{"id":5714,"date":"2025-10-31T11:22:39","date_gmt":"2025-10-31T04:22:39","guid":{"rendered":"https:\/\/base.vn\/blog\/?p=5714"},"modified":"2025-10-31T14:18:31","modified_gmt":"2025-10-31T07:18:31","slug":"chuyen-doi-so-la-gi","status":"publish","type":"post","link":"https:\/\/base.vn\/blog\/chuyen-doi-so-la-gi\/","title":{"rendered":"Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 l\u00e0 g\u00ec? &#8220;S\u1ed5 tay&#8221; chuy\u1ec3n \u0111\u1ed5i s\u1ed1 cho doanh nghi\u1ec7p"},"content":{"rendered":"\n<p>Trong k\u1ef7 nguy\u00ean m\u00e0 c\u00f4ng ngh\u1ec7 len l\u1ecfi v\u00e0o m\u1ecdi ho\u1ea1t \u0111\u1ed9ng, \u201cchuy\u1ec3n \u0111\u1ed5i s\u1ed1\u201d kh\u00f4ng c\u00f2n l\u00e0 l\u1ef1a ch\u1ecdn m\u00e0 \u0111\u00e3 tr\u1edf th\u00e0nh y\u1ebfu t\u1ed1 s\u1ed1ng c\u00f2n v\u1edbi doanh nghi\u1ec7p. Tuy nhi\u00ean, kh\u00f4ng \u00edt nh\u00e0 l\u00e3nh \u0111\u1ea1o v\u1eabn b\u0103n kho\u0103n: <strong>chuy\u1ec3n \u0111\u1ed5i s\u1ed1 th\u1ef1c ch\u1ea5t l\u00e0 g\u00ec<\/strong>, b\u1eaft \u0111\u1ea7u t\u1eeb \u0111\u00e2u, v\u00e0 l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 tri\u1ec3n khai hi\u1ec7u qu\u1ea3? B\u00e0i vi\u1ebft <a href=\"https:\/\/base.vn\/?utm_source=blog&amp;utm_content=chuyen-doi-so\" target=\"_blank\" rel=\"noreferrer noopener\">Base.vn<\/a> n\u00e0y s\u1ebd \u0111\u00f3ng vai tr\u00f2 nh\u01b0 m\u1ed9t \u201cs\u1ed5 tay\u201d gi\u00fap doanh nghi\u1ec7p hi\u1ec3u \u0111\u00fang, l\u00e0m \u0111\u00fang v\u00e0 t\u1ed1i \u01b0u h\u00e0nh tr\u00ecnh chuy\u1ec3n \u0111\u1ed5i s\u1ed1 c\u1ee7a m\u00ecnh.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-1-chuy\u1ec3n-d\u1ed5i-s\u1ed1-la-gi\">1. Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 l\u00e0 g\u00ec?<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-1-1-khai-ni\u1ec7m-chuy\u1ec3n-d\u1ed5i-s\u1ed1\">1.1 Kh\u00e1i ni\u1ec7m chuy\u1ec3n \u0111\u1ed5i s\u1ed1<\/h3>\n\n\n\n<p><strong>Theo \u0111\u1ecbnh ngh\u0129a c\u1ee7a B\u1ed9 K\u1ebf ho\u1ea1ch v\u00e0 \u0110\u1ea7u t\u01b0, chuy\u1ec3n \u0111\u1ed5i s\u1ed1 l\u00e0 \u201cqu\u00e1 tr\u00ecnh t\u00edch h\u1ee3p, \u00e1p d\u1ee5ng c\u00f4ng ngh\u1ec7 s\u1ed1 v\u00e0o t\u1ea5t c\u1ea3 c\u00e1c kh\u00eda c\u1ea1nh c\u1ee7a doanh nghi\u1ec7p nh\u1eb1m n\u00e2ng cao hi\u1ec7u qu\u1ea3 kinh doanh, hi\u1ec7u qu\u1ea3 qu\u1ea3n l\u00fd, n\u00e2ng cao s\u1ee9c c\u1ea1nh tranh v\u00e0 t\u1ea1o ra c\u00e1c gi\u00e1 tr\u1ecb m\u1edbi\u201d.<\/strong><\/p>\n\n\n\n<p>Gi\u1ed1ng nh\u01b0 c\u00e1ch g\u1ecdi t\u00ean, <strong>\u201cchuy\u1ec3n \u0111\u1ed5i s\u1ed1\u201d<\/strong> \u0111\u01b0\u1ee3c chia l\u00e0m hai ph\u1ea7n. <strong>\u201cChuy\u1ec3n \u0111\u1ed5i\u201d<\/strong> l\u00e0 qu\u00e1 tr\u00ecnh c\u1ea3i ti\u1ebfn, thay \u0111\u1ed5i quy tr\u00ecnh v\u1eadn h\u00e0nh, v\u0103n ho\u00e1 v\u00e0 tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng nh\u1eb1m \u0111\u00e1p \u1ee9ng c\u00e1c nhu c\u1ea7u m\u1edbi c\u1ee7a th\u1ecb tr\u01b0\u1eddng v\u00e0 b\u1ed1i c\u1ea3nh kinh doanh. C\u00f2n <strong>\u201cs\u1ed1 ho\u00e1\u201d<\/strong> l\u00e0 qu\u00e1 tr\u00ecnh \u00e1p d\u1ee5ng c\u00f4ng ngh\u1ec7 \u0111\u1ec3 \u0111\u01b0a d\u1eef li\u1ec7u l\u00ean n\u1ec1n t\u1ea3ng s\u1ed1.<\/p>\n\n\n\n<p>Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 l\u00e0 m\u1ed9t kh\u00e1i ni\u1ec7m \u0111\u01b0\u1ee3c nh\u1eafc t\u1edbi th\u01b0\u1eddng xuy\u00ean, nh\u01b0ng theo s\u1ed1 li\u1ec7u kh\u1ea3o s\u00e1t th\u1ef1c t\u1ebf c\u1ee7a <a href=\"https:\/\/base.vn\/?utm_source=blog&amp;utm_content=chuyen-doi-so\" target=\"_blank\" rel=\"noreferrer noopener\">Base.vn<\/a> t\u1ea1i nhi\u1ec1u t\u1ec9nh th\u00e0nh nh\u01b0 H\u00e0 Giang, Ho\u00e0 B\u00ecnh, Qu\u1ea3ng Nam, Ninh Thu\u1eadn, B\u00ecnh Ph\u01b0\u1edbc,&#8230; c\u00f3 t\u1edbi 30% doanh nghi\u1ec7p d\u00f9 quan t\u00e2m nh\u01b0ng v\u1eabn c\u00f2n nhi\u1ec1u m\u01a1 h\u1ed3 xoay quanh chuy\u1ec3n \u0111\u1ed5i s\u1ed1.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img fetchpriority=\"high\" decoding=\"async\" width=\"747\" height=\"385\" src=\"https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/chuyen-doi-so-la-gi.png\" alt=\"chuy\u1ec3n \u0111\u1ed5i s\u1ed1 l\u00e0 g\u00ec\" class=\"wp-image-5720\" style=\"width:840px;height:auto\" srcset=\"https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/chuyen-doi-so-la-gi.png 747w, https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/chuyen-doi-so-la-gi-300x155.png 300w\" sizes=\"(max-width: 747px) 100vw, 747px\" \/><\/figure><\/div>\n\n\n<h3 class=\"wp-block-heading\" id=\"h-1-2-nh\u1eefng-hi\u1ec3u-l\u1ea7m-ph\u1ed5-bi\u1ebfn-nh\u1ea5t-v\u1ec1-chuy\u1ec3n-d\u1ed5i-s\u1ed1\">1.2 Nh\u1eefng hi\u1ec3u l\u1ea7m ph\u1ed5 bi\u1ebfn nh\u1ea5t v\u1ec1 chuy\u1ec3n \u0111\u1ed5i s\u1ed1<\/h3>\n\n\n\n<p><strong>#Hi\u1ec3u l\u1ea7m th\u1ee9 1: Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 \u0111\u01a1n thu\u1ea7n l\u00e0 \u00e1p d\u1ee5ng c\u00f4ng ngh\u1ec7<\/strong><\/p>\n\n\n\n<p>Khi nh\u1eafc \u0111\u1ebfn chuy\u1ec3n \u0111\u1ed5i s\u1ed1, d\u01b0\u1eddng nh\u01b0 m\u1ecdi ng\u01b0\u1eddi \u0111ang qu\u00e1 quan t\u00e2m \u0111\u1ebfn ph\u1ea7n \u201cs\u1ed1\u201d m\u00e0 kh\u00f4ng \u0111\u1eb7t tr\u1ecdng t\u00e2m v\u00e0o s\u1ef1 \u201cchuy\u1ec3n \u0111\u1ed5i\u201d. C\u00f4ng ngh\u1ec7 th\u1ef1c ch\u1ea5t ch\u1ec9 l\u00e0 c\u00f4ng c\u1ee5 gi\u00fap qu\u00e1 tr\u00ecnh chuy\u1ec3n \u0111\u1ed5i di\u1ec5n ra nhanh v\u00e0 hi\u1ec7u qu\u1ea3 h\u01a1n, ch\u1ee9 b\u1ea3n th\u00e2n vi\u1ec7c \u00e1p d\u1ee5ng c\u00f4ng ngh\u1ec7 kh\u00f4ng \u0111\u1ea3m b\u1ea3o \u0111\u01b0\u1ee3c k\u1ebft qu\u1ea3 kinh doanh.<\/p>\n\n\n\n<p>Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 l\u00e0 m\u1ed9t b\u00e0i to\u00e1n t\u1ed5ng th\u1ec3 xoay quanh vi\u1ec7c thay \u0111\u1ed5i t\u01b0 duy v\u00e0 th\u00f3i quen l\u00e0m vi\u1ec7c c\u1ee7a con ng\u01b0\u1eddi, t\u1eadp trung v\u00e0o c\u00e1c gi\u00e1 tr\u1ecb n\u00e0o, qu\u00e1 tr\u00ecnh t\u1ed1i \u01b0u ho\u00e1 t\u1eeb ph\u01b0\u01a1ng th\u1ee9c th\u1ee7 c\u00f4ng sang m\u00f4i tr\u01b0\u1eddng s\u1ed1 hi\u1ec7u qu\u1ea3 ra sao, v\u00e0 li\u1ec7u doanh nghi\u1ec7p c\u00f3 kh\u1ea3 n\u0103ng th\u00edch \u1ee9ng nhanh ch\u00f3ng khi c\u1ea7n.&nbsp;<\/p>\n\n\n\n<p>B\u1ea1n kh\u00f4ng nh\u1ea5t thi\u1ebft ph\u1ea3i \u00e1p d\u1ee5ng nh\u1eefng c\u00f4ng ngh\u1ec7 cao si\u00eau \u0111\u1ec3 ti\u1ebfn h\u00e0nh m\u1ed9t cu\u1ed9c chuy\u1ec3n \u0111\u1ed5i. N\u1ebfu doanh nghi\u1ec7p v\u1eabn ch\u01b0a c\u00f3 th\u00f3i quen l\u00e0m vi\u1ec7c theo quy tr\u00ecnh v\u00e0 v\u1eadn h\u00e0nh c\u00f2n n\u1eb7ng v\u1ec1 m\u1eb7t gi\u1ea5y t\u1edd, th\u00ec n\u00ean b\u1eaft \u0111\u1ea7u t\u1eeb vi\u1ec7c l\u1ef1a ch\u1ecdn m\u1ed9t c\u00f4ng ngh\u1ec7 \u201c\u0111\u1ee7 t\u1ed1t\u201d. Mi\u1ec5n l\u00e0 \u0111\u01b0\u1ee3c x\u00e2y d\u1ef1ng tr\u00ean tri\u1ebft l\u00fd qu\u1ea3n tr\u1ecb \u0111\u00fang \u0111\u1eafn, ph\u1ea7n m\u1ec1m \u1ea5y c\u00f3 th\u1ec3 v\u1eeba gi\u00fap gi\u1ea3i quy\u1ebft n\u00fat th\u1eaft hi\u1ec7n t\u1ea1i v\u1eeba gi\u00fap h\u00ecnh th\u00e0nh v\u0103n h\u00f3a l\u00e0m vi\u1ec7c m\u1edbi trong doanh nghi\u1ec7p.&nbsp;<\/p>\n\n\n\n<p><strong># Hi\u1ec3u l\u1ea7m th\u1ee9 2: Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 v\u00f4 c\u00f9ng t\u1ed1n k\u00e9m<\/strong><\/p>\n\n\n\n<p>Theo \u01b0\u1edbc t\u00ednh c\u1ee7a IDC v\u00e0o n\u0103m 2022, c\u00e1c d\u1ef1 \u00e1n chuy\u1ec3n \u0111\u1ed5i s\u1ed1 s\u1ebd ti\u00eau t\u1ed1n chi ph\u00ed v\u00e0o kho\u1ea3ng 2 ngh\u00ecn t\u1ef7 \u0111\u00f4 la. Con s\u1ed1 tr\u00ean d\u01b0\u1eddng nh\u01b0 \u0111\u00e3 g\u00e2y hoang mang cho nhi\u1ec1u doanh nghi\u1ec7p nh\u1ecf: \u201cLi\u1ec7u \u0111\u00e2y c\u00f3 ph\u1ea3i cu\u1ed9c ch\u01a1i d\u00e0nh cho k\u1ebb \u00edt ti\u1ec1n?\u201d<\/p>\n\n\n\n<p>Nh\u01b0ng tr\u00ean th\u1ef1c t\u1ebf, trong m\u1ed9t cu\u1ed9c kh\u1ea3o s\u00e1t g\u1ea7n \u0111\u00e2y, 88% <a href=\"https:\/\/base.vn\/blog\/cio-la-gi\/\" target=\"_blank\" rel=\"noreferrer noopener\">CIO<\/a> (Chief Information Officer &#8211; Gi\u00e1m \u0111\u1ed1c c\u00f4ng ngh\u1ec7 th\u00f4ng tin) c\u1ee7a c\u00e1c c\u00f4ng ty c\u00f3 ti\u1ec1m l\u1ef1c kinh t\u1ebf l\u1edbn th\u1eeba nh\u1eadn h\u1ecd \u0111\u00e3 th\u1ea5t b\u1ea1i ho\u1eb7c bu\u1ed9c ph\u1ea3i tr\u00ec ho\u00e3n qu\u00e1 tr\u00ecnh chuy\u1ec3n \u0111\u1ed5i s\u1ed1 c\u1ee7a m\u00ecnh. R\u00f5 r\u00e0ng, ti\u1ec1n kh\u00f4ng ph\u1ea3i l\u00e0 y\u1ebfu t\u1ed1 quy\u1ebft \u0111\u1ecbnh chuy\u1ec3n \u0111\u1ed5i s\u1ed1 th\u00e0nh c\u00f4ng.<\/p>\n\n\n\n<p><strong>#Hi\u1ec3u l\u1ea7m th\u1ee9 3: Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 l\u00e0 s\u00e2n ch\u01a1i ri\u00eang c\u1ee7a c\u00e1c \u00f4ng l\u1edbn trong l\u00e0ng c\u00f4ng ngh\u1ec7<\/strong><\/p>\n\n\n\n<p>Netflix, Uber, Airbnb, Spotify,&#8230; nh\u1eefng c\u00e1i t\u00ean xu\u1ea5t hi\u1ec7n d\u00e0y \u0111\u1eb7c tr\u00ean tr\u00ean ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng \u0111\u00e3 t\u1ea1o ra hi\u1ec3u l\u1ea7m r\u1eb1ng chuy\u1ec3n \u0111\u1ed5i s\u1ed1 l\u00e0 s\u00e2n ch\u01a1i ri\u00eang c\u1ee7a c\u00e1c unicorn v\u00e0 startup c\u00f4ng ngh\u1ec7.<\/p>\n\n\n\n<p>Qu\u1ea3 th\u1ef1c c\u00e1c m\u00f4 h\u00ecnh kinh doanh c\u0169 b\u1ecb gi\u1edbi h\u1ea1n chuy\u1ec3n \u0111\u1ed5i b\u1edfi s\u1ee9c \u00ec do c\u01a1 ch\u1ebf, quy tr\u00ecnh v\u00e0 b\u1ed9 m\u00e1y t\u1ed5 ch\u1ee9c t\u1ea1o ra. Tuy nhi\u00ean, nh\u1eefng doanh nghi\u1ec7p truy\u1ec1n th\u1ed1ng ch\u00ednh l\u00e0 tr\u1ee5 c\u1ed9t nu\u00f4i d\u01b0\u1ee1ng n\u1ec1n kinh t\u1ebf v\u00e0 c\u00f3 s\u1eb5n ti\u1ec1m l\u1ef1c nh\u1ea5t \u0111\u1ecbnh tr\u00ean th\u1ecb tr\u01b0\u1eddng, n\u00ean m\u1eb7c d\u00f9 c\u00f3 th\u1ec3 th\u00edch \u1ee9ng ch\u1eadm h\u01a1n nh\u01b0ng c\u00e1nh c\u1eeda chuy\u1ec3n \u0111\u1ed5i s\u1ed1 v\u1eabn lu\u00f4n r\u1ed9ng m\u1edf.<\/p>\n\n\n\n<p>Th\u00eam v\u00e0o \u0111\u00f3, qu\u00e1 tr\u00ecnh chuy\u1ec3n \u0111\u1ed5i s\u1ed1 ng\u00e0y c\u00e0ng \u0111\u01b0\u1ee3c tinh g\u1ecdn. Nh\u1eefng \u0111\u1ed9t ph\u00e1 c\u00f4ng ngh\u1ec7 nh\u01b0 \u0111i\u1ec7n to\u00e1n \u0111\u00e1m m\u00e2y, b\u1ed9 m\u00e3 ngu\u1ed3n m\u1edf,&#8230; \u0111\u00e3 chia \u0111\u1ec1u c\u01a1 h\u1ed9i cho m\u1ecdi doanh nghi\u1ec7p, khi gi\u1edd \u0111\u00e2y b\u1ea1n ho\u00e0n to\u00e0n c\u00f3 th\u1ec3 tham gia cu\u1ed9c ch\u01a1i d\u00f9 ngu\u1ed3n l\u1ef1c con ng\u01b0\u1eddi v\u00e0 kinh ph\u00ed c\u00f2n h\u1ea1n h\u1eb9p.<\/p>\n\n\n\n<p class=\"has-background\" style=\"background-color:#ebf6fd\"><strong>\u0110\u1ecdc th\u00eam: <\/strong><a href=\"https:\/\/base.vn\/blog\/vi-du-ve-chuyen-doi-so\/\">V\u00ed d\u1ee5 v\u1ec1 chuy\u1ec3n \u0111\u1ed5i s\u1ed1 \u2013 C\u00e1ch c\u00e1c c\u00f4ng ty h\u00e0ng \u0111\u1ea7u thay \u0111\u1ed5i cu\u1ed9c ch\u01a1i<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-2-d\u1ea5u-hi\u1ec7u-cho-th\u1ea5y-doanh-nghi\u1ec7p-dang-c\u1ea7n-chuy\u1ec3n-d\u1ed5i-s\u1ed1\">2. D\u1ea5u hi\u1ec7u cho th\u1ea5y doanh nghi\u1ec7p \u0111ang c\u1ea7n chuy\u1ec3n \u0111\u1ed5i s\u1ed1?<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-d\u1ea5u-hi\u1ec7u-l\u1edbn-nh\u1ea5t-kinh-doanh-theo-cach-cu-khong-dem-l\u1ea1i-k\u1ebft-qu\u1ea3-t\u1ed1t-nh\u01b0-cu\">D\u1ea5u hi\u1ec7u l\u1edbn nh\u1ea5t: Kinh doanh theo c\u00e1ch c\u0169 kh\u00f4ng \u0111em l\u1ea1i k\u1ebft qu\u1ea3 t\u1ed1t nh\u01b0 c\u0169<\/h3>\n\n\n\n<p>Th\u00e1ng 9 n\u0103m 2013, \u201cg\u00e3 kh\u1ed5ng l\u1ed3\u201d c\u00f4ng ngh\u1ec7 m\u1ed9t th\u1eddi Nokia ch\u00ednh th\u1ee9c b\u1ecb mua l\u1ea1i b\u1edfi T\u1eadp \u0111o\u00e0n Microsoft v\u1edbi gi\u00e1 7,17 t\u1ef7 USD. Trong cu\u1ed9c h\u1ecdp b\u00e1o, v\u1ecb CEO c\u1ee7a Nokia \u0111\u00e3 k\u1ebft th\u00fac b\u00e0i ph\u00e1t bi\u1ec3u c\u1ee7a m\u00ecnh r\u1eb1ng &#8220;Ch\u00fang t\u00f4i kh\u00f4ng l\u00e0m g\u00ec sai, nh\u01b0ng b\u1eb1ng c\u00e1ch n\u00e0o \u0111\u00f3, ch\u00fang t\u00f4i \u0111\u00e3 th\u1ea5t b\u1ea1i.\u201d<\/p>\n\n\n\n<p>Th\u1ef1c t\u1ebf m\u00e0 n\u00f3i th\u00ec c\u00e1c ho\u1ea1t \u0111\u1ed9ng kinh doanh c\u1ee7a Nokia kh\u00f4ng h\u1ec1 sai, h\u1ecd ch\u1ec9 trung th\u00e0nh v\u1edbi nh\u1eefng y\u1ebfu t\u1ed1 l\u00e0m n\u00ean th\u00e0nh c\u00f4ng tr\u01b0\u1edbc \u0111\u00f3. Tuy nhi\u00ean th\u1ebf gi\u1edbi l\u1ea1i thay \u0111\u1ed5i qu\u00e1 nhanh, s\u1ef1 c\u1ed1 ch\u1ea5p v\u1edbi b\u1ed9 m\u00e1y qu\u1ea3n tr\u1ecb l\u1ed7i th\u1eddi c\u0169ng nh\u01b0 s\u1ef1 ch\u1eadm ch\u00e2n v\u1edbi c\u00f4ng ngh\u1ec7 smartphone m\u1edbi c\u1ee7a Nokia \u0111\u00e3 t\u01b0\u1edbc \u0111i c\u01a1 h\u1ed9i c\u1ee7a ch\u00ednh h\u1ecd. Trong khi \u0111\u00f3, c\u00e1c \u0111\u1ed1i th\u1ee7 kh\u00e1c nh\u01b0 Apple, Samsung hay Google l\u1ea1i th\u00edch \u1ee9ng v\u1edbi th\u1eddi cu\u1ed9c qu\u00e1 t\u1ed1t n\u00ean nhanh ch\u00f3ng chi\u1ebfm l\u0129nh th\u1ecb tr\u01b0\u1eddng.<\/p>\n\n\n\n<p>S\u1ef1 s\u1ee5p \u0111\u1ed5 c\u1ee7a \u201c\u0111\u1ebf ch\u1ebf&#8221; Yahoo c\u0169ng kh\u1edfi ngu\u1ed3n t\u1eeb sai l\u1ea7m t\u01b0\u01a1ng t\u1ef1, khi d\u1ee9t kho\u00e1t t\u1eeb ch\u1ed1i l\u1eddi m\u1eddi \u0111\u1ed3ng h\u00e0nh c\u00f4ng ngh\u1ec7 c\u00f9ng Google, Facebook v\u00e0 Microsoft.<\/p>\n\n\n\n<p>C\u00e2u chuy\u1ec7n c\u1ee7a Nokia v\u00e0 Yahoo \u0111\u00e3 ch\u1ee9ng minh b\u00e0i h\u1ecdc lu\u00f4n \u0111\u00fang trong m\u1ecdi th\u1eddi \u0111\u1ea1i: Doanh nghi\u1ec7p c\u00f3 th\u1ec3 th\u1ea5t b\u1ea1i v\u00ec ti\u1ebfp t\u1ee5c l\u00e0m nh\u1eefng \u0111i\u1ec1u t\u1eebng \u0111\u00fang trong qu\u00e1 l\u00e2u.&nbsp;V\u00e0 \u0111\u00e2y c\u0169ng l\u00e0 l\u1eddi khuy\u00ean d\u00e0nh cho c\u00e1c nh\u00e0 qu\u1ea3n tr\u1ecb c\u1ee7a th\u1ebf k\u1ef7 21: Ngay khi nh\u1eadn th\u1ea5y c\u00e1ch kinh doanh c\u0169 kh\u00f4ng mang l\u1ea1i k\u1ebft qu\u1ea3 t\u1ed1t nh\u01b0 c\u0169, ch\u00ednh l\u00e0 l\u00fac b\u1ea1n c\u1ea7n chuy\u1ec3n \u0111\u1ed5i s\u1ed1 \u0111\u1ec3 c\u1ea3i t\u1ed5 doanh nghi\u1ec7p m\u00ecnh.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-d\u1ea5u-hi\u1ec7u-th\u1ee9-2-lanh-d\u1ea1o-d\u1ea7n-m\u1ea5t-ki\u1ec3m-soat-va-ph\u1ea3i-h\u1ea1-th\u1ea5p-tieu-chu\u1ea9n-c\u1ee7a-minh\">D\u1ea5u hi\u1ec7u th\u1ee9 2: L\u00e3nh \u0111\u1ea1o d\u1ea7n m\u1ea5t ki\u1ec3m so\u00e1t v\u00e0 ph\u1ea3i h\u1ea1 th\u1ea5p ti\u00eau chu\u1ea9n c\u1ee7a m\u00ecnh<\/h3>\n\n\n\n<p>Khi doanh nghi\u1ec7p ng\u00e0y c\u00e0ng l\u1edbn, ch\u1eafc h\u1eb3n b\u1ea1n kh\u00f4ng th\u1ec3 l\u00fac n\u00e0o c\u0169ng \u0111\u1ec3 m\u1eaft t\u1edbi t\u1eebng nh\u00e2n vi\u00ean. Sai s\u00f3t s\u1ebd li\u00ean t\u1ee5c ph\u00e1t sinh v\u00e0 nhi\u1ec1u c\u00f4ng vi\u1ec7c b\u1ecb ch\u1eadm tr\u1ec5 ti\u1ebfn \u0111\u1ed9. S\u1ef1 \u201cl\u1ec7ch chu\u1ea9n&#8221; \u1ea5y t\u1ed3n t\u1ea1i l\u00e2u d\u00e0i trong doanh nghi\u1ec7p b\u1ea1n v\u00e0 d\u1ea7n d\u1ea7n tr\u1edf th\u00e0nh ti\u00eau chu\u1ea9n m\u1edbi th\u1ea5p h\u01a1n: Thay v\u00ec 100% th\u00ec 80% c\u0169ng \u0111\u01b0\u1ee3c ch\u1ea5p nh\u1eadn.<\/p>\n\n\n\n<p>\u0110\u1ec3 ph\u00f2ng ng\u1eeba ho\u1eb7c gi\u1ea3i quy\u1ebft t\u00ecnh tr\u1ea1ng n\u00e0y, doanh nghi\u1ec7p c\u1ea7n trang b\u1ecb c\u00e1c c\u00f4ng c\u1ee5 hi\u1ec7n \u0111\u1ea1i v\u1edbi hi\u1ec7u su\u1ea5t cao v\u00e0 sai s\u00f3t th\u1ea5p \u0111\u1ec3 h\u1ed7 tr\u1ee3 c\u00f4ng vi\u1ec7c. \u0110i\u1ec1u \u0111\u00e1ng n\u00f3i l\u00e0, chuy\u1ec3n \u0111\u1ed5i s\u1ed1 c\u00f3 kh\u1ea3 n\u0103ng t\u1ed1i \u01b0u c\u1ea3 ho\u1ea1t \u0111\u1ed9ng qu\u1ea3n l\u00fd nh\u00e2n vi\u00ean.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-d\u1ea5u-hi\u1ec7u-th\u1ee9-3-qu\u1ea3n-ly-c\u1ea7n-ra-quy\u1ebft-d\u1ecbnh-nh\u01b0ng-khong-bi\u1ebft-ph\u1ea3i-b\u1eaft-d\u1ea7u-t\u1eeb-dau\">D\u1ea5u hi\u1ec7u th\u1ee9 3: Qu\u1ea3n l\u00fd c\u1ea7n ra quy\u1ebft \u0111\u1ecbnh nh\u01b0ng kh\u00f4ng bi\u1ebft ph\u1ea3i b\u1eaft \u0111\u1ea7u t\u1eeb \u0111\u00e2u<\/h3>\n\n\n\n<p>Khi \u1edf v\u1ecb tr\u00ed qu\u1ea3n l\u00fd, b\u1ea1n \u0111\u01b0\u1ee3c tr\u1ea3 l\u01b0\u01a1ng d\u1ef1a tr\u00ean ch\u1ea5t l\u01b0\u1ee3ng c\u1ee7a c\u00e1c quy\u1ebft \u0111\u1ecbnh. Nh\u01b0ng tr\u00ean th\u1ef1c t\u1ebf, nhi\u1ec1u khi nh\u00e0 qu\u1ea3n l\u00fd ch\u1ec9 bi\u1ebft d\u1ef1a tr\u00ean c\u1ea3m t\u00ednh v\u00e0 d\u1ef1 \u0111o\u00e1n m\u01a1 h\u1ed3 b\u1edfi kh\u00f4ng h\u1ec1 c\u00f3 d\u1eef li\u1ec7u ho\u1eb7c d\u1eef li\u1ec7u b\u1ecb sai.<\/p>\n\n\n\n<p>N\u1ebfu ch\u1ec9 d\u00f9ng s\u1ee9c ng\u01b0\u1eddi \u0111\u1ec3 t\u1ed5ng h\u1ee3p d\u1eef li\u1ec7u tr\u00ean c\u00e1c c\u00f4ng c\u1ee5 th\u1ee7 c\u00f4ng nh\u01b0 s\u1ed5 s\u00e1ch, tin nh\u1eafn chat, email, Excel,&#8230; sai s\u00f3t s\u1ebd nhanh ch\u00f3ng x\u1ea3y \u0111\u1ebfn v\u00e0 ngu\u1ed3n l\u1ef1c \u0111\u1ec3 r\u00e0 so\u00e1t l\u1ea1i c\u00f2n ti\u00eau t\u1ed1n h\u01a1n vi\u1ec7c t\u1ed5ng h\u1ee3p ch\u00fang nhi\u1ec1u l\u1ea7n. M\u1ecdi quy\u1ebft \u0111\u1ecbnh kinh doanh c\u1ea7n \u0111\u01b0a ra d\u1ef1a tr\u00ean c\u01a1 s\u1edf kh\u00e1ch quan, ch\u00ednh x\u00e1c v\u00e0 t\u1ed1c \u0111\u1ed9, n\u00ean tr\u1ee3 th\u1ee7 \u0111\u1eafc l\u1ef1c cho b\u1ea1n kh\u00f4ng g\u00ec kh\u00e1c ngo\u00e0i d\u1eef li\u1ec7u \u0111\u01b0\u1ee3c s\u1ed1 h\u00f3a th\u00e0nh c\u00f4ng.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-d\u1ea5u-hi\u1ec7u-th\u1ee9-4-nhan-vien-b\u1ecb-c\u1ea3n-chan-vi-co-qua-nhi\u1ec1u-cong-vi\u1ec7c-th\u1ee7-cong-l\u1eb7p-l\u1ea1i\">D\u1ea5u hi\u1ec7u th\u1ee9 4: Nh\u00e2n vi\u00ean b\u1ecb c\u1ea3n ch\u00e2n v\u00ec c\u00f3 qu\u00e1 nhi\u1ec1u c\u00f4ng vi\u1ec7c th\u1ee7 c\u00f4ng l\u1eb7p l\u1ea1i<\/h3>\n\n\n\n<p>Doanh nghi\u1ec7p lu\u00f4n mu\u1ed1n nh\u00e2n vi\u00ean t\u1ea1o ra nhi\u1ec1u gi\u00e1 tr\u1ecb v\u00e0 b\u1ea3n th\u00e2n m\u1ed7i ng\u01b0\u1eddi c\u0169ng v\u1eady. Nh\u01b0ng c\u00e1c c\u00f4ng vi\u1ec7c th\u1ee7 c\u00f4ng l\u1eb7p \u0111i l\u1eb7p l\u1ea1i c\u1ee9 ti\u00eau t\u1ed1n h\u1ebft th\u1eddi gian, c\u00f4ng s\u1ee9c v\u00e0 t\u00e2m tr\u00ed, khi\u1ebfn nh\u00e2n vi\u00ean kh\u00f4ng c\u00f2n c\u01a1 h\u1ed9i \u0111\u1ec3 ph\u00e1t huy n\u0103ng l\u1ef1c.<\/p>\n\n\n\n<p>\u0110\u00e2y l\u00e0 v\u1ea5n \u0111\u1ec1 t\u1ed3n \u0111\u1ecdng trong ph\u1ea7n l\u1edbn c\u00e1c doanh nghi\u1ec7p hi\u1ec7n nay. H\u1ec7 qu\u1ea3 nh\u1eb9 th\u00ec nh\u00e2n vi\u00ean ch\u00e1n n\u1ea3n r\u1ec7u r\u00e3 v\u00e0 n\u0103ng su\u1ea5t lao \u0111\u1ed9ng th\u1ea5p, nghi\u00eam tr\u1ecdng h\u01a1n th\u00ec t\u1ef7 l\u1ec7 ngh\u1ec9 vi\u1ec7c m\u1ed7i ng\u00e0y m\u1ed9t t\u0103ng.<\/p>\n\n\n\n<p>L\u00fac n\u00e0y, chuy\u1ec3n \u0111\u1ed5i s\u1ed1 c\u00f3 th\u1ec3 coi nh\u01b0 m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c nh\u00e2n s\u1ef1.<\/p>\n\n\n\n<p class=\"has-background\" style=\"background-color:#ebf6fd\"><strong>\u0110\u1ecdc th\u00eam:<\/strong> <a href=\"https:\/\/base.vn\/blog\/chuyen-doi-so-trong-giao-duc\/\" target=\"_blank\" rel=\"noreferrer noopener\">B\u1ee9c tranh chuy\u1ec3n \u0111\u1ed5i s\u1ed1 trong gi\u00e1o d\u1ee5c: Kh\u00f3 kh\u0103n v\u00e0 gi\u1ea3p ph\u00e1p<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-3-vi-sao-doanh-nghi\u1ec7p-c\u1ea7n-chuy\u1ec3n-d\u1ed5i-s\u1ed1\">3. V\u00ec sao doanh nghi\u1ec7p c\u1ea7n chuy\u1ec3n \u0111\u1ed5i s\u1ed1?<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-3-1-m\u1ee5c-dich-ng\u1eafn-h\u1ea1n\">3.1 M\u1ee5c \u0111\u00edch ng\u1eafn h\u1ea1n<\/h3>\n\n\n\n<p>Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 gi\u00fap doanh nghi\u1ec7p gi\u1ea3i quy\u1ebft d\u1ee9t \u0111i\u1ec3m 4 n\u1ed7i \u0111au:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Ch\u01b0a \u0111\u1ee7 tinh g\u1ecdn v\u00e0 linh ho\u1ea1t<\/li>\n\n\n\n<li>L\u00e3ng ph\u00ed t\u00e0i nguy\u00ean v\u00e0 ngu\u1ed3n l\u1ef1c<\/li>\n\n\n\n<li>Ch\u01b0a th\u1ed1ng nh\u1ea5t trong qu\u1ea3n tr\u1ecb v\u00e0 \u0111i\u1ec1u h\u00e0nh<\/li>\n\n\n\n<li>Thi\u1ebfu d\u1eef li\u1ec7u \u0111\u1ec3 t\u1ea1o ra s\u1ef1 \u0111\u1ed9t ph\u00e1<\/li>\n<\/ul>\n\n\n\n<p>V\u00e0 \u0111\u00e2y l\u00e0 k\u1ebft qu\u1ea3:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>T\u1ed1c \u0111\u1ed9 t\u0103ng tr\u01b0\u1edfng nhanh<\/li>\n\n\n\n<li>Ngu\u1ed3n l\u1ef1c \u0111\u01b0\u1ee3c ti\u1ebft ki\u1ec7m, chi ph\u00ed \u0111\u01b0\u1ee3c c\u1eaft gi\u1ea3m<\/li>\n\n\n\n<li>Th\u1ef1c thi \u0111\u01b0\u1ee3c ch\u1ee7 \u0111\u1ed9ng, \u0111\u1ea1t m\u1ee5c ti\u00eau d\u1ec5 h\u01a1n<\/li>\n\n\n\n<li>D\u1eef li\u1ec7u \u0111\u01b0\u1ee3c t\u00edch lu\u1ef9, quy\u1ebft \u0111\u1ecbnh ch\u00ednh x\u00e1c h\u01a1n<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-3-2-m\u1ee5c-dich-trung-h\u1ea1n\">3.2 M\u1ee5c \u0111\u00edch trung h\u1ea1n<\/h3>\n\n\n\n<p>Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 gi\u00fap doanh nghi\u1ec7p b\u1ee9t ph\u00e1 kh\u1ecfi k\u1ef7 nguy\u00ean <a href=\"https:\/\/base.vn\/blog\/vuca-la-gi\/\" target=\"_blank\" rel=\"noreferrer noopener\">VUCA<\/a>:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 \u0111\u1ed1i ph\u00f3 v\u1edbi <strong>S\u1ef1 bi\u1ebfn \u0111\u1ed9ng (Volatility)<\/strong> v\u00e0 <strong>S\u1ef1 kh\u00f4ng ch\u1eafc ch\u1eafn (Uncertainty)<\/strong> b\u1eb1ng t\u1ed1c \u0111\u1ed9 xoay chuy\u1ec3n c\u1ee7a t\u1ed5 ch\u1ee9c v\u00e0 c\u00e1ch th\u1ef1c thi ho\u00e0n h\u1ea3o \u0111\u1ec3 tr\u1edf th\u00e0nh <strong>Doanh nghi\u1ec7p t\u1ed1c \u0111\u1ed9 (Agile)<\/strong><\/li>\n\n\n\n<li>Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 \u0111\u1ed1i ph\u00f3 v\u1edbi <strong>S\u1ef1 ph\u1ee9c t\u1ea1p (Complexity)<\/strong> b\u1eb1ng b\u1ed9 m\u00e1y tinh g\u1ecdn, \u0111a n\u0103ng \u0111\u1ec3 tr\u1edf th\u00e0nh <strong>Doanh nghi\u1ec7p tinh g\u1ecdn (Lean)<\/strong><\/li>\n\n\n\n<li>Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 \u0111\u1ed1i ph\u00f3 v\u1edbi <strong>S\u1ef1 m\u01a1 h\u1ed3 (Ambiguity)<\/strong> b\u1eb1ng vi\u1ec7c ki\u1ec3m so\u00e1t v\u00e0 <a href=\"https:\/\/base.vn\/blog\/phan-tich-du-lieu\/\" target=\"_blank\" rel=\"noreferrer noopener\">ph\u00e2n t\u00edch d\u1eef li\u1ec7u<\/a> \u0111\u1ec3 tr\u1edf th\u00e0nh <strong><a href=\"https:\/\/base.vn\/blog\/doanh-nghiep-so-la-gi\/\" target=\"_blank\" rel=\"noreferrer noopener\">Doanh nghi\u1ec7p s\u1ed1<\/a><\/strong><\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" width=\"705\" height=\"485\" src=\"https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/chuyen-doi-so.png\" alt=\"Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 gi\u00fap doanh nghi\u1ec7p b\u1ee9t ph\u00e1 kh\u1ecfi k\u1ef7 nguy\u00ean VUCA\" class=\"wp-image-5715\" style=\"width:839px;height:auto\" srcset=\"https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/chuyen-doi-so.png 705w, https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/chuyen-doi-so-300x206.png 300w\" sizes=\"(max-width: 705px) 100vw, 705px\" \/><figcaption class=\"wp-element-caption\"><em>M\u1ee5c \u0111\u00edch c\u1ee7a chuy\u1ec3n \u0111\u1ed5i s\u1ed1 trong trung h\u1ea1n<\/em><\/figcaption><\/figure><\/div>\n\n\n<h3 class=\"wp-block-heading\" id=\"h-3-3-m\u1ee5c-dich-dai-h\u1ea1n\">3.3 M\u1ee5c \u0111\u00edch d\u00e0i h\u1ea1n<\/h3>\n\n\n\n<p><strong>Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 gi\u00fap doanh nghi\u1ec7p kh\u00f4ng b\u1ecb th\u1ee5t l\u00f9i so v\u1edbi th\u1eddi \u0111\u1ea1i:<\/strong><\/p>\n\n\n\n<p>V\u1ec1 b\u1ea3n ch\u1ea5t, chuy\u1ec3n \u0111\u1ed5i s\u1ed1 \u0111\u01b0\u1ee3c th\u00fac \u0111\u1ea9y b\u1edfi mong mu\u1ed1n c\u01a1 b\u1ea3n l\u00e0 gi\u00fap ch\u00ednh b\u1ea3n th\u00e2n doanh nghi\u1ec7p v\u1eadn h\u00e0nh v\u00e0 kinh doanh t\u1ed1t h\u01a1n. Tuy nhi\u00ean x\u00e9t trong b\u1ed1i c\u1ea3nh t\u1ed5ng th\u1ec3 ng\u00e0y nay, chuy\u1ec3n \u0111\u1ed5i s\u1ed1 \u0111\u00e3 tr\u1edf th\u00e0nh m\u1ed9t xu h\u01b0\u1edbng kh\u00f4ng th\u1ec3 \u0111\u1ea3o ng\u01b0\u1ee3c m\u00e0 n\u1ebfu b\u1ea1n \u0111\u1ee9ng im th\u00ec \u0111\u1ed3ng ngh\u0129a b\u1ea1n \u0111ang th\u1ee5t l\u00f9i.<\/p>\n\n\n\n<p>N\u1ebfu c\u00e1c \u0111\u1ed1i th\u1ee7 c\u1ee7a b\u1ea1n \u0111ang t\u1eadn d\u1ee5ng chuy\u1ec3n \u0111\u1ed5i s\u1ed1 \u0111\u1ec3 t\u1ed1i \u01b0u s\u1ea3n xu\u1ea5t, m\u1edf r\u1ed9ng ph\u00e2n ph\u1ed1i, c\u1ea3i thi\u1ec7n tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng v\u00e0 x\u00e2y d\u1ef1ng m\u00f4i tr\u01b0\u1eddng l\u00e0m vi\u1ec7c tuy\u1ec7t v\u1eddi cho nh\u00e2n vi\u00ean, th\u00ec b\u1ea1n c\u0169ng n\u00ean b\u1eaft \u0111\u1ea7u cu\u1ed9c \u0111ua.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"has-background\" style=\"background-color:#ebf6fd\"><em><em><strong>C\u1ee9 10 c\u00f4ng ty c\u00f3 t\u00ean trong danh s\u00e1ch Fortune 500 hi\u1ec7n nay, s\u1ebd c\u00f3 4 c\u00f4ng ty bi\u1ebfn m\u1ea5t trong v\u00f2ng 10 n\u0103m t\u1edbi, nh\u01b0\u1eddng ch\u1ed7 cho c\u00e1c c\u00f4ng ty m\u1edbi, bi\u1ebft t\u1eadn d\u1ee5ng th\u1ebf m\u1ea1nh c\u1ee7a c\u00f4ng ngh\u1ec7 \u0111\u1ec3 b\u1ee9t ph\u00e1.<\/strong><\/em><\/em><\/p>\n<\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-4-l\u1ed9-trinh-chuy\u1ec3n-d\u1ed5i-s\u1ed1-3-giai-do\u1ea1n\">4. L\u1ed9 tr\u00ecnh chuy\u1ec3n \u0111\u1ed5i s\u1ed1 (3 giai \u0111o\u1ea1n)<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-giai-do\u1ea1n-1-s\u1ed1-hoa\"><strong>Giai \u0111o\u1ea1n 1: S\u1ed0 HO\u00c1<\/strong><\/h3>\n\n\n\n<p>Ng\u00e0y tr\u01b0\u1edbc, h\u1ea7u h\u1ebft doanh nghi\u1ec7p \u0111\u1ec1u l\u01b0u tr\u1eef h\u1ed3 s\u01a1 tr\u00ean c\u00e1c c\u00f4ng c\u1ee5 th\u1ee7 c\u00f4ng (s\u1ed5 c\u00e1i, gi\u1ea5y A4, m\u00e1y in, m\u00e1y fax,&#8230;). Ch\u00fang y\u00eau c\u1ea7u b\u1ea1n ph\u1ea3i x\u1eed l\u00fd c\u00e1c t\u00e0i li\u1ec7u c\u1ee9ng n\u1ebfu mu\u1ed1n thu th\u1eadp hay chia s\u1ebb th\u00f4ng tin. Sau \u0111\u00f3, m\u00e1y t\u00ednh tr\u1edf th\u00e0nh xu h\u01b0\u1edbng, v\u00e0 <a href=\"https:\/\/base.vn\/blog\/so-hoa-la-gi\/\" target=\"_blank\" rel=\"noreferrer noopener\">s\u1ed1 ho\u00e1<\/a> l\u00e0 giai \u0111o\u1ea1n chuy\u1ec3n \u0111\u1ed5i t\u1ea5t c\u1ea3 c\u00e1c th\u00f4ng tin tr\u00ean gi\u1ea5y l\u00ean n\u1ec1n t\u1ea3ng s\u1ed1 d\u01b0\u1edbi \u0111\u1ecbnh d\u1ea1ng t\u1ec7p tin k\u1ef9 thu\u1eadt s\u1ed1.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-giai-do\u1ea1n-2-t\u1ed1i-\u01b0u\"><strong>Giai \u0111o\u1ea1n 2: T\u1ed0I \u01afU<\/strong><\/h3>\n\n\n\n<p>T\u1ed1i \u01b0u l\u00e0 giai \u0111o\u1ea1n s\u1eed d\u1ee5ng d\u1eef li\u1ec7u s\u1ed1 \u0111\u1ec3 \u0111\u01a1n gi\u1ea3n h\u00f3a c\u00e1ch b\u1ea1n l\u00e0m vi\u1ec7c. L\u01b0u \u00fd r\u1eb1ng qu\u00e1 tr\u00ecnh n\u00e0y kh\u00f4ng thay \u0111\u1ed5i c\u00e1ch th\u1ee9c kinh doanh v\u00e0 c\u0169ng kh\u00f4ng t\u1ea1o ra c\u00e1c lo\u1ea1i h\u00ecnh doanh nghi\u1ec7p m\u1edbi. B\u1ea1n v\u1eabn ti\u1ebfp t\u1ee5c v\u1eadn h\u00e0nh theo c\u00e1c quy tr\u00ecnh c\u0169 nh\u01b0ng nhanh h\u01a1n v\u00e0 t\u1ed1t h\u01a1n, nh\u1edd kh\u1ea3 n\u0103ng d\u1ec5 d\u00e0ng ti\u1ebfp c\u1eadn v\u00e0 x\u1eed l\u00fd d\u1eef li\u1ec7u.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-giai-do\u1ea1n-3-chuy\u1ec3n-d\u1ed5i\"><strong>Giai \u0111o\u1ea1n 3: CHUY\u1ec2N \u0110\u1ed4I<\/strong><\/h3>\n\n\n\n<p>\u1ede giai \u0111o\u1ea1n n\u00e0y, doanh nghi\u1ec7p \u0111\u00e3 c\u00f3 th\u1ec3 t\u1eadn d\u1ee5ng s\u1ee9c m\u1ea1nh c\u00f4ng ngh\u1ec7 \u0111\u1ec3 x\u00e2y d\u1ef1ng l\u1ea1i tri\u1ec7t \u0111\u1ec3 b\u1ed9 m\u00e1y v\u1eadn h\u00e0nh n\u1ed9i b\u1ed9 v\u00e0 ph\u01b0\u01a1ng th\u1ee9c giao ti\u1ebfp v\u1edbi kh\u00e1ch h\u00e0ng. B\u1ea1n th\u1eadm ch\u00ed c\u00f3 th\u1ec3 thay \u0111\u1ed5i c\u00e1ch th\u1ee9c kinh doanh v\u00e0 t\u1ea1o ra m\u00f4 h\u00ecnh doanh nghi\u1ec7p ho\u00e0n to\u00e0n m\u1edbi.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-5-cong-th\u1ee9c-chuy\u1ec3n-d\u1ed5i-s\u1ed1-6-tr\u1ee5-c\u1ed9t\">5. C\u00f4ng th\u1ee9c chuy\u1ec3n \u0111\u1ed5i s\u1ed1 (6 tr\u1ee5 c\u1ed9t)<\/h2>\n\n\n\n<p>\u0110\u1ec3 chinh ph\u1ee5c m\u1ee5c ti\u00eau chuy\u1ec3n \u0111\u1ed5i s\u1ed1, doanh nghi\u1ec7p c\u1ea7n x\u00e2y d\u1ef1ng, c\u00e2n b\u1eb1ng v\u00e0 t\u1ed5ng ho\u00e0 \u0111\u1ed3ng th\u1eddi 6 tr\u1ee5 c\u1ed9t d\u01b0\u1edbi \u0111\u00e2y. N\u1ebfu thi\u1ebfu \u0111i d\u00f9 ch\u1ec9 m\u1ed9t y\u1ebfu t\u1ed1, \u0111\u1ecbnh h\u01b0\u1edbng chuy\u1ec3n \u0111\u1ed5i s\u1ed1 ch\u1eafc ch\u1eafn b\u1ecb lung lay.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"675\" src=\"https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/cut0-1024x675.png\" alt=\"C\u00f4ng th\u1ee9c chuy\u1ec3n \u0111\u1ed5i s\u1ed1\" class=\"wp-image-5716\" srcset=\"https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/cut0-1024x675.png 1024w, https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/cut0-300x198.png 300w, https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/cut0-768x506.png 768w, https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/cut0-1536x1012.png 1536w, https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/cut0-2048x1349.png 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-tr\u1ee5-c\u1ed9t-1-tr\u1ea3i-nghi\u1ec7m-s\u1ed1-cho-khach-hang\"><strong>Tr\u1ee5 c\u1ed9t 1: Tr\u1ea3i nghi\u1ec7m s\u1ed1 cho kh\u00e1ch h\u00e0ng<\/strong><\/h3>\n\n\n\n<p>Trong m\u1ed9t cu\u1ed9c kh\u1ea3o s\u00e1t c\u1ee7a Salesforce, h\u01a1n 50% s\u1ed1 ng\u01b0\u1eddi cho r\u1eb1ng c\u00f4ng ngh\u1ec7 \u0111\u00e3 thay \u0111\u1ed5i \u0111\u00e1ng k\u1ec3 k\u1ef3 v\u1ecdng c\u1ee7a h\u1ecd v\u1ec1 c\u00e1ch doanh nghi\u1ec7p n\u00ean t\u01b0\u01a1ng t\u00e1c v\u1edbi kh\u00e1ch h\u00e0ng. The Economist Intelligence Unit c\u0169ng c\u00f4ng b\u1ed1 k\u1ebft qu\u1ea3 nghi\u00ean c\u1ee9u, r\u1eb1ng doanh thu c\u00f3 kh\u1ea3 n\u0103ng t\u0103ng nhanh h\u01a1n t\u1edbi 59% khi doanh nghi\u1ec7p \u01b0u ti\u00ean \u0111\u1ea7u t\u01b0 v\u00e0o tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng, b\u1edfi 86% kh\u00e1ch h\u00e0ng mu\u1ed1n chi tr\u1ea3 nhi\u1ec1u h\u01a1n cho m\u1ed9t tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng t\u1ed1t.<\/p>\n\n\n\n<p>D\u1ec5 th\u1ea5y nh\u1ea5t, \u201ctr\u1ea3i nghi\u1ec7m s\u1ed1\u201d \u0111\u01b0\u1ee3c t\u1ea1o ra khi doanh nghi\u1ec7p \u1ee9ng d\u1ee5ng c\u00f4ng ngh\u1ec7 t\u1ea1i c\u00e1c \u0111i\u1ec3m ti\u1ebfp x\u00fac tr\u00ean b\u1ea3n \u0111\u1ed3 h\u00e0nh tr\u00ecnh kh\u00e1ch h\u00e0ng: t\u01b0 v\u1ea5n t\u00ednh n\u0103ng, tr\u1ea3i nghi\u1ec7m d\u00f9ng th\u1eed, \u0111\u1eb7t h\u00e0ng thanh to\u00e1n, ch\u0103m s\u00f3c h\u1eadu m\u00e3i,&#8230;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-tr\u1ee5-c\u1ed9t-2-chi\u1ebfn-l\u01b0\u1ee3c-s\u1ed1\"><strong>Tr\u1ee5 c\u1ed9t 2: Chi\u1ebfn l\u01b0\u1ee3c s\u1ed1<\/strong><\/h3>\n\n\n\n<p>Chi\u1ebfn l\u01b0\u1ee3c \u0111\u01b0\u1ee3c v\u00ed nh\u01b0 h\u1ea1t gi\u1ed1ng c\u1ee7a doanh nghi\u1ec7p. \u0110\u1ec3 kh\u00f4ng \u0111i ch\u1ec7ch kh\u1ecfi l\u1ed9 tr\u00ecnh chuy\u1ec3n \u0111\u1ed5i s\u1ed1 th\u00e0nh c\u00f4ng, doanh nghi\u1ec7p b\u1eaft bu\u1ed9c chu\u1ea9n b\u1ecb m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c s\u1ed1 ho\u00e0n ch\u1ec9nh; b\u1eaft \u0111\u1ea7u t\u1eeb t\u1ea7m nh\u00ecn c\u1ee7a nh\u00e0 l\u00e3nh \u0111\u1ea1o, bao g\u1ed3m m\u1ee5c ti\u00eau v\u00e0 k\u1ebf ho\u1ea1ch h\u00e0nh \u0111\u1ed9ng c\u1ee5 th\u1ec3 cho t\u1eebng giai \u0111o\u1ea1n v\u00e0 t\u1eebng b\u1ed9 ph\u1eadn tr\u00ean l\u1ed9 tr\u00ecnh.<\/p>\n\n\n\n<p>C\u00f3 th\u1ec3 b\u1eaft \u0111\u1ea7u b\u1eb1ng \u0111\u00e1nh gi\u00e1 n\u1ed9i b\u1ed9 \u0111\u1ec3 x\u00e1c \u0111\u1ecbnh nh\u1eefng l\u1ed7 h\u1ed5ng m\u00e0 b\u1ea1n \u0111ang ho\u1eb7c c\u00f3 th\u1ec3 ph\u1ea3i \u0111\u1ed1i m\u1eb7t. V\u1ea5n \u0111\u1ec1 t\u1ed3n \u0111\u1ecdng l\u1edbn nh\u1ea5t l\u00e0 g\u00ec? \u0110\u00e2u l\u00e0 ch\u00eca kh\u00f3a cho s\u1ef1 s\u1ed1ng c\u00f2n c\u1ee7a doanh nghi\u1ec7p? \u0110\u1ed1i v\u1edbi c\u00e1c startup v\u00e0 doanh nghi\u1ec7p nh\u1ecf, c\u00e2u tr\u1ea3 l\u1eddi c\u00f3 th\u1ec3 r\u1ea5t \u0111\u01a1n gi\u1ea3n: Ch\u00fang t\u00f4i c\u1ea7n kh\u00e1ch h\u00e0ng \u0111\u1ec3 c\u00f3 doanh s\u1ed1 b\u00e1n h\u00e0ng; v\u00e0 c\u1ea7n m\u1ed9t v\u00e0i quy tr\u00ecnh c\u1ed1t l\u00f5i \u0111\u1ec3 v\u1eadn h\u00e0nh b\u1ed9 m\u00e1y. Khi quy m\u00f4 doanh nghi\u1ec7p t\u0103ng d\u1ea7n, chi\u1ebfn l\u01b0\u1ee3c s\u1ed1 c\u0169ng s\u1ebd ph\u1ee9c t\u1ea1p h\u01a1n c\u1ea3 v\u1ec1 \u0111\u1ed9 s\u00e2u v\u00e0 \u0111\u1ed9 r\u1ed9ng.<\/p>\n\n\n\n<p>L\u01b0u \u00fd, ngay c\u1ea3 khi l\u1ed9 tr\u00ecnh chuy\u1ec3n \u0111\u1ed5i s\u1ed1 c\u1ee7a doanh nghi\u1ec7p ch\u01b0a qu\u00e1 r\u00f5 r\u00e0ng, h\u00e3y nh\u1edb r\u1eb1ng b\u1ea1n \u0111ang x\u00e2y d\u1ef1ng m\u1ecdi th\u1ee9 cho t\u01b0\u01a1ng lai. Kh\u1ea3 n\u0103ng th\u00edch \u1ee9ng v\u1edbi s\u1ef1 thay \u0111\u1ed5i s\u1ebd \u0111\u01b0\u1ee3c d\u1ef1 b\u00e1o tr\u01b0\u1edbc trong k\u1ebf ho\u1ea1ch chi\u1ebfn l\u01b0\u1ee3c.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-tr\u1ee5-c\u1ed9t-3-h\u1ea1-t\u1ea7ng-va-cong-ngh\u1ec7-s\u1ed1\"><strong>Tr\u1ee5 c\u1ed9t 3: \u200b\u200bH\u1ea1 t\u1ea7ng v\u00e0 c\u00f4ng ngh\u1ec7 s\u1ed1<\/strong><\/h3>\n\n\n\n<p>H\u1ea1 t\u1ea7ng s\u1ed1 bao g\u1ed3m c\u00e1c h\u1ea1 t\u1ea7ng \u0111\u01b0\u1ee3c cung c\u1ea5p d\u01b0\u1edbi d\u1ea1ng d\u1ecbch v\u1ee5 nh\u01b0 vi\u1ec5n th\u00f4ng b\u0103ng r\u1ed9ng, internet c\u00e1p quang, an ninh m\u1ea1ng,&#8230; C\u00f4ng ngh\u1ec7 s\u1ed1 bao g\u1ed3m <a href=\"https:\/\/base.vn\/blog\/cong-nghe-ai\/\" target=\"_blank\" rel=\"noreferrer noopener\">tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o (AI)<\/a>, d\u1eef li\u1ec7u l\u1edbn (big data), \u0111i\u1ec7n to\u00e1n \u0111\u00e1m m\u00e2y (cloud computing), <a href=\"https:\/\/base.vn\/blog\/cong-nghe-blockchain-la-gi\/\" target=\"_blank\" rel=\"noreferrer noopener\">chu\u1ed7i kh\u1ed1i (blockchain)<\/a> v\u00e0 internet v\u1ea1n v\u1eadt (IoT). \u0110\u00e2y l\u00e0 hai n\u1ec1n t\u1ea3ng gi\u00fap doanh nghi\u1ec7p tri\u1ec3n khai ho\u00e0n thi\u1ec7n c\u00e1c tr\u1ee5 c\u1ed9t chuy\u1ec3n \u0111\u1ed5i s\u1ed1 kh\u00e1c, \u0111\u1ed3ng th\u1eddi \u0111\u00f3n \u0111\u1ea7u c\u00e1c xu h\u01b0\u1edbng c\u00f4ng ngh\u1ec7 m\u1edbi nh\u1ea5t.<\/p>\n\n\n\n<p>Trong chuy\u1ec3n \u0111\u1ed5i s\u1ed1, t\u00edch h\u1ee3p c\u00f4ng ngh\u1ec7 ch\u00ednh l\u00e0 ch\u00eca kh\u00f3a. M\u1ed9t trong nh\u1eefng sai l\u1ea7m l\u1edbn nh\u1ea5t, d\u1ec5 m\u1eafc ph\u1ea3i nh\u1ea5t c\u1ee7a doanh nghi\u1ec7p l\u00e0 \u0111\u1ea7u t\u01b0 v\u00e0o m\u1ed9t lo\u1ea1t c\u00e1c c\u00f4ng ngh\u1ec7 kh\u00e1c nhau nh\u01b0ng l\u1ea1i kh\u00f4ng c\u00f3 kh\u1ea3 n\u0103ng t\u00edch h\u1ee3p. Ch\u00fang kh\u00f4ng ho\u1ea1t \u0111\u1ed9ng tr\u01a1n tru c\u00f9ng nhau, d\u1eabn \u0111\u1ebfn quy tr\u00ecnh v\u00e0 th\u00f4ng tin \u0111\u1ee9t g\u00e3y, d\u1eef li\u1ec7u c\u0169ng b\u1ecb ph\u00e2n t\u00e1n \u1edf nhi\u1ec1u n\u01a1i.<\/p>\n\n\n\n<p>N\u1ec1n t\u1ea3ng m\u1edf (open platform) c\u00f3 l\u1ebd l\u00e0 l\u1ef1a ch\u1ecdn ph\u00f9 h\u1ee3p nh\u1ea5t m\u00e0 c\u00e1c doanh nghi\u1ec7p v\u1eeba v\u00e0 nh\u1ecf (SMBs) n\u00ean \u0111\u1ea7u t\u01b0 v\u00e0o. Tr\u00ean \u0111\u00f3 s\u1ebd bao g\u1ed3m g\u1ea7n nh\u01b0 \u0111\u1ea7y \u0111\u1ee7 c\u00e1c \u1ee9ng d\u1ee5ng h\u1ed7 tr\u1ee3 cho t\u1eebng m\u1ee5c \u0111\u00edch ph\u00e1t tri\u1ec3n c\u1ee7a doanh nghi\u1ec7p. Khi quy m\u00f4 t\u0103ng v\u00e0 nhu c\u1ea7u \u00e1p d\u1ee5ng c\u00f4ng ngh\u1ec7 t\u0103ng, c\u00e1c \u1ee9ng d\u1ee5ng kh\u00e1c ho\u00e0n to\u00e0n c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c t\u00edch h\u1ee3p th\u00eam m\u00e0 kh\u00f4ng c\u1ea7n ph\u00e1 v\u1ee1 c\u1ea5u tr\u00fac hi\u1ec7n t\u1ea1i.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-tr\u1ee5-c\u1ed9t-4-v\u1eadn-hanh-s\u1ed1\"><strong>Tr\u1ee5 c\u1ed9t 4: V\u1eadn h\u00e0nh s\u1ed1<\/strong><\/h3>\n\n\n\n<p>L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c k\u1ebft qu\u1ea3 mong mu\u1ed1n? L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 s\u1eed d\u1ee5ng \u0111\u00fang con ng\u01b0\u1eddi v\u00e0 c\u00f4ng ngh\u1ec7 khi gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 kinh doanh? Doanh nghi\u1ec7p c\u1ea7n li\u00ean t\u1ee5c theo d\u00f5i v\u00e0 \u0111\u00e1nh gi\u00e1 t\u1ea5t c\u1ea3 quy tr\u00ecnh n\u1ed9i b\u1ed9, sau \u0111\u00f3 t\u1ed1i \u01b0u ch\u00fang theo h\u01b0\u1edbng mang l\u1ea1i gi\u00e1 tr\u1ecb cao nh\u1ea5t.<\/p>\n\n\n\n<p>Trong chuy\u1ec3n \u0111\u1ed5i s\u1ed1, c\u1ea3i ti\u1ebfn v\u1eadn h\u00e0nh l\u00e0 vi\u1ec7c t\u1eadn d\u1ee5ng s\u1ee9c m\u1ea1nh c\u00f4ng ngh\u1ec7 \u0111\u1ec3 t\u1ed1i \u01b0u c\u00e1c quy tr\u00ecnh nghi\u1ec7p v\u1ee5, m\u00f4 h\u00ecnh qu\u1ea3n l\u00fd, ph\u01b0\u01a1ng ph\u00e1p c\u1ed9ng t\u00e1c,&#8230; nh\u1eb1m t\u1ed1i thi\u1ec3u ho\u00e1 sai s\u00f3t, t\u1ed1i \u0111a h\u00f3a k\u1ebft qu\u1ea3 \u0111\u1ea7u ra v\u00e0 t\u0103ng n\u0103ng su\u1ea5t l\u00e0m vi\u1ec7c cho doanh nghi\u1ec7p. N\u1ebfu kh\u00f4ng s\u1ed1 ho\u00e1 b\u1ed9 m\u00e1y v\u1eadn h\u00e0nh, ho\u1ea1t \u0111\u1ed9ng th\u1ee7 c\u00f4ng c\u1ee7a con ng\u01b0\u1eddi s\u1ebd d\u1ea7n tr\u1edf n\u00ean k\u00e9m hi\u1ec7u qu\u1ea3. Doanh nghi\u1ec7p c\u0169ng l\u00e3ng ph\u00ed r\u1ea5t nhi\u1ec1u gi\u00e1 tr\u1ecb m\u00e0 c\u00e1c tr\u1ee5 c\u1ed9t kh\u00e1c mang l\u1ea1i.<\/p>\n\n\n\n<p>B\u1ed9 m\u00e1y v\u1eadn h\u00e0nh c\u1ee7a doanh nghi\u1ec7p \u0111\u01b0\u1ee3c thi\u1ebft l\u1eadp b\u1eb1ng ba lo\u1ea1i quy tr\u00ecnh kinh doanh ch\u00ednh: v\u1eadn h\u00e0nh, qu\u1ea3n l\u00fd v\u00e0 h\u1ed7 tr\u1ee3. Quy tr\u00ecnh v\u1eadn h\u00e0nh l\u00e0 \u201cx\u01b0\u01a1ng s\u1ed1ng\u201d c\u1ea7n thi\u1ebft \u0111\u1ec3 x\u00e2y d\u1ef1ng, ph\u00e1t tri\u1ec3n v\u00e0 cung c\u1ea5p s\u1ea3n ph\u1ea9m d\u1ecbch v\u1ee5 cho kh\u00e1ch h\u00e0ng. Quy tr\u00ecnh qu\u1ea3n l\u00fd l\u00e0 h\u1ec7 th\u1ed1ng theo d\u00f5i v\u00e0 gi\u00e1m s\u00e1t ng\u00e2n s\u00e1ch c\u0169ng nh\u01b0 c\u00e1c c\u01a1 h\u1ed9i ph\u00e1t tri\u1ec3n chi\u1ebfn l\u01b0\u1ee3c. Quy tr\u00ecnh h\u1ed7 tr\u1ee3 l\u00e0 m\u1ea1ng l\u01b0\u1edbi ph\u1ee5 \u0111\u1eb1ng sau nh\u01b0 theo d\u00f5i an ninh v\u0103n ph\u00f2ng, th\u1ed1ng k\u00ea t\u00e0i s\u1ea3n n\u1ed9i b\u1ed9 ho\u1eb7c x\u1eed l\u00fd khi\u1ebfu n\u1ea1i kh\u00e1ch h\u00e0ng. Hi\u1ec3u r\u00f5 t\u1eebng lo\u1ea1i quy tr\u00ecnh n\u00e0y gi\u00fap b\u1ea1n nhanh ch\u00f3ng x\u00e1c \u0111\u1ecbnh nh\u1eefng b\u00ean c\u1ea7n tham gia v\u00e0o qu\u00e1 tr\u00ecnh s\u1ed1 ho\u00e1 c\u0169ng nh\u01b0 ti\u00eau chu\u1ea9n th\u00e0nh c\u00f4ng l\u00e0 g\u00ec.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"has-background\" style=\"background-color:#ebf6fd\"><em><em>\u201cM\u1ed9t v\u00e0i ng\u01b0\u1eddi kh\u00f4ng th\u00edch s\u1ef1 c\u1ea3i ti\u1ebfn, nh\u01b0ng b\u1ea1n bu\u1ed9c ph\u1ea3i c\u1ea3i ti\u1ebfn b\u1edfi l\u1ea1c h\u1eadu ch\u00ednh l\u00e0 m\u1ed9t th\u1ea3m h\u1ecda.\u201d<\/em><\/em><br><em><strong><em><br>(Elon Musk &#8211; CEO Tesla, Founder &amp; CEO SpaceX)<\/em><\/strong><\/em><\/p>\n<\/blockquote>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-tr\u1ee5-c\u1ed9t-5-van-hoa-s\u1ed1\"><strong>Tr\u1ee5 c\u1ed9t 5: V\u0103n ho\u00e1 s\u1ed1<\/strong><\/h3>\n\n\n\n<p>N\u1ebfu chi\u1ebfn l\u01b0\u1ee3c kinh doanh \u0111\u01b0\u1ee3c v\u00ed nh\u01b0 h\u1ea1t gi\u1ed1ng th\u00ec v\u0103n h\u00f3a doanh nghi\u1ec7p ch\u00ednh l\u00e0 \u0111\u1ea5t. M\u1ed9t n\u1ec1n v\u0103n ho\u00e1 l\u00e0nh m\u1ea1nh s\u1ebd cung c\u1ea5p c\u00e1c nguy\u00ean t\u1eafc ho\u1eb7c quy t\u1eafc \u1ee9ng x\u1eed ng\u1ea7m nh\u1eb1m \u0111\u1ecbnh h\u01b0\u1edbng m\u1ed7i nh\u00e2n s\u1ef1 t\u1edbi h\u00e0nh \u0111\u1ed9ng ph\u00f9 h\u1ee3p c\u0169ng nh\u01b0 \u0111\u01b0a ra c\u00e1c l\u1ef1a ch\u1ecdn c\u00f3 \u00edch cho m\u1ee5c ti\u00eau v\u00e0 chi\u1ebfn l\u01b0\u1ee3c chung.<\/p>\n\n\n\n<p>Trong m\u1ed9t nghi\u00ean c\u1ee9u v\u1ec1 chuy\u1ec3n \u0111\u1ed5i s\u1ed1, Jim Hemerling v\u00e0 c\u00e1c c\u1ed9ng s\u1ef1 t\u1ea1i Boston Consulting Group cho bi\u1ebft \u201c90% c\u00e1c c\u00f4ng ty t\u1eadp trung v\u00e0o x\u00e2y d\u1ef1ng v\u0103n ho\u00e1 \u0111\u00e3 s\u1edf h\u1eefu n\u1ec1n t\u1ea3ng t\u00e0i ch\u00ednh v\u1eefng ch\u1eafc ho\u1eb7c c\u00f3 s\u1ef1 \u0111\u1ed9t ph\u00e1 v\u1ec1 t\u00e0i ch\u00ednh, trong khi t\u1ef7 l\u1ec7 n\u00e0y \u1edf c\u00e1c c\u00f4ng ty b\u1ecf qua v\u0103n ho\u00e1 ch\u1ec9 \u0111\u1ea1t m\u1ee9c 17%\u201d.<\/p>\n\n\n\n<p>Gi\u1ed1ng nh\u01b0 b\u1ea5t k\u1ef3 qu\u00e1 tr\u00ecnh chuy\u1ec3n \u0111\u1ed5i l\u1edbn n\u00e0o, chuy\u1ec3n \u0111\u1ed5i s\u1ed1 \u0111\u00f2i h\u1ecfi ph\u1ea3i th\u1ea5m nhu\u1ea7n m\u1ed9t n\u1ec1n t\u1ea3ng v\u0103n ho\u00e1 h\u1ed7 tr\u1ee3 t\u1ed1t nh\u1ea5t cho t\u1eebng b\u01b0\u1edbc trong chi\u1ebfn l\u01b0\u1ee3c. C\u00f3 th\u1ec3 hi\u1ec3u \u0111\u01a1n gi\u1ea3n, b\u1ea3n ch\u1ea5t c\u1ee7a chuy\u1ec3n \u0111\u1ed5i s\u1ed1 l\u00e0 m\u1ed9t h\u00e0nh tr\u00ecnh v\u0103n h\u00f3a \u0111\u1ec3 doanh nghi\u1ec7p chuy\u1ec3n m\u00ecnh th\u00e0nh doanh nghi\u1ec7p s\u1ed1 v\u00e0 t\u1ea1o ra c\u00e1c gi\u00e1 tr\u1ecb v\u0103n h\u00f3a s\u1ed1; th\u1ec3 hi\u1ec7n \u1edf vi\u1ec7c c\u00f4ng ngh\u1ec7 \u0111\u00e3 l\u00e0m thay \u0111\u1ed5i v\u00e0 tr\u1edf th\u00e0nh m\u1ed9t ph\u1ea7n t\u00edch c\u1ef1c trong ni\u1ec1m tin, t\u01b0 duy v\u00e0 th\u00e1i \u0111\u1ed9 c\u1ee7a m\u1ed7i con ng\u01b0\u1eddi.&nbsp;<\/p>\n\n\n\n<p>D\u00f9 \u0111\u00e3 \u0111\u01b0\u1ee3c s\u1ed1 h\u00f3a nh\u01b0ng v\u0103n ho\u00e1 doanh nghi\u1ec7p v\u1eabn c\u1ea7n gi\u1eef 5 \u0111\u1eb7c t\u00ednh sau:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>L\u1ea5y kh\u00e1ch h\u00e0ng l\u00e0m trung t\u00e2m<\/li>\n\n\n\n<li>Coi tr\u1ecdng \u1ee7y quy\u1ec1n h\u01a1n l\u00e0 ki\u1ec3m so\u00e1t<\/li>\n\n\n\n<li>Khuy\u1ebfn kh\u00edch t\u00e1o b\u1ea1o h\u01a1n l\u00e0 th\u1eadn tr\u1ecdng<\/li>\n\n\n\n<li>Nh\u1ea5n m\u1ea1nh h\u00e0nh \u0111\u1ed9ng h\u01a1n l\u00e0 l\u1eadp k\u1ebf ho\u1ea1ch<\/li>\n\n\n\n<li>Coi tr\u1ecdng h\u1ee3p t\u00e1c h\u01a1n l\u00e0 n\u1ed7 l\u1ef1c c\u00e1 nh\u00e2n<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-tr\u1ee5-c\u1ed9t-6-d\u1eef-li\u1ec7u-s\u1ed1\"><strong>Tr\u1ee5 c\u1ed9t 6: D\u1eef li\u1ec7u s\u1ed1<\/strong><\/h3>\n\n\n\n<p>S\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a c\u00f4ng ngh\u1ec7 \u0111\u00e3 \u0111\u1eb7t ra nh\u1eefng th\u00e1ch th\u1ee9c v\u1ec1 l\u01b0u tr\u1eef, ph\u00e2n t\u00edch v\u00e0 s\u1eed d\u1ee5ng d\u1eef li\u1ec7u. N\u1ebfu bi\u1ebft khai th\u00e1c m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3 th\u00ec d\u1eef li\u1ec7u l\u1edbn (big data) s\u1ebd tr\u1edf th\u00e0nh kh\u1ed1i t\u00e0i s\u1ea3n v\u00f4 gi\u00e1 gi\u00fap doanh nghi\u1ec7p c\u1eaft gi\u1ea3m chi ph\u00ed, t\u1ed1i \u01b0u h\u00f3a s\u1ea3n ph\u1ea9m, \u0111\u1ed3ng th\u1eddi \u0111\u01b0a ra nh\u1eefng quy\u1ebft \u0111\u1ecbnh nhanh v\u00e0 \u0111\u00fang h\u01a1n.<\/p>\n\n\n\n<p>Theo Oracle, vi\u1ec7c ph\u00e2n t\u00edch big data \u0111\u00e3 gi\u00fap c\u00e1c doanh nghi\u1ec7p ki\u1ebfm \u0111\u01b0\u1ee3c 10,66$ tr\u00ean m\u1ed7i 1$ chi ph\u00ed ph\u00e2n t\u00edch, t\u1ee9c l\u00e0 l\u1ee3i nhu\u1eadn cao g\u1ea5p 10 l\u1ea7n.<\/p>\n\n\n\n<p>Qu\u1ea3n tr\u1ecb theo <a href=\"https:\/\/base.vn\/blog\/data-driven\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u0111\u1ecbnh h\u01b0\u1edbng d\u1eef li\u1ec7u (data-driven)<\/a> kh\u00f4ng ph\u1ee5 thu\u1ed9c v\u00e0o quy m\u00f4 doanh nghi\u1ec7p l\u1edbn hay nh\u1ecf m\u00e0 b\u1ea3n ch\u1ea5t l\u00e0 v\u1ec1 kh\u1ed1i l\u01b0\u1ee3ng d\u1eef li\u1ec7u b\u1ea1n c\u00f3. L\u01b0\u1ee3ng d\u1eef li\u1ec7u trong m\u1ed7i doanh nghi\u1ec7p s\u1ebd kh\u00e1c nhau t\u00f9y \u0111\u1eb7c th\u00f9 ng\u00e0nh h\u00e0ng. T\u00f9y v\u00e0o l\u01b0\u1ee3ng d\u1eef li\u1ec7u l\u1edbn hay nh\u1ecf m\u00e0 s\u1ebd c\u00f3 nh\u1eefng c\u00e1ch qu\u1ea3n tr\u1ecb v\u00e0 \u1ee9ng d\u1ee5ng kh\u00e1c nhau.<\/p>\n\n\n\n<p>C\u00f2n trong \u0111a s\u1ed1 doanh nghi\u1ec7p nh\u1ecf v\u00e0 v\u1eeba \u1edf Vi\u1ec7t Nam hi\u1ec7n nay, ch\u00fang ta ch\u1ec9 c\u1ea7n quan t\u00e2m ch\u1ee7 y\u1ebfu \u0111\u1ebfn c\u00e1c d\u1eef li\u1ec7u v\u1ec1 doanh thu, chi ph\u00ed ho\u1eb7c v\u1eadn h\u00e0nh. B\u1ea1n ho\u00e0n to\u00e0n c\u00f3 th\u1ec3 tri\u1ec3n khai h\u1ec7 th\u1ed1ng d\u1eef li\u1ec7u n\u1ed9i b\u1ed9 b\u1eb1ng m\u1ed9t s\u1ed1 ph\u1ea7n m\u1ec1m, t\u1eeb b\u01b0\u1edbc thu th\u1eadp d\u1eef li\u1ec7u t\u1eeb nhi\u1ec1u ngu\u1ed3n, ph\u00e2n t\u00edch chuy\u00ean s\u00e2u cho \u0111\u1ebfn hi\u1ec3n th\u1ecb ch\u00fang tr\u00ean c\u00e1c b\u00e1o c\u00e1o \u0111a d\u1ea1ng.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"843\" height=\"777\" src=\"https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/tru-cot-chuyen-doi-so.png\" alt=\"Doanh nghi\u1ec7p c\u1ea7n k\u1ebft h\u1ee3p c\u1ea3 6 tr\u1ee5 c\u1ed9t c\u1ee7a chuy\u1ec3n \u0111\u1ed5i s\u1ed1\" class=\"wp-image-5717\" srcset=\"https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/tru-cot-chuyen-doi-so.png 843w, https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/tru-cot-chuyen-doi-so-300x277.png 300w, https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/tru-cot-chuyen-doi-so-768x708.png 768w\" sizes=\"(max-width: 843px) 100vw, 843px\" \/><figcaption class=\"wp-element-caption\"><em>Doanh nghi\u1ec7p c\u1ea7n k\u1ebft h\u1ee3p c\u1ea3 6 tr\u1ee5 c\u1ed9t c\u1ee7a chuy\u1ec3n \u0111\u1ed5i s\u1ed1<\/em><\/figcaption><\/figure><\/div>\n\n\n<p class=\"has-background\" style=\"background-color:#ebf6fd\"><strong>\u0110\u1ecdc th\u00eam:<\/strong> <a href=\"https:\/\/base.vn\/blog\/chuyen-doi-so-nganh-ngan-hang\/\" target=\"_blank\" rel=\"noreferrer noopener\">Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 ng\u00e0nh ng\u00e2n h\u00e0ng: Xu h\u01b0\u1edbng trong th\u1eddi \u0111\u1ea1i s\u1ed1 ho\u00e1<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-6-cac-ly-do-ph\u1ed5-bi\u1ebfn-khi\u1ebfn-chuy\u1ec3n-d\u1ed5i-s\u1ed1-th\u1ea5t-b\u1ea1i\">6. C\u00e1c l\u00fd do ph\u1ed5 bi\u1ebfn khi\u1ebfn chuy\u1ec3n \u0111\u1ed5i s\u1ed1 th\u1ea5t b\u1ea1i<\/h2>\n\n\n\n<p><strong>1. THI\u1ebeU PH\u01af\u01a0NG PH\u00c1P &amp; NGUY\u00caN L\u00dd:<\/strong> N\u1ebfu tri\u1ec3n khai chuy\u1ec3n \u0111\u1ed5i s\u1ed1 m\u00e0 kh\u00f4ng c\u00f3 l\u1ed9 tr\u00ecnh, m\u1ee5c ti\u00eau, danh m\u1ee5c nhi\u1ec7m v\u1ee5 ho\u1eb7c nguy\u00ean l\u00fd \u0111\u1ec3 \u0111i theo; doanh nghi\u1ec7p r\u1ea5t d\u1ec5 b\u1ecb l\u1ea1c \u0111\u01b0\u1eddng.<\/p>\n\n\n\n<p><strong>2. THI\u1ebeU S\u1ef0 CAM K\u1ebeT &amp; NH\u1ea4T QU\u00c1N C\u1ee6A L\u00c3NH \u0110\u1ea0O:<\/strong> Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 gi\u1ed1ng nh\u01b0 m\u1ed9t cu\u1ed9c c\u00e1ch m\u1ea1ng trong doanh nghi\u1ec7p. N\u1ebfu kh\u00f4ng c\u00f3 ng\u01b0\u1eddi \u0111\u1ee9ng \u0111\u1ea7u, c\u00f4ng cu\u1ed9c chuy\u1ec3n \u0111\u1ed5i s\u1ed1 c\u1ea7m ch\u1eafc th\u1ea5t b\u1ea1i.<\/p>\n\n\n\n<p><strong>3. CH\u1ea4T L\u01af\u1ee2NG NGU\u1ed2N NH\u00c2N L\u1ef0C TH\u1ea4P:<\/strong> Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 s\u1ebd g\u1eb7p kh\u00f3 kh\u0103n n\u1ebfu s\u1ef1 th\u00edch \u1ee9ng c\u1ee7a ngu\u1ed3n nh\u00e2n l\u1ef1c ch\u01b0a cao ho\u1eb7c kh\u00f4ng c\u00f3 ph\u01b0\u01a1ng ph\u00e1p n\u00e2ng c\u1ea5p ch\u1ea5t l\u01b0\u1ee3ng ngu\u1ed3n nh\u00e2n l\u1ef1c trong ng\u1eafn v\u00e0 d\u00e0i h\u1ea1n.<\/p>\n\n\n\n<p><strong>4. COI CHUY\u1ec2N \u0110\u1ed4I S\u1ed0 L\u00c0 V\u1ea4N \u0110\u1ec0 C\u1ee6A RI\u00caNG C\u00d4NG NGH\u1ec6: <\/strong>Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 l\u00e0 m\u1ed9t v\u1ea5n \u0111\u1ec1 t\u1ed5ng th\u1ec3 c\u1ee7a c\u00f4ng ngh\u1ec7, con ng\u01b0\u1eddi, ng\u00e2n s\u00e1ch v\u00e0 th\u1eddi gian. Doanh nghi\u1ec7p ph\u1ea3i k\u1ebft h\u1ee3p nhu\u1ea7n nhuy\u1ec5n v\u00e0 li\u00ean t\u1ee5c c\u1ea3 4 y\u1ebfu t\u1ed1 n\u00e0y.<\/p>\n\n\n\n<p><strong>5. KH\u00d4NG \u0110\u1ee2I \u0110\u01af\u1ee2C K\u1ebeT QU\u1ea2 \u0110\u1ebeN MU\u1ed8N: <\/strong>Nhi\u1ec1u doanh nghi\u1ec7p qu\u00e1 t\u1eadp trung v\u00e0o t\u00ednh ti\u1ec7n \u00edch t\u1ee9c th\u1eddi m\u00e0 qu\u00ean \u0111i m\u1ee5c \u0111\u00edch d\u00e0i h\u1ea1n c\u1ee7a chuy\u1ec3n \u0111\u1ed5i s\u1ed1, khi h\u1ebft ki\u00ean nh\u1eabn s\u1ebd th\u01b0\u1eddng b\u1ecf cu\u1ed9c.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"has-background\" style=\"background-color:#ebf6fd\"><em><em>\u201cQu\u00e1 chuy\u1ec3n \u0111\u1ed5i s\u1ed1 cho doanh nghi\u1ec7p s\u1ea3n xu\u1ea5t s\u1ebd g\u1eb7p r\u1ea5t nhi\u1ec1u kh\u00f3 kh\u0103n v\u00ec th\u00f3i quen l\u00e0m vi\u1ec7c c\u0169 kh\u00f3 thay \u0111\u1ed5i, \u0111\u1ed9 nh\u1ea1y b\u00e9n v\u1ec1 c\u00f4ng ngh\u1ec7 c\u1ee7a nh\u00e2n s\u1ef1 kh\u00f4ng \u0111\u1ed3ng \u0111\u1ec1u.<br>T\u00f4i \u0111\u00e3 b\u1eaft \u0111\u1ea7u b\u1eb1ng vi\u1ec7c t\u1ea1o ra m\u1ed9t nh\u00f3m tri\u1ec3n khai ti\u00ean phong s\u1eed d\u1ee5ng <a href=\"https:\/\/base.vn\/?utm_content=base.vn\/blog\/chuyen-doi-so-la-gi\/\" target=\"_blank\" rel=\"noreferrer noopener\">ph\u1ea7n m\u1ec1m Base<\/a>, \u0111\u1ec3 c\u00e1c qu\u1ea3n l\u00fd th\u1eed nghi\u1ec7m \u00e1p d\u1ee5ng tr\u01b0\u1edbc m\u1ed9t s\u1ed1 quy tr\u00ecnh \u0111\u01a1n gi\u1ea3n. Ch\u00fang t\u00f4i tri\u1ec3n khai d\u1ea7n d\u1ea7n xu\u1ed1ng c\u00e1c nh\u00e2n vi\u00ean c\u1ea5p d\u01b0\u1edbi, sau \u0111\u00f3 m\u1edf r\u1ed9ng th\u00eam c\u00e1c quy tr\u00ecnh m\u1edbi, c\u00e1c c\u00f4ng vi\u1ec7c m\u1edbi.<br>Hi\u1ec7n nay ch\u00fang t\u00f4i \u0111\u00e3 tri\u1ec3n khai ph\u1ea7n m\u1ec1m kh\u00e1 s\u00e2u r\u1ed9ng \u0111\u1ebfn t\u1eebng t\u1ed5 tr\u01b0\u1edfng c\u00e1c t\u1ed5 s\u1ea3n xu\u1ea5t. M\u1ee5c ti\u00eau s\u1eafp t\u1edbi l\u00e0 tri\u1ec3n khai t\u1edbi t\u1eebng b\u1ea1n ph\u1ee5 tr\u00e1ch v\u00e0 tham v\u1ecdng h\u01a1n l\u00e0 tri\u1ec3n khai t\u1edbi t\u1eebng c\u00f4ng nh\u00e2n. Ch\u00fang t\u00f4i \u0111\u00e3 \u0111\u1ea7u t\u01b0 th\u00eam m\u00e1y t\u00ednh b\u1ea3ng v\u00e0 tivi nh\u1eb1m m\u1ee5c \u0111\u00edch \u0111\u1ec3 t\u1ea5t c\u1ea3 \u0111\u1ec1u \u0111\u01b0\u1ee3c ti\u1ebfp c\u1eadn t\u1edbi ph\u1ea7n m\u1ec1m.\u201d<\/em><\/em><br><em><strong><em><br>(Anh Tr\u1ea7n Nguy\u00ean H\u1ea3i &#8211; Founder In Ph\u00fa S\u1ef9)<\/em><\/strong><\/em><\/p>\n<\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-7-y\u1ebfu-t\u1ed1-c\u1ea7n-thi\u1ebft-d\u1ec3-chuy\u1ec3n-d\u1ed5i-s\u1ed1-thanh-cong-4-y\u1ebfu-t\u1ed1\">7. Y\u1ebfu t\u1ed1 c\u1ea7n thi\u1ebft \u0111\u1ec3 chuy\u1ec3n \u0111\u1ed5i s\u1ed1 th\u00e0nh c\u00f4ng (4 y\u1ebfu t\u1ed1)<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-y\u1ebfu-t\u1ed1-1-t\u01b0-duy\"><strong>Y\u1ebfu t\u1ed1 1: T\u01b0 duy<\/strong><\/h3>\n\n\n\n<p>Mu\u1ed1n chuy\u1ec3n \u0111\u1ed5i s\u1ed1 th\u00e0nh c\u00f4ng, th\u00ec \u201ct\u01b0 duy \u0111\u1ed5i tr\u01b0\u1edbc, c\u00f4ng ngh\u1ec7 theo sau\u201d. Nh\u1eefng nh\u00e2n vi\u00ean b\u1ecb m\u1eafc k\u1eb9t v\u1edbi l\u1ed1i m\u00f2n t\u01b0 duy c\u00f3 th\u1ec3 l\u00e0m ch\u1eadm qu\u00e1 tr\u00ecnh chuy\u1ec3n \u0111\u1ed5i, ho\u1eb7c t\u1ec7 h\u01a1n l\u00e0 l\u00e0m ch\u1ec7ch h\u01b0\u1edbng m\u1ecdi n\u1ed7 l\u1ef1c ti\u1ebfn t\u1edbi s\u1ed1 ho\u00e1 doanh nghi\u1ec7p.<\/p>\n\n\n\n<p>\u0110\u1ec3 thay \u0111\u1ed5i t\u01b0 duy truy\u1ec1n th\u1ed1ng sang t\u01b0 duy s\u1ed1, Gartner \u0111\u1ec1 xu\u1ea5t m\u1ed9t k\u1ebf ho\u1ea1ch 4 b\u01b0\u1edbc nh\u01b0 sau:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>V\u1ea1ch ra t\u1ea7m nh\u00ecn: B\u1eaft \u0111\u1ea7u t\u1eeb \u0111\u1ed9i ng\u0169 l\u00e3nh \u0111\u1ea1o, t\u1ea7m nh\u00ecn ph\u1ea3i \u0111\u1ee7 \u0111\u1ec3 truy\u1ec1n c\u1ea3m h\u1ee9ng v\u00e0 \u0111\u1ed9ng l\u1ef1c cho b\u1ed9 m\u00e1y nh\u00e2n s\u1ef1.<\/li>\n\n\n\n<li>Thi\u1ebft l\u1eadp ch\u1ec9 s\u1ed1: L\u00e0 m\u1ed9t b\u1ed9 ch\u1ec9 s\u1ed1 nh\u1eb1m \u0111o l\u01b0\u1eddng qu\u00e1 tr\u00ecnh chuy\u1ec3n \u0111\u1ed5i s\u1ed1 v\u00e0 gi\u00e1m s\u00e1t s\u1ef1 thay \u0111\u1ed5i c\u1ee7a nh\u00e2n vi\u00ean.&nbsp;<\/li>\n\n\n\n<li>L\u1ef1a ch\u1ecdn ph\u01b0\u01a1ng ti\u1ec7n: D\u00f9ng \u0111\u1ec3 \u0111o l\u01b0\u1eddng c\u00e1c ch\u1ec9 s\u1ed1. T\u1ea1i b\u01b0\u1edbc n\u00e0y, b\u1ed9 m\u00e1y nh\u00e2n s\u1ef1 n\u00ean \u0111\u01b0\u1ee3c s\u1ed1 ho\u00e1 c\u00f9ng.<\/li>\n\n\n\n<li>Ki\u00ean nh\u1eabn theo d\u00f5i: Kh\u00f4ng n\u00ean k\u1ef3 v\u1ecdng chuy\u1ec3n \u0111\u1ed5i s\u1ed1 mang l\u1ea1i k\u1ebft qu\u1ea3 ngay l\u1eadp t\u1ee9c. M\u1ecdi s\u1ef1 thay \u0111\u1ed5i v\u00e0 th\u00edch \u1ee9ng \u0111\u1ec1u c\u1ea7n th\u1eddi gian.<\/li>\n<\/ul>\n\n\n\n<p>T\u01b0 duy MVP (Minimum Viable Product &#8211; s\u1ea3n ph\u1ea9m kh\u1ea3 thi t\u1ed1i thi\u1ec3u) c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c \u00e1p d\u1ee5ng trong chuy\u1ec3n \u0111\u1ed5i s\u1ed1. H\u00e3y t\u1ea1o ra phi\u00ean b\u1ea3n \u201cdoanh nghi\u1ec7p s\u1ed1\u201d \u0111\u1ea7u ti\u00ean v\u1edbi c\u00e1c ch\u1ee9c n\u0103ng s\u1ed1 c\u01a1 b\u1ea3n nh\u1ea5t, cho ph\u00e9p ki\u1ec3m ch\u1ee9ng hi\u1ec7u qu\u1ea3 v\u1edbi \u00edt th\u1eddi gian v\u00e0 \u00edt n\u1ed7 l\u1ef1c nh\u1ea5t. Sau \u0111\u00f3, v\u00f2ng l\u1eb7p x\u00e2y d\u1ef1ng &#8211; \u0111o l\u01b0\u1eddng &#8211; h\u1ecdc h\u1ecfi s\u1ebd ti\u1ebfp t\u1ee5c cho t\u1edbi khi doanh nghi\u1ec7p s\u1edf h\u1eefu phi\u00ean b\u1ea3n chuy\u1ec3n \u0111\u1ed5i s\u1ed1 ho\u00e0n ch\u1ec9nh.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-y\u1ebfu-t\u1ed1-2-con-ng\u01b0\u1eddi\"><strong>Y\u1ebfu t\u1ed1 2: Con ng\u01b0\u1eddi<\/strong><\/h3>\n\n\n\n<p>\u0110\u1ed9i ng\u0169 nh\u00e2n s\u1ef1 l\u00e0 c\u1ed1t l\u00f5i c\u1ee7a qu\u00e1 tr\u00ecnh chuy\u1ec3n \u0111\u1ed5i s\u1ed1.<\/p>\n\n\n\n<p>Cam k\u1ebft chuy\u1ec3n \u0111\u1ed5i s\u1ed1 t\u1eeb ri\u00eang ph\u00eda l\u00e3nh \u0111\u1ea1o l\u00e0 kh\u00f4ng \u0111\u1ee7, b\u1ea1n ch\u1eafc ch\u1eafn c\u1ea7n c\u00f3 s\u1ef1 \u0111\u1ed3ng l\u00f2ng th\u1ed1ng nh\u1ea5t t\u1eeb nh\u00e2n vi\u00ean. M\u1ed9t khi \u0111\u00e3 \u201cc\u1ea5y\u201d \u0111\u01b0\u1ee3c s\u1ef1 tin t\u01b0\u1edfng v\u00e0 quy\u1ebft t\u00e2m v\u00e0o b\u1ed9 gen c\u1ee7a doanh nghi\u1ec7p, qu\u00e1 tr\u00ecnh chuy\u1ec3n \u0111\u1ed5i s\u1ebd tr\u1edf n\u00ean quen thu\u1ed9c nh\u01b0 m\u1ed9t l\u1ebd \u0111\u01b0\u01a1ng nhi\u00ean, thay v\u00ec b\u1ecb coi l\u00e0 m\u1ed9t s\u1ef1 \u0111\u00e1nh \u0111\u1ed5i.<\/p>\n\n\n\n<p>\u0110\u1ec3 b\u1eaft \u0111\u1ea7u, b\u1ea1n c\u1ea7n x\u00e2y d\u1ef1ng m\u1ed9t \u0111\u1ed9i ng\u0169 ti\u00ean phong v\u1edbi t\u1ea7m nh\u00ecn r\u00f5 r\u00e0ng; th\u1ef1c hi\u1ec7n truy\u1ec1n th\u00f4ng n\u1ed9i b\u1ed9; khuy\u1ebfn kh\u00edch v\u00e0 m\u1edf r\u1ed9ng v\u0103n h\u00f3a chuy\u1ec3n \u0111\u1ed5i s\u1ed1 trong to\u00e0n doanh nghi\u1ec7p. C\u00f4ng t\u00e1c \u0111\u00e0o t\u1ea1o ki\u1ebfn th\u1ee9c v\u1ec1 chuy\u1ec3n \u0111\u1ed5i s\u1ed1 n\u00f3i ri\u00eang v\u00e0 qu\u1ea3n tr\u1ecb n\u00f3i chung c\u0169ng c\u1ea7n \u0111\u01b0\u1ee3c ch\u00fa tr\u1ecdng. C\u1ea5p qu\u1ea3n l\u00fd c\u00e0ng cao c\u00e0ng \u0111\u00f2i h\u1ecfi n\u1ec1n t\u1ea3ng tri th\u1ee9c s\u00e2u r\u1ed9ng.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-y\u1ebfu-t\u1ed1-3-ngan-sach\"><strong>Y\u1ebfu t\u1ed1 3: Ng\u00e2n s\u00e1ch<\/strong><\/h3>\n\n\n\n<p>Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 n\u00ean \u0111\u01b0\u1ee3c nh\u00ecn nh\u1eadn d\u01b0\u1edbi g\u00f3c \u0111\u1ed9 \u0111\u1ea7u t\u01b0 thay v\u00ec coi \u0111\u00f3 l\u00e0 m\u1ed9t kho\u1ea3n chi ph\u00ed. Doanh nghi\u1ec7p c\u1ea7n t\u00ednh to\u00e1n d\u1ef1a tr\u00ean hi\u1ec7u su\u1ea5t l\u1ee3i nhu\u1eadn do \u0111\u1ea7u t\u01b0 mang l\u1ea1i, ch\u1ee9 kh\u00f4ng ph\u1ea3i c\u00e2u chuy\u1ec7n \u0111\u1eaft r\u1ebb d\u1ef1a tr\u00ean chi ph\u00ed t\u1ee9c th\u1eddi b\u1ecf ra.<\/p>\n\n\n\n<p>C\u1ee5 th\u1ec3, doanh nghi\u1ec7p s\u1ebd c\u1ea7n chi tr\u1ea3 cho c\u00e1c kho\u1ea3n nh\u01b0: mua ph\u1ea7n m\u1ec1m, mua ph\u1ea7n c\u1ee9ng, tri\u1ec3n khai k\u1ef9 thu\u1eadt, \u0111\u00e0o t\u1ea1o s\u1eed d\u1ee5ng, c\u00e1c d\u1ecbch v\u1ee5 ngo\u00e0i,&#8230; Kho\u1ea3n ng\u00e2n s\u00e1ch n\u00e0y kh\u00f4ng gi\u1ed1ng nhau \u1edf m\u1ed7i doanh nghi\u1ec7p m\u00e0 tu\u1ef3 thu\u1ed9c v\u00e0o quy m\u00f4 nh\u00e2n s\u1ef1, l\u0129nh v\u1ef1c kinh doanh, nhu c\u1ea7u chuy\u1ec3n \u0111\u1ed5i s\u1ed1 v\u00e0 m\u1ee9c \u0111\u1ed9 k\u1ef3 v\u1ecdng v\u00e0o s\u1ea3n ph\u1ea9m kh\u1ea3 thi t\u1ed1i thi\u1ec3u.<\/p>\n\n\n\n<p>X\u00e9t v\u1ec1 l\u1ee3i \u00edch, chuy\u1ec3n \u0111\u1ed5i s\u1ed1 gi\u00fap doanh nghi\u1ec7p c\u1eaft gi\u1ea3m h\u00e0ng lo\u1ea1t c\u00e1c chi ph\u00ed v\u1eadn h\u00e0nh, bao g\u1ed3m c\u1ea3 chi ph\u00ed \u1ea9n nh\u01b0: gi\u1ea3m t\u1ea3i nh\u00e2n s\u1ef1 kh\u00f4ng c\u1ea7n thi\u1ebft, ti\u1ebft ki\u1ec7m gi\u1ea5y t\u1edd, ti\u1ebft ki\u1ec7m th\u1eddi gian h\u1ecdp h\u00e0nh, tr\u00e1nh l\u00e3ng ph\u00ed t\u00e0i nguy\u00ean do sai s\u00f3t,&#8230; Nh\u00ecn xa h\u01a1n, gia t\u0103ng n\u0103ng su\u1ea5t, th\u00fac \u0111\u1ea9y doanh thu, t\u0103ng l\u1ee3i th\u1ebf c\u1ea1nh tranh, t\u1ea1o b\u01b0\u1edbc \u0111\u00e0 t\u0103ng tr\u01b0\u1edfng,&#8230; c\u0169ng l\u00e0 l\u1ee3i \u00edch b\u1ec1n v\u1eefng m\u00e0 chuy\u1ec3n \u0111\u1ed5i s\u1ed1 mang l\u1ea1i.<\/p>\n\n\n\n<p class=\"has-background\" style=\"background-color:#ebf6fd\"><em><em>\u201cVi\u1ec7c \u0111\u1ea7u t\u01b0 cho c\u00f4ng ngh\u1ec7 l\u00e0 x\u1ee9ng \u0111\u00e1ng v\u00e0 c\u1ea7n thi\u1ebft \u0111\u1ec3 cho nh\u1eefng l\u1ee3i \u00edch l\u00e2u d\u00e0i. Kho\u1ea3n \u0111\u1ea7u t\u01b0 cho c\u00f4ng ngh\u1ec7 m\u00e0 ch\u00fang t\u00f4i b\u1ecf ra s\u1ebd x\u1ee9ng \u0111\u00e1ng h\u01a1n r\u1ea5t nhi\u1ec1u n\u1ebfu so s\u00e1nh v\u1edbi chi ph\u00ed ph\u00e1t sinh t\u1eeb nh\u1eefng v\u1ea5n \u0111\u1ec1 m\u00e0 ch\u00fang t\u00f4i ph\u1ea3i \u0111\u1ed1i m\u1eb7t n\u1ebfu xoay s\u1edf v\u1edbi c\u00e1ch l\u00e0m c\u0169\u201d.<\/em><\/em><br><em><strong><em><br>(Ch\u1ecb Nhung Tr\u1ea7n &#8211; Qu\u1ea3n l\u00fd c\u1ee7a Tomorrow Marketers)<\/em><\/strong><\/em><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-y\u1ebfu-t\u1ed1-4-th\u1eddi-gian\"><strong>Y\u1ebfu t\u1ed1 4: Th\u1eddi gian<\/strong><\/h3>\n\n\n\n<p>M\u1ed9t s\u1ed1 c\u00f4ng ty mong \u0111\u1ee3i chuy\u1ec3n \u0111\u1ed5i s\u1ed1 th\u00e0nh c\u00f4ng trong v\u00f2ng 1 n\u0103m, nh\u01b0ng \u0111i\u1ec1u \u0111\u00f3 g\u1ea7n nh\u01b0 l\u00e0 kh\u00f4ng th\u1ec3.<\/p>\n\n\n\n<p>5 n\u0103m l\u00e0 kho\u1ea3ng th\u1eddi gian ph\u1ed5 bi\u1ebfn nh\u1ea5t \u0111\u01b0\u1ee3c \u01b0\u1edbc t\u00ednh cho m\u1ed9t l\u1ed9 tr\u00ecnh chuy\u1ec3n \u0111\u1ed5i s\u1ed1, v\u00ec n\u00f3 cho ph\u00e9p suy ngh\u0129 v\u00e0 \u0111\u1ea7u t\u01b0 d\u00e0i h\u1ea1n nh\u01b0ng v\u1eabn g\u00f3i g\u1ecdn trong nhi\u1ec7m k\u1ef3 c\u1ee7a m\u1ed9t gi\u00e1m \u0111\u1ed1c doanh nghi\u1ec7p. McKinsey v\u00e0 Travelex \u0111\u00e3 t\u1eebng \u0111\u1eb7t m\u1ee5c ti\u00eau chuy\u1ec3n \u0111\u1ed5i s\u1ed1 5 n\u0103m. IBM c\u0169ng \u01b0\u1edbc t\u00ednh h\u1ecd s\u1ebd m\u1ea5t kho\u1ea3ng 4 n\u0103m.&nbsp;<\/p>\n\n\n\n<p>Government Digital Services (D\u1ecbch v\u1ee5 Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 Ch\u00ednh ph\u1ee7) t\u1ea1i V\u01b0\u01a1ng qu\u1ed1c Anh &#8211; m\u1ed9t trong nh\u1eefng nh\u00e0 ti\u00ean phong chuy\u1ec3n \u0111\u1ed5i s\u1ed1 l\u0129nh v\u1ef1c nh\u00e0 n\u01b0\u1edbc &#8211; l\u1ea1i l\u00ean k\u1ebf ho\u1ea1ch chi ti\u1ebft \u0111\u1ec3 chuy\u1ec3n \u0111\u1ed5i s\u1ed1 trong v\u00f2ng 19 n\u0103m.<\/p>\n\n\n\n<p>\u0110\u1ea7u n\u0103m 2020, kh\u1ea3o s\u00e1t c\u1ee7a McKinsey tr\u00ean kho\u1ea3ng 900 CEO v\u00e0 nh\u00e2n s\u1ef1 c\u1ea5p cao cho th\u1ea5y, ch\u1ec9 trong v\u00e0i th\u00e1ng n\u1ed7 l\u1ef1c \u0111\u1ed1i ph\u00f3 v\u1edbi COVID-19, t\u1ed1c \u0111\u1ed9 ph\u00e1t tri\u1ec3n c\u00e1c d\u1ecbch v\u1ee5 s\u1ed1 h\u00f3a c\u1ee7a doanh nghi\u1ec7p \u0111\u00e3 t\u0103ng v\u1ecdt, t\u01b0\u01a1ng \u0111\u01b0\u01a1ng v\u1edbi th\u00e0nh t\u1ef1u \u0111\u1ea1t \u0111\u01b0\u1ee3c c\u1ee7a 7 n\u0103m.<\/p>\n\n\n\n<p>R\u00f5 r\u00e0ng, con s\u1ed1 n\u00e0y ph\u1ee5 thu\u1ed9c v\u00e0o nhi\u1ec1u y\u1ebfu t\u1ed1 kh\u00e1c nhau nh\u01b0 th\u1ef1c tr\u1ea1ng, m\u1ee5c ti\u00eau v\u00e0 \u0111i\u1ec1u ki\u1ec7n ngo\u1ea1i c\u1ea3nh. Nh\u1eefng c\u01a1 h\u1ed9i t\u0103ng t\u1ed1c m\u1edbi c\u00f3 th\u1ec3 n\u1ea3y sinh b\u1ea5t c\u1ee9 l\u00fac n\u00e0o. Ho\u1eb7c trong th\u1eddi \u0111i\u1ec3m doanh nghi\u1ec7p t\u1ef1 tin r\u1eb1ng chuy\u1ec3n \u0111\u1ed5i s\u1ed1 \u0111\u00e3 ho\u00e0n t\u1ea5t, r\u1ea5t c\u00f3 th\u1ec3 \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh \u0111\u00e3 ti\u1ebfn th\u00eam m\u1ed9t b\u01b0\u1edbc xa h\u01a1n. Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 l\u00e0 m\u1ed9t l\u1ed9 tr\u00ecnh kh\u00f4ng c\u00f3 \u0111i\u1ec3m k\u1ebft th\u00fac, v\u00e0 kh\u00f4ng th\u1ec3 x\u00e1c \u0111\u1ecbnh ch\u00ednh x\u00e1c kho\u1ea3ng th\u1eddi gian m\u00e0 m\u1ed9t doanh nghi\u1ec7p c\u1ea7n.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-y\u1ebfu-t\u1ed1-5-gi\u1ea3i-phap-cong-ngh\u1ec7\"><strong>Y\u1ebfu t\u1ed1 5: Gi\u1ea3i ph\u00e1p c\u00f4ng ngh\u1ec7<\/strong><\/h3>\n\n\n\n<p>C\u00f4ng ngh\u1ec7 \u0111\u01b0\u1ee3c ch\u1ecdn ph\u1ea3i th\u00edch h\u1ee3p v\u1edbi m\u1ee5c \u0111\u00edch, t\u00e2m th\u1ebf v\u00e0 k\u1ef3 v\u1ecdng chuy\u1ec3n \u0111\u1ed5i s\u1ed1 c\u1ee7a doanh nghi\u1ec7p, c\u0169ng nh\u01b0 \u0111\u1eb7c th\u00f9 trong l\u0129nh v\u1ef1c kinh doanh.<\/p>\n\n\n\n<p>5 ti\u00eau ch\u00ed l\u1ef1a ch\u1ecdn ch\u00ednh:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Uy t\u00edn v\u00e0 d\u1ecbch v\u1ee5 h\u1ed7 tr\u1ee3 c\u1ee7a nh\u00e0 cung c\u1ea5p<\/li>\n\n\n\n<li>\u0110\u1ed9 d\u1ec5 tri\u1ec3n khai, d\u1ec5 s\u1eed d\u1ee5ng<\/li>\n\n\n\n<li>Kh\u1ea3 n\u0103ng t\u1ef1 \u0111\u1ed9ng c\u1eadp nh\u1eadt t\u00ednh n\u0103ng m\u1edbi<\/li>\n\n\n\n<li>Kh\u1ea3 n\u0103ng t\u00edch h\u1ee3p d\u1eef li\u1ec7u<\/li>\n\n\n\n<li>Kh\u1ea3 n\u0103ng h\u1ed7 tr\u1ee3 l\u00e0m vi\u1ec7c t\u1eeb xa<\/li>\n<\/ul>\n\n\n\n<p class=\"has-background\" style=\"background-color:#ebf6fd\"><strong>\u0110\u1ecdc th\u00eam:<\/strong> <a href=\"https:\/\/base.vn\/blog\/chuyen-doi-so-nong-nghiep\/\" target=\"_blank\" rel=\"noreferrer noopener\">Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 n\u00f4ng nghi\u1ec7p: L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 b\u1eaft k\u1ecbp xu h\u01b0\u1edbng?<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-8-cac-b\u01b0\u1edbc-tri\u1ec3n-khai-cong-ngh\u1ec7-trong-chuy\u1ec3n-d\u1ed5i-s\u1ed1\">8. C\u00e1c b\u01b0\u1edbc tri\u1ec3n khai c\u00f4ng ngh\u1ec7 trong chuy\u1ec3n \u0111\u1ed5i s\u1ed1<\/h2>\n\n\n\n<p>T\u1eeb l\u00fd thuy\u1ebft t\u1edbi th\u1ef1c ti\u1ec5n chuy\u1ec3n \u0111\u1ed5i s\u1ed1 lu\u00f4n c\u00f3 kho\u1ea3ng c\u00e1ch, nh\u1ea5t l\u00e0 khi b\u1ed9 m\u00e1y v\u1eadn h\u00e0nh ch\u01b0a ho\u00e0n thi\u1ec7n 100%. \u0110\u00f3 l\u00e0 l\u00fd do doanh nghi\u1ec7p n\u00ean \u0111\u1ed3ng h\u00e0nh c\u00f9ng m\u1ed9t \u0111\u01a1n v\u1ecb t\u01b0 v\u1ea5n v\u00e0 cung c\u1ea5p gi\u1ea3i ph\u00e1p chuy\u1ec3n \u0111\u1ed5i s\u1ed1 to\u00e0n di\u1ec7n &#8211; ngay t\u1eeb giai \u0111o\u1ea1n \u0111\u1ea7u ti\u00ean l\u00e0 S\u1ed0 H\u00d3A.<\/p>\n\n\n\n<p>\u0110\u01a1n v\u1ecb n\u00e0y s\u1ebd tr\u1ef1c ti\u1ebfp t\u01b0 v\u1ea5n v\u00e0 h\u1ed7 tr\u1ee3 doanh nghi\u1ec7p xuy\u00ean su\u1ed1t qu\u00e1 tr\u00ecnh tri\u1ec3n khai ph\u1ea7n m\u1ec1m: <strong>Giai \u0111o\u1ea1n ti\u1ec1n tri\u1ec3n khai &gt; Giai \u0111o\u1ea1n tri\u1ec3n khai &gt; Giai \u0111o\u1ea1n \u0111o l\u01b0\u1eddng hi\u1ec7u qu\u1ea3.<\/strong><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-8-1-giai-do\u1ea1n-ti\u1ec1n-tri\u1ec3n-khai\">8.1 Giai \u0111o\u1ea1n ti\u1ec1n tri\u1ec3n khai<\/h3>\n\n\n\n<p>Ti\u1ec1n tri\u1ec3n khai l\u00e0 khi doanh nghi\u1ec7p b\u1eaft \u0111\u1ea7u l\u00e0m vi\u1ec7c c\u00f9ng nh\u00e0 cung c\u1ea5p gi\u1ea3i ph\u00e1p chuy\u1ec3n \u0111\u1ed5i s\u1ed1. C\u00e1c b\u01b0\u1edbc c\u1ea7n th\u1ef1c hi\u1ec7n g\u1ed3m c\u00f3:<\/p>\n\n\n\n<p><strong>1- L\u1ef1a ch\u1ecdn b\u00e0i to\u00e1n \u0111\u1ec3 chuy\u1ec3n \u0111\u1ed5i s\u1ed1: <\/strong>Trong b\u1ea3n \u0111\u1ed3 chi\u1ebfn l\u01b0\u1ee3c chuy\u1ec3n \u0111\u1ed5i s\u1ed1, doanh nghi\u1ec7p l\u1ef1a ch\u1ecdn l\u1eddi gi\u1ea3i c\u00f4ng ngh\u1ec7 d\u1ef1a tr\u00ean 4 l\u00e1t c\u1eaft: T\u00e0i ch\u00ednh, Kh\u00e1ch h\u00e0ng, Quy tr\u00ecnh &amp; C\u00f4ng vi\u1ec7c, Con ng\u01b0\u1eddi. V\u00ed d\u1ee5: N\u1ebfu doanh nghi\u1ec7p b\u00e1n l\u1ebb \u0111\u00e3 tri\u1ec3n khai c\u00e1c ph\u1ea7n m\u1ec1m h\u00e3ng \u0111\u1ec3 qu\u1ea3n tr\u1ecb nghi\u1ec7p v\u1ee5 b\u00e1n h\u00e0ng, k\u1ebf to\u00e1n, kho v\u00e0 qu\u1ea3n l\u00fd d\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng; th\u00ec m\u1ea3nh gh\u00e9p c\u00f2n thi\u1ebfu c\u1ea7n b\u1ed5 sung l\u00e0 s\u1ed1 ho\u00e1 ho\u1ea1t \u0111\u1ed9ng qu\u1ea3n tr\u1ecb v\u1eadn h\u00e0nh n\u1ed9i b\u1ed9 v\u00e0 qu\u1ea3n tr\u1ecb nh\u00e2n s\u1ef1.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"691\" height=\"698\" src=\"https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/cac-bai-toan-trong-chuyen-doi-so.png\" alt=\"B\u1ea3n \u0111\u1ed3 chi\u1ebfn l\u01b0\u1ee3c chuy\u1ec3n \u0111\u1ed5i s\u1ed1\" class=\"wp-image-5718\" style=\"width:840px;height:auto\" srcset=\"https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/cac-bai-toan-trong-chuyen-doi-so.png 691w, https:\/\/base.vn\/wp-content\/uploads\/2024\/04\/cac-bai-toan-trong-chuyen-doi-so-297x300.png 297w\" sizes=\"(max-width: 691px) 100vw, 691px\" \/><\/figure>\n\n\n\n<p><strong>2 &#8211; Chu\u1ea9n b\u1ecb d\u1eef li\u1ec7u \u0111\u1ec3 s\u1ed1 h\u00f3a l\u00ean ph\u1ea7n m\u1ec1m: <\/strong>C\u01a1 c\u1ea5u ph\u00f2ng ban, Danh s\u00e1ch nh\u00e2n s\u1ef1, L\u01b0u \u0111\u1ed3 quy tr\u00ecnh, C\u01a1 ch\u1ebf l\u01b0\u01a1ng th\u01b0\u1edfng,&#8230;<\/p>\n\n\n\n<p><strong>3 &#8211; C\u00f9ng \u0111\u1ed9i ng\u0169 cung c\u1ea5p gi\u1ea3i ph\u00e1p thi\u1ebft l\u1eadp h\u1ec7 th\u1ed1ng: <\/strong>Qu\u1ea3n l\u00fd t\u00e0i kho\u1ea3n, Qu\u1ea3n l\u00fd th\u00f4ng tin nh\u00e2n s\u1ef1, Qu\u1ea3n l\u00fd c\u00f4ng vi\u1ec7c, Qu\u1ea3n tr\u1ecb quy tr\u00ecnh,&#8230;<\/p>\n\n\n\n<p><strong>4 &#8211; X\u00e2y d\u1ef1ng \u0111\u1ed9i ti\u00ean phong tr\u1ea3i nghi\u1ec7m s\u1ea3n ph\u1ea9m: <\/strong>Bao g\u1ed3m ban l\u00e3nh \u0111\u1ea1o v\u00e0 nh\u00e2n s\u1ef1 ch\u1ee7 ch\u1ed1t t\u1eebng ph\u00f2ng ban. Kinh nghi\u1ec7m \u0111\u00fac r\u00fat trong th\u1eddi k\u1ef3 n\u00e0y s\u1ebd gi\u00fap doanh nghi\u1ec7p thu\u1eadn l\u1ee3i h\u01a1n khi ch\u00ednh th\u1ee9c tri\u1ec3n khai quy m\u00f4 l\u1edbn.<\/p>\n\n\n\n<p><strong>5 &#8211; Truy\u1ec1n th\u00f4ng n\u1ed9i b\u1ed9: <\/strong>Nh\u1eb1m \u0111\u1ea3m b\u1ea3o to\u00e0n b\u1ed9 nh\u00e2n s\u1ef1 n\u1eafm \u0111\u01b0\u1ee3c th\u00f4ng tin, th\u1ea5u hi\u1ec3u l\u1ee3i \u00edch v\u00e0 t\u00edch c\u1ef1c tham gia v\u00e0o chuy\u1ec3n \u0111\u1ed5i s\u1ed1. L\u01b0u \u00fd r\u1eb1ng truy\u1ec1n th\u00f4ng n\u1ed9i b\u1ed9 c\u1ea7n th\u1ef1c hi\u1ec7n trong th\u1eddi gian d\u00e0i, xuy\u00ean su\u1ed1t l\u1ed9 tr\u00ecnh chuy\u1ec3n \u0111\u1ed5i c\u1ee7a doanh nghi\u1ec7p.<\/p>\n\n\n\n<p class=\"has-background\" style=\"background-color:#ebf6fd\"><em><em><strong>Tham kh\u1ea3o v\u00e0 s\u1eed d\u1ee5ng mi\u1ec5n ph\u00ed B\u1ed9 t\u00e0i li\u1ec7u truy\u1ec1n th\u00f4ng n\u1ed9i b\u1ed9 v\u1ec1 Chuy\u1ec3n \u0111\u1ed5i s\u1ed1, \u0111\u01b0\u1ee3c bi\u00ean so\u1ea1n b\u1edfi Base.vn: <\/strong><\/em><a href=\"http:\/\/bit.ly\/tai-lieu-truyen-thong-chuyen-doi-so\" target=\"_blank\" rel=\"noreferrer noopener\"><strong><em>bit.ly\/tai-lieu-truyen-thong-chuyen-doi-so<\/em><\/strong><\/a><\/em><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-8-2-giai-do\u1ea1n-b\u1eaft-d\u1ea7u-tri\u1ec3n-khai\">8.2 Giai \u0111o\u1ea1n b\u1eaft \u0111\u1ea7u tri\u1ec3n khai<\/h3>\n\n\n\n<p>C\u00e1c b\u01b0\u1edbc bao g\u1ed3m:<\/p>\n\n\n\n<p><strong>1. \u0110\u00e0o t\u1ea1o, h\u01b0\u1edbng d\u1eabn s\u1eed d\u1ee5ng ph\u1ea7n m\u1ec1m cho nh\u00e2n s\u1ef1:<\/strong> L\u01b0u \u00fd \u0111\u00f3ng g\u00f3i l\u1ea1i ki\u1ebfn th\u1ee9c \u0111\u1ec3 ph\u1ee5c v\u1ee5 c\u00f4ng t\u00e1c onboarding nh\u00e2n s\u1ef1 m\u1edbi sau n\u00e0y.<\/p>\n\n\n\n<p><strong>2. Ban h\u00e0nh ch\u00ednh s\u00e1ch s\u1eed d\u1ee5ng ph\u1ea7n m\u1ec1m:<\/strong> Ph\u1ea1m vi \u00e1p d\u1ee5ng, m\u1ee5c \u0111\u00edch s\u1eed d\u1ee5ng, quy\u1ec1n h\u1ea1n t\u1eebng c\u00e1 nh\u00e2n, c\u01a1 ch\u1ebf khen th\u01b0\u1edfng, x\u1eed ph\u1ea1t vi ph\u1ea1m,&#8230;<\/p>\n\n\n\n<p><strong>3. Theo d\u00f5i v\u00e0 x\u1eed l\u00fd c\u00e1c v\u1ea5n \u0111\u1ec1 g\u1eb7p ph\u1ea3i:<\/strong> S\u1ed1 l\u01b0\u1ee3ng \u0111\u01a1n v\u1ecb cung c\u1ea5p ph\u1ea7n m\u1ec1m c\u00e0ng \u00edt, doanh nghi\u1ec7p c\u00e0ng d\u1ec5 l\u00e0m vi\u1ec7c tr\u1ef1c ti\u1ebfp trong giai \u0111o\u1ea1n tri\u1ec3n khai.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-8-3-giai-do\u1ea1n-do-l\u01b0\u1eddng-hi\u1ec7u-qu\u1ea3\">8.3 Giai \u0111o\u1ea1n \u0111o l\u01b0\u1eddng hi\u1ec7u qu\u1ea3<\/h3>\n\n\n\n<p>Quy lu\u1eadt c\u01a1 b\u1ea3n trong qu\u1ea3n tr\u1ecb l\u00e0 b\u1ea1n kh\u00f4ng th\u1ec3 qu\u1ea3n l\u00fd nh\u1eefng g\u00ec kh\u00f4ng \u0111o l\u01b0\u1eddng \u0111\u01b0\u1ee3c. Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 c\u0169ng v\u1eady. Th\u1ef1c t\u1ebf, nhi\u1ec1u CEO ch\u1ec9 \u0111ang m\u01a1 h\u1ed3 v\u1ec1 k\u1ebft qu\u1ea3 \u0111\u1ea1t \u0111\u01b0\u1ee3c, n\u00ean c\u00f3 \u0111\u1ebfn 87% c\u00e1c d\u1ef1 \u00e1n chuy\u1ec3n \u0111\u1ed5i s\u1ed1 th\u1ea5t b\u1ea1i.<\/p>\n\n\n\n<p>Doanh nghi\u1ec7p c\u00f3 th\u1ec3 \u0111o l\u01b0\u1eddng t\u00e1c \u0111\u1ed9ng c\u1ee7a chuy\u1ec3n \u0111\u1ed5i s\u1ed1 d\u01b0\u1edbi 4 th\u01b0\u1edbc \u0111o: V\u1eadn h\u00e0nh, Kh\u00e1ch h\u00e0ng, Nh\u00e2n vi\u00ean v\u00e0 Gi\u00e1 tr\u1ecb m\u1edbi (\u00e1p d\u1ee5ng v\u1edbi c\u00e1c s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5, c\u00f4ng c\u1ee5, k\u00eanh ti\u1ebfp c\u1eadn,&#8230; \u0111\u00e3 \u0111\u01b0\u1ee3c s\u1ed1 ho\u00e1).<\/p>\n\n\n\n<figure class=\"wp-block-table aligncenter\"><table><tbody><tr><td><\/td><td><strong>V\u1eacN H\u00c0NH<\/strong><\/td><td><strong>KH\u00c1CH H\u00c0NG<\/strong><\/td><td><strong>NH\u00c2N VI\u00caN<\/strong><\/td><td><strong>GI\u00c1 TR\u1eca M\u1edaI<\/strong><\/td><\/tr><tr><td><strong>M\u1ee5c ti\u00eau<\/strong><\/td><td>Ti\u1ebft ki\u1ec7m chi ph\u00ed, t\u1ed1i \u01b0u t\u1ed1c \u0111\u1ed9 v\u00e0 hi\u1ec7u qu\u1ea3 v\u1eadn h\u00e0nh<\/td><td>T\u1ed1i \u01b0u m\u1ee9c \u0111\u1ed9 h\u00e0i l\u00f2ng v\u00e0 \u0111\u1ed9 g\u1eafn k\u1ebft c\u1ee7a kh\u00e1ch h\u00e0ng<\/td><td>T\u1ed1i \u01b0u m\u1ee9c \u0111\u1ed9 h\u00e0i l\u00f2ng v\u00e0 hi\u1ec7u su\u1ea5t l\u00e0m vi\u1ec7c c\u1ee7a nh\u00e2n vi\u00ean<\/td><td>T\u1ea1o ra c\u00e1c ngu\u1ed3n doanh thu v\u00e0 l\u1ee3i nhu\u1eadn m\u1edbi<\/td><\/tr><tr><td rowspan=\"6\"><strong>C\u00e1c ch\u1ec9 s\u1ed1 \u0111o \u0111\u01b0\u1eddng c\u01a1 b\u1ea3n<\/strong><\/td><td>Ph\u1ea7n tr\u0103m v\u1eadn h\u00e0nh \u0111\u00e3 \u0111\u01b0\u1ee3c s\u1ed1 ho\u00e1<\/td><td><a href=\"https:\/\/base.vn\/blog\/nps-la-gi\/\" target=\"_blank\" rel=\"noreferrer noopener\">Ch\u1ec9 s\u1ed1 NPS<\/a> (Net Promoter Score)<\/td><td>Ch\u1ec9 s\u1ed1 NPS (Net Promoter Score)<\/td><td>Ph\u1ea7n tr\u0103m doanh thu t\u1eeb c\u00e1c s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 s\u1ed1<\/td><\/tr><tr><td>Th\u1eddi h\u1ea1n \u0111\u01b0a ra th\u1ecb tr\u01b0\u1eddng c\u1ee7a c\u00e1c s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 s\u1ed1<\/td><td>H\u00e0nh vi s\u1eed d\u1ee5ng c\u00f4ng c\u1ee5 s\u1ed1 (th\u1eddi gian d\u00f9ng, t\u00ednh n\u0103ng \u01b0a th\u00edch,&#8230;)<\/td><td>T\u1ef7 l\u1ec7 ng\u01b0\u1eddi d\u00f9ng ho\u1ea1t \u0111\u1ed9ng (active user)<\/td><td>Ph\u1ea7n tr\u0103m doanh thu t\u1eeb c\u00e1c k\u00eanh s\u1ed1 ho\u00e1 (web, app,&#8230;)<\/td><\/tr><tr><td>T\u1ed5ng th\u1eddi gian l\u00e0m vi\u1ec7c<\/td><td>T\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng<\/td><td>H\u00e0nh vi s\u1eed d\u1ee5ng c\u00f4ng c\u1ee5 s\u1ed1 (th\u1eddi gian d\u00f9ng, t\u00ednh n\u0103ng \u01b0a th\u00edch,&#8230;)<\/td><td>S\u1ed1 l\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng m\u1edbi<\/td><\/tr><tr><td>SLA x\u1eed l\u00fd c\u00f4ng vi\u1ec7c<\/td><td>T\u1ef7 l\u1ec7 nh\u1ea5p chu\u1ed9t v\u00e0 c\u00e1c ch\u1ec9 s\u1ed1 digital marketing<\/td><td>Ph\u1ea7n tr\u0103m ho\u00e0n th\u00e0nh m\u1ee5c ti\u00eau (KPI, OKR)<\/td><td>Kh\u1ea3 n\u0103ng sinh l\u1eddi t\u1eeb kh\u00e1ch h\u00e0ng<\/td><\/tr><tr><td>T\u1ef7 l\u1ec7 l\u1ed7i sai<\/td><td>T\u1ef7 l\u1ec7 gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng<\/td><td>M\u1ee9c \u0111\u1ed9 h\u00e0i l\u00f2ng khi l\u00e0m vi\u1ec7c t\u1eeb xa<\/td><td><\/td><\/tr><tr><td>Chi ph\u00ed v\u1eadn h\u00e0nh<\/td><td>T\u1ef7 l\u1ec7 kh\u00e1ch h\u00e0ng ph\u1ea3n h\u1ed3i t\u00edch c\u1ef1c<\/td><td>Gi\u00e1 tr\u1ecb v\u00f2ng \u0111\u1eddi nh\u00e2n s\u1ef1<\/td><td><\/td><\/tr><\/tbody><\/table><figcaption class=\"wp-element-caption\"><em>B\u1ea3ng h\u01b0\u1edbng d\u1eabn \u0111o l\u01b0\u1eddng hi\u1ec7u qu\u1ea3 chuy\u1ec3n \u0111\u1ed5i s\u1ed1<\/em><\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-9-v\u1ec1-b\u1ed9-gi\u1ea3i-phap-chuy\u1ec3n-d\u1ed5i-s\u1ed1-c\u1ee7a-base-vn\">9. V\u1ec1 b\u1ed9 gi\u1ea3i ph\u00e1p chuy\u1ec3n \u0111\u1ed5i s\u1ed1 c\u1ee7a Base.vn<\/h2>\n\n\n\n<p><a href=\"https:\/\/base.vn\/?utm_source=base-blog&amp;utm_content=base.vn\/blog\/chuyen-doi-so-la-gi\/\" target=\"_blank\" rel=\"noreferrer noopener\">Base.vn<\/a> l\u00e0 \u0111\u01a1n v\u1ecb \u0111\u1ea7u ti\u00ean t\u1ea1i Vi\u1ec7t Nam cung c\u1ea5p n\u1ec1n t\u1ea3ng SaaS h\u1ed7 tr\u1ee3 qu\u1ea3n tr\u1ecb v\u00e0 \u0111i\u1ec1u h\u00e0nh doanh nghi\u1ec7p to\u00e0n di\u1ec7n: Nh\u00e2n s\u1ef1, quy tr\u00ecnh, c\u00f4ng vi\u1ec7c, t\u00e0i ch\u00ednh,&#8230; C\u00e1c \u1ee9ng d\u1ee5ng c\u1ee7a Base \u0111\u1ec1u \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf chuy\u00ean s\u00e2u v\u00e0 t\u1ed1i \u01b0u cho t\u1eebng t\u00e1c v\u1ee5, \u0111\u1ed3ng th\u1eddi t\u00edch h\u1ee3p v\u1edbi nhau tr\u00ean m\u1ed9t n\u1ec1n t\u1ea3ng chung, t\u1ea1o th\u00e0nh b\u1ed9 gi\u1ea3i ph\u00e1p chuy\u1ec3n \u0111\u1ed5i s\u1ed1 m\u1ea1nh m\u1ebd, ho\u00e0n ch\u1ec9nh cho doanh nghi\u1ec7p.<\/p>\n\n\n\n<p>Base.vn s\u1ebd mang \u0111\u1ebfn m\u1ed9t gi\u1ea3i ph\u00e1p t\u1ed1ng th\u1ec3, thi\u1ebft th\u1ef1c v\u00e0 c\u00f3 t\u00ednh \u00e1p d\u1ee5ng cao cho doanh nghi\u1ec7p kh\u00e1ch h\u00e0ng.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-vi-sao-base-khac-bi\u1ec7t\"><strong>V\u00ec sao Base kh\u00e1c bi\u1ec7t?<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>N\u1eafm v\u1eefng nguy\u00ean l\u00fd chuy\u1ec3n \u0111\u1ed5i: <\/strong>Base gi\u00fap kh\u00e1ch h\u00e0ng hi\u1ec3u \u0111\u01b0\u1ee3c nguy\u00ean l\u00fd c\u1ee7a vi\u1ec7c chuy\u1ec3n \u0111\u1ed5i s\u1ed1; \u0111\u1ec3 \u1ee9ng d\u1ee5ng trong vi\u1ec7c \u00e1p d\u1ee5ng c\u00e1c c\u00f4ng ngh\u1ec7 m\u1edbi c\u1ee7a Base ho\u1eb7c c\u00e1c nh\u00e0 cung c\u1ea5p kh\u00e1c.<\/li>\n\n\n\n<li><strong>X\u00e1c \u0111\u1ecbnh nh\u00e2n t\u1ed1 chuy\u1ec3n \u0111\u1ed5i: <\/strong>Base gi\u00fap kh\u00e1ch h\u00e0ng x\u00e1c \u0111\u1ecbnh r\u00f5 vai tr\u00f2, nhi\u1ec7m v\u1ee5 c\u1ee7a t\u1eebng nh\u00f3m nh\u00e2n t\u1ed1 trong doanh nghi\u1ec7p; \u0111\u1ec3 s\u1eafp x\u1ebfp ngu\u1ed3n l\u1ef1c, \u0111\u1ea7y m\u1ea1nh truy\u1ec1n th\u1ed1ng v\u00e0 l\u01b0\u1eddng tr\u01b0\u1edbc c\u00e1c r\u1ee7i ro.<\/li>\n\n\n\n<li><strong>\u0110\u1ed3ng h\u00e0nh c\u00f9ng chuy\u1ec3n \u0111\u1ed5i s\u1ed1:<\/strong> Base gi\u00fap kh\u00e1ch h\u00e0ng x\u00e1c \u0111\u1ecbnh ph\u01b0\u01a1ng ph\u00e1p chuy\u1ec3n \u0111\u1ed5i s\u1ed1 ph\u00f9 h\u1ee3p v\u00e0 \u0111\u1ed3ng h\u00e0nh c\u00f9ng xuy\u00ean su\u1ed1t c\u00e1c giai \u0111o\u1ea1n Kh\u1ea3o s\u00e1t, X\u00e1c \u0111\u1ecbnh quy m\u00f4, \u0110\u00e1nh gi\u00e1 ti\u1ec1m n\u0103ng, \u0110i\u1ec1u ph\u1ed1i nh\u00e2n l\u1ef1c, \u0110\u00e0o t\u1ea1o, Hu\u1ea5n luy\u1ec7n, Truy\u1ec1n th\u00f4ng\u2026 \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c t\u00ednh th\u1ef1c thi v\u00e0 hi\u1ec7u qu\u1ea3 cao.<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/base.vn\/?utm_source=base-blog&amp;utm_content=base.vn\/blog\/chuyen-doi-so-la-gi\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"469\" src=\"https:\/\/base.vn\/wp-content\/uploads\/2024\/06\/Base-Flatform-1024x469.webp\" alt=\"Base.vn\" class=\"wp-image-8683\" srcset=\"https:\/\/base.vn\/wp-content\/uploads\/2024\/06\/Base-Flatform-1024x469.webp 1024w, https:\/\/base.vn\/wp-content\/uploads\/2024\/06\/Base-Flatform-300x138.webp 300w, https:\/\/base.vn\/wp-content\/uploads\/2024\/06\/Base-Flatform-768x352.webp 768w, https:\/\/base.vn\/wp-content\/uploads\/2024\/06\/Base-Flatform-1536x704.webp 1536w, https:\/\/base.vn\/wp-content\/uploads\/2024\/06\/Base-Flatform.webp 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Trong k\u1ef7 nguy\u00ean m\u00e0 c\u00f4ng ngh\u1ec7 len l\u1ecfi v\u00e0o m\u1ecdi ho\u1ea1t \u0111\u1ed9ng, \u201cchuy\u1ec3n \u0111\u1ed5i s\u1ed1\u201d kh\u00f4ng c\u00f2n l\u00e0 l\u1ef1a ch\u1ecdn m\u00e0 \u0111\u00e3 tr\u1edf th\u00e0nh y\u1ebfu t\u1ed1 s\u1ed1ng c\u00f2n v\u1edbi doanh nghi\u1ec7p. Tuy nhi\u00ean, kh\u00f4ng \u00edt nh\u00e0 l\u00e3nh \u0111\u1ea1o v\u1eabn b\u0103n kho\u0103n: chuy\u1ec3n \u0111\u1ed5i s\u1ed1 th\u1ef1c ch\u1ea5t l\u00e0 g\u00ec, b\u1eaft \u0111\u1ea7u t\u1eeb \u0111\u00e2u, v\u00e0 l\u00e0m th\u1ebf [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":6676,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[12,14],"tags":[],"ppma_author":[55],"class_list":["post-5714","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bai-viet-noi-bat","category-chuyen-doi-so"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.4 (Yoast SEO v24.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 l\u00e0 g\u00ec? &quot;S\u1ed5 tay&quot; chuy\u1ec3n \u0111\u1ed5i s\u1ed1 cho doanh nghi\u1ec7p<\/title>\n<meta name=\"description\" content=\"Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 l\u00e0 \u1ee9ng d\u1ee5ng c\u00f4ng ngh\u1ec7 v\u00e0o m\u1ecdi ho\u1ea1t \u0111\u1ed9ng, gi\u00fap doanh nghi\u1ec7p t\u1ed1i \u01b0u h\u00f3a quy tr\u00ecnh, n\u00e2ng cao hi\u1ec7u qu\u1ea3, gia t\u0103ng l\u1ee3i th\u1ebf c\u1ea1nh tranh.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/base.vn\/blog\/chuyen-doi-so-la-gi\/\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Chuy\u1ec3n \u0111\u1ed5i s\u1ed1 l\u00e0 g\u00ec? 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