1eddng kinh doanh to\u00e0n c\u1ea7u, kh\u1ea3 n\u0103ng s\u1eed d\u1ee5ng ti\u1ebfng Anh th\u00e0nh th\u1ea1o l\u00e0 y\u00eau c\u1ea7u c\u01a1 b\u1ea3n. \u0110\u1ed1i v\u1edbi c\u00e1c c\u00f4ng ty c\u00f3 quan h\u1ec7 kinh doanh v\u1edbi Trung Qu\u1ed1c ho\u1eb7c Nh\u1eadt B\u1ea3n, ti\u1ebfng Trung ho\u1eb7c ti\u1ebfng Nh\u1eadt c\u0169ng l\u00e0 l\u1ee3i th\u1ebf \u0111\u00e1ng k\u1ec3.<\/p>\n\n\n\n

– M\u1ea1ng l\u01b0\u1edbi quan h\u1ec7: M\u1ed9t m\u1ea1ng l\u01b0\u1edbi quan h\u1ec7 r\u1ed9ng trong ng\u00e0nh l\u00e0 t\u00e0i s\u1ea3n v\u00f4 gi\u00e1 cho Sales Manager, gi\u00fap m\u1edf ra c\u01a1 h\u1ed9i kinh doanh m\u1edbi v\u00e0 thu th\u1eadp th\u00f4ng tin th\u1ecb tr\u01b0\u1eddng.<\/p>\n\n\n\n

M\u1ee9c l\u01b0\u01a1ng trung b\u00ecnh cho v\u1ecb tr\u00ed Sales Manager t\u1ea1i Vi\u1ec7t Nam th\u01b0\u1eddng dao \u0111\u1ed9ng t\u1eeb 25-60 tri\u1ec7u \u0111\u1ed3ng\/th\u00e1ng, t\u00f9y thu\u1ed9c v\u00e0o quy m\u00f4 c\u00f4ng ty, ng\u00e0nh ngh\u1ec1 v\u00e0 kinh nghi\u1ec7m. Ngo\u00e0i l\u01b0\u01a1ng c\u01a1 b\u1ea3n, Sales Manager c\u00f2n nh\u1eadn \u0111\u01b0\u1ee3c c\u00e1c kho\u1ea3n th\u01b0\u1edfng hi\u1ec7u su\u1ea5t, hoa h\u1ed3ng v\u00e0 c\u00e1c \u0111\u00e3i ng\u1ed9 kh\u00e1c nh\u01b0 xe c\u00f4ng ty, \u0111i\u1ec7n tho\u1ea1i, b\u1ea3o hi\u1ec3m s\u1ee9c kh\u1ecfe cao c\u1ea5p.<\/p>\n\n\n\n

\u0110\u1ecdc th\u00eam: <\/strong>Ph\u1ea7n m\u1ec1m CRM l\u00e0 g\u00ec? Top 13 ph\u1ea7n m\u1ec1m CRM t\u1ed1t nh\u1ea5t hi\u1ec7n nay<\/a><\/p>\n\n\n\n

5. Base CRM – N\u00e2ng t\u1ea7m qu\u1ea3n l\u00fd kh\u00e1ch h\u00e0ng v\u00e0 kinh doanh to\u00e0n di\u1ec7n cho Sales Manager<\/h2>\n\n\n\n

\u0110\u1ed1i v\u1edbi m\u1ed9t Sales Manager, vi\u1ec7c ki\u1ec3m so\u00e1t to\u00e0n b\u1ed9 quy tr\u00ecnh b\u00e1n h\u00e0ng, theo d\u00f5i hi\u1ec7u su\u1ea5t c\u1ee7a \u0111\u1ed9i ng\u0169 v\u00e0 n\u1eafm b\u1eaft d\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng ch\u00ednh x\u00e1c theo th\u1eddi gian th\u1ef1c l\u00e0 y\u1ebfu t\u1ed1 then ch\u1ed1t \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau doanh thu. Base CRM<\/a> \u0111\u01b0\u1ee3c x\u00e2y d\u1ef1ng nh\u01b0 m\u1ed9t n\u1ec1n t\u1ea3ng qu\u1ea3n tr\u1ecb kh\u00e1ch h\u00e0ng th\u1ebf h\u1ec7 m\u1edbi, gi\u00fap Sales Manager qu\u1ea3n l\u00fd, \u0111o l\u01b0\u1eddng v\u00e0 ph\u00e1t tri\u1ec3n ho\u1ea1t \u0111\u1ed9ng kinh doanh tr\u00ean m\u1ed9t h\u1ec7 th\u1ed1ng h\u1ee3p nh\u1ea5t, k\u1ebft n\u1ed1i ch\u1eb7t ch\u1ebd gi\u1eefa S\u1ea3n ph\u1ea9m, B\u00e1n h\u00e0ng, Marketing v\u00e0 D\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng. M\u1ed9t s\u1ed1 gi\u00e1 tr\u1ecb n\u1ed5i b\u1eadt m\u00e0 Base CRM mang \u0111\u1ebfn cho Sales Manager l\u00e0:<\/p>\n\n\n\n

– Cung c\u1ea5p g\u00f3c nh\u00ecn 360 \u0111\u1ed9 v\u1ec1 t\u1eebng kh\u00e1ch h\u00e0ng: Bao g\u1ed3m l\u1ecbch s\u1eed t\u01b0\u01a1ng t\u00e1c qua email, cu\u1ed9c g\u1ecdi, tin nh\u1eafn hay g\u1eb7p m\u1eb7t; tr\u1ea1ng th\u00e1i pipeline v\u00e0 doanh thu ti\u1ec1m n\u0103ng; c\u00f9ng v\u1edbi b\u00e1o c\u00e1o th\u1eddi gian th\u1ef1c gi\u00fap \u0111\u00e1nh gi\u00e1 hi\u1ec7u su\u1ea5t, nh\u1eadn bi\u1ebft r\u1ee7i ro v\u00e0 ra quy\u1ebft \u0111\u1ecbnh nhanh ch\u00f3ng, ch\u00ednh x\u00e1c h\u01a1n.<\/p>\n\n\n\n

– Qu\u1ea3n l\u00fd b\u00e1n h\u00e0ng to\u00e0n tr\u00ecnh: Cho ph\u00e9p Sales Manager theo d\u00f5i to\u00e0n b\u1ed9 h\u00e0nh tr\u00ecnh kh\u00e1ch h\u00e0ng, t\u1eeb giai \u0111o\u1ea1n ti\u1ebfp nh\u1eadn lead \u0111\u1ebfn khi k\u00fd h\u1ee3p \u0111\u1ed3ng v\u00e0 thanh to\u00e1n. Pipeline \u0111\u01b0\u1ee3c hi\u1ec3n th\u1ecb tr\u1ef1c quan gi\u00fap x\u00e1c \u0111\u1ecbnh r\u00f5 c\u01a1 h\u1ed9i \u0111ang \u1edf giai \u0111o\u1ea1n n\u00e0o, \u0111\u00e2u l\u00e0 \u0111i\u1ec3m ngh\u1ebdn c\u1ea7n x\u1eed l\u00fd. Nh\u1edd \u0111\u00f3, Sales Manager c\u00f3 th\u1ec3 ph\u00e2n b\u1ed5 ngu\u1ed3n l\u1ef1c h\u1ee3p l\u00fd, \u0111\u1ed3ng th\u1eddi hu\u1ea5n luy\u1ec7n \u0111\u1ed9i ng\u0169 \u0111\u1ec3 n\u00e2ng cao t\u1ef7 l\u1ec7 ch\u1ed1t \u0111\u01a1n.<\/p>\n\n\n\n

– K\u1ebft n\u1ed1i Marketing \u2013 B\u00e1n h\u00e0ng \u2013 D\u1ecbch v\u1ee5 \u0111\u1ec3 t\u1ed1i \u01b0u chuy\u1ec3n \u0111\u1ed5i: Gi\u00fap Sales Manager theo d\u00f5i hi\u1ec7u su\u1ea5t t\u1eebng chi\u1ebfn d\u1ecbch ti\u1ebfp th\u1ecb, ngu\u1ed3n lead v\u00e0 t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i. Nh\u1edd hi\u1ec3u r\u00f5 nh\u00f3m kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng n\u00e0o \u0111ang quan t\u00e2m m\u1ea1nh nh\u1ea5t, nh\u00e0 qu\u1ea3n l\u00fd c\u00f3 th\u1ec3 \u0111i\u1ec1u ch\u1ec9nh chi\u1ebfn l\u01b0\u1ee3c, th\u00f4ng \u0111i\u1ec7p v\u00e0 ng\u00e2n s\u00e1ch \u0111\u1ec3 t\u1ed1i \u01b0u k\u1ebft qu\u1ea3.<\/p>\n\n\n\n

– Ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng ch\u1ee7 \u0111\u1ed9ng: Gi\u00fap Sales Manager theo d\u00f5i v\u00e0 duy tr\u00ec k\u1ebft n\u1ed1i v\u1edbi kh\u00e1ch h\u00e0ng sau b\u00e1n. H\u1ec7 th\u1ed1ng c\u00f3 th\u1ec3 ph\u00e1t hi\u1ec7n s\u1edbm d\u1ea5u hi\u1ec7u gi\u1ea3m t\u01b0\u01a1ng t\u00e1c, gi\u1ea3m doanh thu ho\u1eb7c nguy c\u01a1 kh\u00e1ch h\u00e0ng r\u1eddi b\u1ecf, t\u1eeb \u0111\u00f3 \u0111\u01b0a ra c\u1ea3nh b\u00e1o v\u00e0 \u0111\u1ec1 xu\u1ea5t h\u00e0nh \u0111\u1ed9ng k\u1ecbp th\u1eddi, g\u00f3p ph\u1ea7n t\u0103ng t\u1ef7 l\u1ec7 gia h\u1ea1n h\u1ee3p \u0111\u1ed3ng v\u00e0 gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng t\u1ed1t h\u01a1n.<\/p>\n\n\n\n

– T\u00edch h\u1ee3p kho t\u00e0i li\u1ec7u b\u00e1n h\u00e0ng: Cho ph\u00e9p Sales Manager thi\u1ebft l\u1eadp kho n\u1ed9i dung b\u00e1n h\u00e0ng bao g\u1ed3m ch\u00ednh s\u00e1ch, b\u1ea3ng gi\u00e1, quy tr\u00ecnh v\u00e0 t\u00e0i li\u1ec7u \u0111\u00e0o t\u1ea1o s\u1ea3n ph\u1ea9m. Vi\u1ec7c n\u00e0y gi\u00fap \u0111\u1ed9i ng\u0169 d\u1ec5 d\u00e0ng tra c\u1ee9u v\u00e0 \u0111\u1ea3m b\u1ea3o th\u00f4ng tin truy\u1ec1n t\u1ea3i \u0111\u1ebfn kh\u00e1ch h\u00e0ng lu\u00f4n \u0111\u1ed3ng nh\u1ea5t v\u00e0 chu\u1ea9n x\u00e1c.<\/p>\n\n\n\n

V\u1edbi Base CRM, Sales Manager c\u00f3 th\u1ec3 qu\u1ea3n l\u00fd to\u00e0n di\u1ec7n ho\u1ea1t \u0111\u1ed9ng kinh doanh, d\u1eabn d\u1eaft \u0111\u1ed9i ng\u0169 d\u1ef1a tr\u00ean d\u1eef li\u1ec7u v\u00e0 khai th\u00e1c t\u1ed1i \u0111a c\u01a1 h\u1ed9i b\u00e1n h\u00e0ng \u1edf t\u1eebng giai \u0111o\u1ea1n trong h\u00e0nh tr\u00ecnh kh\u00e1ch h\u00e0ng. Li\u00ean h\u1ec7 Base.vn ngay h\u00f4m nay \u0111\u1ec3 hi\u1ec3u th\u00eam v\u1ec1 c\u00e1ch Base CRM gi\u00fap n\u00e2ng cao n\u0103ng l\u1ef1c b\u00e1n h\u00e0ng.<\/p>\n\n\n

\n
\"Base
Base CRM<\/a> – Gi\u1ea3i ph\u00e1p CRM to\u00e0n di\u1ec7n cho doanh nghi\u1ec7p<\/em><\/figcaption><\/figure><\/div>\n\n\n

6. K\u1ebft b\u00e0i<\/h2>\n\n\n\n

Tr\u00ean \u0111\u00e2y l\u00e0 nh\u1eefng th\u00f4ng tin li\u00ean quan Sales Manager l\u00e0 g\u00ec m\u00e0 ch\u00fang t\u00f4i mu\u1ed1n chia s\u1ebb cho b\u1ea1n \u0111\u1ecdc. Kh\u00f4ng ch\u1ec9 l\u00e0 ng\u01b0\u1eddi qu\u1ea3n l\u00fd \u0111\u1ed9i ng\u0169 b\u00e1n h\u00e0ng, Sales Manager c\u00f2n l\u00e0 chi\u1ebfn l\u01b0\u1ee3c gia, nh\u00e0 ph\u00e2n t\u00edch d\u1eef li\u1ec7u v\u00e0 ng\u01b0\u1eddi d\u1eabn d\u1eaft s\u1ef1 thay \u0111\u1ed5i. \u0110\u1ec3 th\u00e0nh c\u00f4ng, h\u1ecd c\u1ea7n ph\u00e1t tri\u1ec3n to\u00e0n di\u1ec7n c\u00e1c k\u1ef9 n\u0103ng t\u1eeb l\u00e3nh \u0111\u1ea1o, qu\u1ea3n l\u00fd \u0111\u1ebfn ph\u00e2n t\u00edch d\u1eef li\u1ec7u v\u00e0 \u00e1p d\u1ee5ng c\u00f4ng ngh\u1ec7 m\u1edbi.<\/p>\n","protected":false},"excerpt":{"rendered":"

Trong b\u1ea5t k\u1ef3 doanh nghi\u1ec7p n\u00e0o, \u0111\u1ed9i ng\u0169 kinh doanh l\u00e0 l\u1ef1c l\u01b0\u1ee3ng tr\u1ef1c ti\u1ebfp mang v\u1ec1 doanh thu, v\u00e0 ng\u01b0\u1eddi \u201cc\u1ea7m l\u00e1i\u201d c\u1ee7a \u0111\u1ed9i ng\u0169 \u1ea5y ch\u00ednh l\u00e0 Sales Manager. Kh\u00f4ng ch\u1ec9 \u0111\u1ea3m nhi\u1ec7m vai tr\u00f2 qu\u1ea3n l\u00fd b\u00e1n h\u00e0ng, Sales Manager c\u00f2n l\u00e0 c\u1ea7u n\u1ed1i gi\u1eefa chi\u1ebfn l\u01b0\u1ee3c kinh doanh v\u00e0 th\u1ef1c thi […]<\/p>\n","protected":false},"author":11,"featured_media":23430,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[51,19],"tags":[],"ppma_author":[59],"class_list":["post-23418","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-quan-ly-va-lanh-dao","category-quan-tri-nhan-su"],"acf":[],"yoast_head":"\nSales Manager l\u00e0 g\u00ec? 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