{"id":5410,"date":"2025-08-09T10:36:15","date_gmt":"2025-08-09T03:36:15","guid":{"rendered":"https:\/\/base.vn\/blog\/?p=5410"},"modified":"2025-09-04T15:03:18","modified_gmt":"2025-09-04T08:03:18","slug":"quan-tri-doanh-nghiep","status":"publish","type":"post","link":"https:\/\/base.vn\/blog\/quan-tri-doanh-nghiep\/","title":{"rendered":"Qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p l\u00e0 g\u00ec? Vai tr\u00f2, th\u00e1ch th\u1ee9c v\u00e0 gi\u1ea3i ph\u00e1p"},"content":{"rendered":"\n<p>Qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p \u0111\u00f3ng vai tr\u00f2 then ch\u1ed1t trong s\u1ef1 ph\u00e1t tri\u1ec3n v\u00e0 th\u00e0nh c\u00f4ng c\u1ee7a m\u1ecdi t\u1ed5 ch\u1ee9c kinh doanh. V\u1eady, <strong><em>qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p l\u00e0 g\u00ec?<\/em><\/strong> Qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p th\u1ef1c hi\u1ec7n c\u00e1c ch\u1ee9c n\u0103ng n\u00e0o? Gi\u1ea3i ph\u00e1p qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p n\u00e0o ph\u00f9 h\u1ee3p v\u1edbi doanh nghi\u1ec7p Vi\u1ec7t Nam? H\u00e3y c\u00f9ng <a href=\"https:\/\/base.vn\/blog\/\" target=\"_blank\" rel=\"noreferrer noopener\">Base Blog<\/a> t\u00ecm l\u1eddi gi\u1ea3i \u0111\u00e1p trong b\u00e0i vi\u1ebft sau \u0111\u00e2y.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-1-qu\u1ea3n-tr\u1ecb-doanh-nghi\u1ec7p-la-gi\"><strong>1. Qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p l\u00e0 g\u00ec?<\/strong><strong> <\/strong><strong><\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-1-1-khai-ni\u1ec7m\"><strong>1.1 Kh\u00e1i ni\u1ec7m<\/strong><\/h3>\n\n\n\n<p><strong>Qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p l\u00e0 m\u1ed9t kh\u00e1i ni\u1ec7m d\u00f9ng \u0111\u1ec3 ch\u1ec9 qu\u00e1 tr\u00ecnh l\u1eadp k\u1ebf ho\u1ea1ch, t\u1ed5 ch\u1ee9c, l\u00e3nh \u0111\u1ea1o v\u00e0 ki\u1ec3m so\u00e1t t\u1ea5t c\u1ea3 c\u00e1c ho\u1ea1t \u0111\u1ed9ng c\u1ee7a c\u00f4ng ty v\u1edbi m\u1ee5c \u0111\u00edch t\u1ea1o ra k\u1ebft qu\u1ea3 t\u1ed1t nh\u1ea5t. <\/strong>L\u0129nh v\u1ef1c qu\u1ea3n tr\u1ecb \u0111\u00f3ng vai tr\u00f2 r\u1ea5t quan tr\u1ecdng trong qu\u1ea3n l\u00fd t\u1ed5 ch\u1ee9c v\u00e0 \u1ea3nh h\u01b0\u1edbng l\u1edbn \u0111\u1ebfn s\u1ef1 ph\u00e1t tri\u1ec3n v\u00e0 th\u00e0nh c\u00f4ng c\u1ee7a m\u1ed9t doanh nghi\u1ec7p.<\/p>\n\n\n\n<p>Qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p bao h\u00e0m nhi\u1ec1u kh\u00eda c\u1ea1nh li\u00ean quan \u0111\u1ebfn kinh doanh, bao g\u1ed3m:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>L\u1eadp k\u1ebf ho\u1ea1ch (Planning):<\/strong> \u0110\u00e2y l\u00e0 qu\u00e1 tr\u00ecnh x\u00e1c \u0111\u1ecbnh m\u1ee5c ti\u00eau, \u0111\u00e1nh gi\u00e1 ngu\u1ed3n l\u1ef1c n\u1ed9i b\u1ed9, ph\u00e2n t\u00edch th\u1ecb tr\u01b0\u1eddng v\u00e0 c\u00e1c ho\u1ea1t \u0111\u1ed9ng c\u1ea7n th\u1ef1c hi\u1ec7n \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau \u0111\u00f3. Qu\u00e1 tr\u00ecnh l\u1eadp k\u1ebf ho\u1ea1ch \u0111\u00f2i h\u1ecfi nh\u00e0 qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p c\u00f3 t\u01b0 duy logic, \u00f3c ph\u00e1n \u0111o\u00e1n v\u00e0 kh\u1ea3 n\u0103ng s\u00e1ng t\u1ea1o.<\/li>\n\n\n\n<li><strong>T\u1ed5 ch\u1ee9c (Organizing): <\/strong>\u0110\u00e2y l\u00e0 qu\u00e1 tr\u00ecnh thi\u1ebft k\u1ebf v\u00e0 x\u00e2y d\u1ef1ng c\u01a1 c\u1ea5u t\u1ed5 ch\u1ee9c ph\u00f9 h\u1ee3p \u0111i\u1ec1u ki\u1ec7n th\u1ef1c t\u1ebf v\u00e0 chi\u1ebfn l\u01b0\u1ee3c kinh doanh c\u1ee7a doanh nghi\u1ec7p. M\u1ee5c \u0111\u00edch c\u1ee7a qu\u00e1 tr\u00ecnh n\u00e0y l\u00e0 x\u00e1c \u0111\u1ecbnh vai tr\u00f2 v\u00e0 quy\u1ec1n h\u1ea1n c\u1ee7a m\u1ed7i v\u1ecb tr\u00ed nh\u00e2n s\u1ef1, t\u1ed1i \u01b0u b\u1ed9 m\u00e1y v\u1eadn h\u00e0nh \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau chung m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3.<\/li>\n\n\n\n<li><strong>\u0110i\u1ec1u h\u00e0nh (Leading): <\/strong>Qu\u00e1 tr\u00ecnh \u0111i\u1ec1u h\u00e0nh li\u00ean quan \u0111\u1ebfn vi\u1ec7c ch\u1ec9 huy v\u00e0 d\u1eabn d\u1eaft \u0111\u1ed9i ng\u0169 nh\u00e2n vi\u00ean theo ch\u1ee7 tr\u01b0\u01a1ng v\u00e0 \u0111\u1ecbnh h\u01b0\u1edbng c\u1ee7a doanh nghi\u1ec7p. M\u1ee5c \u0111\u00edch c\u1ee7a qu\u00e1 tr\u00ecnh \u0111i\u1ec1u h\u00e0nh l\u00e0 \u0111\u1ea3m b\u1ea3o nh\u00e2n vi\u00ean ho\u00e0n th\u00e0nh nhi\u1ec7m v\u1ee5 \u0111\u00fang ti\u1ebfn \u0111\u1ed9 v\u00e0 \u0111\u1ea1t hi\u1ec7u su\u1ea5t nh\u01b0 mong \u0111\u1ee3i.<\/li>\n\n\n\n<li><strong>Ki\u1ec3m so\u00e1t (Controlling):<\/strong> \u0110\u00e2y l\u00e0 qu\u00e1 tr\u00ecnh gi\u00e1m s\u00e1t ho\u1ea1t \u0111\u1ed9ng c\u1ee7a t\u1ed5 ch\u1ee9c d\u1ef1a tr\u00ean c\u00e1c ti\u00eau ch\u00ed \u0111\u00e3 \u0111\u1ec1 ra, c\u0169ng nh\u01b0 \u0111i\u1ec1u ch\u1ec9nh k\u1ebf ho\u1ea1ch khi c\u1ea7n thi\u1ebft \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o ho\u00e0n th\u00e0nh m\u1ee5c ti\u00eau.<\/li>\n\n\n\n<li><strong>Qu\u1ea3n tr\u1ecb d\u1ef1 \u00e1n (Project Management):<\/strong> L\u00ean k\u1ebf ho\u1ea1ch, t\u1ed5 ch\u1ee9c v\u00e0 gi\u00e1m s\u00e1t qu\u00e1 tr\u00ecnh ph\u00e1t tri\u1ec3n c\u1ee7a d\u1ef1 \u00e1n l\u00e0 nh\u1eefng c\u00f4ng vi\u1ec7c thu\u1ed9c v\u1ec1 ph\u1ea1m vi c\u1ee7a qu\u00e1 tr\u00ecnh qu\u1ea3n tr\u1ecb d\u1ef1 \u00e1n. M\u1ee5c \u0111\u00edch c\u1ee7a qu\u00e1 tr\u00ecnh n\u00e0y l\u00e0 \u0111\u1ea3m d\u1ef1 \u00e1n \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n \u0111\u00fang ti\u1ebfn \u0111\u1ed9, ho\u00e0n th\u00e0nh t\u1ed1t trong th\u1eddi h\u1ea1n v\u00e0 gi\u1edbi h\u1ea1n ng\u00e2n s\u00e1ch \u0111\u00e3 \u0111\u01b0\u1ee3c c\u00f4ng ty ph\u00ea duy\u1ec7t.<\/li>\n\n\n\n<li><strong>Qu\u1ea3n tr\u1ecb t\u00e0i ch\u00ednh (Financial Management):<\/strong> Qu\u00e1 tr\u00ecnh n\u00e0y li\u00ean quan \u0111\u1ebfn c\u00f4ng t\u00e1c qu\u1ea3n l\u00fd v\u00e0 theo d\u00f5i t\u00ecnh h\u00ecnh t\u00e0i ch\u00ednh c\u1ee7a doanh nghi\u1ec7p. C\u1ee5 th\u1ec3, <a href=\"https:\/\/base.vn\/blog\/quan-tri-tai-chinh\/\" target=\"_blank\" rel=\"noreferrer noopener\">qu\u1ea3n tr\u1ecb t\u00e0i ch\u00ednh<\/a> bao g\u1ed3m c\u00e1c ho\u1ea1t \u0111\u1ed9ng thi\u1ebft l\u1eadp ng\u00e2n s\u00e1ch, ki\u1ec3m so\u00e1t ti\u1ec1n m\u1eb7t, v\u00e0 duy tr\u00ec s\u1ef1 \u1ed5n \u0111\u1ecbnh t\u00e0i ch\u00ednh c\u1ee7a c\u00f4ng ty.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"529\" src=\"https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/quan-tri-doanh-nghiep-la-gi-1024x529.jpg\" alt=\"Qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p l\u00e0 g\u00ec?\" class=\"wp-image-5425\" srcset=\"https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/quan-tri-doanh-nghiep-la-gi-1024x529.jpg 1024w, https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/quan-tri-doanh-nghiep-la-gi-300x155.jpg 300w, https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/quan-tri-doanh-nghiep-la-gi-768x397.jpg 768w, https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/quan-tri-doanh-nghiep-la-gi-1536x794.jpg 1536w, https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/quan-tri-doanh-nghiep-la-gi.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>Qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p l\u00e0 g\u00ec?<\/em><\/figcaption><\/figure><\/div>\n\n\n<h3 class=\"wp-block-heading\" id=\"h-1-2-qu\u1ea3n-tr\u1ecb-doanh-nghi\u1ec7p-ti\u1ebfng-anh-la-gi\"><strong>1.2 Qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p ti\u1ebfng Anh l\u00e0 g\u00ec?<\/strong><\/h3>\n\n\n\n<p>Kh\u00e1i ni\u1ec7m Qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p trong ti\u1ebfng Anh l\u00e0 <strong>Corporate Governance<\/strong> ho\u1eb7c<strong> Corporate Management<\/strong>.<\/p>\n\n\n\n<p>T\u1eeb \u0111i\u1ec3n Oxford Reference \u0111\u1ecbnh ngh\u0129a c\u1ee5m t\u1eeb \u201c<strong>Corporate Governance\u201d<\/strong> nh\u01b0 sau:<\/p>\n\n\n\n<p><em>\u201cCorporate Governance is the processes, both formal and informal, through which a corporation is administered and managed. Corporate governance involves the legal requirements imposed upon the corporation, the policies adopted by the corporation, and the informal customs within the corporation.&nbsp;<\/em><\/p>\n\n\n\n<p><em>The concept of corporate governance also embodies the interactions between the many parties that can be viewed as stakeholders in the corporation: directors, managers, shareholders, employees, customers, banks, and regulators.\u201d<\/em><\/p>\n\n\n\n<p><strong>T\u1ea1m d\u1ecbch:<\/strong><\/p>\n\n\n\n<p><em>\u201cQu\u1ea3n tr\u1ecb doanh nghi\u1ec7p l\u00e0 c\u00e1c quy tr\u00ecnh, k\u1ec3 c\u1ea3 ch\u00ednh th\u1ee9c v\u00e0 kh\u00f4ng ch\u00ednh th\u1ee9c, c\u00f3 li\u00ean quan \u0111\u1ebfn ho\u1ea1t \u0111\u1ed9ng \u0111i\u1ec1u h\u00e0nh v\u00e0 qu\u1ea3n l\u00fd doanh nghi\u1ec7p. Qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p bao g\u1ed3m c\u00e1c y\u00eau c\u1ea7u ph\u00e1p l\u00fd \u0111\u1ed1i v\u1edbi t\u1ed5 ch\u1ee9c, c\u00e1c ch\u00ednh s\u00e1ch \u0111\u01b0\u1ee3c t\u1ed5 ch\u1ee9c \u00e1p d\u1ee5ng v\u00e0 c\u00e1c quy t\u1eafc kh\u00f4ng ch\u00ednh th\u1ee9c trong t\u1ed5 ch\u1ee9c.<\/em><\/p>\n\n\n\n<p><em>Kh\u00e1i ni\u1ec7m qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p c\u0169ng th\u1ec3 hi\u1ec7n s\u1ef1 t\u01b0\u01a1ng t\u00e1c gi\u1eefa c\u00e1c b\u00ean, c\u00e1c \u0111\u01a1n v\u1ecb b\u00ean trong v\u00e0 ngo\u00e0i doanh nghi\u1ec7p, ch\u1eb3ng h\u1ea1n nh\u01b0: c\u1ea5p gi\u00e1m \u0111\u1ed1c, c\u1ea5p qu\u1ea3n l\u00fd, c\u1ed5 \u0111\u00f4ng, nh\u00e2n vi\u00ean, kh\u00e1ch h\u00e0ng, ng\u00e2n h\u00e0ng v\u00e0 c\u00e1c c\u01a1 quan qu\u1ea3n l\u00fd\u201d.<\/em><\/p>\n\n\n\n<p class=\"has-background\" style=\"background-color:#ebf6fd\"><strong>\u0110\u1ecdc th\u00eam: <\/strong><a data-type=\"link\" data-id=\"https:\/\/base.vn\/blog\/quan-tri-la-gi\/\" href=\"https:\/\/base.vn\/blog\/quan-tri-la-gi\/\" target=\"_blank\" rel=\"noreferrer noopener\">Qu\u1ea3n tr\u1ecb l\u00e0 g\u00ec? \u0110\u1ecbnh ngh\u0129a, vai tr\u00f2 v\u00e0 t\u1ea7m quan tr\u1ecdng<\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-1-3-vai-tro-c\u1ee7a-qu\u1ea3n-tr\u1ecb-doanh-nghi\u1ec7p\"><strong>1.3 Vai tr\u00f2 c\u1ee7a Qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p<\/strong><\/h3>\n\n\n\n<p>\u0110\u1ed1i v\u1edbi h\u1ea7u h\u1ebft c\u00e1c c\u00f4ng ty v\u00e0 doanh nghi\u1ec7p, qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p lu\u00f4n \u0111\u00f3ng m\u1ed9t vai tr\u00f2 then ch\u1ed1t trong vi\u1ec7c n\u00e2ng cao hi\u1ec7u qu\u1ea3 ho\u1ea1t \u0111\u1ed9ng v\u00e0 t\u1ea1o d\u1ef1ng n\u1ec1n t\u1ea3ng cho s\u1ef1 t\u0103ng tr\u01b0\u1edfng b\u1ec1n v\u1eefng. C\u1ee5 th\u1ec3:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>X\u00e2y d\u1ef1ng v\u00e0 ho\u00e0n thi\u1ec7n c\u00e1c quy t\u1eafc, \u0111\u1ecbnh h\u01b0\u1edbng ph\u00e1t tri\u1ec3n v\u00e0 v\u0103n h\u00f3a n\u1ed9i b\u1ed9, c\u00e2n b\u1eb1ng gi\u1eefa quy\u1ec1n l\u1ee3i v\u00e0 tr\u00e1ch nhi\u1ec7m c\u1ee7a c\u00e1c c\u00e1 nh\u00e2n, b\u1ed9 ph\u1eadn trong t\u1ed5 ch\u1ee9c.<\/li>\n\n\n\n<li>T\u0103ng c\u01b0\u1eddng kh\u1ea3 n\u0103ng ki\u1ec3m so\u00e1t \u0111\u1ed1i v\u1edbi h\u1ec7 th\u1ed1ng th\u00f4ng tin v\u00e0 <a href=\"https:\/\/base.vn\/blog\/quan-tri-rui-ro\/\" target=\"_blank\" rel=\"noreferrer noopener\">qu\u1ea3n tr\u1ecb r\u1ee7i ro<\/a>, c\u0169ng nh\u01b0 gi\u1ea3m thi\u1ec3u t\u00ecnh tr\u1ea1ng l\u00e3ng ph\u00ed v\u00e0 th\u1ea5t tho\u00e1t t\u00e0i ch\u00ednh.<\/li>\n\n\n\n<li>\u0110\u1ea3m b\u1ea3o c\u00e1c quy\u1ebft \u0111\u1ecbnh quan tr\u1ecdng trong t\u1ed5 ch\u1ee9c kh\u00f4ng m\u00e2u thu\u1eabn, tr\u00e1i ng\u01b0\u1ee3c nhau m\u00e0 c\u00f3 th\u1ec3 ph\u1ed1i h\u1ee3p v\u00e0 b\u1ed5 tr\u1ee3 t\u1ed1t cho nhau.<\/li>\n\n\n\n<li>T\u1ea1o d\u1ef1ng uy t\u00edn v\u00e0 s\u1ef1 tin c\u1eady v\u1edbi c\u00e1c nh\u00e0 \u0111\u1ea7u t\u01b0, \u0111\u1ed1i t\u00e1c v\u00e0 kh\u00e1ch h\u00e0ng. T\u1eeb \u0111\u00f3, doanh nghi\u1ec7p c\u00f3 th\u1ec3 huy \u0111\u1ed9ng v\u1ed1n ho\u1eb7c ki\u1ec3m so\u00e1t gi\u00e1 c\u1ed5 phi\u1ebfu m\u1ed9t c\u00e1ch thu\u1eadn l\u1ee3i.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"1024\" height=\"479\" src=\"https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/Vai-tro-cua-quan-tri-doanh-nghiep-1024x479.jpg\" alt=\"Vai tr\u00f2 c\u1ee7a Qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p\" class=\"wp-image-5430\" srcset=\"https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/Vai-tro-cua-quan-tri-doanh-nghiep-1024x479.jpg 1024w, https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/Vai-tro-cua-quan-tri-doanh-nghiep-300x140.jpg 300w, https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/Vai-tro-cua-quan-tri-doanh-nghiep-768x359.jpg 768w, https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/Vai-tro-cua-quan-tri-doanh-nghiep-1536x718.jpg 1536w, https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/Vai-tro-cua-quan-tri-doanh-nghiep.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n<h3 class=\"wp-block-heading\" id=\"h-1-4-phan-bi\u1ec7t-qu\u1ea3n-tr\u1ecb-doanh-nghi\u1ec7p-v\u1edbi-qu\u1ea3n-tr\u1ecb-kinh-doanh-nbsp\"><strong>1.4 Ph\u00e2n bi\u1ec7t qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p v\u1edbi qu\u1ea3n tr\u1ecb kinh doanh&nbsp;<\/strong><\/h3>\n\n\n\n<p>S\u1ef1 kh\u00e1c bi\u1ec7t gi\u1eefa qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p v\u00e0 qu\u1ea3n tr\u1ecb kinh doanh th\u1ec3 hi\u1ec7n qua 4 y\u1ebfu t\u1ed1 sau:<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td><strong>Y\u1ebfu t\u1ed1<\/strong><\/td><td><strong>Qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p<\/strong><\/td><td><strong>Qu\u1ea3n tr\u1ecb kinh doanh<\/strong><\/td><\/tr><tr><td><strong>M\u1ee5c \u0111\u00edch qu\u1ea3n tr\u1ecb<\/strong><\/td><td>\u0110\u1ea3m b\u1ea3o s\u1ef1 c\u00e2n b\u1eb1ng v\u1ec1 vai tr\u00f2 v\u00e0 quy\u1ec1n l\u1ee3i, c\u0169ng nh\u01b0 ph\u00e2n \u0111\u1ecbnh r\u1ea1ch r\u00f2i tr\u00e1ch nhi\u1ec7m c\u1ee7a c\u00e1c b\u00ean li\u00ean quan: ban l\u00e3nh \u0111\u1ea1o, c\u1ea5p qu\u1ea3n l\u00fd, c\u1ed5 \u0111\u00f4ng, kh\u00e1ch h\u00e0ng, c\u00e1c t\u1ed5 ch\u1ee9c c\u01a1 quan v\u00e0 c\u1ed9ng \u0111\u1ed3ng.<\/td><td>\u0110\u1ea3m b\u1ea3o c\u00f4ng vi\u1ec7c \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n theo \u0111\u00fang ti\u1ebfn \u0111\u1ed9 v\u00e0 y\u00eau c\u1ea7u, t\u1ea1o \u0111i\u1ec1u ki\u1ec7n \u0111\u1ec3 doanh nghi\u1ec7p ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng trong m\u00f4i tr\u01b0\u1eddng kinh doanh nhi\u1ec1u thay \u0111\u1ed5i.<\/td><\/tr><tr><td><strong>\u0110\u1eb7c \u0111i\u1ec3m qu\u1ea3n tr\u1ecb<\/strong><\/td><td>\u0110\u01b0\u1ee3c ho\u1ea1ch \u0111\u1ecbnh v\u00e0 c\u1ea3i ti\u1ebfn li\u00ean t\u1ee5c v\u00ec \u201cs\u1ee9c kh\u1ecfe\u201d c\u1ee7a doanh nghi\u1ec7p v\u00e0 quy\u1ec1n l\u1ee3i c\u1ee7a c\u00e1c b\u00ean li\u00ean quan.<\/td><td>Mang t\u00ednh ch\u1ea5t t\u1ed5ng h\u1ee3p, li\u00ean t\u1ee5c v\u00e0 kh\u00e1 ph\u1ee9c t\u1ea1p, lu\u00f4n ph\u1ea3i g\u1eafn li\u1ec1n v\u1edbi c\u00e1c bi\u1ebfn \u0111\u1ed9ng c\u1ee7a th\u1ecb tr\u01b0\u1eddng.<\/td><\/tr><tr><td><strong>Ph\u1ea1m vi qu\u1ea3n tr\u1ecb<\/strong><\/td><td>Bao h\u00e0m c\u00e1c thi\u1ebft ch\u1ebf, ch\u00ednh s\u00e1ch \u0111\u1ec3 v\u1eadn h\u00e0nh, \u0111\u1ecbnh h\u01b0\u1edbng doanh nghi\u1ec7p, c\u00e1c m\u1ed1i quan h\u1ec7 b\u00ean trong v\u00e0 ngo\u00e0i c\u1ee7a t\u1ed5 ch\u1ee9c.<\/td><td>Bao h\u00e0m vi\u1ec7c t\u1ed5 ch\u1ee9c, qu\u1ea3n l\u00fd c\u00e1c ho\u1ea1t \u0111\u1ed9ng kinh doanh, c\u00e1c m\u1ed1i quan h\u1ec7 b\u00ean trong v\u00e0 ngo\u00e0i, c\u0169ng nh\u01b0 s\u1ef1 ph\u00e2n b\u1ed5 ngu\u1ed3n l\u1ef1c \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau chung.<\/td><\/tr><tr><td><strong>\u0110\u1ed1i t\u01b0\u1ee3ng qu\u1ea3n tr\u1ecb<\/strong><\/td><td>Ch\u1ee7 y\u1ebfu li\u00ean quan c\u00e1c th\u00e0nh vi\u00ean c\u1ee7a Ban l\u00e3nh \u0111\u1ea1o, H\u1ed9i \u0111\u1ed3ng qu\u1ea3n tr\u1ecb, Ban gi\u00e1m \u0111\u1ed1c.<\/td><td>\u1ea2nh h\u01b0\u1edfng \u0111\u1ebfn t\u1ea5t c\u1ea3 c\u00e1c th\u00e0nh vi\u00ean trong t\u1ed5 ch\u1ee9c, \u0111\u1eb7c bi\u1ec7t l\u00e0 \u0111\u1ed9i ng\u0169 ng\u01b0\u1eddi lao \u0111\u1ed9ng.<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-2-cac-linh-v\u1ef1c-ch\u1ee7-ch\u1ed1t-trong-qu\u1ea3n-tr\u1ecb-doanh-nghi\u1ec7p\"><strong>2. C\u00e1c l\u0129nh v\u1ef1c ch\u1ee7 ch\u1ed1t trong qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p <\/strong><strong><\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-2-1-qu\u1ea3n-tr\u1ecb-chi\u1ebfn-l\u01b0\u1ee3c-strategic-management\"><strong>2.1 Qu\u1ea3n tr\u1ecb chi\u1ebfn l\u01b0\u1ee3c (Strategic Management)<\/strong><\/h3>\n\n\n\n<p><strong>Qu\u1ea3n tr\u1ecb chi\u1ebfn l\u01b0\u1ee3c \u0111\u1ec1 c\u1eadp \u0111\u1ebfn vi\u1ec7c x\u00e2y d\u1ef1ng v\u00e0 th\u1ef1c hi\u1ec7n c\u00e1c s\u00e1ng ki\u1ebfn nh\u1eb1m \u0111\u1ea1t \u0111\u01b0\u1ee3c chi\u1ebfn l\u01b0\u1ee3c kinh doanh t\u1ed5ng th\u1ec3 c\u1ee7a doanh nghi\u1ec7p. <\/strong>Qu\u00e1 tr\u00ecnh qu\u1ea3n tr\u1ecb chi\u1ebfn l\u01b0\u1ee3c \u0111\u01b0\u1ee3c ti\u1ebfn h\u00e0nh theo tr\u00ecnh t\u1ef1 sau:<\/p>\n\n\n\n<p><strong>B\u01b0\u1edbc 1 &#8211; X\u00e1c \u0111\u1ecbnh m\u1ee5c ti\u00eau<\/strong><\/p>\n\n\n\n<p>X\u00e1c \u0111\u1ecbnh m\u1ee5c ti\u00eau kinh doanh c\u1ee7a doanh nghi\u1ec7p trong t\u01b0\u01a1ng lai v\u00e0 c\u00e1c c\u00f4ng vi\u1ec7c c\u1ea7n l\u00e0m \u0111\u1ec3 \u0111\u1ea1t m\u1ee5c ti\u00eau \u0111\u00f3. Doanh nghi\u1ec7p mu\u1ed1n \u0111\u1ea1t \u0111\u01b0\u1ee3c \u0111i\u1ec1u g\u00ec? \u0110\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c \u0111i\u1ec1u \u0111\u00f3, doanh nghi\u1ec7p c\u1ea7n ph\u1ea3i th\u1ef1c hi\u1ec7n nh\u1eefng c\u00f4ng vi\u1ec7c n\u00e0o? B\u1eb1ng c\u00e1ch t\u1ef1 tr\u1ea3 l\u1eddi c\u00e1c c\u00e2u h\u1ecfi n\u00e0y, doanh nghi\u1ec7p \u0111\u00e3 ho\u00e0n t\u1ea5t b\u01b0\u1edbc \u0111\u1ea7u ti\u00ean trong qu\u00e1 tr\u00ecnh qu\u1ea3n tr\u1ecb chi\u1ebfn l\u01b0\u1ee3c.<\/p>\n\n\n\n<p><strong>B\u01b0\u1edbc 2 &#8211; Ph\u00e2n t\u00edch m\u00f4i tr\u01b0\u1eddng kinh doanh<\/strong><\/p>\n\n\n\n<p>Nghi\u00ean c\u1ee9u v\u00e0 \u0111\u00e1nh gi\u00e1 c\u00e1c y\u1ebfu t\u1ed1 m\u00f4i tr\u01b0\u1eddng b\u00ean ngo\u00e0i c\u00f3 \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn chi\u1ebfn l\u01b0\u1ee3c kinh doanh c\u1ee7a doanh nghi\u1ec7p, bao g\u1ed3m: t\u00ecnh h\u00ecnh th\u1ecb tr\u01b0\u1eddng, nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng, ch\u00ednh tr\u1ecb, ph\u00e1p l\u00fd, c\u00f4ng ngh\u1ec7, \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh,&#8230;&nbsp; <a href=\"https:\/\/base.vn\/blog\/mo-hinh-pestel\/\" target=\"_blank\" rel=\"noreferrer noopener\">m\u00f4 h\u00ecnh PESTEL<\/a> ho\u1eb7c <a href=\"https:\/\/base.vn\/blog\/swot-la-gi\/\" target=\"_blank\" rel=\"noreferrer noopener\">ma tr\u1eadn SWOT<\/a> c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng \u0111\u1ec3 ph\u00e2n t\u00edch m\u00f4i tr\u01b0\u1eddng kinh doanh hi\u1ec7u qu\u1ea3.<\/p>\n\n\n\n<p><strong>B\u01b0\u1edbc 3 &#8211; X\u00e1c \u0111\u1ecbnh c\u01a1 h\u1ed9i v\u00e0 th\u00e1ch th\u1ee9c<\/strong><\/p>\n\n\n\n<p>D\u1ef1a tr\u00ean c\u00e1c th\u00f4ng tin thu th\u1eadp \u0111\u01b0\u1ee3c t\u1eeb ho\u1ea1t \u0111\u1ed9ng ph\u00e2n t\u00edch m\u00f4i tr\u01b0\u1eddng kinh doanh, doanh nghi\u1ec7p c\u00f3 th\u1ec3 \u0111\u00e1nh gi\u00e1 v\u00e0 nh\u1eadn bi\u1ebft \u0111\u00e2u l\u00e0 c\u01a1 h\u1ed9i m\u00ecnh c\u1ea7n t\u1eadn d\u1ee5ng ho\u1eb7c \u0111\u00e2u l\u00e0 th\u00e1ch th\u1eed m\u00ecnh c\u1ea7n \u0111\u1ed1i m\u1eb7t trong t\u01b0\u01a1ng lai.<\/p>\n\n\n\n<p><strong>B\u01b0\u1edbc 4 &#8211; X\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c<\/strong><\/p>\n\n\n\n<p>\u1ede b\u01b0\u1edbc n\u00e0y, doanh nghi\u1ec7p s\u1ebd x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c t\u1ed5ng th\u1ec3 li\u00ean quan \u0111\u1ebfn t\u1ea7m nh\u00ecn v\u00e0 \u0111\u1ecbnh h\u01b0\u1edbng trong t\u01b0\u01a1ng lai. C\u00e1c h\u1ea1ng m\u1ee5c m\u00e0 doanh nghi\u1ec7p c\u1ea7n x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c th\u01b0\u1eddng l\u00e0 ph\u00e1t tri\u1ec3n kinh doanh, ti\u1ebfp th\u1ecb, t\u00e0i ch\u00ednh v\u00e0 nh\u00e2n s\u1ef1.<\/p>\n\n\n\n<p><strong>B\u01b0\u1edbc 5 &#8211; Tri\u1ec3n khai v\u00e0 \u0111\u00e1nh gi\u00e1 chi\u1ebfn l\u01b0\u1ee3c<\/strong><\/p>\n\n\n\n<p>\u0110\u00e2y l\u00e0 qu\u00e1 tr\u00ecnh doanh nghi\u1ec7p \u0111\u01b0a chi\u1ebfn l\u01b0\u1ee3c v\u00e0o th\u1ef1c ti\u1ec5n, bao g\u1ed3m vi\u1ec7c ph\u00e2n c\u00f4ng nhi\u1ec7m v\u1ee5 cho c\u00e1c c\u00e1 nh\u00e2n, \u0111\u01a1n v\u1ecb, \u0111\u1ea3m b\u1ea3o m\u1ed7i th\u00e0nh vi\u00ean hi\u1ec3u r\u00f5 m\u1ee5c ti\u00eau chung v\u00e0 vai tr\u00f2 c\u1ee7a b\u1ea3n th\u00e2n trong chi\u1ebfn l\u01b0\u1ee3c. Trong qu\u00e1 tr\u00ecnh tri\u1ec3n khai chi\u1ebfn l\u01b0\u1ee3c, doanh nghi\u1ec7p c\u1ea7n \u0111\u1ecbnh k\u1ef3 theo d\u00f5i v\u00e0 ki\u1ec3m tra hi\u1ec7u su\u1ea5t c\u1ee7a t\u1eebng giai \u0111o\u1ea1n.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"595\" src=\"https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/Quan-tri-doanh-nghiep-1-1024x595.jpg\" alt=\"Qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p\" class=\"wp-image-5432\" srcset=\"https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/Quan-tri-doanh-nghiep-1-1024x595.jpg 1024w, https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/Quan-tri-doanh-nghiep-1-300x174.jpg 300w, https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/Quan-tri-doanh-nghiep-1-768x446.jpg 768w, https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/Quan-tri-doanh-nghiep-1-1536x893.jpg 1536w, https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/Quan-tri-doanh-nghiep-1.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-2-2-qu\u1ea3n-tr\u1ecb-v\u1eadn-hanh-operations-management\"><strong>2.2 Qu\u1ea3n tr\u1ecb v\u1eadn h\u00e0nh (Operations Management)<\/strong><\/h3>\n\n\n\n<p><strong>Qu\u1ea3n tr\u1ecb v\u1eadn h\u00e0nh li\u00ean quan \u0111\u1ebfn to\u00e0n b\u1ed9 c\u00e1c ho\u1ea1t \u0111\u1ed9ng, t\u1eeb l\u00ean chi\u1ebfn l\u01b0\u1ee3c, thi\u1ebft k\u1ebf cho \u0111\u1ebfn tri\u1ec3n khai, ki\u1ec3m so\u00e1t quy tr\u00ecnh v\u1eadn h\u00e0nh c\u1ee7a t\u1ed5 ch\u1ee9c.<\/strong><\/p>\n\n\n\n<p>V\u1ec1 c\u01a1 b\u1ea3n, qu\u1ea3n tr\u1ecb v\u1eadn h\u00e0nh thu\u1ed9c l\u0129nh v\u1ef1c qu\u1ea3n l\u00fd. Do \u0111\u00f3, n\u00f3 t\u00e1c \u0111\u1ed9ng \u0111\u1ebfn c\u00e1ch th\u1ee9c v\u1eadn h\u00e0nh c\u1ee7a c\u1ea3 m\u1ed9t doanh nghi\u1ec7p. M\u1ee5c ti\u00eau c\u1ee7a qu\u1ea3n tr\u1ecb v\u1eadn h\u00e0nh l\u00e0 t\u1ed1i \u01b0u h\u00f3a quy tr\u00ecnh kinh doanh, c\u1ea3i thi\u1ec7n k\u1ebft qu\u1ea3 kinh doanh, ti\u1ebft ki\u1ec7m chi ph\u00ed v\u00e0 \u0111\u00e1p \u1ee9ng t\u1ed1t nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng.<\/p>\n\n\n\n<p>\u0110\u1ec3 tri\u1ec3n khai qu\u00e1 tr\u00ecnh qu\u1ea3n tr\u1ecb v\u1eadn h\u00e0nh hi\u1ec7u qu\u1ea3, doanh nghi\u1ec7p c\u1ea7n \u0111\u1ea3m b\u1ea3o c\u00e1c y\u1ebfu t\u1ed1:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Thi\u1ebft l\u1eadp m\u1ee5c ti\u00eau, chi\u1ebfn l\u01b0\u1ee3c c\u1ee5 th\u1ec3 v\u00e0 r\u00f5 r\u00e0ng, \u0111\u1ea3m b\u1ea3o c\u00e1c quy tr\u00ecnh v\u1eadn h\u00e0nh \u0111\u01b0\u1ee3c t\u1ea1o ra c\u00f3 th\u1ec3 h\u1ed7 tr\u1ee3 doanh nghi\u1ec7p \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau \u0111\u00f3.<\/li>\n\n\n\n<li>Thi\u1ebft k\u1ebf c\u01a1 c\u1ea5u nh\u00e2n s\u1ef1 h\u1ee3p l\u00fd, \u0111\u1ea3m b\u1ea3o c\u00e1c c\u00e1 nh\u00e2n, \u0111\u01a1n v\u1ecb li\u00ean quan c\u00f3 th\u1ec3 ph\u1ed1i h\u1ee3p v\u1edbi nhau m\u1ed9t c\u00e1ch nh\u1ecbp nh\u00e0ng.<\/li>\n\n\n\n<li>\u0110\u1ecbnh k\u1ef3 ki\u1ec3m so\u00e1t, \u0111\u00e1nh gi\u00e1 quy tr\u00ecnh v\u00e0 c\u00e1c y\u1ebfu t\u1ed1 tr\u1ee5 c\u1ed9t c\u1ee7a doanh nghi\u1ec7p \u0111\u1ec3 t\u1ed1i \u01b0u ngay khi ph\u00e1t hi\u1ec7n c\u00f3 v\u1ea5n \u0111\u1ec1.<\/li>\n\n\n\n<li>\u0110\u00e1nh gi\u00e1 v\u00e0 c\u1ea3i thi\u1ec7n quy tr\u00ecnh v\u1eadn h\u00e0nh th\u01b0\u1eddng xuy\u00ean \u0111\u1ec3 n\u00e2ng cao hi\u1ec7u su\u1ea5t kinh doanh c\u1ee7a t\u1ed5 ch\u1ee9c.<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/base.vn\/platform\/work?utm_source=blog&amp;utm_content=quan-tri-doanh-nghiep\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"473\" src=\"https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/Quan-tri-doanh-nghiep-Base-Work-1024x473.jpg\" alt=\"Qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p - Base Work+\" class=\"wp-image-5414\" srcset=\"https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/Quan-tri-doanh-nghiep-Base-Work-1024x473.jpg 1024w, https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/Quan-tri-doanh-nghiep-Base-Work-300x139.jpg 300w, https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/Quan-tri-doanh-nghiep-Base-Work-768x355.jpg 768w, https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/Quan-tri-doanh-nghiep-Base-Work-1536x709.jpg 1536w, https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/Quan-tri-doanh-nghiep-Base-Work-2048x946.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-2-3-qu\u1ea3n-tr\u1ecb-tai-chinh-financial-management\"><strong>2.3 Qu\u1ea3n tr\u1ecb t\u00e0i ch\u00ednh (Financial Management)<\/strong><strong><\/strong><\/h3>\n\n\n\n<p><strong>Qu\u1ea3n tr\u1ecb t\u00e0i ch\u00ednh li\u00ean quan \u0111\u1ebfn vi\u1ec7c l\u1eadp k\u1ebf ho\u1ea1ch, t\u1ed5 ch\u1ee9c, ch\u1ec9 \u0111\u1ea1o v\u00e0 ki\u1ec3m so\u00e1t qu\u1ef9 t\u00e0i ch\u00ednh c\u1ee7a doanh nghi\u1ec7p<\/strong>, ch\u1eb3ng h\u1ea1n nh\u01b0 mua s\u1eafm v\u1eadt t\u01b0 ho\u1eb7c trang thi\u1ebft b\u1ecb v\u00e0 \u0111\u1ea7u t\u01b0 v\u00e0o c\u00e1c ho\u1ea1t \u0111\u1ed9ng c\u1ea7n thi\u1ebft kh\u00e1c.<\/p>\n\n\n\n<p>Qu\u1ea3n tr\u1ecb t\u00e0i ch\u00ednh c\u00f3 vai tr\u00f2 quan tr\u1ecdng trong vi\u1ec7c \u0111\u1ea3m b\u1ea3o \u201cs\u1ee9c kh\u1ecfe\u201d t\u00e0i ch\u00ednh c\u1ee7a doanh nghi\u1ec7p, gi\u00fap t\u1ed5 ch\u1ee9c \u0111\u1ecbnh h\u00ecnh chi\u1ebfn l\u01b0\u1ee3c t\u00e0i ch\u00ednh, qu\u1ea3n l\u00fd r\u1ee7i ro t\u00e0i ch\u00ednh, t\u1ed1i \u01b0u h\u00f3a c\u1ea5u tr\u00fac v\u1ed1n v\u00e0 n\u00e2ng cao hi\u1ec7u su\u1ea5t t\u00e0i ch\u00ednh.<\/p>\n\n\n\n<p>Qu\u1ea3n tr\u1ecb t\u00e0i ch\u00ednh th\u01b0\u1eddng t\u1eadp trung v\u00e0o c\u00e1c ho\u1ea1t \u0111\u1ed9ng:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/base.vn\/blog\/budget-la-gi\/\" target=\"_blank\" rel=\"noreferrer noopener\">L\u1eadp k\u1ebf ho\u1ea1ch ng\u00e2n s\u00e1ch<\/a>: L\u00ean k\u1ebf ho\u1ea1ch d\u1ef1 b\u00e1o v\u00e0 t\u00ednh to\u00e1n nh\u1eefng kho\u1ea3n thu chi v\u00e0 l\u1ee3i nhu\u1eadn m\u00e0 c\u00f4ng ty s\u1ebd \u0111\u1ea1t \u0111\u01b0\u1ee3c trong ng\u1eafn h\u1ea1n v\u00e0 d\u00e0i h\u1ea1n. K\u1ebf ho\u1ea1ch ng\u00e2n s\u00e1ch \u0111\u01b0\u1ee3c thi\u1ebft l\u1eadp c\u00e0ng chi ti\u1ebft th\u00ec hi\u1ec7u qu\u1ea3 ho\u1ea1t \u0111\u1ed9ng c\u00e0ng cao.<\/li>\n\n\n\n<li>Qu\u1ea3n l\u00fd ti\u1ec1n m\u1eb7t: \u0110\u1ea3m b\u1ea3o doanh nghi\u1ec7p c\u00f3 \u0111\u1ee7 ti\u1ec1n m\u1eb7t \u0111\u1ec3 th\u1ef1c hi\u1ec7n c\u00e1c ho\u1ea1t \u0111\u1ed9ng nh\u01b0 tr\u1ea3 l\u01b0\u01a1ng cho nh\u00e2n vi\u00ean, \u0111\u00f3ng ti\u1ec1n \u0111i\u1ec7n n\u01b0\u1edbc, thanh to\u00e1n c\u00e1c kho\u1ea3n n\u1ee3 t\u1edbi h\u1ea1n, duy tr\u00ec c\u1ed5 phi\u1ebfu, mua m\u00e1y m\u00f3c thi\u1ebft b\u1ecb,&#8230;<\/li>\n\n\n\n<li>Qu\u1ea3n l\u00fd \u0111\u1ea7u t\u01b0: Ph\u00e2n b\u1ed5 ti\u1ec1n c\u1ee7a doanh nghi\u1ec7p v\u00e0o c\u00e1c d\u1ef1 \u00e1n c\u00f3 ti\u1ec1m n\u0103ng sinh l\u1eddi, ch\u1eb3ng h\u1ea1n nh\u01b0 \u0111\u1ea7u t\u01b0 ch\u1ee9ng kho\u00e1n, \u0111\u1ea7u t\u01b0 b\u1ea5t \u0111\u1ed9ng s\u1ea3n ho\u1eb7c c\u00e1c d\u1ef1 \u00e1n m\u1edbi, k\u00e8m theo \u0111\u00f3 l\u00e0 vi\u1ec7c ph\u00e2n t\u00edch m\u1ee9c \u0111\u1ed9 r\u1ee7i ro v\u00e0 kh\u1ea3 n\u0103ng sinh l\u1ee3i t\u1eeb c\u00e1c quy\u1ebft \u0111\u1ecbnh \u0111\u1ea7u t\u01b0.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-2-4-qu\u1ea3n-tr\u1ecb-marketing-marketing-management\"><strong>2.4 Qu\u1ea3n tr\u1ecb Marketing (Marketing Management)<\/strong><\/h3>\n\n\n\n<p><strong><a href=\"https:\/\/base.vn\/blog\/quan-tri-marketing\/\" target=\"_blank\" rel=\"noreferrer noopener\">Qu\u1ea3n tr\u1ecb Marketing<\/a> ch\u1ee7 y\u1ebfu t\u1eadp trung v\u00e0o vi\u1ec7c ph\u00e2n t\u00edch, l\u1eadp k\u1ebf ho\u1ea1ch v\u00e0 tri\u1ec3n khai c\u00e1c chi\u1ebfn d\u1ecbch ti\u1ebfp th\u1ecb \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau kinh doanh v\u00e0 \u0111em \u0111\u1ebfn gi\u00e1 tr\u1ecb cho kh\u00e1ch h\u00e0ng.<\/strong><\/p>\n\n\n\n<p>M\u1ed9t s\u1ed1 vai tr\u00f2 n\u1ed5i b\u1eadt c\u1ee7a Qu\u1ea3n tr\u1ecb Marketing \u0111\u1ed1i v\u1edbi doanh nghi\u1ec7p:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>T\u1ea1o d\u1ef1ng m\u1ed1i quan h\u1ec7 v\u1edbi kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau.<\/li>\n\n\n\n<li>T\u0103ng c\u01b0\u1eddng gi\u00e1 tr\u1ecb th\u01b0\u01a1ng hi\u1ec7u v\u00e0 n\u00e2ng cao l\u1ee3i th\u1ebf c\u1ea1nh tranh tr\u00ean th\u1ecb tr\u01b0\u1eddng.<\/li>\n\n\n\n<li>Ho\u1ea1ch \u0111\u1ecbnh chi\u1ebfn l\u01b0\u1ee3c marketing ph\u00f9 h\u1ee3p v\u1edbi m\u1ee5c ti\u00eau chung c\u1ee7a t\u1ed5 ch\u1ee9c.<\/li>\n<\/ul>\n\n\n\n<p>Theo \u0111\u00f3, qu\u1ea3n tr\u1ecb Marketing bao g\u1ed3m c\u00e1c ho\u1ea1t \u0111\u1ed9ng sau:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng: Nghi\u00ean c\u1ee9u v\u00e0 ph\u00e2n t\u00edch c\u00e1c y\u1ebfu t\u1ed1 c\u1ee7a th\u1ecb tr\u01b0\u1eddng \u0111\u1ec3 hi\u1ec3u r\u00f5 v\u1ec1 nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng, xu h\u01b0\u1edbng ti\u00eau d\u00f9ng v\u00e0 n\u0103ng l\u1ef1c c\u1ee7a \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh.<\/li>\n\n\n\n<li>X\u00e2y d\u1ef1ng <a href=\"https:\/\/base.vn\/blog\/chan-dung-khach-hang\/\" target=\"_blank\" rel=\"noreferrer noopener\">ch\u00e2n dung kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau<\/a>: X\u00e1c \u0111\u1ecbnh \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau m\u00e0 doanh nghi\u1ec7p mu\u1ed1n ti\u1ebfp c\u1eadn v\u00e0 t\u01b0\u01a1ng t\u00e1c th\u00f4ng qua vi\u1ec7c ph\u00e2n t\u00edch nh\u00e2n kh\u1ea9u h\u1ecdc: khu v\u1ef1c sinh s\u1ed1ng, ngh\u1ec1 nghi\u1ec7p, thu nh\u1eadp, s\u1edf th\u00edch, v.v\u2026<\/li>\n\n\n\n<li>Tri\u1ec3n khai chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb: X\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c Marketing d\u1ef1a tr\u00ean c\u00e1c d\u1eef li\u1ec7u v\u1ec1 m\u1ee5c ti\u00eau kinh doanh, kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng v\u00e0 \u0111\u1ed1i th\u1ee7. Chi\u1ebfn l\u01b0\u1ee3c Marketing t\u1eadp trung v\u00e0o vi\u1ec7c \u0111\u1ecbnh v\u1ecb s\u1ea3n ph\u1ea9m, x\u00e2y d\u1ef1ng h\u1ec7 th\u1ed1ng ph\u00e2n ph\u1ed1i, \u0111\u1ec1 xu\u1ea5t gi\u00e1 b\u00e1n h\u1ee3p l\u00fd v\u00e0 c\u00e1c ho\u1ea1t \u0111\u1ed9ng qu\u1ea3ng b\u00e1 th\u01b0\u01a1ng hi\u1ec7u.<\/li>\n\n\n\n<li>\u0110o l\u01b0\u1eddng hi\u1ec7u su\u1ea5t: Theo d\u00f5i, \u0111o l\u01b0\u1eddng v\u00e0 ph\u00e2n t\u00edch hi\u1ec7u qu\u1ea3 c\u1ee7a c\u00e1c chi\u1ebfn l\u01b0\u1ee3c Marketing \u0111\u1ec3 k\u1ecbp th\u1eddi \u0111i\u1ec1u ch\u1ec9nh v\u00e0 r\u00fat ra b\u00e0i h\u1ecdc kinh nghi\u1ec7m cho nh\u1eefng chi\u1ebfc l\u01b0\u1ee3c sau.<\/li>\n<\/ul>\n\n\n\n<p>Ngo\u00e0i c\u00e1c h\u1ea1ng m\u1ee5c v\u1eeba k\u1ec3 tr\u00ean \u0111\u00e2y, qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p c\u00f2n bao h\u00e0m m\u1ed9t s\u1ed1 l\u0129nh v\u1ef1c qu\u1ea3n tr\u1ecb quan tr\u1ecdng kh\u00e1c nh\u01b0: Qu\u1ea3n tr\u1ecb S\u1ea3n xu\u1ea5t v\u00e0 Qu\u1ea3n tr\u1ecb Chu\u1ed7i cung \u1ee9ng (Production and Supply Chain Management), Qu\u1ea3n tr\u1ecb Ch\u1ea5t l\u01b0\u1ee3ng (Quality Management), Qu\u1ea3n tr\u1ecb D\u1ef1 \u00e1n (Project Management),&#8230;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-2-5-qu\u1ea3n-tr\u1ecb-nhan-s\u1ef1-human-resource-management\"><strong>2.5 Qu\u1ea3n tr\u1ecb nh\u00e2n s\u1ef1 (Human Resource Management)<\/strong><\/h3>\n\n\n\n<p><strong>Qu\u1ea3n tr\u1ecb Nh\u00e2n s\u1ef1 t\u1eadp trung v\u00e0o chi\u1ebfn l\u01b0\u1ee3c qu\u1ea3n l\u00fd v\u00e0 b\u1ed3i d\u01b0\u1ee1ng nh\u00e2n t\u00e0i cho t\u1ed5 ch\u1ee9c, \u0111\u1ea3m b\u1ea3o nh\u00e2n vi\u00ean c\u00e1c c\u1ea5p c\u00f3 \u0111\u1ee7 k\u1ef9 n\u0103ng v\u00e0 chuy\u00ean m\u00f4n c\u1ea7n thi\u1ebft \u0111\u1ec3 ho\u00e0n th\u00e0nh m\u1ee5c ti\u00eau chung.<\/strong><\/p>\n\n\n\n<p>Chi\u1ebfn l\u01b0\u1ee3c qu\u1ea3n tr\u1ecb Nh\u00e2n s\u1ef1 c\u1ee7a m\u1ed9t doanh nghi\u1ec7p ch\u1ee7 y\u1ebfu xoay quanh c\u00e1c ho\u1ea1t \u0111\u1ed9ng sau:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Tuy\u1ec3n d\u1ee5ng: Qu\u1ea3n tr\u1ecb Nh\u00e2n s\u1ef1 t\u1ed5 ch\u1ee9c, tri\u1ec3n khai quy tr\u00ecnh tuy\u1ec3n d\u1ee5ng v\u00e0 chi\u00eau m\u1ed9 nh\u00e2n vi\u00ean m\u1edbi cho doanh nghi\u1ec7p, bao g\u1ed3m: l\u1eadp k\u1ebf ho\u1ea1ch tuy\u1ec3n d\u1ee5ng, bi\u00ean so\u1ea1n m\u00f4 t\u1ea3 c\u00f4ng vi\u1ec7c, \u0111\u0103ng tuy\u1ec3n, ch\u1ecdn l\u1ecdc \u1ee9ng vi\u00ean ti\u1ec1m n\u0103ng v\u00e0 thi\u1ebft k\u1ebf ch\u01b0\u01a1ng tr\u00ecnh ph\u1ecfng v\u1ea5n.<\/li>\n\n\n\n<li>\u0110\u00e0o t\u1ea1o nh\u00e2n vi\u00ean: L\u1eadp k\u1ebf ho\u1ea1ch, t\u1ed5 ch\u1ee9c v\u00e0 tri\u1ec3n khai c\u00e1c ph\u01b0\u01a1ng ph\u00e1p L&amp;D nh\u1eb1m gi\u00fap nh\u00e2n vi\u00ean n\u00e2ng cao n\u0103ng l\u1ef1c v\u00e0 k\u1ef9 n\u0103ng chuy\u00ean m\u00f4n. T\u1eeb \u0111\u00f3, ng\u01b0\u1eddi lao \u0111\u1ed9ng c\u00f3 th\u1ec3 th\u1ef1c hi\u1ec7n c\u00f4ng vi\u1ec7c m\u1ed9t c\u00e1ch t\u1ed1t nh\u1ea5t.<\/li>\n\n\n\n<li>Qu\u1ea3n l\u00fd hi\u1ec7u su\u1ea5t: Qu\u1ea3n tr\u1ecb Nh\u00e2n s\u1ef1 \u0111\u1ea3m nh\u1eadn c\u00f4ng t\u00e1c x\u00e2y d\u1ef1ng h\u1ec7 th\u1ed1ng <a href=\"https:\/\/base.vn\/blog\/kpi-la-gi\/\" target=\"_blank\" rel=\"noreferrer noopener\">KPI<\/a> \u0111\u1ec3 \u0111\u00e1nh gi\u00e1 hi\u1ec7u su\u1ea5t c\u1ee7a nh\u00e2n vi\u00ean m\u1ed9t c\u00e1ch minh b\u1ea1ch v\u00e0 chu\u1ea9n x\u00e1c.<\/li>\n\n\n\n<li><a href=\"https:\/\/base.vn\/blog\/van-hoa-doanh-nghiep\/\" target=\"_blank\" data-type=\"link\" data-id=\"https:\/\/base.vn\/blog\/van-hoa-doanh-nghiep\/\" rel=\"noreferrer noopener\">X\u00e2y d\u1ef1ng v\u0103n h\u00f3a doanh nghi\u1ec7p<\/a>: Qu\u1ea3n tr\u1ecb Nh\u00e2n s\u1ef1 ch\u00ednh l\u00e0 c\u1ea7u n\u1ed1i gi\u1eefa ban l\u00e3nh \u0111\u1ea1o v\u00e0 nh\u00e2n vi\u00ean, g\u00f3p ph\u1ea7n x\u00e2y d\u1ef1ng n\u00ean m\u1ed9t m\u00f4i tr\u01b0\u1eddng l\u00e0m vi\u1ec7c c\u00f4ng b\u1eb1ng v\u00e0 v\u0103n minh.<\/li>\n\n\n\n<li>Gi\u1ea3i quy\u1ebft c\u00e1c v\u1ea5n \u0111\u1ec1 lao \u0111\u1ed9ng: Qu\u1ea3n tr\u1ecb Nh\u00e2n s\u1ef1 c\u00f2n c\u00f3 vai tr\u00f2 trong vi\u1ec7c gi\u1ea3i \u0111\u00e1p c\u00e1c kh\u00fac m\u1eafc, h\u00f2a gi\u1ea3i xung \u0111\u1ed9t, x\u1eed l\u00fd c\u00e1c khi\u1ebfu n\u1ea1i li\u00ean quan \u0111\u1ebfn ch\u00ednh s\u00e1ch d\u00e0nh cho ng\u01b0\u1eddi lao \u0111\u1ed9ng.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a href=\"https:\/\/base.vn\/platform\/hrm?utm_source=base-blog&amp;utm_content=base.vn\/blog\/quan-tri-doanh-nghiep\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"473\" src=\"https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/Quan-tri-doanh-nghiep-Base-HRM-1024x473.jpg\" alt=\"Qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p - Base HRM+\" class=\"wp-image-5417\" srcset=\"https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/Quan-tri-doanh-nghiep-Base-HRM-1024x473.jpg 1024w, https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/Quan-tri-doanh-nghiep-Base-HRM-300x139.jpg 300w, https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/Quan-tri-doanh-nghiep-Base-HRM-768x355.jpg 768w, https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/Quan-tri-doanh-nghiep-Base-HRM-1536x709.jpg 1536w, https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/Quan-tri-doanh-nghiep-Base-HRM-2048x946.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure><\/div>\n\n\n<h2 class=\"wp-block-heading\" id=\"h-3-cac-ch\u1ee9c-nang-quan-tr\u1ecdng-trong-qu\u1ea3n-tr\u1ecb-doanh-nghi\u1ec7p\"><strong>3. C\u00e1c ch\u1ee9c n\u0103ng quan tr\u1ecdng trong qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p<\/strong><\/h2>\n\n\n\n<p>\u0110\u1ec3 \u0111\u1ea3m b\u1ea3o s\u1ef1 \u1ed5n \u0111\u1ecbnh v\u00e0 th\u1ecbnh v\u01b0\u1ee3ng cho t\u1ed5 ch\u1ee9c, qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p ph\u1ea3i th\u1ef1c hi\u1ec7n 5 ch\u1ee9c n\u0103ng c\u01a1 b\u1ea3n g\u1ed3m: l\u1eadp k\u1ebf ho\u1ea1ch, t\u1ed5 ch\u1ee9c v\u00e0 ph\u00e2n b\u1ed5 nh\u00e2n s\u1ef1, l\u00e3nh \u0111\u1ea1o v\u00e0 qu\u1ea3n l\u00fd, \u0111i\u1ec1u ph\u1ed1i c\u00f4ng vi\u1ec7c, \u0111o l\u01b0\u1eddng v\u00e0 \u0111\u00e1nh gi\u00e1.<\/p>\n\n\n\n<p>Trong m\u1ed9t h\u1ec7 th\u1ed1ng qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p, c\u00e1c ch\u1ee9c n\u0103ng n\u00e0y c\u1ea7n \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n m\u1ed9t c\u00e1ch \u0111\u1ed3ng b\u1ed9 v\u00e0 nh\u1ea5t qu\u00e1n v\u1edbi m\u1ee5c ti\u00eau chung c\u1ee7a t\u1ed5 ch\u1ee9c.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-3-1-ch\u1ee9c-nang-l\u1eadp-k\u1ebf-ho\u1ea1ch-va-d\u1ef1-bao\"><strong>3.1 Ch\u1ee9c n\u0103ng l\u1eadp k\u1ebf ho\u1ea1ch v\u00e0 d\u1ef1 b\u00e1o<\/strong><\/h3>\n\n\n\n<p>Qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p c\u1ea7n ph\u1ea3i thi\u1ebft l\u1eadp m\u1ee5c ti\u00eau c\u1ee5 th\u1ec3 v\u00e0 \u0111\u1ec1 ra chi\u1ebfn l\u01b0\u1ee3c \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau n\u00e0y m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3 nh\u1ea5t. \u0110\u1ed3ng th\u1eddi, vai tr\u00f2 l\u1eadp k\u1ebf ho\u1ea1ch c\u1ee7a qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p c\u0169ng bao g\u1ed3m vi\u1ec7c d\u1ef1 b\u00e1o v\u00e0 chu\u1ea9n b\u1ecb cho nh\u1eefng t\u00ecnh hu\u1ed1ng kh\u00f4ng mong mu\u1ed1n.<\/p>\n\n\n\n<p>Vi\u1ec7c th\u1ef1c hi\u1ec7n ch\u1ee9c n\u0103ng l\u1eadp k\u1ebf ho\u1ea1ch v\u00e0 d\u1ef1 b\u00e1o y\u00eau c\u1ea7u c\u00e1c ho\u1ea1t \u0111\u1ed9ng nh\u01b0 sau:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Ph\u00e2n t\u00edch m\u00f4i tr\u01b0\u1eddng kinh doanh v\u00e0 xu h\u01b0\u1edbng c\u1ee7a th\u1ecb tr\u01b0\u1eddng.<\/li>\n\n\n\n<li>\u0110\u00e1nh gi\u00e1 t\u00ecnh h\u00ecnh kinh doanh c\u1ee7a doanh nghi\u1ec7p m\u1ed9t c\u00e1ch chi ti\u1ebft.<\/li>\n\n\n\n<li>\u0110\u1ec1 xu\u1ea5t m\u1ee5c ti\u00eau c\u1ee5 th\u1ec3 v\u00e0 x\u00e1c \u0111\u1ecbnh c\u00e1c ngu\u1ed3n l\u1ef1c \u0111\u1ec3 ho\u00e0n th\u00e0nh m\u1ee5c ti\u00eau \u0111\u00f3.<\/li>\n\n\n\n<li>Ph\u00e2n c\u00f4ng nhi\u1ec7m v\u1ee5 c\u1ea7n th\u1ef1c hi\u1ec7n trong ph\u1ea1m vi ngu\u1ed3n l\u1ef1c v\u00e0 th\u1eddi gian c\u1ee5 th\u1ec3 nh\u1eb1m \u0111\u1ea3m b\u1ea3o t\u1ed1i \u01b0u qu\u00e1 tr\u00ecnh ho\u00e0n th\u00e0nh m\u1ee5c ti\u00eau.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-3-2-ch\u1ee9c-nang-t\u1ed5-ch\u1ee9c-b\u1ed1-tri-nhan-s\u1ef1\"><strong>3.2 Ch\u1ee9c n\u0103ng t\u1ed5 ch\u1ee9c, b\u1ed1 tr\u00ed nh\u00e2n s\u1ef1<\/strong><\/h3>\n\n\n\n<p>Trong qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p, ch\u1ee9c n\u0103ng t\u1ed5 ch\u1ee9c bao g\u1ed3m vi\u1ec7c t\u1ed5 ch\u1ee9c b\u1ed9 m\u00e1y v\u1eadn h\u00e0nh v\u00e0 t\u1ed5 ch\u1ee9c con ng\u01b0\u1eddi. C\u1ee5 th\u1ec3:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>X\u00e2y d\u1ef1ng h\u1ec7 th\u1ed1ng v\u1eadn h\u00e0nh doanh nghi\u1ec7p v\u1edbi c\u00e1c c\u1ea5p b\u1eadc, v\u1ecb tr\u00ed \u0111\u01b0\u1ee3c ph\u00e2n c\u00f4ng r\u00f5 r\u00e0ng v\u1ec1 quy\u1ec1n h\u1ea1n, tr\u00e1ch nhi\u1ec7m v\u00e0 ph\u00fac l\u1ee3i.<\/li>\n\n\n\n<li>Ph\u00e2n b\u1ed5 nh\u00e2n l\u1ef1c ph\u00f9 h\u1ee3p v\u1edbi ho\u1ea1t \u0111\u1ed9ng c\u1ee7a m\u1ed7i ph\u00f2ng ban, \u0111\u01a1n v\u1ecb trong t\u1ed5 ch\u1ee9c. Trong \u0111\u00f3, nh\u00e0 qu\u1ea3n tr\u1ecb c\u1ea7n ph\u00e2n b\u1ed5 theo c\u1ea5p b\u1eadc t\u1eeb l\u1edbn \u0111\u1ebfn nh\u1ecf: C\u00f4ng ty &#8211; ph\u00f2ng ban &#8211; \u0111\u1ed9i nh\u00f3m &#8211; c\u00e1 nh\u00e2n.<\/li>\n\n\n\n<li>Thi\u1ebft k\u1ebf v\u00e0 ban h\u00e0nh c\u00e1c quy \u0111\u1ecbnh, c\u00e1c nguy\u00ean t\u1eafc trong doanh nghi\u1ec7p \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o s\u1ef1 tr\u01a1n tru v\u00e0 nh\u1ea5t qu\u00e1n c\u1ee7a qu\u00e1 tr\u00ecnh v\u1eadn h\u00e0nh.<\/li>\n<\/ul>\n\n\n\n<p class=\"has-background\" style=\"background-color:#ebf6fd\"><strong>\u0110\u1ecdc th\u00eam: <\/strong><a href=\"https:\/\/base.vn\/blog\/so-do-to-chuc-cong-ty\/\" target=\"_blank\" rel=\"noreferrer noopener\">S\u01a1 \u0111\u1ed3 t\u1ed5 ch\u1ee9c c\u00f4ng ty \u2013 B\u00ed quy\u1ebft cho s\u1ef1 ph\u00e1t tri\u1ec3n hi\u1ec7u qu\u1ea3<\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-3-3-ch\u1ee9c-nang-lanh-d\u1ea1o-ch\u1ec9-d\u1ea1o\"><strong>3.3 Ch\u1ee9c n\u0103ng l\u00e3nh \u0111\u1ea1o, ch\u1ec9 \u0111\u1ea1o<\/strong><\/h3>\n\n\n\n<p>Sau khi \u0111\u00e3 x\u00e2y d\u1ef1ng ch\u1ec9 th\u1ecb v\u00e0 h\u01b0\u1edbng d\u1eabn th\u1ef1c hi\u1ec7n c\u00f4ng vi\u1ec7c c\u1ee5 th\u1ec3, nh\u00e0 qu\u1ea3n tr\u1ecb c\u00f3 tr\u00e1ch nhi\u1ec7m ch\u1ec9 \u0111\u1ea1o v\u00e0 d\u1eabn d\u1eaft nh\u00e2n vi\u00ean ho\u1ea1t \u0111\u1ed9ng theo \u0111\u00fang quy \u0111\u1ecbnh.<\/p>\n\n\n\n<p>\u0110\u1ec3 l\u00e0m t\u1ed1t nhi\u1ec7m v\u1ee5 n\u00e0y, nh\u00e0 qu\u1ea3n tr\u1ecb c\u1ea7n c\u00f3 k\u1ef9 n\u0103ng giao ti\u1ebfp v\u00e0 truy\u1ec1n \u0111\u1ea1t m\u1ed9t c\u00e1ch r\u00f5 r\u00e0ng, thuy\u1ebft ph\u1ee5c, t\u1eeb \u0111\u00f3 t\u1ea1o ra \u0111\u1ed9ng l\u1ef1c \u0111\u1ec3 nh\u00e2n vi\u00ean c\u1ed1ng hi\u1ebfn t\u1ed1i \u0111a. Hi\u1ec7u su\u1ea5t th\u1ef1c t\u1ebf m\u00e0 nh\u00e2n vi\u00ean \u0111\u1ea1t \u0111\u01b0\u1ee3c c\u0169ng s\u1ebd ph\u1ea7n n\u00e0o ph\u1ea3n \u00e1nh n\u0103ng l\u1ef1c \u0111\u1ecbnh h\u01b0\u1edbng v\u00e0 t\u1ea7m nh\u00ecn chi\u1ebfn l\u01b0\u1ee3c c\u1ee7a ban l\u00e3nh \u0111\u1ea1o c\u00f4ng ty.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-3-4-ch\u1ee9c-nang-di\u1ec1u-ph\u1ed1i\"><strong>3.4 Ch\u1ee9c n\u0103ng \u0111i\u1ec1u ph\u1ed1i<\/strong><\/h3>\n\n\n\n<p>Ch\u1ee9c n\u0103ng \u0111i\u1ec1u ph\u1ed1i \u0111\u01b0\u1ee3c xem l\u00e0 m\u1ed9t ch\u1ee9c n\u0103ng kh\u00f3 th\u1ef1c hi\u1ec7n nh\u1ea5t trong t\u1ea5t c\u1ea3 c\u00e1c ch\u1ee9c n\u0103ng c\u1ee7a qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p.<\/p>\n\n\n\n<p>M\u1ee5c \u0111\u00edch ch\u00ednh c\u1ee7a ch\u1ee9c n\u0103ng n\u00e0y l\u00e0 v\u1eeba duy tr\u00ec s\u1ef1 k\u1ef7 lu\u1eadt v\u1eeba t\u1ea1o kh\u00f4ng kh\u00ed l\u00e0m vi\u1ec7c tho\u1ea3i m\u00e1i trong t\u1ed5 ch\u1ee9c. B\u1edfi v\u00ec, s\u1ef1 ph\u1ed1i h\u1ee3p nh\u1ecbp nh\u00e0ng v\u00e0 nhu\u1ea7n nhuy\u1ec5n gi\u1eefa c\u00e1c ph\u00f2ng ban ph\u1ee5 thu\u1ed9c r\u1ea5t nhi\u1ec1u v\u00e0o th\u00e1i \u0111\u1ed9 \u1ee9ng x\u1eed c\u1ee7a m\u1ed7i th\u00e0nh vi\u00ean.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-3-5-ch\u1ee9c-nang-ki\u1ec3m-tra-danh-gia-va-ra-quy\u1ebft-d\u1ecbnh-di\u1ec1u-ch\u1ec9nh\"><strong>3.5 Ch\u1ee9c n\u0103ng ki\u1ec3m tra, \u0111\u00e1nh gi\u00e1 v\u00e0 ra quy\u1ebft \u0111\u1ecbnh \u0111i\u1ec1u ch\u1ec9nh<\/strong><\/h3>\n\n\n\n<p>Ch\u1ee9c n\u0103ng ki\u1ec3m tra v\u00e0 \u0111i\u1ec1u ch\u1ec9nh \u0111\u00f2i h\u1ecfi nh\u00e0 qu\u1ea3n tr\u1ecb c\u1ea7n th\u01b0\u1eddng xuy\u00ean theo d\u00f5i t\u00ecnh h\u00ecnh ho\u1ea1t \u0111\u1ed9ng c\u1ee7a t\u1ed5 ch\u1ee9c, \u0111\u1ec3 bi\u1ebft \u0111\u01b0\u1ee3c m\u1ecdi vi\u1ec7c c\u00f3 ph\u00e1t tri\u1ec3n theo \u0111\u00fang k\u1ebf ho\u1ea1ch v\u00e0 c\u00e1c ti\u00eau ch\u00ed \u0111\u00e3 \u0111\u1eb7t ra hay kh\u00f4ng.<\/p>\n\n\n\n<p>C\u1ee5 th\u1ec3, ch\u1ee9c n\u0103ng n\u00e0y bao g\u1ed3m c\u00e1c ho\u1ea1t \u0111\u1ed9ng:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>X\u00e2y d\u1ef1ng h\u1ec7 th\u1ed1ng ch\u1ec9 s\u1ed1 KPI ph\u00f9 h\u1ee3p v\u1edbi m\u1ee5c ti\u00eau c\u1ee7a doanh nghi\u1ec7p.<\/li>\n\n\n\n<li>\u0110o l\u01b0\u1eddng v\u00e0 l\u1eadp b\u00e1o c\u00e1o v\u1ec1 hi\u1ec7u su\u1ea5t l\u00e0m vi\u1ec7c th\u1ef1c t\u1ebf.<\/li>\n\n\n\n<li>\u0110\u00e1nh gi\u00e1 k\u1ebft qu\u1ea3 b\u00e1o c\u00e1o th\u1ef1c t\u1ebf so v\u1edbi c\u00e1c ch\u1ec9 ti\u00eau k\u1ebf ho\u1ea1ch \u0111\u00e3 \u0111\u1ec1 ra.<\/li>\n\n\n\n<li>Ti\u1ebfn h\u00e0nh \u0111i\u1ec1u ch\u1ec9nh, gi\u1ea3i quy\u1ebft c\u00e1c v\u1ea5n \u0111\u1ec1 ho\u1eb7c s\u1ef1 c\u1ed1 ngo\u00e0i \u00fd mu\u1ed1n.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-4-trong-qu\u1ea3n-tr\u1ecb-doanh-nghi\u1ec7p-quan-tr\u1ecdng-nh\u1ea5t-la-gi-14-nguyen-t\u1eafc-vang-c\u1ee7a-henri-fayol\"><strong>4. Trong qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p quan tr\u1ecdng nh\u1ea5t l\u00e0 g\u00ec? 14 &#8220;nguy\u00ean t\u1eafc v\u00e0ng&#8221; c\u1ee7a Henri Fayol<\/strong><\/h2>\n\n\n\n<p><a href=\"https:\/\/vi.wikipedia.org\/wiki\/Henri_Fayol\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Henri Fayol<\/a> (1841 \u2013 1925), m\u1ed9t k\u1ef9 s\u01b0 v\u00e0 c\u0169ng l\u00e0 m\u1ed9t gi\u00e1m \u0111\u1ed1c t\u1ea1i m\u1ed9t doanh nghi\u1ec7p khai th\u00e1c m\u1ecf quy m\u00f4 l\u1edbn \u1edf Ph\u00e1p. N\u0103m 1916, \u00f4ng \u0111\u00e3 gi\u1edbi thi\u1ec7u \u201c14 nguy\u00ean t\u1eafc trong qu\u1ea3n l\u00fd\u201d trong cu\u1ed1n s\u00e1ch <em>\u201cAdministration Industrielle et G\u00e9n\u00e9rale\u201d<\/em>. Cho \u0111\u1ebfn ng\u00e0y nay, c\u00e1c nh\u00e0 qu\u1ea3n tr\u1ecb tr\u00ean th\u1ebf gi\u1edbi v\u1eabn \u00e1p d\u1ee5ng nh\u1eefng nguy\u00ean t\u1eafc kinh \u0111i\u1ec3n n\u00e0y v\u00e0o qu\u00e1 tr\u00ecnh \u0111i\u1ec1u h\u00e0nh doanh nghi\u1ec7p c\u1ee7a h\u1ecd.<\/p>\n\n\n\n<p><strong>Nguy\u00ean t\u1eafc 1: Ph\u00e2n c\u00f4ng nhi\u1ec7m v\u1ee5 theo \u0111\u00fang chuy\u00ean m\u00f4n<\/strong><\/p>\n\n\n\n<p>Theo nguy\u00ean t\u1eafc n\u00e0y, c\u1ea5p qu\u1ea3n tr\u1ecb c\u1ea7n \u0111\u00e1nh gi\u00e1 v\u00e0 xem x\u00e9t n\u0103ng l\u1ef1c c\u1ee7a m\u1ed7i nh\u00e2n vi\u00ean \u0111\u1ec3 c\u00f3 th\u1ec3 ph\u00e2n c\u00f4ng cho h\u1ecd nh\u1eefng nhi\u1ec7m v\u1ee5 ph\u00f9 h\u1ee3p nh\u1ea5t. Theo th\u1eddi gian, \u0111i\u1ec1u n\u00e0y s\u1ebd gi\u00fap c\u00e1c nh\u00e2n vi\u00ean tr\u1edf n\u00ean th\u00e0nh th\u1ea1o v\u00e0 t\u1ea1o ra gi\u00e1 tr\u1ecb lao \u0111\u1ed9ng t\u1ed1t nh\u1ea5t.&nbsp;<\/p>\n\n\n\n<p><strong>Nguy\u00ean t\u1eafc 2: Th\u1ea9m quy\u1ec1n qu\u1ea3n tr\u1ecb<\/strong><\/p>\n\n\n\n<p>Quan \u0111i\u1ec3m c\u1ee7a nguy\u00ean t\u1eafc n\u00e0y cho r\u1eb1ng nh\u00e0 qu\u1ea3n l\u00fd c\u00f3 quy\u1ec1n ra l\u1ec7nh cho c\u1ea5p d\u01b0\u1edbi th\u1ef1c hi\u1ec7n c\u00f4ng vi\u1ec7c theo ch\u1ec9 \u0111\u1ea1o c\u1ee7a h\u1ecd. T\u1ea5t nhi\u00ean, quy\u1ec1n h\u1ea1n ph\u1ea3i \u0111i \u0111\u00f4i v\u1edbi tr\u00e1ch nhi\u1ec7m. Nh\u00e0 qu\u1ea3n l\u00fd c\u00f3 \u0111\u1ea7y \u0111\u1ee7 quy\u1ec1n h\u1ea1n nh\u01b0ng c\u0169ng ph\u1ea3i c\u00f3 tr\u00e1ch nhi\u1ec7m trong vi\u1ec7c \u0111\u1ea3m b\u1ea3o hi\u1ec7u su\u1ea5t cho t\u1ed5 ch\u1ee9c.<\/p>\n\n\n\n<p><strong>Nguy\u00ean t\u1eafc 3: K\u1ef7 lu\u1eadt trong t\u1ed5 ch\u1ee9c<\/strong><\/p>\n\n\n\n<p>M\u1eb7c d\u00f9 k\u1ef7 lu\u1eadt mang b\u1ea3n ch\u1ea5t c\u1ee9ng r\u1eafn nh\u01b0ng n\u00f3 l\u1ea1i \u0111\u01b0\u1ee3c xem l\u00e0 y\u1ebfu t\u1ed1 b\u00f4i tr\u01a1n b\u1ed9 m\u00e1y v\u1eadn h\u00e0nh c\u1ee7a doanh nghi\u1ec7p. N\u1ebfu kh\u00f4ng c\u00f3 k\u1ef7 lu\u1eadt, bao g\u1ed3m c\u00e1c nguy\u00ean t\u1eafc v\u00e0 quy \u0111\u1ecbnh, doanh nghi\u1ec7p kh\u00f4ng th\u1ec3 ho\u1ea1t \u0111\u1ed9ng v\u00e0 ph\u00e1t tri\u1ec3n m\u1ed9t c\u00e1ch th\u1ed1ng nh\u1ea5t.<\/p>\n\n\n\n<p><strong>Nguy\u00ean t\u1eafc 4: Th\u1ed1ng nh\u1ea5t v\u1ec1 m\u1ec7nh l\u1ec7nh<\/strong><\/p>\n\n\n\n<p>Nguy\u00ean t\u1eafc n\u00e0y \u0111\u1ec1 c\u1eadp \u0111\u1ebfn vi\u1ec7c nh\u00e2n vi\u00ean ch\u1ec9 nh\u1eadn m\u1ec7nh l\u1ec7nh t\u1eeb m\u1ed9t nh\u00e0 qu\u1ea3n l\u00fd v\u00e0 ch\u1ec9 c\u00f3 tr\u00e1ch nhi\u1ec7m b\u00e1o c\u00e1o c\u00f4ng vi\u1ec7c v\u1edbi m\u1ed7i ng\u01b0\u1eddi qu\u1ea3n l\u00fd \u0111\u00f3.<\/p>\n\n\n\n<p>Tuy nhi\u00ean, c\u00f9ng v\u1edbi s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a x\u00e3 h\u1ed9i, ng\u00e0y c\u00e0ng nhi\u1ec1u c\u01a1 c\u1ea5u t\u1ed5 ch\u1ee9c kh\u00e1c nhau ra \u0111\u1eddi. Theo \u0111\u00f3, nh\u00e2n vi\u00ean s\u1ebd ph\u1ea3i b\u00e1o c\u00e1o c\u00f4ng vi\u1ec7c v\u1edbi nhi\u1ec1u c\u1ea5p, nhi\u1ec1u ng\u01b0\u1eddi qu\u1ea3n l\u00fd hay th\u1eadm ch\u00ed l\u00e0 c\u00e1c b\u00ean li\u00ean quan kh\u00e1c. T\u00ecnh tr\u1ea1ng n\u00e0y c\u00f3 th\u1ec3 g\u00e2y ra s\u1ef1 ch\u1ed3ng ch\u00e9o m\u1ec7nh l\u1ec7nh c\u0169ng nh\u01b0 c\u00e1c m\u00e2u thu\u1eabn trong qu\u00e1 tr\u00ecnh th\u1ef1c hi\u1ec7n c\u00f4ng vi\u1ec7c.&nbsp;<\/p>\n\n\n\n<p><strong>Nguy\u00ean t\u1eafc 5: Th\u1ed1ng nh\u1ea5t v\u1ec1 \u0111\u01b0\u1eddng l\u1ed1i<\/strong><\/p>\n\n\n\n<p>Nguy\u00ean t\u1eafc n\u00e0y cho r\u1eb1ng, m\u1ed9t c\u00f4ng vi\u1ec7c n\u1ebfu mu\u1ed1n \u0111\u01b0\u1ee3c v\u1eadn h\u00e0nh tr\u01a1n tru v\u00e0 hi\u1ec7u qu\u1ea3 th\u00ec c\u1ea7n ph\u1ea3i \u0111\u01b0\u1ee3c t\u1ed5 ch\u1ee9c sao cho \u0111\u1ed9i ng\u0169 nh\u00e2n vi\u00ean h\u01b0\u1edbng \u0111\u1ebfn c\u00f9ng m\u1ed9t m\u1ee5c ti\u00eau, l\u00e0m theo m\u1ed9t k\u1ebf ho\u1ea1ch v\u00e0 \u0111\u01b0\u1ee3c ch\u1ec9 \u0111\u1ea1o b\u1edfi m\u1ed9t nh\u00e0 qu\u1ea3n l\u00fd. Trong \u0111\u00f3, nh\u00e0 qu\u1ea3n l\u00fd s\u1ebd x\u00e2y d\u1ef1ng k\u1ebf ho\u1ea1ch, ph\u00e2n c\u00f4ng, gi\u00e1m s\u00e1t v\u00e0 ch\u1ecbu tr\u00e1ch nhi\u1ec7m cho k\u1ebft qu\u1ea3 cu\u1ed1i c\u00f9ng c\u1ee7a k\u1ebf ho\u1ea1ch.<\/p>\n\n\n\n<p><strong>Nguy\u00ean t\u1eafc 6: \u0110\u1eb7t l\u1ee3i \u00edch chung l\u00ean h\u00e0ng \u0111\u1ea7u<\/strong><\/p>\n\n\n\n<p>Trong m\u1ed9t doanh nghi\u1ec7p, lu\u00f4n t\u1ed3n t\u1ea1i song song l\u1ee3i \u00edch c\u00e1 nh\u00e2n v\u00e0 l\u1ee3i \u00edch t\u1eadp th\u1ec3. Theo quan \u0111i\u1ec3m c\u1ee7a Henri Fayol, l\u1ee3i \u00edch chung c\u1ea7n \u0111\u01b0\u1ee3c \u0111\u1eb7t l\u00ean tr\u00ean l\u1ee3i \u00edch c\u00e1 nh\u00e2n \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o doanh nghi\u1ec7p ph\u00e1t tri\u1ec3n b\u1ec1n v\u1eefng. Nguy\u00ean t\u1eafc n\u00e0y \u00e1p d\u1ee5ng cho to\u00e0n b\u1ed9 c\u00e1c c\u1ea5p c\u1ee7a c\u1ea3 doanh nghi\u1ec7p, t\u1eeb nh\u00e2n vi\u00ean cho \u0111\u1ebfn ban l\u00e3nh \u0111\u1ea1o.<\/p>\n\n\n\n<p><strong>Nguy\u00ean t\u1eafc 7: Th\u00f9 lao t\u01b0\u01a1ng x\u1ee9ng v\u1edbi \u0111\u00f3ng g\u00f3p<\/strong><\/p>\n\n\n\n<p>Nguy\u00ean t\u1eafc n\u00e0y th\u1ec3 hi\u1ec7n quan \u0111i\u1ec3m: nh\u00e2n vi\u00ean ph\u1ea3i \u0111\u01b0\u1ee3c tr\u1ea3 l\u01b0\u01a1ng t\u01b0\u01a1ng x\u1ee9ng v\u1edbi c\u00f4ng s\u1ee9c v\u00e0 tr\u00e1ch nhi\u1ec7m c\u1ee7a h\u1ecd. M\u1ee9c th\u00f9 lao c\u1ee7a m\u1ed9t nh\u00e2n vi\u00ean ph\u1ea3i \u0111\u01b0\u1ee3c t\u00ednh to\u00e1n d\u1ef1a tr\u00ean c\u01a1 c\u1ea5u chi ph\u00ed, l\u1ee3i nhu\u1eadn ho\u1eb7c gi\u00e1 tr\u1ecb th\u1eb7ng d\u01b0 m\u00e0 ng\u01b0\u1eddi \u0111\u00f3 mang l\u1ea1i. N\u1ebfu doanh nghi\u1ec7p tr\u1ea3 l\u01b0\u01a1ng kh\u00f4ng th\u1ecfa \u0111\u00e1ng cho nh\u00e2n vi\u00ean, doanh nghi\u1ec7p s\u1ebd g\u1eb7p kh\u00f3 kh\u0103n trong vi\u1ec7c \u0111\u1ed9ng vi\u00ean v\u00e0 gi\u1eef ch\u00e2n nh\u00e2n t\u00e0i.<\/p>\n\n\n\n<p><strong>Nguy\u00ean t\u1eafc 8: T\u1eadp trung h\u00f3a<\/strong><\/p>\n\n\n\n<p>Theo nguy\u00ean t\u1eafc t\u1eadp trung h\u00f3a, quy\u1ec1n l\u1ef1c ch\u1ec9 t\u1eadp trung v\u00e0o c\u01a1 quan l\u00e3nh \u0111\u1ea1o. T\u1eadp trung h\u00f3a ho\u00e0n to\u00e0n c\u00f3 ngh\u0129a l\u00e0 nh\u00e2n vi\u00ean c\u1ea5p d\u01b0\u1edbi ho\u00e0n to\u00e0n kh\u00f4ng c\u00f3 th\u1ea9m quy\u1ec1n \u0111\u1ed1i v\u1edbi tr\u00e1ch nhi\u1ec7m c\u1ee7a h\u1ecd. Tr\u00e1i l\u1ea1i, ph\u00e2n quy\u1ec1n ho\u00e0n to\u00e0n c\u00f3 ngh\u0129a l\u00e0 c\u01a1 quan c\u1ea5p tr\u00ean kh\u00f4ng ki\u1ec3m so\u00e1t t\u1ed5 ch\u1ee9c. Do \u0111\u00f3, Fayol cho r\u1eb1ng c\u1ea7n c\u00f3 s\u1ef1 c\u00e2n b\u1eb1ng gi\u1eefa t\u1eadp trung h\u00f3a v\u00e0 ph\u00e2n c\u1ea5p trong doanh nghi\u1ec7p.<\/p>\n\n\n\n<p><strong>Nguy\u00ean t\u1eafc 9: \u201cX\u00edch l\u00e3nh \u0111\u1ea1o\u201d<\/strong><\/p>\n\n\n\n<p>Nguy\u00ean t\u1eafc \u201cx\u00edch l\u00e3nh \u0111\u1ea1o\u201d cho r\u1eb1ng doanh nghi\u1ec7p c\u1ea7n c\u00f3 m\u1ed9t <a href=\"https:\/\/base.vn\/blog\/so-do-to-chuc-cong-ty\/\" target=\"_blank\" rel=\"noreferrer noopener\">s\u01a1 \u0111\u1ed3 t\u1ed5 ch\u1ee9c<\/a> r\u00f5 r\u00e0ng \u0111\u1ec3 m\u1ed7i nh\u00e2n vi\u00ean nh\u00ecn th\u1ea5y \u0111\u01b0\u1ee3c h\u1ecd \u0111ang \u0111\u1ee9ng \u1edf \u0111\u00e2u trong h\u1ec7 th\u1ed1ng ph\u00e2n c\u1ea5p c\u1ee7a t\u1ed5 ch\u1ee9c. Nguy\u00ean t\u1eafc n\u00e0y nh\u1eb1m \u0111\u1ea3m b\u1ea3o s\u1ef1 th\u1ea5u hi\u1ec3u gi\u1eefa l\u00e3nh \u0111\u1ea1o v\u00e0 nh\u00e2n vi\u00ean, \u0111\u1ec3 hai b\u00ean c\u00f9ng nhau l\u00e0m vi\u1ec7c m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3.<\/p>\n\n\n\n<p><strong>Nguy\u00ean t\u1eafc 10: Tr\u1eadt t\u1ef1<\/strong><\/p>\n\n\n\n<p>\u0110\u00e2y l\u00e0 m\u1ed9t nguy\u00ean t\u1eafc quan tr\u1ecdng \u0111\u1ed1i v\u1edbi vi\u1ec7c s\u1eafp x\u1ebfp v\u00e0 s\u1eed d\u1ee5ng c\u00e1c ngu\u1ed3n l\u1ef1c (bao g\u1ed3m con ng\u01b0\u1eddi, d\u1ee5ng c\u1ee5 v\u00e0 m\u00e1y m\u00f3c) c\u1ee7a t\u1ed5 ch\u1ee9c. M\u1ed7i ngu\u1ed3n l\u1ef1c c\u1ea7n ph\u1ea3i \u0111\u01b0\u1ee3c \u0111\u1eb7t \u0111\u00fang v\u1ecb tr\u00ed v\u00e0 \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng \u0111\u00fang m\u1ee5c \u0111\u00edch, c\u00f3 nh\u01b0 v\u1eady m\u1edbi \u0111\u1ea3m b\u1ea3o tr\u1eadt t\u1ef1 trong t\u1ed5 ch\u1ee9c.<\/p>\n\n\n\n<p><strong>Nguy\u00ean t\u1eafc 11: S\u1ef1 c\u00f4ng b\u1eb1ng<\/strong><\/p>\n\n\n\n<p>S\u1ef1 c\u00f4ng b\u1eb1ng l\u00e0 y\u1ebfu t\u1ed1 c\u1ea7n thi\u1ebft \u0111\u1ec3 x\u00e2y d\u1ef1ng m\u1ed9t t\u1ed5 ch\u1ee9c l\u00e0nh m\u1ea1nh. C\u00e1c nh\u00e0 qu\u1ea3n tr\u1ecb n\u00ean \u0111\u1ed1i x\u1eed c\u00f4ng b\u1eb1ng v\u00e0 b\u00ecnh \u0111\u1eb3ng \u0111\u1ed1i v\u1edbi m\u1ecdi c\u00e1 nh\u00e2n trong t\u1ed5 ch\u1ee9c. \u0110i\u1ec1u n\u00e0y s\u1ebd gi\u00fap th\u00fac \u0111\u1ea9y tinh th\u1ea7n t\u1eadn t\u00e2m v\u00e0 trung th\u00e0nh c\u1ee7a nh\u00e2n vi\u00ean \u0111\u1ed1i v\u1edbi t\u1ed5 ch\u1ee9c.<\/p>\n\n\n\n<p><strong>Nguy\u00ean t\u1eafc 12: \u0110\u1ea3m b\u1ea3o s\u1ef1 \u1ed5n \u0111\u1ecbnh trong c\u00f4ng vi\u1ec7c<\/strong><\/p>\n\n\n\n<p>Theo Henri Fayol, nh\u00e0 qu\u1ea3n tr\u1ecb kh\u00f4ng th\u1ec3 y\u00eau c\u1ea7u nh\u00e2n vi\u00ean m\u1edbi l\u00e0m quen v\u1edbi v\u0103n h\u00f3a v\u00e0 l\u00e0m vi\u1ec7c hi\u1ec7u qu\u1ea3 ngay l\u1eadp t\u1ee9c. Thay v\u00e0o \u0111\u00f3, c\u00e1c th\u00e0nh vi\u00ean m\u1edbi c\u1ea7n c\u00f3 th\u1eddi gian \u0111\u1ec3 th\u00edch nghi v\u00e0 th\u00e0nh th\u1ea1o trong vi\u1ec7c x\u1eed l\u00fd c\u00f4ng vi\u1ec7c c\u1ee7a h\u1ecd.<\/p>\n\n\n\n<p>C\u1ea3 nh\u00e2n vi\u00ean c\u0169 l\u1eabn nh\u00e2n vi\u00ean m\u1edbi \u0111\u1ec1u c\u1ea7n \u0111\u01b0\u1ee3c \u0111\u1ea3m b\u1ea3o s\u1ef1 \u1ed5n \u0111\u1ecbnh trong c\u00f4ng vi\u1ec7c. M\u1ecdi s\u1ef1 b\u1ea5t \u1ed5n \u0111\u1ec1u c\u00f3 th\u1ec3 khi\u1ebfn cho c\u00f4ng vi\u1ec7c k\u00e9m hi\u1ec7u qu\u1ea3. Do \u0111\u00f3, c\u1ea7n c\u00f3 m\u1ed9t ph\u01b0\u01a1ng ph\u00e1p \u0111\u00e0o t\u1ea1o nh\u00e2n vi\u00ean m\u1edbi r\u00f5 r\u00e0ng \u0111\u1ec3 tr\u00e1nh l\u00e3ng ph\u00ed th\u1eddi gian v\u00e0 c\u00f4ng s\u1ee9c.<\/p>\n\n\n\n<p><strong>Nguy\u00ean t\u1eafc 13: Khuy\u1ebfn kh\u00edch s\u1ef1 s\u00e1ng t\u1ea1o<\/strong><\/p>\n\n\n\n<p>Nh\u00e0 qu\u1ea3n tr\u1ecb c\u00f3 vai tr\u00f2 khuy\u1ebfn kh\u00edch nh\u00e2n vi\u00ean th\u1ec3 hi\u1ec7n s\u1ef1 s\u00e1ng t\u1ea1o c\u1ee7a h\u1ecd trong c\u00f4ng vi\u1ec7c. Khi \u0111\u01b0\u1ee3c t\u1ea1o c\u01a1 h\u1ed9i \u0111\u1ec3 \u0111\u00f3ng g\u00f3p s\u00e1ng ki\u1ebfn, nh\u00e2n vi\u00ean s\u1ebd c\u1ea3m th\u1ea5y \u0111\u01b0\u1ee3c t\u00f4n tr\u1ecdng v\u00e0 c\u00f3 kh\u00e1t khao c\u1ed1ng hi\u1ebfn nhi\u1ec1u h\u01a1n cho t\u1ed5 ch\u1ee9c.<\/p>\n\n\n\n<p><strong>Nguy\u00ean t\u1eafc 14: S\u1ee9c m\u1ea1nh t\u1eeb s\u1ef1 \u0111o\u00e0n k\u1ebft<\/strong><\/p>\n\n\n\n<p>Tinh th\u1ea7n \u0111o\u00e0n k\u1ebft mang l\u1ea1i s\u1ee9c m\u1ea1nh to l\u1edbn cho doanh nghi\u1ec7p. Hi\u1ec3u \u0111\u01b0\u1ee3c \u0111i\u1ec1u \u0111\u00f3, Fayol nh\u1ea5n m\u1ea1nh r\u1eb1ng, nh\u00e0 qu\u1ea3n tr\u1ecb n\u00ean c\u1ed1 g\u1eafng x\u00e2y d\u1ef1ng s\u1ef1 th\u1ed1ng nh\u1ea5t v\u00e0 h\u1ee3p t\u00e1c gi\u1eefa c\u00e1c th\u00e0nh vi\u00ean. Khi nh\u00e2n vi\u00ean \u0111o\u00e0n k\u1ebft v\u00e0 h\u1ed7 tr\u1ee3 l\u1eabn nhau, h\u1ecd s\u1ebd t\u1ea1o ra n\u0103ng su\u1ea5t ch\u1ea5t l\u01b0\u1ee3ng h\u01a1n.<\/p>\n\n\n\n<p class=\"has-background\" style=\"background-color:#ebf6fd\"><strong>\u0110\u1ecdc th\u00eam:<\/strong> <a href=\"https:\/\/base.vn\/blog\/quan-tri-hoc-la-gi\/\" target=\"_blank\" rel=\"noreferrer noopener\">Qu\u1ea3n tr\u1ecb h\u1ecdc l\u00e0 g\u00ec? L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 tr\u1edf th\u00e0nh nh\u00e0 qu\u1ea3n tr\u1ecb xu\u1ea5t s\u1eafc?<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-5-cac-mo-hinh-qu\u1ea3n-tr\u1ecb-doanh-nghi\u1ec7p-n\u1ed5i-ti\u1ebfng-nh\u1ea5t-th\u1ebf-gi\u1edbi\"><strong>5. C\u00e1c m\u00f4 h\u00ecnh qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p n\u1ed5i ti\u1ebfng nh\u1ea5t th\u1ebf gi\u1edbi<\/strong><strong><\/strong><\/h2>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"617\" src=\"https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/Cac-mo-hinh-quan-tri-doanh-nghiep-1024x617.jpg\" alt=\"C\u00e1c m\u00f4 h\u00ecnh qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p\" class=\"wp-image-5434\" srcset=\"https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/Cac-mo-hinh-quan-tri-doanh-nghiep-1024x617.jpg 1024w, https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/Cac-mo-hinh-quan-tri-doanh-nghiep-300x181.jpg 300w, https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/Cac-mo-hinh-quan-tri-doanh-nghiep-768x462.jpg 768w, https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/Cac-mo-hinh-quan-tri-doanh-nghiep-1536x925.jpg 1536w, https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/Cac-mo-hinh-quan-tri-doanh-nghiep.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n<h3 class=\"wp-block-heading\" id=\"h-5-1-mo-hinh-holacracy\"><strong>5.1 M\u00f4 h\u00ecnh Holacracy<\/strong><\/h3>\n\n\n\n<p>M\u00f4 h\u00ecnh Holacracy l\u00e0 m\u00f4 h\u00ecnh qu\u1ea3n tr\u1ecb kh\u00f4ng c\u1ea7n s\u1ebfp \u0111\u01b0\u1ee3c kh\u1edfi x\u01b0\u1edbng b\u1edfi CEO Tony Hsieh c\u1ee7a Zappos. Theo \u0111\u00f3, <strong>nh\u00e2n vi\u00ean s\u1ebd \u0111\u01b0\u1ee3c quy\u1ec1n t\u1ef1 quy\u1ebft trong c\u00f4ng vi\u1ec7c, thay v\u00ec ch\u1ecbu s\u1ef1 ch\u1ec9 \u0111\u1ea1o v\u1ec1 c\u00e1ch l\u00e0m vi\u1ec7c c\u1ee7a c\u1ea5p tr\u00ean. <\/strong>M\u00f4 h\u00ecnh n\u00e0y nh\u1ea5n m\u1ea1nh s\u1ef1 trao quy\u1ec1n v\u00e0 \u0111\u1eb7t ni\u1ec1m tin cho c\u00e1c th\u00e0nh vi\u00ean \u0111\u1ec3 h\u1ecd h\u00e0nh \u0111\u1ed9ng v\u00e0 t\u01b0 duy nh\u01b0 nh\u1eefng doanh nh\u00e2n ch\u1ee9 kh\u00f4ng ph\u1ea3i ng\u01b0\u1eddi l\u00e0m c\u00f4ng.<\/p>\n\n\n\n<p>Hi\u1ec3u m\u1ed9t c\u00e1ch \u0111\u01a1n gi\u1ea3n, m\u00f4 h\u00ecnh Holacracy cho ph\u00e9p quy\u1ec1n h\u1ea1n \u0111\u01b0\u1ee3c ph\u00e2n ph\u1ed1i c\u00f4ng b\u1eb1ng v\u00e0 nh\u01b0 nhau \u0111\u1ed1i v\u1edbi c\u00e1c v\u1ecb tr\u00ed th\u00f4ng qua c\u01a1 ch\u1ebf \u201ct\u1ef1 qu\u1ea3n l\u00fd\u201d. C\u00e1c b\u1ed9 ph\u1eadn ho\u1eb7c \u0111\u1ed9i nh\u00f3m c\u00f3 quy\u1ec1n l\u1ef1c ngang h\u00e0ng nhau thay v\u00ec h\u1ec7 th\u1ed1ng qu\u1ea3n l\u00fd ph\u00e2n c\u1ea5p theo kim t\u1ef1 th\u00e1p truy\u1ec1n th\u1ed1ng.<\/p>\n\n\n\n<p><strong>\u0110\u1eb7c \u0111i\u1ec3m ch\u00ednh c\u1ee7a m\u00f4 h\u00ecnh Holacracy bao g\u1ed3m:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>C\u00e1c nguy\u00ean t\u1eafc v\u00e0 n\u1ed9i quy \u0111\u01b0\u1ee3c x\u00e2y d\u1ef1ng ch\u1ee7 y\u1ebfu t\u1eadp trung v\u00e0o c\u00f4ng vi\u1ec7c thay v\u00ec con ng\u01b0\u1eddi. Do \u0111\u00f3, c\u00e1c nguy\u00ean t\u1eafc \u0111\u01b0\u1ee3c c\u1eadp nh\u1eadt r\u1ea5t th\u01b0\u1eddng xuy\u00ean.<\/li>\n\n\n\n<li>Quy\u1ec1n l\u1ef1c \u0111\u01b0\u1ee3c ph\u00e2n b\u1ed5 b\u1eb1ng nhau cho c\u00e1c ph\u00f2ng ban. C\u00e1c ph\u00f2ng ban s\u1ebd t\u1ef1 qu\u1ea3n l\u00fd, ph\u00e2n c\u00f4ng c\u00f4ng vi\u1ec7c. Tuy nhi\u00ean, c\u00e1c quy\u1ebft \u0111\u1ecbnh \u0111\u01b0\u1ee3c \u0111\u01b0a ra ch\u1ec9 c\u00f3 gi\u00e1 tr\u1ecb trong n\u1ed9i b\u1ed9 ph\u00f2ng ban \u0111\u00f3.<\/li>\n\n\n\n<li>T\u1ea5t c\u1ea3 c\u00e1c th\u00e0nh vi\u00ean, d\u00f9 l\u00e0 gi\u00e1m \u0111\u1ed1c hay nh\u00e2n vi\u00ean, \u0111\u1ec1u ph\u1ea3i tu\u00e2n th\u1ee7 c\u00f9ng m\u1ed9t h\u1ec7 th\u1ed1ng nguy\u00ean t\u1eafc nh\u1ea5t qu\u00e1n.<\/li>\n<\/ul>\n\n\n\n<p><strong>\u01afu \u0111i\u1ec3m n\u1ed5i b\u1eadt m\u00f4 h\u00ecnh Holacracy:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Th\u00fac \u0111\u1ea9y nh\u00e2n vi\u00ean s\u00e1ng t\u1ea1o v\u00e0 ch\u1ee7 \u0111\u1ed9ng h\u01a1n, h\u1ecd c\u00f3 th\u1ec3 t\u1ef1 ra quy\u1ebft \u0111\u1ecbnh \u0111\u1ec3 gi\u1ea3i quy\u1ebft c\u00f4ng vi\u1ec7c m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3 nh\u1ea5t.<\/li>\n\n\n\n<li>D\u1ec5 d\u00e0ng \u00e1p d\u1ee5ng v\u00e0 gi\u00fap c\u00e1c th\u00e0nh vi\u00ean hi\u1ec3u r\u00f5 \u0111\u1ecbnh h\u01b0\u1edbng c\u1ee7a t\u1ed5 ch\u1ee9c.<\/li>\n\n\n\n<li>H\u1ed7 tr\u1ee3 x\u00e2y d\u1ef1ng h\u1ec7 th\u1ed1ng t\u00e1i \u0111\u00e1nh gi\u00e1 v\u00e0 t\u00e1i ph\u00e2n b\u1ed5 \u0111\u1ec3 k\u1ecbp th\u1eddi ph\u00e1t hi\u1ec7n v\u00e0 gi\u1ea3i quy\u1ebft c\u00e1c v\u1ea5n \u0111\u1ec1.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-5-2-mo-hinh-7s\"><strong>5.2 M\u00f4 h\u00ecnh 7S<\/strong><\/h3>\n\n\n\n<p>M\u00f4 h\u00ecnh qu\u1ea3n tr\u1ecb 7S \u0111\u01b0\u1ee3c ph\u00e1t tri\u1ec3n v\u00e0o cu\u1ed1i th\u1eadp ni\u00ean 1970 b\u1edfi t\u1eadp \u0111o\u00e0n t\u01b0 v\u1ea5n McKinsey &amp; Company.<\/p>\n\n\n\n<p><strong>M\u00f4 h\u00ecnh 7S c\u1ee7a McKinsey \u0111\u1ec1 c\u1eadp \u0111\u1ebfn 7 y\u1ebfu t\u1ed1 bao g\u1ed3m c\u00e1c y\u1ebfu t\u1ed1 \u201cc\u1ee9ng\u201d v\u00e0 c\u00e1c y\u1ebfu t\u1ed1 \u201cm\u1ec1m\u201d.<\/strong> Trong \u0111\u00f3, c\u00e1c y\u1ebfu t\u1ed1 \u201cc\u1ee9ng\u201d d\u1ec5 x\u00e1c \u0111\u1ecbnh v\u00e0 ch\u1ecbu s\u1ef1 chi ph\u1ed1i c\u1ee7a qu\u1ea3n tr\u1ecb, c\u00f2n c\u00e1c y\u1ebfu t\u1ed1 \u201cm\u1ec1m\u201d th\u00ec kh\u00f3 n\u1eafm b\u1eaft h\u01a1n, kh\u00f3 h\u00ecnh dung h\u01a1n v\u00e0 b\u1ecb t\u00e1c \u0111\u1ed9ng b\u1edfi v\u0103n h\u00f3a doanh nghi\u1ec7p.&nbsp;<\/p>\n\n\n\n<p>M\u00f4 h\u00ecnh n\u00e0y \u0111\u01b0\u1ee3c xem nh\u01b0 m\u1ed9t c\u00f4ng c\u1ee5 ho\u1ea1ch \u0111\u1ecbnh chi\u1ebfn l\u01b0\u1ee3c c\u1ee7a t\u1ed5 ch\u1ee9c. N\u00f3 cho th\u1ea5y c\u00e1c kh\u00eda c\u1ea1nh c\u1ee7a m\u1ed9t doanh nghi\u1ec7p m\u00e0 nh\u00ecn qua c\u00f3 v\u1ebb t\u00e1ch bi\u1ec7t nhau, nh\u01b0ng tr\u00ean th\u1ef1c t\u1ebf, c\u00e1c kh\u00eda c\u1ea1nh n\u00e0y c\u00f3 m\u1ed1i li\u00ean k\u1ebft v\u00e0 ph\u1ee5 thu\u1ed9c l\u1eabn nhau \u0111\u1ec3 t\u1ea1o ra th\u00e0nh c\u00f4ng chung.<\/p>\n\n\n\n<p>M\u00f4 h\u00ecnh 7S c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng \u0111\u1ec3 gi\u1ea3i quy\u1ebft h\u1ea7u h\u1ebft c\u00e1c v\u1ea5n \u0111\u1ec1 li\u00ean quan \u0111\u1ebfn hi\u1ec7u qu\u1ea3 c\u1ee7a t\u1ed5 ch\u1ee9c. N\u1ebfu t\u1ed5 ch\u1ee9c ho\u1ea1t \u0111\u1ed9ng k\u00e9m hi\u1ec7u qu\u1ea3, v\u1ea5n \u0111\u1ec1 c\u00f3 th\u1ec3 l\u00e0 do c\u00e1c y\u1ebfu t\u1ed1 l\u00e0m vi\u1ec7c kh\u00f4ng th\u1ed1ng nh\u1ea5t v\u1edbi nhau. M\u1ed9t khi \u0111\u00e3 ph\u00e1t hi\u1ec7n ra c\u00e1c y\u1ebfu t\u1ed1 kh\u00f4ng \u0111\u1ed3ng nh\u1ea5t \u0111\u00f3, nh\u00e0 qu\u1ea3n tr\u1ecb c\u00f3 th\u1ec3 s\u1eafp x\u1ebfp l\u1ea1i c\u00e1c nh\u00e2n t\u1ed1 n\u1ed9i t\u1ea1i \u0111\u1ec3 c\u1ea3i thi\u1ec7n ch\u00fang v\u00e0 \u0111\u00f3ng g\u00f3p nhi\u1ec1u h\u01a1n v\u00e0o m\u1ee5c ti\u00eau chung.<\/p>\n\n\n\n<p><strong>\u0110\u1eb7c \u0111i\u1ec3m c\u1ee7a m\u00f4 h\u00ecnh 7S bao g\u1ed3m:<\/strong><\/p>\n\n\n\n<p><strong>3 y\u1ebfu t\u1ed1 \u201cc\u1ee9ng\u201d:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Strategy (chi\u1ebfn l\u01b0\u1ee3c): li\u00ean quan \u0111\u1ebfn vi\u1ec7c x\u00e2y d\u1ef1ng m\u1ed9t k\u1ebf ho\u1ea1ch h\u00e0nh \u0111\u1ed9ng chi ti\u1ebft.<\/li>\n\n\n\n<li>Structure (c\u1ea5u tr\u00fac): li\u00ean quan \u0111\u1ebfn c\u1ea5u tr\u00fac v\u00e0 h\u1ec7 th\u1ed1ng ph\u00e2n chia c\u1ea5p b\u1eadc c\u1ee7a doanh nghi\u1ec7p.<\/li>\n\n\n\n<li>System (h\u1ec7 th\u1ed1ng): li\u00ean quan \u0111\u1ebfn c\u00e1c ph\u01b0\u01a1ng ph\u00e1p m\u00e0 doanh nghi\u1ec7p d\u00f9ng \u0111\u1ec3 th\u1ef1c hi\u1ec7n c\u00e1c ho\u1ea1t \u0111\u1ed9ng, th\u1ee7 t\u1ee5c.<\/li>\n<\/ul>\n\n\n\n<p><strong>4 y\u1ebfu t\u1ed1 \u201cm\u1ec1m\u201d:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Shared values (gi\u00e1 tr\u1ecb chung): gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i m\u00e0 doanh nghi\u1ec7p h\u01b0\u1edbng \u0111\u1ebfn.<\/li>\n\n\n\n<li>Style (phong c\u00e1ch): li\u00ean quan \u0111\u1ebfn phong c\u00e1ch l\u00e3nh \u0111\u1ea1o, c\u00e1ch x\u1eed l\u00fd v\u1ea5n \u0111\u1ec1 c\u1ee7a nh\u00e0 qu\u1ea3n l\u00fd.<\/li>\n\n\n\n<li>Staff (nh\u00e2n vi\u00ean): nh\u00e2n vi\u00ean v\u00e0 n\u0103ng l\u1ef1c l\u00e0m vi\u1ec7c c\u1ee7a h\u1ecd.<\/li>\n\n\n\n<li>Skills (k\u1ef9 n\u0103ng): n\u0103ng l\u1ef1c v\u00e0 k\u1ef9 n\u0103ng chuy\u00ean m\u00f4n c\u1ee7a m\u1ed7i th\u00e0nh vi\u00ean v\u00e0 c\u1ee7a c\u1ea3 t\u1ed5 ch\u1ee9c.<\/li>\n<\/ul>\n\n\n\n<p><strong>\u01afu \u0111i\u1ec3m n\u1ed5i b\u1eadt c\u1ee7a m\u00f4 h\u00ecnh 7S: <\/strong>Cung c\u1ea5p cho nh\u00e0 qu\u1ea3n tr\u1ecb c\u00e1i nh\u00ecn to\u00e0n di\u1ec7n v\u00e0 s\u00e2u s\u1eafc v\u1ec1 c\u00e1ch th\u1ee9c v\u1eadn h\u00e0nh c\u1ee7a t\u1ed5 ch\u1ee9c \u0111\u1ec3 t\u1eeb \u0111\u00f3: c\u1ea3i thi\u1ec7n hi\u1ec7u qu\u1ea3 ho\u1ea1t \u0111\u1ed9ng, \u0111\u00e1nh gi\u00e1 \u1ea3nh h\u01b0\u1edfng c\u1ee7a nh\u1eefng thay \u0111\u1ed5i trong t\u01b0\u01a1ng lai, v\u00e0 x\u00e1c \u0111\u1ecbnh ph\u01b0\u01a1ng ph\u00e1p th\u1ef1c hi\u1ec7n chi\u1ebfn l\u01b0\u1ee3c hi\u1ec7u qu\u1ea3 nh\u1ea5t.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-5-3-mo-hinh-8-b\u01b0\u1edbc-qu\u1ea3n-tr\u1ecb-thay-d\u1ed5i-c\u1ee7a-kotter\"><strong>5.3 M\u00f4 h\u00ecnh 8 b\u01b0\u1edbc qu\u1ea3n tr\u1ecb thay \u0111\u1ed5i c\u1ee7a Kotter<\/strong><\/h3>\n\n\n\n<p>M\u00f4 h\u00ecnh 8 b\u01b0\u1edbc qu\u1ea3n tr\u1ecb thay \u0111\u1ed5i \u0111\u01b0\u1ee3c x\u00e2y d\u1ef1ng b\u1edfi gi\u00e1o s\u01b0 Kotter thu\u1ed9c tr\u01b0\u1eddng Kinh Doanh Harvard n\u0103m 1996. M\u00f4 h\u00ecnh n\u00e0y <strong>t\u1eadp trung v\u00e0o vi\u1ec7c qu\u1ea3n l\u00fd nh\u1eefng thay \u0111\u1ed5i di\u1ec5n ra b\u00ean trong v\u00e0 b\u00ean ngo\u00e0i c\u1ee7a doanh nghi\u1ec7p<\/strong>.<\/p>\n\n\n\n<p>Theo quan \u0111i\u1ec3m c\u1ee7a m\u00f4 h\u00ecnh n\u00e0y, \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c s\u1ef1 thay \u0111\u1ed5i th\u00e0nh c\u00f4ng v\u00e0 b\u1ec1n v\u1eefng, doanh nghi\u1ec7p c\u1ea7n chia qu\u00e1 tr\u00ecnh thay \u0111\u1ed5i th\u00e0nh 8 b\u01b0\u1edbc.<\/p>\n\n\n\n<p>Nh\u00e0 qu\u1ea3n tr\u1ecb c\u1ea7n ph\u1ea3i d\u00e0nh r\u1ea5t nhi\u1ec1u t\u00e2m huy\u1ebft \u0111\u1ec3 c\u00f3 th\u1ec3 thay \u0111\u1ed5i th\u00e0nh c\u00f4ng m\u1ed9t t\u1ed5 ch\u1ee9c. Vi\u1ec7c l\u00ean k\u1ebf ho\u1ea1ch c\u1ea9n th\u1eadn v\u00e0 x\u00e2y d\u1ef1ng n\u1ec1n t\u1ea3ng v\u1eefng ch\u1eafc s\u1ebd gi\u00fap nh\u00e0 qu\u1ea3n tr\u1ecb th\u1ef1c hi\u1ec7n s\u1ef1 thay \u0111\u1ed5i d\u1ec5 d\u00e0ng h\u01a1n v\u1edbi t\u1ef7 l\u1ec7 th\u00e0nh c\u00f4ng cao h\u01a1n.<\/p>\n\n\n\n<p><strong>8 B\u01b0\u1edbc trong m\u00f4 h\u00ecnh c\u1ee7a Kotter g\u1ed3m c\u00f3:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>B\u01b0\u1edbc 1 &#8211; Th\u00fac \u0111\u1ea9y: nh\u00e0 qu\u1ea3n tr\u1ecb c\u1ea7n th\u00fac \u0111\u1ea9y v\u00e0 t\u1ea1o \u0111\u1ed9ng l\u1ef1c \u0111\u1ec3 nh\u00e2n vi\u00ean ho\u00e0n th\u00e0nh nhi\u1ec7m v\u1ee5.<\/li>\n\n\n\n<li>B\u01b0\u1edbc 2 &#8211; T\u1ed5 ch\u1ee9c \u0111\u1ed9i ng\u0169: nh\u00e0 qu\u1ea3n tr\u1ecb ph\u00e2n b\u1ed5 nh\u00e2n s\u1ef1 ph\u00f9 h\u1ee3p nh\u1ea5t v\u1ec1 k\u1ef9 n\u0103ng v\u00e0 ki\u1ebfn th\u1ee9c cho c\u00e1c \u0111\u1ed9i nh\u00f3m.<\/li>\n\n\n\n<li>B\u01b0\u1edbc 3 &#8211; \u0110\u1ecbnh h\u00ecnh chi\u1ebfn l\u01b0\u1ee3c: nh\u00e0 qu\u1ea3n tr\u1ecb c\u1ea7n x\u00e1c \u0111\u1ecbnh gi\u00e1 tr\u1ecb c\u1ed1t l\u00f5i c\u1ee7a t\u1ed5 ch\u1ee9c \u0111\u1ec3 t\u1eeb \u0111\u00f3 c\u00f3 th\u1ec3 \u0111\u1ecbnh h\u00ecnh t\u1ea7m nh\u00ecn v\u00e0 x\u00e2y d\u1ef1ng chi\u1ebfn l\u01b0\u1ee3c d\u00e0i h\u1ea1n.<\/li>\n\n\n\n<li>B\u01b0\u1edbc 4 &#8211; Chia s\u1ebb t\u1ea7m nh\u00ecn: nh\u00e0 qu\u1ea3n tr\u1ecb c\u1ea7n th\u01b0\u1eddng xuy\u00ean chia s\u1ebb v\u00e0 nh\u1eafc \u0111\u1ebfn t\u1ea7m nh\u00ecn chung v\u1edbi nh\u00e2n vi\u00ean \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o h\u1ecd lu\u00f4n \u0111i \u0111\u00fang h\u01b0\u1edbng.<\/li>\n\n\n\n<li>B\u01b0\u1edbc 5 &#8211; Th\u00fac \u0111\u1ea9y h\u00e0nh \u0111\u1ed9ng: \u0110\u00e2y l\u00e0 giai \u0111o\u1ea1n nh\u00e0 qu\u1ea3n tr\u1ecb c\u1ea7n lo\u1ea1i b\u1ecf c\u00e1c r\u00e0o c\u1ea3n n\u1ed9i b\u1ed9 nh\u01b0 th\u1ee7 t\u1ee5c ho\u1eb7c quy tr\u00ecnh r\u01b0\u1eddm r\u00e0. \u0110\u1ed3ng th\u1eddi, nh\u00e0 qu\u1ea3n tr\u1ecb c\u1ea7n \u0111\u1ec1 ra ch\u00ednh s\u00e1ch khen th\u01b0\u1edfng cho nh\u1eefng c\u00e1 nh\u00e2n c\u00f3 c\u00f4ng c\u1ea3i ti\u1ebfn quy tr\u00ecnh.<\/li>\n\n\n\n<li>B\u01b0\u1edbc 6 &#8211; H\u01b0\u1edbng \u0111\u1ebfn m\u1ee5c ti\u00eau ng\u1eafn h\u1ea1n: tr\u01b0\u1edbc khi nh\u1eafm \u0111\u1ebfn th\u00e0nh t\u1ef1u l\u00e2u d\u00e0i, nh\u00e0 qu\u1ea3n tr\u1ecb c\u1ea7n \u0111\u1eb7t ra m\u1ed9t s\u1ed1 m\u1ee5c ti\u00eau ng\u1eafn h\u1ea1n c\u00f3 th\u1ec3 d\u1ec5 d\u00e0ng \u0111\u1ea1t \u0111\u01b0\u1ee3c. L\u1ee3i \u00edch c\u1ee7a c\u00e1ch l\u00e0m n\u00e0y l\u00e0 gi\u1ea3i t\u1ecfa \u00e1p l\u1ef1c v\u00e0 t\u1ea1o \u0111\u1ed9ng l\u1ef1c ph\u1ea5n \u0111\u1ea5u cho nh\u00e2n vi\u00ean.<\/li>\n\n\n\n<li>B\u01b0\u1edbc 7 &#8211; Duy tr\u00ec \u0111\u00e0 t\u0103ng tr\u01b0\u1edfng: khuy\u1ebfn kh\u00edch \u0111\u1ed9i ng\u0169 nh\u00e2n vi\u00ean n\u1ed7 l\u1ef1c h\u01a1n n\u1eefa sau nh\u1eefng th\u00e0nh c\u00f4ng ban \u0111\u1ea7u, c\u0169ng nh\u01b0 ti\u1ebfp t\u1ee5c ki\u00ean \u0111\u1ecbnh v\u1edbi m\u1ee5c ti\u00eau d\u00e0i h\u1ea1n.<\/li>\n\n\n\n<li>B\u01b0\u1edbc 8 &#8211; H\u1ee3p nh\u1ea5t s\u1ef1 thay \u0111\u1ed5i: \u1ede b\u01b0\u1edbc n\u00e0y, nh\u00e0 qu\u1ea3n tr\u1ecb c\u1ea7n \u0111\u1ed3ng b\u1ed9 nh\u1eefng thay \u0111\u1ed5i v\u00e0 c\u1ea3i ti\u1ebfn v\u00e0o v\u0103n h\u00f3a chung c\u1ee7a t\u1ed5 ch\u1ee9c.<\/li>\n<\/ul>\n\n\n\n<p><strong>\u01afu \u0111i\u1ec3m c\u1ee7a m\u00f4 h\u00ecnh 8 b\u01b0\u1edbc qu\u1ea3n tr\u1ecb thay \u0111\u1ed5i:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>D\u1ec5 \u00e1p d\u1ee5ng v\u00e0 d\u1ec5 th\u1ef1c thi, \u0111\u1eb7c bi\u1ec7t l\u00e0 \u0111\u1ed1i v\u1edbi c\u00e1c c\u00f4ng ty ho\u1ea1t \u0111\u1ed9ng theo c\u01a1 c\u1ea5u ph\u00e2n c\u1ea5p qu\u1ea3n l\u00fd truy\u1ec1n th\u1ed1ng.<\/li>\n\n\n\n<li>Gi\u00fap nh\u00e2n vi\u00ean th\u00edch \u1ee9ng v\u1edbi nh\u1eefng thay \u0111\u1ed5i trong n\u1ed9i b\u1ed9.<\/li>\n\n\n\n<li>Gi\u00fap doanh nghi\u1ec7p d\u1ec5 d\u00e0ng tri\u1ec3n khai c\u00e1c ho\u1ea1t \u0111\u1ed9ng c\u1ea3i ti\u1ebfn v\u00e0 qu\u1ea3n l\u00fd s\u1ef1 t\u00e1c \u0111\u1ed9ng c\u1ee7a nh\u1eefng thay \u0111\u1ed5i.<\/li>\n<\/ul>\n\n\n\n<p class=\"has-background\" style=\"background-color:#ebf6fd\"><strong>\u0110\u1ecdc th\u00eam: <\/strong><a href=\"https:\/\/base.vn\/blog\/mo-hinh-to-chuc-doanh-nghiep\/\">Ph\u00e2n bi\u1ec7t 5 lo\u1ea1i m\u00f4 h\u00ecnh t\u1ed5 ch\u1ee9c doanh nghi\u1ec7p ph\u1ed5 bi\u1ebfn hi\u1ec7n nay<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-6-m\u1ed9t-s\u1ed1-xu-h\u01b0\u1edbng-qu\u1ea3n-tr\u1ecb-doanh-nghi\u1ec7p-hi\u1ec7n-d\u1ea1i\">6. M\u1ed9t s\u1ed1 xu h\u01b0\u1edbng qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p hi\u1ec7n \u0111\u1ea1i<\/h2>\n\n\n\n<p>Trong th\u1eddi \u0111\u1ea1i ph\u00e1t tri\u1ec3n v\u01b0\u1ee3t b\u1eadt c\u1ee7a c\u00f4ng ngh\u1ec7 4.0 nh\u01b0 hi\u1ec7n nay, vi\u1ec7c qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p c\u00e0ng \u0111\u00f2i h\u1ecfi t\u00ednh linh ho\u1ea1t v\u00e0 \u0111\u1ed5i m\u1edbi \u0111\u1ec3 b\u1eaft k\u1ecbp xu h\u01b0\u1edbng th\u1eddi th\u1ebf.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/Xu-huong-quan-tri-doanh-nghiep-1024x683.jpg\" alt=\"Xu h\u01b0\u1edbng qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p hi\u1ec7n \u0111\u1ea1i\" class=\"wp-image-5438\" srcset=\"https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/Xu-huong-quan-tri-doanh-nghiep-1024x683.jpg 1024w, https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/Xu-huong-quan-tri-doanh-nghiep-300x200.jpg 300w, https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/Xu-huong-quan-tri-doanh-nghiep-768x512.jpg 768w, https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/Xu-huong-quan-tri-doanh-nghiep-1536x1024.jpg 1536w, https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/Xu-huong-quan-tri-doanh-nghiep.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>Xu h\u01b0\u1edbng qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p hi\u1ec7n \u0111\u1ea1i<\/em><\/figcaption><\/figure><\/div>\n\n\n<h3 class=\"wp-block-heading\" id=\"h-6-1-\u1ee9ng-d\u1ee5ng-cong-ngh\u1ec7-tri-tu\u1ec7-nhan-t\u1ea1o-ai\"><strong>6.1 \u1ee8ng d\u1ee5ng c\u00f4ng ngh\u1ec7 tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o (AI)<\/strong><\/h3>\n\n\n\n<p>Hi\u1ec7n nay, ng\u00e0y c\u00e0ng nhi\u1ec1u c\u00e1c doanh nghi\u1ec7p \u1ee9ng d\u1ee5ng <a href=\"https:\/\/base.vn\/blog\/cong-nghe-ai\/\" target=\"_blank\" rel=\"noreferrer noopener\">c\u00f4ng ngh\u1ec7 AI<\/a> trong ho\u1ea1t \u0111\u1ed9ng qu\u1ea3n tr\u1ecb v\u1eadn h\u00e0nh. V\u00ed d\u1ee5, t\u1eadp \u0111o\u00e0n kh\u00e1ch s\u1ea1n Hilton International t\u1ed5 ch\u1ee9c quy tr\u00ecnh ph\u1ecfng v\u1ea5n th\u00f4ng qua c\u00f4ng c\u1ee5 chatbot tr\u00ean n\u1ec1n t\u1ea3ng c\u00f4ng ngh\u1ec7 AI. Amazon \u0111ang s\u1eed d\u1ee5ng h\u01a1n 200.000 robot l\u00e0m vi\u1ec7c trong c\u00e1c kho h\u00e0ng. Domino&#8217;s \u1ee9ng d\u1ee5ng c\u00f4ng c\u1ee5 AI trong vi\u1ec7c qu\u1ea3n l\u00fd v\u00e0 gi\u00e1m s\u00e1t c\u00e1c nh\u00e2n vi\u00ean l\u00e0m b\u00e1nh pizza t\u1ea1i New Zealand v\u00e0 \u00dac.<\/p>\n\n\n\n<p>Theo d\u1ef1 \u0111o\u00e1n c\u1ee7a t\u1eadp \u0111o\u00e0n t\u01b0 v\u1ea5n chi\u1ebfn l\u01b0\u1ee3c McKinsey, \u0111\u1ebfn n\u0103m 2030 s\u1ebd c\u00f3 kho\u1ea3ng 70% c\u00e1c doanh nghi\u1ec7p \u1ee9ng d\u1ee5ng \u00edt nh\u1ea5t m\u1ed9t lo\u1ea1i c\u00f4ng c\u1ee5 c\u00f4ng ngh\u1ec7 AI. \u0110i\u1ec1u n\u00e0y s\u1ebd g\u00f3p ph\u1ea7n t\u1ea1o ra s\u1ef1 thay \u0111\u1ed5i l\u1edbn trong ho\u1ea1t \u0111\u1ed9ng tuy\u1ec3n d\u1ee5ng, ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng, cung \u1ee9ng, b\u1ea3o m\u1eadt, v.v\u2026<\/p>\n\n\n\n<p>Nh\u01b0 v\u1eady, ch\u00fang ta c\u00f3 th\u1ec3 th\u1ea5y xu h\u01b0\u1edbng \u1ee9ng d\u1ee5ng c\u00f4ng ngh\u1ec7 AI trong qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p ch\u01b0a c\u00f3 d\u1ea5u hi\u1ec7u b\u00e3o h\u00f2a. \u0110\u1ec3 b\u1eaft k\u1ecbp xu h\u01b0\u1edbng n\u00e0y, nh\u00e0 qu\u1ea3n tr\u1ecb c\u1ea7n ph\u1ea3i nhanh ch\u00f3ng n\u00e2ng c\u1ea5p k\u1ef9 n\u0103ng cho nh\u00e2n vi\u00ean, \u0111i\u1ec1u ch\u1ec9nh c\u1ea5u tr\u00fac c\u1ee7a t\u1ed5 ch\u1ee9c v\u00e0 \u1ee9ng d\u1ee5ng AI m\u1ed9t c\u00e1ch c\u00f3 chi\u1ebfn l\u01b0\u1ee3c.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-6-2-t\u1eadp-trung-vao-tr\u1ea3i-nghi\u1ec7m-khach-hang\"><strong>6.2 T\u1eadp trung v\u00e0o tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng<\/strong><strong><\/strong><\/h3>\n\n\n\n<p>M\u1ecdi ho\u1ea1t \u0111\u1ed9ng kinh doanh lu\u00f4n l\u1ea5y kh\u00e1ch h\u00e0ng l\u00e0m tr\u1ecdng t\u00e2m. Do \u0111\u00f3, vi\u1ec7c t\u1ea1o ra nh\u1eefng tr\u1ea3i nghi\u1ec7m t\u1ed1t nh\u1ea5t cho kh\u00e1ch h\u00e0ng ch\u00ednh l\u00e0 ch\u00eca kh\u00f3a th\u00e0nh c\u00f4ng c\u1ee7a m\u1ecdi c\u00f4ng ty, doanh nghi\u1ec7p.<\/p>\n\n\n\n<p>Trong n\u0103m 2024, doanh nghi\u1ec7p c\u1ea7n t\u1eadp trung n\u00e2ng cao ch\u1ea5t l\u01b0\u1ee3ng ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng, \u0111em \u0111\u1ebfn cho h\u1ecd nh\u1eefng tr\u1ea3i nghi\u1ec7m th\u00fa v\u1ecb h\u01a1n b\u1eb1ng c\u00e1ch \u1ee9ng d\u1ee5ng c\u00f4ng ngh\u1ec7 s\u1ed1, ch\u1eb3ng h\u1ea1n nh\u01b0 AI, \u0111\u1ec3 c\u00f3 th\u1ec3:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Th\u1ea5u hi\u1ec3u v\u1ec1 mong mu\u1ed1n, h\u00e0nh vi v\u00e0 nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng.<\/li>\n\n\n\n<li>Cung c\u1ea5p cho kh\u00e1ch h\u00e0ng nh\u1eefng s\u1ea3n ph\u1ea9m v\u00e0 d\u1ecbch v\u1ee5 ch\u1ea5t l\u01b0\u1ee3ng cao.<\/li>\n\n\n\n<li>L\u1eafng nghe ph\u1ea3n h\u1ed3i v\u00e0 gi\u1ea3i quy\u1ebft khi\u1ebfu n\u1ea1i c\u1ee7a kh\u00e1ch h\u00e0ng nhanh ch\u00f3ng h\u01a1n.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-6-3-tang-c\u01b0\u1eddng-tinh-linh-ho\u1ea1t-va-lam-vi\u1ec7c-t\u1eeb-xa\"><strong>6.3 T\u0103ng c\u01b0\u1eddng t\u00ednh linh ho\u1ea1t v\u00e0 l\u00e0m vi\u1ec7c t\u1eeb xa<\/strong><\/h3>\n\n\n\n<p>Hi\u1ec7n nay, v\u1edbi c\u00f4ng ngh\u1ec7 \u0111\u00e1m m\u00e2y v\u00e0 k\u1ef9 thu\u1eadt s\u1ed1, nh\u00e2n vi\u00ean c\u1ee7a c\u00e1c doanh nghi\u1ec7p c\u00f3 th\u1ec3 l\u00e0m vi\u1ec7c, truy c\u1eadp d\u1eef li\u1ec7u v\u00e0 t\u01b0\u01a1ng t\u00e1c v\u1edbi nhau m\u1ecdi l\u00fac m\u1ecdi n\u01a1i. R\u1ea5t nhi\u1ec1u t\u1eadp \u0111o\u00e0n l\u1edbn s\u1eb5n s\u00e0ng tuy\u1ec3n d\u1ee5ng nh\u00e2n s\u1ef1, k\u1ec3 c\u1ea3 nh\u00e2n s\u1ef1 c\u1ea5p cao, \u0111\u1ec3 l\u00e0m vi\u1ec7c t\u1eeb xa. \u0110i\u1ec3n h\u00ecnh l\u00e0 Xerox v\u00e0 Dell, hai trong s\u1ed1 c\u00e1c c\u00f4ng ty c\u00f4ng ngh\u1ec7 c\u00f3 s\u1ed1 l\u01b0\u1ee3ng nh\u00e2n s\u1ef1 l\u00e0m vi\u1ec7c t\u1eeb xa nhi\u1ec1u nh\u1ea5t.<\/p>\n\n\n\n<p>Ngo\u00e0i ra, xu h\u01b0\u1edbng l\u00e0m vi\u1ec7c t\u1eeb xa c\u00f2n \u0111\u1eb7c bi\u1ec7t th\u00edch h\u1ee3p v\u1edbi c\u00e1c nh\u00e0 qu\u1ea3n l\u00fd cao c\u1ea5p \u01b0a th\u00edch m\u1ed9t l\u1ecbch tr\u00ecnh l\u00e0m vi\u1ec7c linh ho\u1ea1t, kh\u00f4ng b\u1ecb g\u00f2 b\u00f3 b\u1edfi kh\u00f4ng gian.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-7-gi\u1ea3i-phap-qu\u1ea3n-tr\u1ecb-doanh-nghi\u1ec7p-h\u1ec7-th\u1ed1ng-erp-toan-di\u1ec7n-hay-n\u1ec1n-t\u1ea3ng-ph\u1ea7n-m\u1ec1m-chuyen-bi\u1ec7t-hoa\"><strong>7. Gi\u1ea3i ph\u00e1p qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p: H\u1ec7 th\u1ed1ng ERP to\u00e0n di\u1ec7n hay N\u1ec1n t\u1ea3ng ph\u1ea7n m\u1ec1m chuy\u00ean bi\u1ec7t h\u00f3a?<\/strong><strong> <\/strong><strong><\/strong><strong><\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-7-1-xu-h\u01b0\u1edbng-cong-ngh\u1ec7-trong-qu\u1ea3n-tr\u1ecb-doanh-nghi\u1ec7p-hi\u1ec7n-d\u1ea1i\"><strong>7.1 Xu h\u01b0\u1edbng c\u00f4ng ngh\u1ec7 trong qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p hi\u1ec7n \u0111\u1ea1i<\/strong><\/h3>\n\n\n\n<p>Tr\u01b0\u1edbc \u0111\u00e2y, trong m\u1ed7i doanh nghi\u1ec7p, c\u00e1c ph\u00f2ng ban kh\u00e1c nhau ch\u1eb3ng h\u1ea1n nh\u01b0 K\u1ebf to\u00e1n, B\u00e1n h\u00e0ng, Nh\u00e2n s\u1ef1, s\u1ebd s\u1eed d\u1ee5ng m\u1ed9t ph\u1ea7n m\u1ec1m x\u1eed l\u00fd c\u00f4ng vi\u1ec7c ri\u00eang bi\u1ec7t. Tuy nhi\u00ean, vi\u1ec7c d\u1eef li\u1ec7u kh\u00f4ng \u0111\u01b0\u1ee3c \u0111\u1ed3ng b\u1ed9 v\u00e0 l\u01b0u tr\u1eef \u1edf m\u1ed9t n\u01a1i duy nh\u1ea5t \u0111\u00e3 g\u00e2y c\u1ea3n tr\u1edf cho s\u1ef1 t\u01b0\u01a1ng t\u00e1c gi\u1eefa c\u00e1c ph\u00f2ng ban.<\/p>\n\n\n\n<p>\u0110\u1ec3 gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 n\u00e0y, v\u00e0o nh\u1eefng n\u0103m 1990, lo\u1ea1i h\u00ecnh <strong>H\u1ec7 th\u1ed1ng ho\u1ea1ch \u0111\u1ecbnh t\u00e0i nguy\u00ean doanh nghi\u1ec7p &#8211; <\/strong><a href=\"https:\/\/base.vn\/blog\/phan-mem-erp-la-gi\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>ERP<\/strong><\/a> (Enterprise Resources Planning) ra \u0111\u1eddi, t\u00edch h\u1ee3p c\u00e1c ch\u1ee9c n\u0103ng c\u1ee7a doanh nghi\u1ec7p v\u00e0o m\u1ed9t h\u1ec7 th\u1ed1ng duy nh\u1ea5t.<\/p>\n\n\n\n<p>M\u1eb7c d\u00f9 v\u00e0o th\u1eddi \u0111i\u1ec3m \u0111\u00f3 ERP \u0111\u01b0\u1ee3c xem l\u00e0 gi\u1ea3i ph\u00e1p qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p t\u1ed1t nh\u1ea5t, tuy nhi\u00ean, vi\u1ec7c tri\u1ec3n khai n\u00f3 g\u1eb7p ph\u1ea3i m\u1ed9t s\u1ed1 r\u00e0o c\u1ea3n nh\u1ea5t \u0111\u1ecbnh. \u0110\u00f3 l\u00e0 l\u00fd do v\u00ec sao c\u00e1c gi\u1ea3i ph\u00e1p <strong>N\u1ec1n t\u1ea3ng ph\u1ea7n m\u1ec1m chuy\u00ean bi\u1ec7t h\u00f3a<\/strong> \u0111\u00e3 xu\u1ea5t hi\u1ec7n, v\u00e0 ph\u1ed5 bi\u1ebfn nh\u01b0 m\u1ed9t s\u1ef1 l\u1ef1a ch\u1ecdn thay th\u1ebf cho ERP truy\u1ec1n th\u1ed1ng.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-7-2-gi\u1ea3i-phap-t\u1ed5ng-th\u1ec3-va-ph\u1ea7n-m\u1ec1m-chuyen-bi\u1ec7t-hoa-gi\u1ea3i-phap-qu\u1ea3n-tr\u1ecb-nao-cho-doanh-nghi\u1ec7p-nbsp\"><strong>7.2 Gi\u1ea3i ph\u00e1p t\u1ed5ng th\u1ec3 v\u00e0 Ph\u1ea7n m\u1ec1m chuy\u00ean bi\u1ec7t h\u00f3a: Gi\u1ea3i ph\u00e1p qu\u1ea3n tr\u1ecb n\u00e0o cho doanh nghi\u1ec7p?&nbsp;<\/strong><\/h3>\n\n\n\n<p>Theo \u0111\u00f3, \u0111\u1ec3 l\u1ef1a ch\u1ecdn gi\u1eefa vi\u1ec7c s\u1eed d\u1ee5ng m\u1ed9t gi\u1ea3i ph\u00e1p t\u1ed5ng th\u1ec3 (ERP) v\u00e0 ph\u1ea7n m\u1ec1m chuy\u00ean bi\u1ec7t h\u00f3a (SaaS), doanh nghi\u1ec7p c\u1ea7n c\u00e2n nh\u1eafc m\u1ed9t s\u1ed1 y\u1ebfu t\u1ed1 sau:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u0110\u1ecbnh h\u01b0\u1edbng v\u1ec1 chi\u1ebfn l\u01b0\u1ee3c c\u1ee7a t\u1ed5 ch\u1ee9c trong th\u1eddi gian t\u1edbi nh\u01b0 th\u1ebf n\u00e0o?<\/li>\n\n\n\n<li>Doanh nghi\u1ec7p \u0111ang mu\u1ed1n t\u1eadp trung gi\u1ea3i quy\u1ebft b\u00e0i to\u00e1n g\u00ec?<\/li>\n\n\n\n<li>Quy tr\u00ecnh qu\u1ea3n tr\u1ecb thay \u0111\u1ed5i \u0111\u01b0\u1ee3c th\u1ef1c hi\u1ec7n nh\u01b0 th\u1ebf n\u00e0o? Vi\u1ec7c \u0111\u01b0a m\u1ed9t c\u00f4ng ngh\u1ec7 m\u1edbi v\u00e0o quy tr\u00ecnh v\u1eadn h\u00e0nh s\u1ebd \u0111\u01b0\u1ee3c nh\u00e2n vi\u00ean \u0111\u00f3n nh\u1eadn ra sao?<\/li>\n\n\n\n<li>Ng\u00e2n s\u00e1ch d\u00e0nh cho gi\u1ea3i ph\u00e1p c\u00f4ng ngh\u1ec7 c\u1ee7a doanh nghi\u1ec7p nh\u01b0 th\u1ebf n\u00e0o?&nbsp;<\/li>\n<\/ul>\n\n\n\n<p>B\u1ea3ng so s\u00e1nh d\u01b0\u1edbi \u0111\u00e2y s\u1ebd gi\u00fap doanh nghi\u1ec7p nh\u00ecn nh\u1eadn m\u1ed9t c\u00e1ch bao qu\u00e1t v\u1ec1 s\u1ef1 kh\u00e1c nhau gi\u1eefa Gi\u1ea3i ph\u00e1p ERP t\u1ed5ng th\u1ec3 v\u00e0 Ph\u1ea7n m\u1ec1m chuy\u00ean bi\u1ec7t h\u00f3a:<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td><\/td><td><strong>Ph\u1ea7n m\u1ec1m chuy\u00ean bi\u1ec7t<\/strong><\/td><td><strong>Gi\u1ea3i ph\u00e1p t\u1ed5ng th\u1ec3<\/strong><\/td><\/tr><tr><td>Chi ph\u00ed (bao g\u1ed3m mua ph\u1ea7n m\u1ec1m v\u00e0 tri\u1ec3n khai)<\/td><td>$ (n\u1ebfu nhu c\u1ea7u \u0111\u01a1n gi\u1ea3n)<\/td><td>$$$<\/td><\/tr><tr><td>M\u1ee9c \u0111\u1ed9 r\u1ee7i ro n\u1ebfu s\u1eed d\u1ee5ng kh\u00f4ng ph\u00f9 h\u1ee3p<\/td><td>Th\u1ea5p<\/td><td>Cao<\/td><\/tr><tr><td>Kh\u1ea3 n\u0103ng t\u00edch h\u1ee3p v\u00e0 trao \u0111\u1ed5i d\u1eef li\u1ec7u<\/td><td>C\u00f3 th\u1ec3<\/td><td>C\u00f3<\/td><\/tr><tr><td>M\u1ee9c \u0111\u1ed9 linh ho\u1ea1t c\u1ee7a t\u00ednh n\u0103ng<\/td><td>R\u1ea5t linh ho\u1ea1t<\/td><td>C\u00f3 th\u1ec3 tinh ch\u1ec9nh nh\u01b0ng ph\u1ee9c t\u1ea1p v\u00e0 t\u1ed1n k\u00e9m<\/td><\/tr><tr><td>D\u1ecbch v\u1ee5 ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng<\/td><td>Ph\u1ea3i ph\u1ed1i h\u1ee3p v\u1edbi nhi\u1ec1u nh\u00e0 cung c\u1ea5p trong tr\u01b0\u1eddng h\u1ee3p d\u00f9ng ph\u1ea7n m\u1ec1m c\u1ee7a nhi\u1ec1u b\u00ean.<\/td><td>Ch\u1ec9 c\u1ea7n l\u00e0m vi\u1ec7c v\u00e0 trao \u0111\u1ed5i v\u1edbi m\u1ed9t nh\u00e0 cung c\u1ea5p.<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p>Nh\u01b0 v\u1eady, m\u1ed7i gi\u1ea3i ph\u00e1p qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p \u0111\u1ec1u c\u00f3 nh\u1eefng \u01b0u \u0111i\u1ec3m v\u00e0 nh\u01b0\u1ee3c \u0111i\u1ec3m ri\u00eang.<\/p>\n\n\n\n<p>H\u1ec7 th\u1ed1ng ERP th\u01b0\u1eddng \u0111\u01b0\u1ee3c coi l\u00e0 gi\u1ea3i ph\u00e1p to\u00e0n di\u1ec7n v\u00e0 \u0111\u1ed3ng nh\u1ea5t, nh\u01b0ng \u0111\u00f4i khi c\u00f3 th\u1ec3 g\u1eb7p r\u1ee7i ro n\u1ebfu doanh nghi\u1ec7p s\u1eed d\u1ee5ng kh\u00f4ng h\u1ee3p. Trong khi \u0111\u00f3, n\u1ec1n t\u1ea3ng ph\u1ea7n m\u1ec1m chuy\u00ean bi\u1ec7t h\u00f3a cung c\u1ea5p s\u1ef1 linh ho\u1ea1t v\u00e0 t\u00f9y ch\u1ec9nh cao h\u01a1n, nh\u01b0ng c\u00f3 th\u1ec3 g\u00e2y ra s\u1ef1 ph\u00e2n m\u1ea3nh d\u1eef li\u1ec7u v\u00e0 kh\u00f3 kh\u0103n trong vi\u1ec7c \u0111\u1ea3m b\u1ea3o t\u00ednh t\u01b0\u01a1ng th\u00edch gi\u1eefa c\u00e1c \u1ee9ng d\u1ee5ng.<\/p>\n\n\n\n<p><strong>Hi\u1ec7n t\u1ea1i, <\/strong><a href=\"https:\/\/base.vn\/?utm_source=base-blog&amp;utm_content=base.vn\/blog\/quan-tri-doanh-nghiep\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Base.vn<\/strong><\/a><strong> l\u00e0 \u0111\u01a1n v\u1ecb h\u00e0ng \u0111\u1ea7u t\u1ea1i Vi\u1ec7t Nam cung c\u1ea5p m\u1ed9t n\u1ec1n t\u1ea3ng qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p to\u00e0n di\u1ec7n, bao g\u1ed3m 60+ \u1ee9ng d\u1ee5ng chuy\u00ean bi\u1ec7t, \u0111\u00e1p \u1ee9ng \u0111\u01b0\u1ee3c t\u1ea5t c\u1ea3 c\u00e1c ti\u00eau ch\u00ed chuy\u00ean s\u00e2u, \u0111\u1ed3ng nh\u1ea5t v\u00e0 linh ho\u1ea1t cho doanh nghi\u1ec7p.<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/base.vn\/?utm_source=blog&amp;utm_content=quan-tri-doanh-nghiep\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"469\" src=\"https:\/\/base.vn\/wp-content\/uploads\/2024\/06\/Base-Flatform-1024x469.webp\" alt=\"Base.vn\" class=\"wp-image-8683\" srcset=\"https:\/\/base.vn\/wp-content\/uploads\/2024\/06\/Base-Flatform-1024x469.webp 1024w, https:\/\/base.vn\/wp-content\/uploads\/2024\/06\/Base-Flatform-300x138.webp 300w, https:\/\/base.vn\/wp-content\/uploads\/2024\/06\/Base-Flatform-768x352.webp 768w, https:\/\/base.vn\/wp-content\/uploads\/2024\/06\/Base-Flatform-1536x704.webp 1536w, https:\/\/base.vn\/wp-content\/uploads\/2024\/06\/Base-Flatform.webp 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p>L\u1eddi khuy\u00ean d\u00e0nh cho c\u00e1c nh\u00e0 qu\u1ea3n tr\u1ecb:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>N\u1ebfu doanh nghi\u1ec7p ho\u1ea1t \u0111\u1ed9ng quy m\u00f4 v\u1eeba v\u00e0 nh\u1ecf, c\u00f3 th\u1ec3 ch\u1ec9 c\u1ea7n s\u1eed d\u1ee5ng Base<\/li>\n\n\n\n<li>N\u1ebfu doanh nghi\u1ec7p ho\u1ea1t \u0111\u1ed9ng quy m\u00f4 l\u1edbn v\u00e0\/ho\u1eb7c c\u1ea7n ERP \u0111\u1ec3 qu\u1ea3n l\u00fd ch\u1eb7t ch\u1ebd h\u01a1n v\u1ec1 c\u00e1c kh\u00e2u s\u1ea3n xu\u1ea5t &#8211; b\u00e1n h\u00e0ng &#8211; t\u00e0i ch\u00ednh, c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng k\u1ebft h\u1ee3p c\u1ea3 ERP v\u00e0 Base. L\u00fac n\u00e0y, ERP c\u00f3 th\u1ec3 coi l\u00e0 b\u1ed9 khung c\u1ed1 \u0111\u1ecbnh, c\u00f2n Base l\u00e0 c\u00e1c m\u1ea3nh gh\u00e9p b\u1ed5 sung, \u0111\u1ec3 t\u1ea1o th\u00e0nh m\u1ed9t b\u1ee9c tranh qu\u1ea3n tr\u1ecb ho\u00e0n thi\u1ec7n v\u00e0 hi\u1ec7u qu\u1ea3 nh\u1ea5t.<\/li>\n<\/ul>\n\n\n\n<p class=\"has-background\" style=\"background-color:#ebf6fd\"><strong>\u0110\u1ecdc th\u00eam:<\/strong> <a href=\"https:\/\/base.vn\/blog\/phan-mem-quan-ly-doanh-nghiep\/\" target=\"_blank\" rel=\"noreferrer noopener\">Top 10+ ph\u1ea7n m\u1ec1m qu\u1ea3n l\u00fd doanh nghi\u1ec7p t\u1ed1t nh\u1ea5t hi\u1ec7n nay<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-8-k\u1ebft-lu\u1eadn\"><strong>8. K\u1ebft lu\u1eadn<\/strong><\/h2>\n\n\n\n<p>Tr\u00ean \u0111\u00e2y l\u00e0 c\u00e1c th\u00f4ng tin li\u00ean quan \u0111\u1ebfn qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p l\u00e0 g\u00ec, c\u00e1c ch\u1ee9c n\u0103ng, m\u00f4 h\u00ecnh v\u00e0 xu h\u01b0\u1edbng qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p th\u1eddi hi\u1ec7n \u0111\u1ea1i. N\u1ebfu quan t\u00e2m \u0111\u1ebfn ch\u1ee7 \u0111\u1ec1 n\u00e0y, m\u1eddi doanh nghi\u1ec7p \u0111\u00f3n theo d\u00f5i c\u00e1c b\u00e0i vi\u1ebft ti\u1ebfp theo c\u1ee7a Base Blog nh\u00e9!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p \u0111\u00f3ng vai tr\u00f2 then ch\u1ed1t trong s\u1ef1 ph\u00e1t tri\u1ec3n v\u00e0 th\u00e0nh c\u00f4ng c\u1ee7a m\u1ecdi t\u1ed5 ch\u1ee9c kinh doanh. V\u1eady, qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p l\u00e0 g\u00ec? Qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p th\u1ef1c hi\u1ec7n c\u00e1c ch\u1ee9c n\u0103ng n\u00e0o? Gi\u1ea3i ph\u00e1p qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p n\u00e0o ph\u00f9 h\u1ee3p v\u1edbi doanh nghi\u1ec7p Vi\u1ec7t Nam? H\u00e3y c\u00f9ng [&hellip;]<\/p>\n","protected":false},"author":11,"featured_media":5413,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[18],"tags":[],"ppma_author":[59],"class_list":["post-5410","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-quan-ly-van-hanh"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.4 (Yoast SEO v24.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p l\u00e0 g\u00ec? Vai tr\u00f2, th\u00e1ch th\u1ee9c v\u00e0 gi\u1ea3i ph\u00e1p<\/title>\n<meta name=\"description\" content=\"N\u1eafm v\u1eefng ki\u1ebfn th\u1ee9c qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p: Kh\u00e1m ph\u00e1 vai tr\u00f2, ch\u1ee9c n\u0103ng, k\u1ef9 n\u0103ng c\u1ea7n thi\u1ebft v\u00e0 c\u00e1c chi\u1ebfn l\u01b0\u1ee3c hi\u1ec7u qu\u1ea3.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/base.vn\/blog\/quan-tri-doanh-nghiep\/\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Qu\u1ea3n tr\u1ecb doanh nghi\u1ec7p l\u00e0 g\u00ec? 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