{"id":26378,"date":"2025-12-29T10:13:16","date_gmt":"2025-12-29T03:13:16","guid":{"rendered":"https:\/\/base.vn\/blog\/?p=26378"},"modified":"2025-12-30T10:35:45","modified_gmt":"2025-12-30T03:35:45","slug":"odm-la-gi","status":"publish","type":"post","link":"https:\/\/base.vn\/blog\/odm-la-gi\/","title":{"rendered":"M\u00f4 h\u00ecnh ODM l\u00e0 g\u00ec? \u01afu v\u00e0 nh\u01b0\u1ee3c \u0111i\u1ec3m doanh nghi\u1ec7p c\u1ea7n bi\u1ebft"},"content":{"rendered":"\n

Trong l\u0129nh v\u1ef1c xu\u1ea5t nh\u1eadp kh\u1ea9u h\u00e0ng h\u00f3a, OEM, ODM, OBM l\u00e0 nh\u1eefng thu\u1eadt ng\u1eef xu\u1ea5t hi\u1ec7n r\u1ea5t th\u01b0\u1eddng xuy\u00ean. B\u00e0i vi\u1ebft n\u00e0y c\u1ee7a Base.vn<\/a> s\u1ebd tr\u1ea3 l\u1eddi \u201cODM l\u00e0 g\u00ec\u201d<\/strong> v\u00e0 gi\u1ea3i th\u00edch s\u1ef1 kh\u00e1c bi\u1ec7t gi\u1eefa ODM, OEM v\u00e0 OBM. Qua \u0111\u00f3, doanh nghi\u1ec7p c\u00f3 th\u1ec3 l\u1ef1a ch\u1ecdn \u0111\u1ed1i t\u00e1c ph\u00f9 h\u1ee3p nh\u1ea5t cho m\u00f4 h\u00ecnh kinh doanh c\u1ee7a m\u00ecnh.<\/p>\n\n\n\n

1. ODM l\u00e0 g\u00ec?<\/h2>\n\n\n\n

ODM<\/strong> l\u00e0 vi\u1ebft t\u1eaft c\u1ee7a Original Design Manufacturer<\/strong>, ngh\u0129a l\u00e0 nh\u00e0 s\u1ea3n xu\u1ea5t thi\u1ebft k\u1ebf g\u1ed1c<\/strong>. \u0110\u00e2y l\u00e0 m\u00f4 h\u00ecnh m\u00e0 trong \u0111\u00f3 nh\u00e0 s\u1ea3n xu\u1ea5t kh\u00f4ng ch\u1ec9 gia c\u00f4ng m\u00e0 c\u00f2n tr\u1ef1c ti\u1ebfp thi\u1ebft k\u1ebf, ph\u00e1t tri\u1ec3n v\u00e0 ho\u00e0n thi\u1ec7n s\u1ea3n ph\u1ea9m. Doanh nghi\u1ec7p \u0111\u1eb7t h\u00e0ng s\u1ebd mua l\u1ea1i s\u1ea3n ph\u1ea9m n\u00e0y v\u00e0 ph\u00e2n ph\u1ed1i ra th\u1ecb tr\u01b0\u1eddng d\u01b0\u1edbi th\u01b0\u01a1ng hi\u1ec7u ri\u00eang c\u1ee7a m\u00ecnh. M\u1ed9t s\u1ed1 y\u1ebfu t\u1ed1 nh\u01b0 bao b\u00ec, m\u00e0u s\u1eafc ho\u1eb7c chi ti\u1ebft nh\u1ecf v\u1ec1 t\u00ednh n\u0103ng \u0111\u00f4i khi c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c thay \u0111\u1ed5i.<\/p>\n\n\n\n

\u0110\u1eb7c tr\u01b0ng l\u1edbn nh\u1ea5t c\u1ee7a m\u00f4 h\u00ecnh ODM n\u1eb1m \u1edf quy\u1ec1n s\u1edf h\u1eefu thi\u1ebft k\u1ebf. To\u00e0n b\u1ed9 thi\u1ebft k\u1ebf s\u1ea3n ph\u1ea9m thu\u1ed9c v\u1ec1 nh\u00e0 s\u1ea3n xu\u1ea5t ODM, kh\u00f4ng ph\u1ea3i kh\u00e1ch h\u00e0ng. V\u00ec v\u1eady, c\u00f9ng m\u1ed9t thi\u1ebft k\u1ebf c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c b\u00e1n cho nhi\u1ec1u doanh nghi\u1ec7p kh\u00e1c nhau. \u0110\u1ec3 l\u00e0m \u0111\u01b0\u1ee3c \u0111i\u1ec1u n\u00e0y, c\u00e1c nh\u00e0 s\u1ea3n xu\u1ea5t ODM th\u01b0\u1eddng c\u00f3 n\u0103ng l\u1ef1c nghi\u00ean c\u1ee9u v\u00e0 ph\u00e1t tri\u1ec3n (R&D) r\u1ea5t m\u1ea1nh, t\u1eeb kh\u00e2u l\u00ean \u00fd t\u01b0\u1edfng, thi\u1ebft k\u1ebf k\u1ef9 thu\u1eadt cho \u0111\u1ebfn th\u1eed nghi\u1ec7m v\u00e0 ho\u00e0n thi\u1ec7n s\u1ea3n ph\u1ea9m.<\/p>\n\n\n\n

M\u00f4 h\u00ecnh ODM b\u1eaft \u0111\u1ea7u ph\u00e1t tri\u1ec3n t\u1eeb nh\u1eefng n\u0103m 1980\u20131990 t\u1ea1i c\u00e1c qu\u1ed1c gia ch\u00e2u \u00c1 nh\u01b0 \u0110\u00e0i Loan, H\u00e0n Qu\u1ed1c v\u00e0 sau \u0111\u00f3 l\u00e0 Trung Qu\u1ed1c. Ban \u0111\u1ea7u, c\u00e1c nh\u00e0 s\u1ea3n xu\u1ea5t<\/a> \u1edf nh\u1eefng qu\u1ed1c gia n\u00e0y ch\u1ec9 gia c\u00f4ng theo y\u00eau c\u1ea7u, nh\u01b0ng d\u1ea7n d\u1ea7n h\u1ecd \u0111\u1ea7u t\u01b0 v\u00e0o thi\u1ebft k\u1ebf \u0111\u1ec3 t\u1ea1o ra c\u00e1c s\u1ea3n ph\u1ea9m \u201c\u0111\u00f3ng g\u00f3i s\u1eb5n\u201d cho th\u1ecb tr\u01b0\u1eddng. C\u00e1ch l\u00e0m n\u00e0y \u0111\u1eb7c bi\u1ec7t ph\u00f9 h\u1ee3p v\u1edbi ng\u00e0nh \u0111i\u1ec7n t\u1eed, b\u1edfi ng\u00e0nh n\u00e0y c\u00f3 v\u00f2ng \u0111\u1eddi s\u1ea3n ph\u1ea9m ng\u1eafn v\u00e0 nhu c\u1ea7u \u0111\u1ed5i m\u1edbi li\u00ean t\u1ee5c.<\/p>\n\n\n

\n
\"ODM
ODM l\u00e0 g\u00ec?<\/em><\/figcaption><\/figure><\/div>\n\n\n

\u0110\u1ebfn giai \u0111o\u1ea1n hi\u1ec7n nay, ODM \u0111\u00e3 tr\u1edf th\u00e0nh m\u00f4 h\u00ecnh s\u1ea3n xu\u1ea5t ph\u1ed5 bi\u1ebfn \u1edf nhi\u1ec1u ng\u00e0nh nh\u01b0 \u0111i\u1ec7n t\u1eed, ti\u00eau d\u00f9ng nhanh, thi\u1ebft b\u1ecb gia d\u1ee5ng v\u00e0 c\u00f4ng nghi\u1ec7p. S\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a c\u00f4ng ngh\u1ec7 4.0<\/a>, tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o (AI) v\u00e0 t\u1ef1 \u0111\u1ed9ng h\u00f3a gi\u00fap c\u00e1c nh\u00e0 s\u1ea3n xu\u1ea5t ODM t\u1ea1o ra s\u1ea3n ph\u1ea9m ph\u1ee9c t\u1ea1p v\u1edbi chi ph\u00ed c\u1ea1nh tranh h\u01a1n. V\u1edbi nhi\u1ec1u doanh nghi\u1ec7p, ODM l\u00e0 gi\u1ea3i ph\u00e1p l\u00fd t\u01b0\u1edfng \u0111\u1ec3 r\u00fat ng\u1eafn th\u1eddi gian \u0111\u01b0a s\u1ea3n ph\u1ea9m ra th\u1ecb tr\u01b0\u1eddng v\u00e0 gi\u1ea3m r\u1ee7i ro \u0111\u1ea7u t\u01b0 cho kh\u00e2u nghi\u00ean c\u1ee9u & ph\u00e1t tri\u1ec3n.<\/p>\n\n\n\n

Vi\u1ec7c ph\u00e2n bi\u1ec7t r\u00f5 ODM v\u1edbi OEM<\/a> (Original Equipment Manufacturer \u2013 nh\u00e0 s\u1ea3n xu\u1ea5t thi\u1ebft b\u1ecb g\u1ed1c) v\u00e0 OBM<\/a> (Original Brand Manufacturer \u2013 nh\u00e0 s\u1ea3n xu\u1ea5t s\u1edf h\u1eefu th\u01b0\u01a1ng hi\u1ec7u) l\u00e0 \u0111i\u1ec1u r\u1ea5t quan tr\u1ecdng. B\u1edfi l\u1ebd, n\u1ebfu hi\u1ec3u kh\u00f4ng \u0111\u00fang, doanh nghi\u1ec7p c\u00f3 th\u1ec3 ch\u1ecdn sai \u0111\u1ed1i t\u00e1c s\u1ea3n xu\u1ea5t ho\u1eb7c k\u1ef3 v\u1ecdng kh\u00f4ng \u0111\u00fang v\u1ec1 quy\u1ec1n s\u1edf h\u1eefu thi\u1ebft k\u1ebf, m\u1ee9c \u0111\u1ed9 ki\u1ec3m so\u00e1t s\u1ea3n ph\u1ea9m v\u00e0 chi\u1ebfn l\u01b0\u1ee3c ph\u00e1t tri\u1ec3n th\u01b0\u01a1ng hi\u1ec7u.<\/p>\n\n\n\n

\u0110\u1ecdc th\u00eam:<\/strong> S\u1ea3n xu\u1ea5t l\u00e0 g\u00ec? \u1ee8ng d\u1ee5ng c\u00f4ng ngh\u1ec7 v\u00e0o s\u1ea3n xu\u1ea5t th\u1eddi 4.0<\/a><\/p>\n\n\n\n

2. B\u1ea3ng so s\u00e1nh OEM, ODM v\u00e0 OBM<\/h2>\n\n\n\n

\u0110\u1ec3 hi\u1ec3u r\u00f5 s\u1ef1 kh\u00e1c bi\u1ec7t gi\u1eefa 3 m\u00f4 h\u00ecnh s\u1ea3n xu\u1ea5t n\u00e0y, ch\u00fang ta c\u1ea7n ph\u00e2n t\u00edch nh\u1eefng kh\u00eda c\u1ea1nh sau \u0111\u00e2y:<\/p>\n\n\n\n

Ti\u00eau ch\u00ed so s\u00e1nh<\/strong><\/td>OEM (Original Equipment Manufacturer)<\/strong><\/td>ODM (Original Design Manufacturer)<\/strong><\/td>OBM (Original Brand Manufacturer)<\/strong><\/td><\/tr>
Kh\u00e1i ni\u1ec7m c\u01a1 b\u1ea3n<\/td>Nh\u00e0 s\u1ea3n xu\u1ea5t theo thi\u1ebft k\u1ebf c\u1ee7a kh\u00e1ch h\u00e0ng<\/td>Nh\u00e0 s\u1ea3n xu\u1ea5t t\u1ef1 thi\u1ebft k\u1ebf v\u00e0 s\u1ea3n xu\u1ea5t<\/td>Nh\u00e0 s\u1ea3n xu\u1ea5t c\u00f3 th\u01b0\u01a1ng hi\u1ec7u ri\u00eang<\/td><\/tr>
Vai tr\u00f2 thi\u1ebft k\u1ebf<\/td>Kh\u00e1ch h\u00e0ng cung c\u1ea5p thi\u1ebft k\u1ebf ho\u00e0n ch\u1ec9nh<\/td>Nh\u00e0 s\u1ea3n xu\u1ea5t t\u1ef1 thi\u1ebft k\u1ebf<\/td>Nh\u00e0 s\u1ea3n xu\u1ea5t t\u1ef1 thi\u1ebft k\u1ebf cho th\u01b0\u01a1ng hi\u1ec7u ri\u00eang <\/td><\/tr>
Vai tr\u00f2 s\u1ea3n xu\u1ea5t<\/td>S\u1ea3n xu\u1ea5t theo y\u00eau c\u1ea7u k\u1ef9 thu\u1eadt c\u1ee5 th\u1ec3<\/td>S\u1ea3n xu\u1ea5t s\u1ea3n ph\u1ea9m t\u1ef1 thi\u1ebft k\u1ebf<\/td>S\u1ea3n xu\u1ea5t cho th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a ch\u00ednh m\u00ecnh<\/td><\/tr>
Quy\u1ec1n s\u1edf h\u1eefu thi\u1ebft k\u1ebf<\/td>Thu\u1ed9c v\u1ec1 kh\u00e1ch h\u00e0ng<\/td>Thu\u1ed9c v\u1ec1 nh\u00e0 s\u1ea3n xu\u1ea5t<\/td>Thu\u1ed9c v\u1ec1 ch\u00ednh nh\u00e0 s\u1ea3n xu\u1ea5t<\/td><\/tr>
Th\u01b0\u01a1ng hi\u1ec7u<\/td>Kh\u00e1ch h\u00e0ng s\u1eed d\u1ee5ng th\u01b0\u01a1ng hi\u1ec7u ri\u00eang<\/td>Kh\u00e1ch h\u00e0ng t\u00e1i c\u1ea5u tr\u00fac th\u01b0\u01a1ng hi\u1ec7u <\/td>Nh\u00e0 s\u1ea3n xu\u1ea5t x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u ri\u00eang <\/td><\/tr>
Chi ph\u00ed ph\u00e1t tri\u1ec3n<\/td>Kh\u00e1ch h\u00e0ng chi tr\u1ea3 R&D<\/td>Nh\u00e0 s\u1ea3n xu\u1ea5t \u0111\u1ea7u t\u01b0 R&D<\/td>Nh\u00e0 s\u1ea3n xu\u1ea5t t\u1ef1 \u0111\u1ea7u t\u01b0 R&D cho th\u01b0\u01a1ng hi\u1ec7u ri\u00eang<\/td><\/tr>
T\u00ednh \u0111\u1ed9c quy\u1ec1n<\/td>Cao (thi\u1ebft k\u1ebf ri\u00eang cho t\u1eebng kh\u00e1ch h\u00e0ng)<\/td>Th\u1ea5p (c\u00f3 th\u1ec3 b\u00e1n cho nhi\u1ec1u kh\u00e1ch h\u00e0ng)<\/td>Cao (s\u1ea3n ph\u1ea9m \u0111\u1ed9c quy\u1ec1n cho th\u01b0\u01a1ng hi\u1ec7u)<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n

Trong m\u00f4 h\u00ecnh OEM, nh\u00e0 s\u1ea3n xu\u1ea5t gia c\u00f4ng s\u1ea3n ph\u1ea9m theo b\u1ea3n v\u1ebd v\u00e0 y\u00eau c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng. Doanh nghi\u1ec7p \u0111\u1eb7t h\u00e0ng s\u1ebd ch\u1ecbu tr\u00e1ch nhi\u1ec7m to\u00e0n b\u1ed9 ph\u1ea7n thi\u1ebft k\u1ebf, k\u1ef9 thu\u1eadt v\u00e0 ti\u00eau chu\u1ea9n s\u1ea3n ph\u1ea9m. To\u00e0n b\u1ed9 quy\u1ec1n s\u1edf h\u1eefu tr\u00ed tu\u1ec7 thu\u1ed9c v\u1ec1 b\u00ean \u0111\u1eb7t h\u00e0ng, v\u00ec v\u1eady nh\u00e0 s\u1ea3n xu\u1ea5t kh\u00f4ng \u0111\u01b0\u1ee3c ph\u00e9p s\u1eed d\u1ee5ng thi\u1ebft k\u1ebf n\u00e0y cho b\u1ea5t k\u1ef3 kh\u00e1ch h\u00e0ng n\u00e0o kh\u00e1c. \u01afu \u0111i\u1ec3m c\u1ee7a OEM l\u00e0 doanh nghi\u1ec7p c\u00f3 th\u1ec3 ki\u1ec3m so\u00e1t ho\u00e0n to\u00e0n s\u1ea3n ph\u1ea9m v\u00e0 d\u1ec5 d\u00e0ng t\u00f9y ch\u1ec9nh theo chi\u1ebfn l\u01b0\u1ee3c ri\u00eang c\u1ee7a m\u00ecnh. Tuy nhi\u00ean, nh\u01b0\u1ee3c \u0111i\u1ec3m l\u00e0 chi ph\u00ed \u0111\u1ea7u t\u01b0 cho R&D cao, \u0111\u1ed3ng th\u1eddi doanh nghi\u1ec7p ph\u1ea3i t\u1ef1 ch\u1ecbu r\u1ee7i ro n\u1ebfu thi\u1ebft k\u1ebf kh\u00f4ng ph\u00f9 h\u1ee3p v\u1edbi th\u1ecb tr\u01b0\u1eddng.<\/p>\n\n\n\n

Trong khi \u0111\u00f3, m\u00f4 h\u00ecnh ODM \u0111\u01b0\u1ee3c hi\u1ec3u l\u00e0 nh\u00e0 s\u1ea3n xu\u1ea5t ch\u1ee7 \u0111\u1ed9ng thi\u1ebft k\u1ebf, ph\u00e1t tri\u1ec3n v\u00e0 s\u1ea3n xu\u1ea5t s\u1ea3n ph\u1ea9m ho\u00e0n ch\u1ec9nh, sau \u0111\u00f3 b\u00e1n cho c\u00e1c th\u01b0\u01a1ng hi\u1ec7u kh\u00e1c \u0111\u1ec3 h\u1ecd d\u00e1n nh\u00e3n ri\u00eang (private label) v\u00e0 b\u00e1n ra th\u1ecb tr\u01b0\u1eddng. T\u1ee9c l\u00e0 kh\u00e1ch h\u00e0ng ch\u1ec9 c\u1ea7n ch\u1ecdn m\u1eabu ph\u00f9 h\u1ee3p, \u0111i\u1ec1u ch\u1ec9nh m\u1ed9t s\u1ed1 chi ti\u1ebft nh\u1ecf r\u1ed3i \u0111\u1eb7t h\u00e0ng s\u1ea3n xu\u1ea5t. C\u00e1ch l\u00e0m n\u00e0y gi\u00fap r\u00fat ng\u1eafn \u0111\u00e1ng k\u1ec3 th\u1eddi gian \u0111\u01b0a s\u1ea3n ph\u1ea9m ra th\u1ecb tr\u01b0\u1eddng v\u00e0 gi\u1ea3m chi ph\u00ed R&D. Doanh nghi\u1ec7p \u0111\u1eb7t h\u00e0ng c\u0169ng t\u1eadn d\u1ee5ng \u0111\u01b0\u1ee3c kinh nghi\u1ec7m v\u00e0 c\u00f4ng ngh\u1ec7 s\u1eb5n c\u00f3 c\u1ee7a nh\u00e0 s\u1ea3n xu\u1ea5t. \u0110i\u1ec3m h\u1ea1n ch\u1ebf c\u1ee7a ODM l\u00e0 t\u00ednh \u0111\u1ed9c quy\u1ec1n kh\u00f4ng cao, v\u00ec m\u1ed9t thi\u1ebft k\u1ebf c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c b\u00e1n cho nhi\u1ec1u th\u01b0\u01a1ng hi\u1ec7u kh\u00e1c nhau v\u1edbi nh\u1eefng kh\u00e1c bi\u1ec7t nh\u1ecf v\u1ec1 h\u00ecnh th\u1ee9c ho\u1eb7c t\u00ednh n\u0103ng.<\/p>\n\n\n\n

V\u1ec1 OBM, \u0111\u00e2y l\u00e0 m\u00f4 h\u00ecnh m\u00e0 trong \u0111\u00f3 nh\u00e0 s\u1ea3n xu\u1ea5t s\u1edf h\u1eefu th\u01b0\u01a1ng hi\u1ec7u ri\u00eang. C\u00f4ng ty s\u1ea3n xu\u1ea5t t\u1ef1 ch\u1ee7 to\u00e0n b\u1ed9 quy tr\u00ecnh: t\u1eeb \u00fd t\u01b0\u1edfng, nghi\u00ean c\u1ee9u ph\u00e1t tri\u1ec3n, thi\u1ebft k\u1ebf, s\u1ea3n xu\u1ea5t, \u0111\u1ebfn marketing, x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u v\u00e0 ph\u00e2n ph\u1ed1i s\u1ea3n ph\u1ea9m cu\u1ed1i c\u00f9ng d\u01b0\u1edbi t\u00ean th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a ch\u00ednh m\u00ecnh. OBM \u0111\u00f2i h\u1ecfi m\u1ee9c \u0111\u1ea7u t\u01b0 l\u1edbn v\u1ec1 t\u00e0i ch\u00ednh, nh\u00e2n s\u1ef1 v\u00e0 th\u1eddi gian. \u0110\u1ed5i l\u1ea1i, doanh nghi\u1ec7p c\u00f3 quy\u1ec1n ki\u1ec3m so\u00e1t to\u00e0n b\u1ed9 chu\u1ed7i gi\u00e1 tr\u1ecb v\u00e0 h\u01b0\u1edfng gi\u00e1 tr\u1ecb gia t\u0103ng cao nh\u1ea5t. C\u00e1c th\u01b0\u01a1ng hi\u1ec7u to\u00e0n c\u1ea7u nh\u01b0 Samsung, Apple hay Sony l\u00e0 nh\u1eefng v\u00ed d\u1ee5 ti\u00eau bi\u1ec3u cho m\u00f4 h\u00ecnh OBM th\u00e0nh c\u00f4ng.<\/p>\n\n\n\n

Vi\u1ec7c l\u1ef1a ch\u1ecdn m\u00f4 h\u00ecnh s\u1ea3n xu\u1ea5t ph\u1ee5 thu\u1ed9c v\u00e0o quy m\u00f4, n\u0103ng l\u1ef1c t\u00e0i ch\u00ednh, chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u01a1ng hi\u1ec7u v\u00e0 m\u1ee5c ti\u00eau d\u00e0i h\u1ea1n c\u1ee7a doanh nghi\u1ec7p. Nhi\u1ec1u doanh nghi\u1ec7p kh\u1edfi nghi\u1ec7p th\u01b0\u1eddng b\u1eaft \u0111\u1ea7u v\u1edbi ODM \u0111\u1ec3 th\u1eed nghi\u1ec7m th\u1ecb tr\u01b0\u1eddng nhanh v\u00e0 \u00edt r\u1ee7i ro. Khi \u0111\u00e3 c\u00f3 s\u1ea3n l\u01b0\u1ee3ng \u1ed5n \u0111\u1ecbnh, h\u1ecd c\u00f3 th\u1ec3 chuy\u1ec3n sang OEM \u0111\u1ec3 t\u0103ng t\u00ednh kh\u00e1c bi\u1ec7t. Cu\u1ed1i c\u00f9ng, khi \u0111\u00e3 \u0111\u1ee7 ngu\u1ed3n l\u1ef1c v\u00e0 kinh nghi\u1ec7m, vi\u1ec7c ph\u00e1t tri\u1ec3n l\u00ean OBM s\u1ebd gi\u00fap doanh nghi\u1ec7p x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u ri\u00eang v\u00e0 ph\u00e1t tri\u1ec3n v\u1eefng ch\u1eafc h\u01a1n.<\/p>\n\n\n

\n
\"OEM,
OEM, ODM v\u00e0 OBM<\/em><\/figcaption><\/figure><\/div>\n\n\n

3. Quy tr\u00ecnh ho\u1ea1t \u0111\u1ed9ng c\u1ee7a m\u00f4 h\u00ecnh ODM<\/h2>\n\n\n\n

Quy tr\u00ecnh ODM th\u01b0\u1eddng \u0111\u01b0\u1ee3c tri\u1ec3n khai theo c\u00e1c b\u01b0\u1edbc:<\/p>\n\n\n\n

B\u01b0\u1edbc 1: Ti\u1ebfp nh\u1eadn v\u00e0 l\u00e0m r\u00f5 y\u00eau c\u1ea7u kh\u00e1ch h\u00e0ng<\/h3>\n\n\n\n

Quy tr\u00ecnh b\u1eaft \u0111\u1ea7u khi doanh nghi\u1ec7p chia s\u1ebb \u00fd t\u01b0\u1edfng ho\u1eb7c nhu c\u1ea7u v\u1ec1 s\u1ea3n ph\u1ea9m v\u1edbi nh\u00e0 s\u1ea3n xu\u1ea5t ODM. Hai b\u00ean c\u00f9ng trao \u0111\u1ed5i v\u1ec1 c\u00f4ng n\u0103ng, thi\u1ebft k\u1ebf, ng\u00e2n s\u00e1ch v\u00e0 th\u1eddi gian ho\u00e0n th\u00e0nh d\u1ef1 ki\u1ebfn. L\u1ee3i th\u1ebf c\u1ee7a ODM l\u00e0 nh\u00e0 s\u1ea3n xu\u1ea5t th\u01b0\u1eddng \u0111\u00e3 c\u00f3 s\u1eb5n c\u00e1c thi\u1ebft k\u1ebf n\u1ec1n t\u1ea3ng (platform design, t\u1eeb \u0111\u00f3 d\u1ec5 d\u00e0ng \u0111i\u1ec1u ch\u1ec9nh theo y\u00eau c\u1ea7u c\u1ee5 th\u1ec3. Giai \u0111o\u1ea1n n\u00e0y th\u01b0\u1eddng k\u00e9o d\u00e0i kho\u1ea3ng 1\u20132 tu\u1ea7n v\u00e0 c\u1ea7n s\u1ef1 ph\u1ed1i h\u1ee3p ch\u1eb7t ch\u1ebd gi\u1eefa \u0111\u1ed9i ng\u0169 k\u1ef9 thu\u1eadt c\u1ee7a hai b\u00ean.<\/p>\n\n\n\n

B\u01b0\u1edbc 2: Thi\u1ebft k\u1ebf v\u00e0 \u0111i\u1ec1u ch\u1ec9nh s\u1ea3n ph\u1ea9m<\/strong><\/h3>\n\n\n\n

D\u1ef1a tr\u00ean y\u00eau c\u1ea7u \u0111\u00e3 th\u1ed1ng nh\u1ea5t, nh\u00e0 s\u1ea3n xu\u1ea5t ODM l\u1ef1a ch\u1ecdn thi\u1ebft k\u1ebf n\u1ec1n ph\u00f9 h\u1ee3p v\u00e0 ti\u1ebfn h\u00e0nh \u0111i\u1ec1u ch\u1ec9nh. C\u00e1c thay \u0111\u1ed5i c\u00f3 th\u1ec3 bao g\u1ed3m t\u00ednh n\u0103ng, h\u00ecnh d\u00e1ng, m\u00e0u s\u1eafc, v\u1eadt li\u1ec7u ho\u1eb7c m\u1ed9t s\u1ed1 chi ti\u1ebft k\u1ef9 thu\u1eadt kh\u00e1c. Nh\u00e0 s\u1ea3n xu\u1ea5t s\u1ebd cung c\u1ea5p b\u1ea3n v\u1ebd k\u1ef9 thu\u1eadt, m\u00f4 h\u00ecnh 3D v\u00e0 c\u00e1c t\u00e0i li\u1ec7u li\u00ean quan \u0111\u1ec3 kh\u00e1ch h\u00e0ng xem x\u00e9t Th\u1eddi gian th\u1ef1c hi\u1ec7n b\u01b0\u1edbc n\u00e0y th\u01b0\u1eddng t\u1eeb 2\u20134 tu\u1ea7n, t\u00f9y m\u1ee9c \u0111\u1ed9 ph\u1ee9c t\u1ea1p.<\/p>\n\n\n\n

B\u01b0\u1edbc 3: L\u00e0m m\u1eabu v\u00e0 ph\u00ea duy\u1ec7t prototype<\/h3>\n\n\n\n

Sau khi ho\u00e0n thi\u1ec7n thi\u1ebft k\u1ebf, nh\u00e0 s\u1ea3n xu\u1ea5t s\u1ebd t\u1ea1o m\u1eabu prototype, t\u1ee9c m\u1eabu th\u1eed \u0111\u1ec3 ki\u1ec3m tra th\u1ef1c t\u1ebf. Kh\u00e1ch h\u00e0ng \u0111\u00e1nh gi\u00e1 m\u1eabu d\u1ef1a tr\u00ean hi\u1ec7u n\u0103ng, c\u1ea3m gi\u00e1c s\u1eed d\u1ee5ng v\u00e0 ch\u1ea5t l\u01b0\u1ee3ng ho\u00e0n thi\u1ec7n. N\u1ebfu ch\u01b0a \u0111\u1ea1t y\u00eau c\u1ea7u, hai b\u00ean ti\u1ebfp t\u1ee5c \u0111i\u1ec1u ch\u1ec9nh v\u00e0 l\u00e0m l\u1ea1i m\u1eabu cho \u0111\u1ebfn khi th\u1ed1ng nh\u1ea5t. Giai \u0111o\u1ea1n n\u00e0y c\u00f3 th\u1ec3 l\u1eb7p l\u1ea1i v\u00e0i l\u1ea7n v\u00e0 th\u01b0\u1eddng m\u1ea5t kho\u1ea3ng 3\u20136 tu\u1ea7n.<\/p>\n\n\n\n

B\u01b0\u1edbc 4: S\u1ea3n xu\u1ea5t h\u00e0ng lo\u1ea1t v\u00e0 ki\u1ec3m so\u00e1t ch\u1ea5t l\u01b0\u1ee3ng<\/h3>\n\n\n\n

Khi m\u1eabu \u0111\u00e3 \u0111\u01b0\u1ee3c ph\u00ea duy\u1ec7t, nh\u00e0 s\u1ea3n xu\u1ea5t ODM ti\u1ebfn h\u00e0nh s\u1ea3n xu\u1ea5t h\u00e0ng lo\u1ea1t. Tr\u00e1ch nhi\u1ec7m c\u1ee7a h\u1ecd l\u00e0 \u0111\u1ea3m b\u1ea3o s\u1ea3n ph\u1ea9m s\u1ea3n xu\u1ea5t ra gi\u1ed1ng v\u1edbi m\u1eabu \u0111\u00e3 duy\u1ec7t v\u1ec1 ch\u1ea5t l\u01b0\u1ee3ng v\u00e0 t\u00ednh n\u0103ng. Qu\u00e1 tr\u00ecnh n\u00e0y \u0111i k\u00e8m h\u1ec7 th\u1ed1ng ki\u1ec3m so\u00e1t ch\u1ea5t l\u01b0\u1ee3ng nghi\u00eam ng\u1eb7t, t\u1eeb nguy\u00ean v\u1eadt li\u1ec7u \u0111\u1ea7u v\u00e0o \u0111\u1ebfn s\u1ea3n ph\u1ea9m ho\u00e0n thi\u1ec7n. Nhi\u1ec1u nh\u00e0 m\u00e1y \u00e1p d\u1ee5ng ti\u00eau chu\u1ea9n ISO 9001 (qu\u1ea3n l\u00fd ch\u1ea5t l\u01b0\u1ee3ng) ho\u1eb7c ISO 13485 (ti\u00eau chu\u1ea9n cho thi\u1ebft b\u1ecb y t\u1ebf) \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o ch\u1ea5t l\u01b0\u1ee3ng \u0111\u1ea7u ra.<\/p>\n\n\n\n

B\u01b0\u1edbc 5: \u0110\u00f3ng g\u00f3i v\u00e0 g\u1eafn th\u01b0\u01a1ng hi\u1ec7u<\/h3>\n\n\n\n

Sau khi s\u1ea3n xu\u1ea5t xong, s\u1ea3n ph\u1ea9m \u0111\u01b0\u1ee3c \u0111\u00f3ng g\u00f3i theo y\u00eau c\u1ea7u ri\u00eang c\u1ee7a kh\u00e1ch h\u00e0ng. \u0110\u00e2y l\u00e0 b\u01b0\u1edbc th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a doanh nghi\u1ec7p \u0111\u01b0\u1ee3c th\u1ec3 hi\u1ec7n r\u00f5 nh\u1ea5t, th\u00f4ng qua logo, nh\u00e3n m\u00e1c, thi\u1ebft k\u1ebf bao b\u00ec v\u00e0 t\u00e0i li\u1ec7u \u0111i k\u00e8m. Nh\u00e0 s\u1ea3n xu\u1ea5t ODM th\u01b0\u1eddng c\u00f3 s\u1eb5n \u0111\u1ed9i ng\u0169 ho\u1eb7c \u0111\u1ed1i t\u00e1c chuy\u00ean tr\u00e1ch \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o h\u00ecnh \u1ea3nh th\u01b0\u01a1ng hi\u1ec7u \u0111\u01b0\u1ee3c th\u1ec3 hi\u1ec7n \u0111\u00fang \u0111\u1ecbnh v\u1ecb mong mu\u1ed1n.<\/p>\n\n\n\n

B\u01b0\u1edbc 6: Giao h\u00e0ng v\u00e0 h\u1ed7 tr\u1ee3 sau b\u00e1n<\/h3>\n\n\n\n

Cu\u1ed1i c\u00f9ng, s\u1ea3n ph\u1ea9m \u0111\u01b0\u1ee3c v\u1eadn chuy\u1ec3n theo l\u1ecbch tr\u00ecnh \u0111\u00e3 cam k\u1ebft. Nhi\u1ec1u nh\u00e0 s\u1ea3n xu\u1ea5t ODM c\u00f2n h\u1ed7 tr\u1ee3 logistics, giao h\u00e0ng tr\u1ef1c ti\u1ebfp \u0111\u1ebfn kho ho\u1eb7c h\u1ec7 th\u1ed1ng ph\u00e2n ph\u1ed1i c\u1ee7a kh\u00e1ch h\u00e0ng. Ngo\u00e0i ra, h\u1ecd th\u01b0\u1eddng cung c\u1ea5p h\u1ed7 tr\u1ee3 k\u1ef9 thu\u1eadt, b\u1ea3o h\u00e0nh v\u00e0 d\u1ecbch v\u1ee5 sau b\u00e1n trong m\u1ed9t kho\u1ea3ng th\u1eddi gian nh\u1ea5t \u0111\u1ecbnh.<\/p>\n\n\n\n

V\u00ed d\u1ee5: Trong ng\u00e0nh m\u1ef9 ph\u1ea9m t\u1ea1i Vi\u1ec7t Nam, m\u1ed9t startup mu\u1ed1n ra m\u1eaft d\u00f2ng serum d\u01b0\u1ee1ng da c\u00f3 th\u1ec3 l\u00e0m vi\u1ec7c v\u1edbi nh\u00e0 s\u1ea3n xu\u1ea5t ODM chuy\u00ean v\u1ec1 m\u1ef9 ph\u1ea9m. Nh\u00e0 s\u1ea3n xu\u1ea5t \u0111\u00e3 c\u00f3 s\u1eb5n c\u00f4ng th\u1ee9c serum vitamin C, sau \u0111\u00f3 \u0111i\u1ec1u ch\u1ec9nh n\u1ed3ng \u0111\u1ed9 ho\u1ea1t ch\u1ea5t, b\u1ed5 sung chi\u1ebft xu\u1ea5t thi\u00ean nhi\u00ean, \u0111\u1ed3ng th\u1eddi thi\u1ebft k\u1ebf chai l\u1ecd v\u00e0 bao b\u00ec theo th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a kh\u00e1ch h\u00e0ng. To\u00e0n b\u1ed9 quy tr\u00ecnh ODM, t\u1eeb l\u00ean \u00fd t\u01b0\u1edfng \u0111\u1ebfn s\u1ea3n xu\u1ea5t s\u1ea3n ph\u1ea9m ho\u00e0n ch\u1ec9nh, c\u00f3 th\u1ec3 k\u00e9o d\u00e0i trong kho\u1ea3ng 8\u201312 tu\u1ea7n.<\/p>\n\n\n

\n
\"Quy
Quy tr\u00ecnh ho\u1ea1t \u0111\u1ed9ng c\u1ee7a m\u00f4 h\u00ecnh ODM<\/em><\/figcaption><\/figure><\/div>\n\n\n

4. V\u00ed d\u1ee5 th\u1ef1c t\u1ebf v\u1ec1 ODM t\u1ea1i Vi\u1ec7t Nam v\u00e0 qu\u1ed1c t\u1ebf<\/h2>\n\n\n\n

Tr\u00ean th\u1ebf gi\u1edbi, nhi\u1ec1u t\u1eadp \u0111o\u00e0n c\u00f4ng ngh\u1ec7 l\u1edbn \u0111\u00e3 th\u00e0nh c\u00f4ng nh\u1edd m\u00f4 h\u00ecnh ODM. Ti\u00eau bi\u1ec3u nh\u1ea5t l\u00e0 Foxconn Technology Group, t\u1eadp \u0111o\u00e0n c\u00f3 tr\u1ee5 s\u1edf t\u1ea1i \u0110\u00e0i Loan. Foxconn kh\u00f4ng ch\u1ec9 gia c\u00f4ng iPhone cho Apple m\u00e0 c\u00f2n tham gia thi\u1ebft k\u1ebf v\u00e0 s\u1ea3n xu\u1ea5t \u0111i\u1ec7n tho\u1ea1i th\u00f4ng minh, m\u00e1y t\u00ednh b\u1ea3ng v\u00e0 nhi\u1ec1u thi\u1ebft b\u1ecb \u0111i\u1ec7n t\u1eed kh\u00e1c cho h\u00e0ng tr\u0103m th\u01b0\u01a1ng hi\u1ec7u kh\u00e1c. B\u00ean c\u1ea1nh Foxconn, Quanta Computer v\u00e0 Pegatron c\u0169ng l\u00e0 nh\u1eefng nh\u00e0 ODM h\u00e0ng \u0111\u1ea7u trong l\u0129nh v\u1ef1c m\u00e1y t\u00ednh x\u00e1ch tay v\u00e0 thi\u1ebft b\u1ecb di \u0111\u1ed9ng.<\/p>\n\n\n\n

T\u1ea1i Vi\u1ec7t Nam, m\u00f4 h\u00ecnh ODM \u0111ang ph\u00e1t tri\u1ec3n nhanh \u1edf nhi\u1ec1u ng\u00e0nh. Trong l\u0129nh v\u1ef1c \u0111i\u1ec7n t\u1eed v\u00e0 linh ki\u1ec7n, s\u1ef1 hi\u1ec7n di\u1ec7n c\u1ee7a c\u00e1c t\u1eadp \u0111o\u00e0n l\u1edbn nh\u01b0 Samsung hay Intel \u0111\u00e3 th\u00fac \u0111\u1ea9y vai tr\u00f2 thi\u1ebft k\u1ebf t\u1ea1i ch\u1ed7. Samsung Display Vietnam kh\u00f4ng ch\u1ec9 s\u1ea3n xu\u1ea5t m\u00e0 c\u00f2n tham gia thi\u1ebft k\u1ebf v\u00e0 c\u1ea3i ti\u1ebfn c\u00e1c th\u00e0nh ph\u1ea7n m\u00e0n h\u00ecnh cho nhi\u1ec1u d\u00f2ng smartphone kh\u00e1c nhau. \u0110\u00e2y l\u00e0 d\u1ea5u hi\u1ec7u cho th\u1ea5y r\u00f5 Vi\u1ec7t Nam \u0111ang t\u1eebng b\u01b0\u1edbc chuy\u1ec3n t\u1eeb gia c\u00f4ng thu\u1ea7n t\u00fay sang ODM v\u00e0 t\u1ea1o ra gi\u00e1 tr\u1ecb kinh t\u1ebf cao h\u01a1n.<\/p>\n\n\n\n

Ng\u00e0nh m\u1ef9 ph\u1ea9m v\u00e0 ch\u0103m s\u00f3c c\u00e1 nh\u00e2n c\u0169ng ghi nh\u1eadn nhi\u1ec1u doanh nghi\u1ec7p ODM n\u1ed9i \u0111\u1ecba uy t\u00edn. C\u00e1c doanh nghi\u1ec7p ph\u00e1t tri\u1ec3n c\u00e1c c\u00f4ng th\u1ee9c m\u1ef9 ph\u1ea9m v\u00e0 s\u1ea3n ph\u1ea9m ch\u0103m s\u00f3c s\u1ee9c kh\u1ecfe d\u1ef1a tr\u00ean nguy\u00ean li\u1ec7u thi\u00ean nhi\u00ean trong n\u01b0\u1edbc, sau \u0111\u00f3 s\u1ea3n xu\u1ea5t v\u00e0 b\u00e1n d\u01b0\u1edbi th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a kh\u00e1ch h\u00e0ng.<\/p>\n\n\n\n

V\u1edbi ng\u00e0nh d\u1ec7t may, v\u1ed1n n\u1ed5i ti\u1ebfng v\u1edbi m\u00f4 h\u00ecnh OEM, nhi\u1ec1u doanh nghi\u1ec7p Vi\u1ec7t Nam, \u0111i\u1ec3n h\u00ecnh nh\u01b0 T\u1eadp \u0111o\u00e0n D\u1ec7t May Vi\u1ec7t Nam (Vinatex), \u0111ang t\u00edch c\u1ef1c d\u1ecbch chuy\u1ec3n sang ODM. C\u00e1c nh\u00e0 s\u1ea3n xu\u1ea5t ODM t\u0103ng c\u01b0\u1eddng \u0111\u1ea7u t\u01b0 v\u00e0o l\u0129nh v\u1ef1c thi\u1ebft k\u1ebf v\u00e0 ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m, c\u0169ng nh\u01b0 ch\u1ee7 \u0111\u1ed9ng \u0111\u1ec1 xu\u1ea5t c\u00e1c b\u1ed9 s\u01b0u t\u1eadp th\u1eddi trang ho\u00e0n ch\u1ec9nh cho \u0111\u1ed1i t\u00e1c n\u01b0\u1edbc ngo\u00e0i. S\u1ef1 chuy\u1ec3n d\u1ecbch n\u00e0y \u0111\u1eb7c bi\u1ec7t quan tr\u1ecdng khi c\u00e1c hi\u1ec7p \u0111\u1ecbnh th\u01b0\u01a1ng m\u1ea1i t\u1ef1 do nh\u01b0 CPTPP v\u00e0 EVFTA m\u1edf ra c\u01a1 h\u1ed9i xu\u1ea5t kh\u1ea9u gi\u00e0u ti\u1ec1m n\u0103ng cho c\u00e1c s\u1ea3n ph\u1ea9m d\u1ec7t may mang d\u1ea5u \u1ea5n thi\u1ebft k\u1ebf t\u1eeb Vi\u1ec7t Nam.<\/p>\n\n\n\n

Ngay c\u1ea3 trong l\u0129nh v\u1ef1c c\u00f4ng ngh\u1ec7 th\u00f4ng tin v\u00e0 ph\u1ea7n m\u1ec1m, t\u01b0 duy ODM c\u0169ng \u0111ang \u0111\u01b0\u1ee3c \u00e1p d\u1ee5ng theo c\u00e1ch ri\u00eang. Thay v\u00ec s\u1ea3n xu\u1ea5t v\u1eadt l\u00fd, c\u00e1c doanh nghi\u1ec7p Vi\u1ec7t Nam ph\u00e1t tri\u1ec3n c\u00e1c gi\u1ea3i ph\u00e1p ph\u1ea7n m\u1ec1m ho\u00e0n ch\u1ec9nh, sau \u0111\u00f3 t\u00f9y ch\u1ec9nh cho t\u1eebng kh\u00e1ch h\u00e0ng. Base.vn l\u00e0 m\u1ed9t v\u00ed d\u1ee5, khi cung c\u1ea5p n\u1ec1n t\u1ea3ng qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p d\u1ea1ng SaaS (Software as a Service \u2013 ph\u1ea7n m\u1ec1m d\u01b0\u1edbi d\u1ea1ng d\u1ecbch v\u1ee5), c\u00f3 th\u1ec3 \u0111i\u1ec1u ch\u1ec9nh linh ho\u1ea1t theo quy m\u00f4 v\u00e0 ng\u00e0nh ngh\u1ec1 c\u1ee7a t\u1eebng doanh nghi\u1ec7p.<\/p>\n\n\n

\n
\"V\u00ed
V\u00ed d\u1ee5 th\u1ef1c t\u1ebf v\u1ec1 ODM t\u1ea1i Vi\u1ec7t Nam v\u00e0 qu\u1ed1c t\u1ebf<\/em><\/figcaption><\/figure><\/div>\n\n\n

5. L\u1ee3i \u00edch v\u00e0 r\u1ee7i ro khi ch\u1ecdn \u0111\u1ed1i t\u00e1c ODM<\/h2>\n\n\n\n

Vi\u1ec7c h\u1ee3p t\u00e1c v\u1edbi nh\u00e0 s\u1ea3n xu\u1ea5t theo m\u00f4 h\u00ecnh ODM mang l\u1ea1i nhi\u1ec1u l\u1ee3i \u00edch thi\u1ebft th\u1ef1c, nh\u01b0ng \u0111\u1ed3ng th\u1eddi c\u0169ng ti\u1ec1m \u1ea9n kh\u00f4ng \u00edt r\u1ee7i ro. Doanh nghi\u1ec7p c\u1ea7n hi\u1ec3u r\u00f5 c\u1ea3 hai m\u1eb7t \u0111\u1ec3 \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh h\u1ee3p l\u00fd nh\u1ea5t.<\/p>\n\n\n\n

5.1 L\u1ee3i \u00edch khi ch\u1ecdn ODM<\/h3>\n\n\n\n

L\u1ee3i \u00edch l\u1edbn nh\u1ea5t c\u1ee7a m\u00f4 h\u00ecnh ODM l\u00e0 gi\u00fap doanh nghi\u1ec7p ti\u1ebft ki\u1ec7m \u0111\u00e1ng k\u1ec3 chi ph\u00ed nghi\u00ean c\u1ee9u v\u00e0 ph\u00e1t tri\u1ec3n. Thay v\u00ec ph\u1ea3i \u0111\u1ea7u t\u01b0 l\u1edbn v\u00e0o x\u00e2y d\u1ef1ng \u0111\u1ed9i ng\u0169 R&D, doanh nghi\u1ec7p c\u00f3 th\u1ec3 t\u1eadn d\u1ee5ng ngay c\u00e1c thi\u1ebft k\u1ebf v\u00e0 n\u1ec1n t\u1ea3ng s\u1ea3n ph\u1ea9m \u0111\u00e3 \u0111\u01b0\u1ee3c nh\u00e0 s\u1ea3n xu\u1ea5t ODM ph\u00e1t tri\u1ec3n s\u1eb5n. V\u1edbi c\u00e1c s\u1ea3n ph\u1ea9m c\u00f4ng ngh\u1ec7 cao, chi ph\u00ed R&D c\u00f3 th\u1ec3 chi\u1ebfm t\u1edbi 20\u201330% t\u1ed5ng chi ph\u00ed s\u1ea3n ph\u1ea9m, n\u00ean l\u1ee3i th\u1ebf n\u00e0y \u0111\u1eb7c bi\u1ec7t r\u00f5 r\u1ec7t.<\/p>\n\n\n\n

B\u00ean c\u1ea1nh \u0111\u00f3, ODM gi\u00fap r\u00fat ng\u1eafn th\u1eddi gian ra m\u1eaft s\u1ea3n ph\u1ea9m tr\u00ean th\u1ecb tr\u01b0\u1eddng, hay c\u00f2n g\u1ecdi l\u00e0 Time-to-Market (th\u1eddi gian t\u1eeb \u00fd t\u01b0\u1edfng \u0111\u1ebfn khi b\u00e1n ra). N\u1ebfu nh\u01b0 vi\u1ec7c t\u1ef1 ph\u00e1t tri\u1ec3n m\u1ed9t s\u1ea3n ph\u1ea9m m\u1edbi c\u00f3 th\u1ec3 m\u1ea5t t\u1eeb 18 \u0111\u1ebfn 24 th\u00e1ng, th\u00ec v\u1edbi ODM, th\u1eddi gian n\u00e0y th\u01b0\u1eddng ch\u1ec9 c\u00f2n 3\u20136 th\u00e1ng. \u0110i\u1ec1u n\u00e0y c\u1ef1c k\u1ef3 c\u1ea7n thi\u1ebft v\u1edbi c\u00e1c ng\u00e0nh c\u00f3 v\u00f2ng \u0111\u1eddi s\u1ea3n ph\u1ea9m ng\u1eafn nh\u01b0 \u0111i\u1ec7n t\u1eed ti\u00eau d\u00f9ng hay th\u1eddi trang.<\/p>\n\n\n\n

Doanh nghi\u1ec7p c\u0169ng c\u00f3 c\u01a1 h\u1ed9i ti\u1ebfp c\u1eadn c\u00f4ng ngh\u1ec7 v\u00e0 d\u00e2y chuy\u1ec1n s\u1ea3n xu\u1ea5t ti\u00ean ti\u1ebfn m\u00e0 kh\u00f4ng ph\u1ea3i r\u00f3t ng\u00e2n s\u00e1ch ban \u0111\u1ea7u qu\u00e1 cao. C\u00e1c nh\u00e0 s\u1ea3n xu\u1ea5t ODM th\u01b0\u1eddng s\u1edf h\u1eefu h\u1ec7 th\u1ed1ng t\u1ef1 \u0111\u1ed9ng h\u00f3a, robot v\u00e0 c\u00f4ng ngh\u1ec7 qu\u1ea3n l\u00fd ch\u1ea5t l\u01b0\u1ee3ng hi\u1ec7n \u0111\u1ea1i. V\u00ed d\u1ee5, m\u1ed9t startup \u0111i\u1ec7n t\u1eed c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng d\u00e2y chuy\u1ec1n SMT (Surface Mount Technology \u2013 c\u00f4ng ngh\u1ec7 g\u1eafn linh ki\u1ec7n b\u1ec1 m\u1eb7t) tr\u1ecb gi\u00e1 h\u00e0ng tri\u1ec7u \u0111\u00f4 la c\u1ee7a \u0111\u1ed1i t\u00e1c ODM \u0111\u1ec3 s\u1ea3n xu\u1ea5t s\u1ea3n ph\u1ea9m \u0111\u1ea1t ti\u00eau chu\u1ea9n cao.<\/p>\n\n\n\n

Ngo\u00e0i ra, h\u1ee3p t\u00e1c v\u1edbi ODM c\u00f2n gi\u00fap gi\u1ea3m r\u1ee7i ro trong kh\u00e2u s\u1ea3n xu\u1ea5t. Nh\u1edd kinh nghi\u1ec7m l\u00e2u n\u0103m v\u00e0 quy tr\u00ecnh chu\u1ea9n h\u00f3a, nh\u00e0 s\u1ea3n xu\u1ea5t ODM c\u00f3 kh\u1ea3 n\u0103ng ki\u1ec3m so\u00e1t t\u1ed1t ch\u1ea5t l\u01b0\u1ee3ng, an to\u00e0n lao \u0111\u1ed9ng v\u00e0 tu\u00e2n th\u1ee7 c\u00e1c quy \u0111\u1ecbnh ph\u00e1p l\u00fd. H\u1ecd c\u0169ng th\u01b0\u1eddng c\u00f3 h\u1ec7 th\u1ed1ng cung \u1ee9ng \u1ed5n \u0111\u1ecbnh v\u00e0 kh\u1ea3 n\u0103ng x\u1eed l\u00fd nhanh c\u00e1c v\u1ea5n \u0111\u1ec1 ph\u00e1t sinh.<\/p>\n\n\n\n

5.2 R\u1ee7i ro c\u1ea7n l\u01b0u \u00fd khi ch\u1ecdn ODM<\/h3>\n\n\n\n

Song song v\u1edbi l\u1ee3i \u00edch, m\u00f4 h\u00ecnh ODM c\u0169ng t\u1ed3n t\u1ea1i nh\u1eefng r\u1ee7i ro m\u00e0 doanh nghi\u1ec7p kh\u00f4ng n\u00ean xem nh\u1eb9. R\u1ee7i ro l\u1edbn nh\u1ea5t l\u00e0 h\u1ea1n ch\u1ebf v\u1ec1 quy\u1ec1n s\u1edf h\u1eefu thi\u1ebft k\u1ebf v\u00e0 ki\u1ec3m so\u00e1t s\u1ea3n ph\u1ea9m. Khi s\u1eed d\u1ee5ng thi\u1ebft k\u1ebf c\u1ee7a ODM, doanh nghi\u1ec7p th\u01b0\u1eddng ch\u1ec9 \u0111\u01b0\u1ee3c quy\u1ec1n s\u1eed d\u1ee5ng v\u00e0 g\u1eafn th\u01b0\u01a1ng hi\u1ec7u, ch\u1ee9 kh\u00f4ng s\u1edf h\u1eefu thi\u1ebft k\u1ebf g\u1ed1c. \u0110i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 d\u1eabn \u0111\u1ebfn vi\u1ec7c c\u00f9ng m\u1ed9t s\u1ea3n ph\u1ea9m \u0111\u01b0\u1ee3c b\u00e1n cho nhi\u1ec1u th\u01b0\u01a1ng hi\u1ec7u kh\u00e1c nhau, l\u00e0m gi\u1ea3m t\u00ednh kh\u00e1c bi\u1ec7t tr\u00ean th\u1ecb tr\u01b0\u1eddng.<\/p>\n\n\n\n

R\u1ee7i ro ti\u1ebfp theo l\u00e0 kh\u00f3 ki\u1ec3m so\u00e1t ch\u1ea5t l\u01b0\u1ee3ng m\u1ed9t c\u00e1ch tr\u1ef1c ti\u1ebfp. D\u00f9 nh\u00e0 s\u1ea3n xu\u1ea5t ODM ch\u1ecbu tr\u00e1ch nhi\u1ec7m ch\u00ednh v\u1ec1 s\u1ea3n xu\u1ea5t, doanh nghi\u1ec7p v\u1eabn ph\u1ee5 thu\u1ed9c nhi\u1ec1u v\u00e0o quy tr\u00ecnh v\u00e0 ti\u00eau chu\u1ea9n c\u1ee7a \u0111\u1ed1i t\u00e1c. Khi x\u1ea3y ra s\u1ef1 c\u1ed1 ch\u1ea5t l\u01b0\u1ee3ng, vi\u1ec7c ph\u1ed1i h\u1ee3p x\u1eed l\u00fd c\u00f3 th\u1ec3 m\u1ea5t th\u1eddi gian v\u00e0 \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn uy t\u00edn th\u01b0\u01a1ng hi\u1ec7u.<\/p>\n\n\n\n

S\u1ef1 ph\u1ee5 thu\u1ed9c v\u00e0o m\u1ed9t nh\u00e0 s\u1ea3n xu\u1ea5t ODM c\u0169ng ti\u1ec1m \u1ea9n r\u1ee7i ro v\u1ec1 m\u1eb7t chi\u1ebfn l\u01b0\u1ee3c. N\u1ebfu \u0111\u1ed1i t\u00e1c t\u0103ng gi\u00e1 \u0111\u1ed9t ng\u1ed9t, gi\u1ea3m c\u00f4ng su\u1ea5t ho\u1eb7c ng\u1eebng h\u1ee3p t\u00e1c, doanh nghi\u1ec7p c\u00f3 th\u1ec3 r\u01a1i v\u00e0o th\u1ebf b\u1ecb \u0111\u1ed9ng, \u0111\u1eb7c bi\u1ec7t khi kh\u00f4ng c\u00f3 ph\u01b0\u01a1ng \u00e1n thay th\u1ebf k\u1ecbp th\u1eddi.<\/p>\n\n\n\n

Ngo\u00e0i ra, v\u1ea5n \u0111\u1ec1 b\u1ea3o m\u1eadt th\u00f4ng tin v\u00e0 c\u00f4ng ngh\u1ec7 c\u0169ng c\u1ea7n \u0111\u01b0\u1ee3c quan t\u00e2m. Trong qu\u00e1 tr\u00ecnh h\u1ee3p t\u00e1c, nh\u00e0 s\u1ea3n xu\u1ea5t ODM c\u00f3 th\u1ec3 ti\u1ebfp c\u1eadn c\u00e1c th\u00f4ng tin nh\u1ea1y c\u1ea3m li\u00ean quan \u0111\u1ebfn s\u1ea3n ph\u1ea9m, kh\u00e1ch h\u00e0ng v\u00e0 chi\u1ebfn l\u01b0\u1ee3c kinh doanh. N\u1ebfu kh\u00f4ng c\u00f3 cam k\u1ebft b\u1ea3o m\u1eadt r\u00f5 r\u00e0ng, r\u00f2 r\u1ec9 th\u00f4ng tin l\u00e0 ho\u00e0n to\u00e0n c\u00f3 th\u1ec3 x\u1ea3y ra.<\/p>\n\n\n\n

5.3 C\u00e1ch gi\u1ea3m r\u1ee7i ro khi l\u1ef1a ch\u1ecdn \u0111\u1ed1i t\u00e1c ODM<\/h3>\n\n\n\n

\u0110\u1ec3 h\u1ea1n ch\u1ebf r\u1ee7i ro, doanh nghi\u1ec7p c\u1ea7n l\u1ef1a ch\u1ecdn \u0111\u1ed1i t\u00e1c ODM m\u1ed9t c\u00e1ch c\u1ea9n tr\u1ecdng. Tr\u01b0\u1edbc h\u1ebft, n\u00ean \u0111\u00e1nh gi\u00e1 k\u1ef9 uy t\u00edn v\u00e0 kinh nghi\u1ec7m c\u1ee7a nh\u00e0 s\u1ea3n xu\u1ea5t th\u00f4ng qua l\u1ecbch s\u1eed ho\u1ea1t \u0111\u1ed9ng, danh s\u00e1ch kh\u00e1ch h\u00e0ng v\u00e0 c\u00e1c d\u1ef1 \u00e1n \u0111\u00e3 tri\u1ec3n khai th\u00e0nh c\u00f4ng.<\/p>\n\n\n\n

Ti\u1ebfp theo, c\u1ea7n xem x\u00e9t n\u0103ng l\u1ef1c k\u1ef9 thu\u1eadt v\u00e0 h\u1ec7 th\u1ed1ng qu\u1ea3n l\u00fd ch\u1ea5t l\u01b0\u1ee3ng, bao g\u1ed3m trang thi\u1ebft b\u1ecb s\u1ea3n xu\u1ea5t, c\u00e1c ch\u1ee9ng nh\u1eadn qu\u1ed1c t\u1ebf v\u00e0 kh\u1ea3 n\u0103ng \u0111\u00e1p \u1ee9ng y\u00eau c\u1ea7u k\u1ef9 thu\u1eadt c\u1ee5 th\u1ec3. Vi\u1ec7c tr\u1ef1c ti\u1ebfp tham quan nh\u00e0 m\u00e1y v\u00e0 quan s\u00e1t quy tr\u00ecnh s\u1ea3n xu\u1ea5t th\u1ef1c t\u1ebf s\u1ebd gi\u00fap doanh nghi\u1ec7p c\u00f3 c\u00e1i nh\u00ecn kh\u00e1ch quan h\u01a1n.<\/p>\n\n\n\n

Cu\u1ed1i c\u00f9ng, c\u00e1c \u0111i\u1ec1u kho\u1ea3n h\u1ee3p \u0111\u1ed3ng li\u00ean quan \u0111\u1ebfn quy\u1ec1n s\u1edf h\u1eefu tr\u00ed tu\u1ec7 c\u1ea7n \u0111\u01b0\u1ee3c l\u00e0m r\u00f5 ngay t\u1eeb \u0111\u1ea7u. Doanh nghi\u1ec7p n\u00ean th\u1ecfa thu\u1eadn r\u1ea1ch r\u00f2i v\u1ec1 quy\u1ec1n s\u1eed d\u1ee5ng thi\u1ebft k\u1ebf, kh\u1ea3 n\u0103ng \u0111i\u1ec1u ch\u1ec9nh s\u1ea3n ph\u1ea9m v\u00e0 ph\u01b0\u01a1ng \u00e1n chuy\u1ec3n \u0111\u1ed5i sang nh\u00e0 cung c\u1ea5p kh\u00e1c khi c\u1ea7n thi\u1ebft.<\/p>\n\n\n\n

\u0110\u1ecdc th\u00eam: <\/strong>Qu\u1ea3n l\u00fd s\u1ea3n xu\u1ea5t l\u00e0 g\u00ec? 5 nhi\u1ec7m v\u1ee5 quan tr\u1ecdng nh\u00e0 qu\u1ea3n l\u00fd ph\u1ea3i n\u1eafm<\/a><\/p>\n\n\n\n

6. ODM trong b\u1ed1i c\u1ea3nh xu\u1ea5t nh\u1eadp kh\u1ea9u c\u1ee7a Vi\u1ec7t Nam n\u0103m 2025<\/h2>\n\n\n\n

N\u0103m 2025 \u0111\u01b0\u1ee3c xem l\u00e0 giai \u0111o\u1ea1n b\u1ee9t ph\u00e1 c\u1ee7a m\u00f4 h\u00ecnh ODM t\u1ea1i Vi\u1ec7t Nam, nh\u1edd t\u00e1c \u0111\u1ed9ng m\u1ea1nh m\u1ebd t\u1eeb c\u00e1c hi\u1ec7p \u0111\u1ecbnh th\u01b0\u01a1ng m\u1ea1i t\u1ef1 do l\u1edbn nh\u01b0 CPTPP (Hi\u1ec7p \u0111\u1ecbnh \u0110\u1ed1i t\u00e1c To\u00e0n di\u1ec7n v\u00e0 Ti\u1ebfn b\u1ed9 Xuy\u00ean Th\u00e1i B\u00ecnh D\u01b0\u01a1ng) v\u00e0 EVFTA (Hi\u1ec7p \u0111\u1ecbnh Th\u01b0\u01a1ng m\u1ea1i T\u1ef1 do gi\u1eefa Vi\u1ec7t Nam v\u00e0 Li\u00ean minh ch\u00e2u \u00c2u). C\u00e1c hi\u1ec7p \u0111\u1ecbnh n\u00e0y gi\u00fap gi\u1ea3m thu\u1ebf quan, m\u1edf r\u1ed9ng th\u1ecb tr\u01b0\u1eddng xu\u1ea5t kh\u1ea9u v\u00e0 t\u1ea1o l\u1ee3i th\u1ebf c\u1ea1nh tranh v\u01b0\u1ee3t tr\u1ed9i cho c\u00e1c s\u1ea3n ph\u1ea9m \u201cMade in Vietnam\u201d.<\/p>\n\n\n\n

V\u1edbi CPTPP, nhi\u1ec1u ng\u00e0nh h\u00e0ng ODM c\u1ee7a Vi\u1ec7t Nam nh\u01b0 d\u1ec7t may, linh ki\u1ec7n \u0111i\u1ec7n t\u1eed v\u00e0 thi\u1ebft b\u1ecb y t\u1ebf c\u00f3 th\u00eam c\u01a1 h\u1ed9i ti\u1ebfp c\u1eadn c\u00e1c th\u1ecb tr\u01b0\u1eddng l\u1edbn. Hi\u1ec7p \u0111\u1ecbnh n\u00e0y y\u00eau c\u1ea7u t\u1ef7 l\u1ec7 n\u1ed9i \u0111\u1ecba h\u00f3a cao, t\u1eeb \u0111\u00f3 th\u00fac \u0111\u1ea9y doanh nghi\u1ec7p Vi\u1ec7t kh\u00f4ng ch\u1ec9 s\u1ea3n xu\u1ea5t m\u00e0 c\u00f2n \u0111\u1ea7u t\u01b0 v\u00e0o thi\u1ebft k\u1ebf v\u00e0 ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m. Th\u1ef1c t\u1ebf cho th\u1ea5y nhi\u1ec1u doanh nghi\u1ec7p \u0111\u00e3 chuy\u1ec3n d\u1ea7n t\u1eeb m\u00f4 h\u00ecnh OEM sang ODM \u0111\u1ec3 t\u1eadn d\u1ee5ng t\u1ed1t h\u01a1n c\u00e1c \u01b0u \u0111\u00e3i n\u00e0y.<\/p>\n\n\n\n

EVFTA l\u1ea1i \u0111\u1eb7t ra y\u00eau c\u1ea7u \u0111\u00e1p \u1ee9ng ti\u00eau chu\u1ea9n ESG<\/a> (Environmental, Social, Governance). Th\u1ecb tr\u01b0\u1eddng ch\u00e2u \u00c2u \u0111\u00f2i h\u1ecfi cao v\u1ec1 s\u1ea3n xu\u1ea5t b\u1ec1n v\u1eefng, tr\u00e1ch nhi\u1ec7m x\u00e3 h\u1ed9i v\u00e0 b\u1ea3o v\u1ec7 m\u00f4i tr\u01b0\u1eddng. V\u00ec v\u1eady, c\u00e1c nh\u00e0 s\u1ea3n xu\u1ea5t ODM Vi\u1ec7t Nam bu\u1ed9c ph\u1ea3i \u0111\u1ea7u t\u01b0 v\u00e0o c\u00f4ng ngh\u1ec7 xanh, s\u1eed d\u1ee5ng nguy\u00ean li\u1ec7u t\u00e1i ch\u1ebf v\u00e0 tu\u00e2n th\u1ee7 ti\u00eau chu\u1ea9n lao \u0111\u1ed9ng qu\u1ed1c t\u1ebf. Nh\u1edd \u0111\u00f3, nhi\u1ec1u doanh nghi\u1ec7p ODM chuy\u00ean v\u1ec1 s\u1ea3n ph\u1ea9m th\u00e2n thi\u1ec7n v\u1edbi m\u00f4i tr\u01b0\u1eddng \u0111\u00e3 h\u00ecnh th\u00e0nh v\u00e0 ph\u00e1t tri\u1ec3n.<\/p>\n\n\n\n

Trong n\u0103m 2025, m\u00f4 h\u00ecnh ODM \u0111\u01b0\u1ee3c tri\u1ec3n khai nhi\u1ec1u nh\u1ea5t t\u1ea1i Vi\u1ec7t Nam \u1edf 3 ng\u00e0nh: \u0111i\u1ec7n t\u1eed \u2013 linh ki\u1ec7n, d\u1ec7t may \u2013 th\u1eddi trang v\u00e0 m\u1ef9 ph\u1ea9m \u2013 ch\u0103m s\u00f3c c\u00e1 nh\u00e2n.<\/p>\n\n\n\n

\u1ede l\u0129nh v\u1ef1c \u0111i\u1ec7n t\u1eed, s\u1ef1 hi\u1ec7n di\u1ec7n c\u1ee7a c\u00e1c t\u1eadp \u0111o\u00e0n l\u1edbn nh\u01b0 Samsung v\u00e0 Foxconn, c\u00f9ng v\u1edbi c\u00e1c doanh nghi\u1ec7p ODM trong n\u01b0\u1edbc, \u0111\u00e3 gi\u00fap Vi\u1ec7t Nam tham gia s\u00e2u h\u01a1n v\u00e0o kh\u00e2u thi\u1ebft k\u1ebf. Nh\u00e0 s\u1ea3n xu\u1ea5t Vi\u1ec7t Nam kh\u00f4ng ch\u1ec9 l\u1eafp r\u00e1p m\u00e0 c\u00f2n tham gia ph\u00e1t tri\u1ec3n c\u00e1c linh ki\u1ec7n quan tr\u1ecdng nh\u01b0 m\u00e0n h\u00ecnh, c\u1ea3m bi\u1ebfn hay b\u1ed9 x\u1eed l\u00fd cho nhi\u1ec1u th\u01b0\u01a1ng hi\u1ec7u to\u00e0n c\u1ea7u.<\/p>\n\n\n\n

Ng\u00e0nh d\u1ec7t may c\u0169ng c\u00f3 b\u01b0\u1edbc chuy\u1ec3n r\u00f5 r\u1ec7t. T\u1eeb ch\u1ed7 ch\u1ee7 y\u1ebfu gia c\u00f4ng, nhi\u1ec1u doanh nghi\u1ec7p nh\u01b0 Vinatex, TNG Holdings hay Saitex \u0111\u00e3 \u0111\u1ea7u t\u01b0 m\u1ea1nh v\u00e0o \u0111\u1ed9i ng\u0169 thi\u1ebft k\u1ebf v\u00e0 ph\u00e1t tri\u1ec3n s\u1ea3n ph\u1ea9m. Nh\u1edd \u0111\u00f3, h\u1ecd c\u00f3 th\u1ec3 cung c\u1ea5p tr\u1ecdn g\u00f3i t\u1eeb thi\u1ebft k\u1ebf \u0111\u1ebfn s\u1ea3n xu\u1ea5t, \u0111\u00e1p \u1ee9ng xu nhu c\u1ea7u t\u00ecm ki\u1ebfm \u0111\u1ed1i t\u00e1c ODM to\u00e0n di\u1ec7n v\u00e0 b\u1ec1n v\u1eefng c\u1ee7a c\u00e1c th\u01b0\u01a1ng hi\u1ec7u qu\u1ed1c t\u1ebf.<\/p>\n\n\n\n

Ng\u00e0nh m\u1ef9 ph\u1ea9m v\u00e0 ch\u0103m s\u00f3c c\u00e1 nh\u00e2n c\u0169ng \u0111ang n\u1ed5i l\u00ean nh\u01b0 m\u1ed9t \u0111i\u1ec3m s\u00e1ng. V\u1edbi l\u1ee3i th\u1ebf nguy\u00ean li\u1ec7u thi\u00ean nhi\u00ean phong ph\u00fa v\u00e0 chi ph\u00ed h\u1ee3p l\u00fd, c\u00e1c nh\u00e0 s\u1ea3n xu\u1ea5t ODM Vi\u1ec7t Nam \u0111\u00e3 ph\u00e1t tri\u1ec3n nhi\u1ec1u c\u00f4ng th\u1ee9c ri\u00eang v\u00e0 xu\u1ea5t kh\u1ea9u sang nh\u1eefng th\u1ecb tr\u01b0\u1eddng kh\u00f3 t\u00ednh nh\u01b0 Nh\u1eadt B\u1ea3n, H\u00e0n Qu\u1ed1c v\u00e0 ch\u00e2u \u00c2u.<\/p>\n\n\n\n

Nh\u00ecn v\u1ec1 t\u01b0\u01a1ng lai, m\u00f4 h\u00ecnh ODM t\u1ea1i Vi\u1ec7t Nam c\u1ea7n \u0111\u01b0\u1ee3c t\u0103ng c\u01b0\u1eddng \u0111\u1ea7u t\u01b0 v\u00e0o c\u00f4ng ngh\u1ec7 v\u00e0 t\u1ef1 \u0111\u1ed9ng h\u00f3a. Vi\u1ec7c \u1ee9ng d\u1ee5ng c\u00f4ng ngh\u1ec7 4.0, tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o v\u00e0 robot gi\u00fap n\u00e2ng cao n\u0103ng su\u1ea5t, ki\u1ec3m so\u00e1t ch\u1ea5t l\u01b0\u1ee3ng t\u1ed1t h\u01a1n v\u00e0 gi\u1ea3m chi ph\u00ed s\u1ea3n xu\u1ea5t.<\/p>\n\n\n\n

B\u00ean c\u1ea1nh \u0111\u00f3, ph\u00e1t tri\u1ec3n ngu\u1ed3n nh\u00e2n l\u1ef1c ch\u1ea5t l\u01b0\u1ee3ng cao, \u0111\u1eb7c bi\u1ec7t trong l\u0129nh v\u1ef1c thi\u1ebft k\u1ebf v\u00e0 nghi\u00ean c\u1ee9u ph\u00e1t tri\u1ec3n, l\u00e0 y\u1ebfu t\u1ed1 s\u1ed1ng c\u00f2n. Doanh nghi\u1ec7p c\u1ea7n ch\u00fa tr\u1ecdng \u0111\u00e0o t\u1ea1o n\u1ed9i b\u1ed9, thu h\u00fat nh\u00e2n t\u00e0i v\u00e0 t\u0103ng c\u01b0\u1eddng h\u1ee3p t\u00e1c v\u1edbi c\u00e1c tr\u01b0\u1eddng \u0111\u1ea1i h\u1ecdc, vi\u1ec7n nghi\u00ean c\u1ee9u.<\/p>\n\n\n\n

Cu\u1ed1i c\u00f9ng, x\u00e2y d\u1ef1ng uy t\u00edn v\u00e0 h\u00ecnh \u1ea3nh tr\u00ean th\u1ecb tr\u01b0\u1eddng qu\u1ed1c t\u1ebf l\u00e0 b\u01b0\u1edbc \u0111i kh\u00f4ng th\u1ec3 thi\u1ebfu. \u0110i\u1ec1u n\u00e0y bao g\u1ed3m vi\u1ec7c tu\u00e2n th\u1ee7 c\u00e1c ti\u00eau chu\u1ea9n qu\u1ed1c t\u1ebf, \u0111\u1ea7u t\u01b0 v\u00e0o ho\u1ea1t \u0111\u1ed9ng marketing v\u00e0 tham gia c\u00e1c h\u1ed9i ch\u1ee3, tri\u1ec3n l\u00e3m th\u01b0\u01a1ng m\u1ea1i l\u1edbn.<\/p>\n\n\n\n

\u0110\u1ed1i v\u1edbi doanh nghi\u1ec7p nh\u1ecf v\u00e0 v\u1eeba, chi\u1ebfn l\u01b0\u1ee3c hi\u1ec7u qu\u1ea3 nh\u1ea5t l\u00e0 t\u1eadp trung v\u00e0o c\u00e1c ph\u00e2n kh\u00fac th\u1ecb tr\u01b0\u1eddng ng\u00e1ch thay v\u00ec c\u1ea1nh tranh tr\u1ef1c ti\u1ebfp v\u1edbi c\u00e1c t\u1eadp \u0111o\u00e0n l\u1edbn. Vi\u1ec7c ph\u00e1t tri\u1ec3n chuy\u00ean m\u00f4n s\u00e2u trong m\u1ed9t l\u0129nh v\u1ef1c c\u1ee5 th\u1ec3, nh\u01b0 linh ki\u1ec7n tinh vi cao ho\u1eb7c s\u1ea3n ph\u1ea9m th\u00e2n thi\u1ec7n v\u1edbi m\u00f4i tr\u01b0\u1eddng, s\u1ebd gi\u00fap doanh nghi\u1ec7p t\u00ecm \u0111\u01b0\u1ee3c ch\u1ed7 \u0111\u1ee9ng ri\u00eang trong chu\u1ed7i gi\u00e1 tr\u1ecb to\u00e0n c\u1ea7u.<\/p>\n\n\n\n

7. Base Work+: Gi\u1ea3i ph\u00e1p ki\u1ec3m so\u00e1t to\u00e0n di\u1ec7n quy tr\u00ecnh h\u1ee3p t\u00e1c v\u1edbi nh\u00e0 s\u1ea3n xu\u1ea5t ODM<\/h2>\n\n\n\n

Trong qu\u00e1 tr\u00ecnh t\u00ecm ki\u1ebfm, \u0111\u00e1nh gi\u00e1 v\u00e0 h\u1ee3p t\u00e1c v\u1edbi nh\u00e0 s\u1ea3n xu\u1ea5t ODM, doanh nghi\u1ec7p th\u01b0\u1eddng ph\u1ea3i ph\u1ed1i h\u1ee3p nhi\u1ec1u ph\u00f2ng ban c\u00f9ng l\u00fac nh\u01b0 thu mua, R&D, ph\u00e1p ch\u1ebf, t\u00e0i ch\u00ednh v\u00e0 s\u1ea3n xu\u1ea5t. N\u1ebfu qu\u1ea3n l\u00fd c\u00f4ng vi\u1ec7c th\u1ee7 c\u00f4ng b\u1eb1ng email, file r\u1eddi r\u1ea1c ho\u1eb7c trao \u0111\u1ed5i ph\u00e2n t\u00e1n, doanh nghi\u1ec7p r\u1ea5t d\u1ec5 g\u1eb7p t\u00ecnh tr\u1ea1ng ch\u1eadm ti\u1ebfn \u0111\u1ed9, thi\u1ebfu minh b\u1ea1ch, kh\u00f3 ki\u1ec3m so\u00e1t tr\u00e1ch nhi\u1ec7m v\u00e0 r\u1ee7i ro sai s\u00f3t trong quy\u1ebft \u0111\u1ecbnh.<\/p>\n\n\n\n

\u0110\u00e2y l\u00e0 l\u00fd do doanh nghi\u1ec7p c\u1ea7n m\u1ed9t h\u1ec7 th\u1ed1ng qu\u1ea3n l\u00fd quy tr\u00ecnh t\u1eadp trung, ti\u00eau bi\u1ec3u nh\u01b0 Base Work+, \u0111\u1ec3 gi\u00fap theo d\u00f5i to\u00e0n b\u1ed9 qu\u00e1 tr\u00ecnh h\u1ee3p t\u00e1c v\u1edbi ODM t\u1eeb giai \u0111o\u1ea1n l\u00e0m vi\u1ec7c ban \u0111\u1ea7u, ph\u00e1t tri\u1ec3n m\u1eabu, ph\u00ea duy\u1ec7t k\u1ef9 thu\u1eadt cho \u0111\u1ebfn k\u00fd k\u1ebft h\u1ee3p \u0111\u1ed3ng v\u00e0 tri\u1ec3n khai s\u1ea3n xu\u1ea5t.<\/p>\n\n\n\n

Base Work+<\/a> l\u00e0 b\u1ed9 gi\u1ea3i ph\u00e1p qu\u1ea3n tr\u1ecb c\u00f4ng vi\u1ec7c, quy tr\u00ecnh v\u00e0 d\u1ef1 \u00e1n to\u00e0n di\u1ec7n, t\u00edch h\u1ee3p h\u01a1n 30+ \u1ee9ng d\u1ee5ng, cho ph\u00e9p doanh nghi\u1ec7p s\u1ed1 h\u00f3a to\u00e0n b\u1ed9 ho\u1ea1t \u0111\u1ed9ng ph\u1ed1i h\u1ee3p n\u1ed9i b\u1ed9, \u0111\u1ed3ng th\u1eddi h\u1ed7 tr\u1ee3 c\u1ea5p l\u00e3nh \u0111\u1ea1o ra quy\u1ebft \u0111\u1ecbnh nhanh ch\u00f3ng d\u1ef1a tr\u00ean d\u1eef li\u1ec7u th\u1eddi gian th\u1ef1c.<\/p>\n\n\n\n

M\u1ed9t s\u1ed1 \u1ee9ng d\u1ee5ng thu\u1ed9c Base Work+ c\u1ea7n thi\u1ebft cho trong qu\u00e1 tr\u00ecnh l\u00e0m vi\u1ec7c v\u1edbi ODM bao g\u1ed3m:<\/p>\n\n\n\n

– Base Wework \u2013 Qu\u1ea3n l\u00fd c\u00f4ng vi\u1ec7c v\u00e0 d\u1ef1 \u00e1n: <\/strong>Gi\u00fap doanh nghi\u1ec7p qu\u1ea3n l\u00fd to\u00e0n b\u1ed9 c\u00e1c \u0111\u1ea7u vi\u1ec7c li\u00ean quan \u0111\u1ebfn h\u1ee3p t\u00e1c ODM nh\u01b0: \u0111\u00e1nh gi\u00e1 n\u0103ng l\u1ef1c nh\u00e0 s\u1ea3n xu\u1ea5t, ph\u00e1t tri\u1ec3n m\u1eabu th\u1eed, ki\u1ec3m tra k\u1ef9 thu\u1eadt, chu\u1ea9n b\u1ecb h\u1ee3p \u0111\u1ed3ng v\u00e0 theo d\u00f5i ti\u1ebfn \u0111\u1ed9 s\u1ea3n xu\u1ea5t. M\u1ed7i c\u00f4ng vi\u1ec7c \u0111\u1ec1u \u0111\u01b0\u1ee3c g\u1eafn ng\u01b0\u1eddi ph\u1ee5 tr\u00e1ch, th\u1eddi h\u1ea1n v\u00e0 tr\u1ea1ng th\u00e1i chi ti\u1ebft, cho ph\u00e9p \u0111o l\u01b0\u1eddng hi\u1ec7u su\u1ea5t v\u00e0 ki\u1ec3m so\u00e1t ti\u1ebfn \u0111\u1ed9 m\u1ed9t c\u00e1ch tr\u1ef1c quan.<\/p>\n\n\n\n

– Base Request \u2013 Qu\u1ea3n l\u00fd \u0111\u1ec1 xu\u1ea5t v\u00e0 ph\u00ea duy\u1ec7t:<\/strong> H\u1ed7 tr\u1ee3 x\u1eed l\u00fd nhanh c\u00e1c \u0111\u1ec1 xu\u1ea5t trong qu\u00e1 tr\u00ecnh l\u00e0m vi\u1ec7c v\u1edbi ODM nh\u01b0 ph\u00ea duy\u1ec7t m\u1eabu, \u0111i\u1ec1u ch\u1ec9nh chi ph\u00ed, k\u00fd h\u1ee3p \u0111\u1ed3ng, t\u1ea1m \u1ee9ng ho\u1eb7c thanh to\u00e1n. M\u1ecdi y\u00eau c\u1ea7u \u0111\u1ec1u \u0111\u01b0\u1ee3c chu\u1ea9n h\u00f3a theo lu\u1ed3ng ph\u00ea duy\u1ec7t r\u00f5 r\u00e0ng, gi\u00fap c\u1ea5p qu\u1ea3n l\u00fd ph\u1ea3n h\u1ed3i nhanh v\u00e0 gi\u1ea3m \u0111\u00e1ng k\u1ec3 th\u1eddi gian ch\u1edd \u0111\u1ee3i cho nh\u00e2n vi\u00ean.<\/p>\n\n\n\n

– Base Workflow \u2013 Thi\u1ebft l\u1eadp v\u00e0 t\u1ef1 \u0111\u1ed9ng h\u00f3a quy tr\u00ecnh n\u1ed9i b\u1ed9: <\/strong>Cho ph\u00e9p doanh nghi\u1ec7p x\u00e2y d\u1ef1ng c\u00e1c quy tr\u00ecnh ph\u1ed1i h\u1ee3p li\u00ean ph\u00f2ng ban khi l\u00e0m vi\u1ec7c v\u1edbi ODM, v\u00ed d\u1ee5: quy tr\u00ecnh duy\u1ec7t m\u1eabu thi\u1ebft k\u1ebf, quy tr\u00ecnh \u0111\u00e1nh gi\u00e1 nh\u00e0 cung c\u1ea5p, quy tr\u00ecnh x\u1eed l\u00fd s\u1ef1 c\u1ed1 ch\u1ea5t l\u01b0\u1ee3ng. H\u1ec7 th\u1ed1ng c\u00f2n gi\u00fap theo d\u00f5i cam k\u1ebft d\u1ecbch v\u1ee5 (SLA), gi\u1ea3m ma s\u00e1t n\u1ed9i b\u1ed9 v\u00e0 n\u00e2ng cao ch\u1ea5t l\u01b0\u1ee3ng \u0111\u1ea7u ra.<\/p>\n\n\n\n

– Base Meeting \u2013 Qu\u1ea3n l\u00fd cu\u1ed9c h\u1ecdp: <\/strong>Gi\u00fap chu\u1ea9n h\u00f3a c\u00e1c cu\u1ed9c h\u1ecdp li\u00ean quan \u0111\u1ebfn ODM nh\u01b0 h\u1ecdp \u0111\u00e1nh gi\u00e1 nh\u00e0 cung c\u1ea5p, h\u1ecdp duy\u1ec7t m\u1eabu, h\u1ecdp x\u1eed l\u00fd v\u1ea5n \u0111\u1ec1 ph\u00e1t sinh. M\u1ed7i cu\u1ed9c h\u1ecdp \u0111\u1ec1u c\u00f3 m\u1ee5c ti\u00eau, n\u1ed9i dung, ng\u01b0\u1eddi tham gia v\u00e0 k\u1ebft qu\u1ea3 r\u00f5 r\u00e0ng; \u0111\u1ed3ng th\u1eddi \u0111\u1ed3ng b\u1ed9 v\u1edbi Google Calendar v\u00e0 Outlook \u0111\u1ec3 tr\u00e1nh b\u1ecf l\u1ee1 nh\u1eefng cu\u1ed9c h\u1ecdp tr\u1ecdng \u0111i\u1ec3m.<\/p>\n\n\n

\n
\"Base.vn<\/a>
Base.vn<\/a> – Gi\u1ea3i ph\u00e1p chuy\u1ec3n \u0111\u1ed5i s\u1ed1 cho doanh nghi\u1ec7p s\u1ea3n xu\u1ea5t<\/em><\/figcaption><\/figure><\/div>\n\n\n

V\u1edbi Base Work+, doanh nghi\u1ec7p ho\u00e0n to\u00e0n c\u00f3 th\u1ec3 n\u1eafm b\u1eaft to\u00e0n di\u1ec7n qu\u00e1 tr\u00ecnh h\u1ee3p t\u00e1c v\u1edbi nh\u00e0 s\u1ea3n xu\u1ea5t ODM d\u1ef1a tr\u00ean ngu\u1ed3n d\u1eef li\u1ec7u nh\u1ea5t qu\u00e1n v\u00e0 t\u1ee9c th\u1eddi, t\u1eeb \u0111\u00f3 t\u1ea1o n\u1ec1n t\u1ea3ng v\u1eefng ch\u1eafc cho vi\u1ec7c m\u1edf r\u1ed9ng s\u1ea3n xu\u1ea5t trong d\u00e0i h\u1ea1n.<\/p>\n\n\n\n

Li\u00ean h\u1ec7 Base.vn ngay h\u00f4m nay \u0111\u1ec3 \u0111\u01b0\u1ee3c t\u01b0 v\u1ea5n v\u00e0 tri\u1ec3n khai Base Work+ trong th\u1eddi gian s\u1edbm nh\u1ea5t.<\/p>\n\n\n\n

8. K\u1ebft b\u00e0i<\/h2>\n\n\n\n

Tr\u00ean \u0111\u00e2y l\u00e0 nh\u1eefng th\u00f4ng tin gi\u1ea3i \u0111\u00e1p cho c\u00e2u h\u1ecfi \u201cODM l\u00e0 g\u00ec\u201d. C\u00f3 th\u1ec3 th\u1ea5y, ODM \u0111\u00e3 v\u00e0 \u0111ang ch\u1ee9ng minh \u0111\u01b0\u1ee3c vai tr\u00f2 quan tr\u1ecdng trong s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a n\u1ec1n kinh t\u1ebf Vi\u1ec7t Nam. M\u00f4 h\u00ecnh s\u1ea3n xu\u1ea5t n\u00e0y \u0111ang d\u1ea7n m\u1edf ra nh\u1eefng c\u01a1 h\u1ed9i to l\u1edbn cho doanh nghi\u1ec7p Vi\u1ec7t trong vi\u1ec7c tham gia s\u00e2u h\u01a1n v\u00e0o chu\u1ed7i gi\u00e1 tr\u1ecb to\u00e0n c\u1ea7u v\u00e0 x\u00e2y d\u1ef1ng n\u0103ng l\u1ef1c c\u1ea1nh tranh b\u1ec1n v\u1eefng.<\/p>\n","protected":false},"excerpt":{"rendered":"

Trong l\u0129nh v\u1ef1c xu\u1ea5t nh\u1eadp kh\u1ea9u h\u00e0ng h\u00f3a, OEM, ODM, OBM l\u00e0 nh\u1eefng thu\u1eadt ng\u1eef xu\u1ea5t hi\u1ec7n r\u1ea5t th\u01b0\u1eddng xuy\u00ean. B\u00e0i vi\u1ebft n\u00e0y c\u1ee7a Base.vn s\u1ebd tr\u1ea3 l\u1eddi \u201cODM l\u00e0 g\u00ec\u201d v\u00e0 gi\u1ea3i th\u00edch s\u1ef1 kh\u00e1c bi\u1ec7t gi\u1eefa ODM, OEM v\u00e0 OBM. Qua \u0111\u00f3, doanh nghi\u1ec7p c\u00f3 th\u1ec3 l\u1ef1a ch\u1ecdn \u0111\u1ed1i t\u00e1c ph\u00f9 h\u1ee3p nh\u1ea5t […]<\/p>\n","protected":false},"author":20,"featured_media":26393,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[20],"tags":[],"ppma_author":[64],"class_list":["post-26378","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kien-thuc-san-xuat"],"acf":[],"yoast_head":"\nM\u00f4 h\u00ecnh ODM l\u00e0 g\u00ec? \u01afu v\u00e0 nh\u01b0\u1ee3c \u0111i\u1ec3m doanh nghi\u1ec7p c\u1ea7n bi\u1ebft<\/title>\n<meta name=\"description\" content=\"M\u00f4 h\u00ecnh ODM l\u00e0 g\u00ec? H\u00ecnh th\u1ee9c thi\u1ebft k\u1ebf v\u00e0 s\u1ea3n xu\u1ea5t tr\u1ecdn g\u00f3i gi\u00fap doanh nghi\u1ec7p t\u0103ng gi\u00e1 tr\u1ecb nh\u01b0ng c\u0169ng \u0111i k\u00e8m nhi\u1ec1u th\u00e1ch th\u1ee9c c\u1ea7n c\u00e2n nh\u1eafc.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/base.vn\/blog\/odm-la-gi\/\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"M\u00f4 h\u00ecnh ODM l\u00e0 g\u00ec? \u01afu v\u00e0 nh\u01b0\u1ee3c \u0111i\u1ec3m doanh nghi\u1ec7p c\u1ea7n bi\u1ebft\" \/>\n<meta property=\"og:description\" content=\"M\u00f4 h\u00ecnh ODM l\u00e0 g\u00ec? H\u00ecnh th\u1ee9c thi\u1ebft k\u1ebf v\u00e0 s\u1ea3n xu\u1ea5t tr\u1ecdn g\u00f3i gi\u00fap doanh nghi\u1ec7p t\u0103ng gi\u00e1 tr\u1ecb nh\u01b0ng c\u0169ng \u0111i k\u00e8m nhi\u1ec1u th\u00e1ch th\u1ee9c c\u1ea7n c\u00e2n nh\u1eafc.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/base.vn\/blog\/odm-la-gi\/\" \/>\n<meta property=\"og:site_name\" content=\"Base Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/base.vietnam\" \/>\n<meta property=\"article:published_time\" content=\"2025-12-29T03:13:16+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-12-30T03:35:45+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/base.vn\/wp-content\/uploads\/2025\/12\/ODM.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"628\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"Ho\u00e0ng Ng\u1ecdc Anh\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u0110\u01b0\u1ee3c vi\u1ebft b\u1edfi\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ho\u00e0ng Ng\u1ecdc Anh\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u01af\u1edbc t\u00ednh th\u1eddi gian \u0111\u1ecdc\" \/>\n\t<meta name=\"twitter:data2\" content=\"27 ph\u00fat\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/base.vn\/blog\/odm-la-gi\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/base.vn\/blog\/odm-la-gi\/\"},\"author\":{\"name\":\"Ho\u00e0ng Ng\u1ecdc Anh\",\"@id\":\"https:\/\/base.vn\/blog\/#\/schema\/person\/57ecb7f1120fdec6bcb229bc840bc1f1\"},\"headline\":\"M\u00f4 h\u00ecnh ODM l\u00e0 g\u00ec? \u01afu v\u00e0 nh\u01b0\u1ee3c \u0111i\u1ec3m doanh nghi\u1ec7p c\u1ea7n bi\u1ebft\",\"datePublished\":\"2025-12-29T03:13:16+00:00\",\"dateModified\":\"2025-12-30T03:35:45+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/base.vn\/blog\/odm-la-gi\/\"},\"wordCount\":7273,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/base.vn\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/base.vn\/blog\/odm-la-gi\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/base.vn\/wp-content\/uploads\/2025\/12\/ODM.webp\",\"articleSection\":[\"S\u1ea3n xu\u1ea5t\"],\"inLanguage\":\"vi\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/base.vn\/blog\/odm-la-gi\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/base.vn\/blog\/odm-la-gi\/\",\"url\":\"https:\/\/base.vn\/blog\/odm-la-gi\/\",\"name\":\"M\u00f4 h\u00ecnh ODM l\u00e0 g\u00ec? \u01afu v\u00e0 nh\u01b0\u1ee3c \u0111i\u1ec3m doanh nghi\u1ec7p c\u1ea7n bi\u1ebft\",\"isPartOf\":{\"@id\":\"https:\/\/base.vn\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/base.vn\/blog\/odm-la-gi\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/base.vn\/blog\/odm-la-gi\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/base.vn\/wp-content\/uploads\/2025\/12\/ODM.webp\",\"datePublished\":\"2025-12-29T03:13:16+00:00\",\"dateModified\":\"2025-12-30T03:35:45+00:00\",\"description\":\"M\u00f4 h\u00ecnh ODM l\u00e0 g\u00ec? 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