{"id":7973,"date":"2025-07-07T17:55:41","date_gmt":"2025-07-07T10:55:41","guid":{"rendered":"https:\/\/base.vn\/blog\/?p=7973"},"modified":"2025-08-13T17:56:06","modified_gmt":"2025-08-13T10:56:06","slug":"phan-mem-crm","status":"publish","type":"post","link":"https:\/\/base.vn\/blog\/phan-mem-crm\/","title":{"rendered":"Ph\u1ea7n m\u1ec1m CRM l\u00e0 g\u00ec? Top 13 ph\u1ea7n m\u1ec1m CRM t\u1ed1t nh\u1ea5t hi\u1ec7n nay"},"content":{"rendered":"\n<p>Ph\u1ea7n m\u1ec1m CRM (Customer Relationship Management) l\u00e0 c\u00f4ng c\u1ee5 gi\u00fap doanh nghi\u1ec7p \u0111\u1ea1t \u0111\u01b0\u1ee3c r\u1ea5t nhi\u1ec1u l\u1ee3i \u00edch, trong \u0111\u00f3 quan tr\u1ecdng nh\u1ea5t l\u00e0 ph\u00e1t tri\u1ec3n v\u00e0 t\u0103ng tr\u01b0\u1edfng kinh doanh.&nbsp;<\/p>\n\n\n\n<p>Trong n\u1ed9i dung sau \u0111\u00e2y, <a href=\"https:\/\/base.vn\/?utm_source=base-blog&amp;utm_content=phan-mem-crm\/\" target=\"_blank\" rel=\"noreferrer noopener\">Base.vn<\/a> s\u1ebd cung c\u1ea5p cho doanh nghi\u1ec7p \u0111\u00e1nh gi\u00e1 t\u1ed5ng quan v\u1ec1 15 ph\u1ea7n m\u1ec1m CRM h\u00e0ng \u0111\u1ea7u tr\u00ean th\u1ebf gi\u1edbi. Ch\u00fang t\u00f4i s\u1ebd ph\u00e2n t\u00edch \u01b0u v\u00e0 nh\u01b0\u1ee3c \u0111i\u1ec3m, c\u0169ng nh\u01b0 c\u00e1c t\u00ednh n\u0103ng c\u1ee7a t\u1eebng s\u1ea3n ph\u1ea9m, gi\u00fap doanh nghi\u1ec7p ch\u1ecdn \u0111\u01b0\u1ee3c n\u1ec1n t\u1ea3ng ph\u00f9 h\u1ee3p nh\u1ea5t.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-1-ph\u1ea7n-m\u1ec1m-crm-la-gi\"><strong>1. Ph\u1ea7n m\u1ec1m CRM l\u00e0 g\u00ec?<\/strong><strong> <\/strong><strong><\/strong><strong><\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-1-1-khai-ni\u1ec7m\"><strong>1.1 Kh\u00e1i ni\u1ec7m<\/strong><\/h3>\n\n\n\n<p><strong>Ph\u1ea7n m\u1ec1m CRM<\/strong>, vi\u1ebft t\u1eaft c\u1ee7a Customer Relationship Management (Qu\u1ea3n l\u00fd quan h\u1ec7 kh\u00e1ch h\u00e0ng), l\u00e0 c\u00f4ng c\u1ee5 gi\u00fap doanh nghi\u1ec7p k\u1ebft n\u1ed1i v\u00e0 t\u01b0\u01a1ng t\u00e1c to\u00e0n di\u1ec7n v\u1edbi kh\u00e1ch h\u00e0ng t\u1eeb khi ti\u1ebfp x\u00fac l\u1ea7n \u0111\u1ea7u ti\u00ean cho \u0111\u1ebfn khi ch\u1ed1t giao d\u1ecbch. Thay v\u00ec ph\u1ea3i s\u1eed d\u1ee5ng nhi\u1ec1u b\u1ea3ng t\u00ednh, c\u01a1 s\u1edf d\u1eef li\u1ec7u r\u1eddi r\u1ea1c v\u00e0 \u1ee9ng d\u1ee5ng ri\u00eang l\u1ebb \u0111\u1ec3 theo d\u00f5i th\u00f4ng tin kh\u00e1ch h\u00e0ng, CRM t\u1eadp h\u1ee3p t\u1ea5t c\u1ea3 v\u00e0o m\u1ed9t h\u1ec7 th\u1ed1ng duy nh\u1ea5t.<\/p>\n\n\n\n<p>M\u1ee5c \u0111\u00edch cu\u1ed1i c\u00f9ng l\u00e0 chu\u1ea9n h\u00f3a quy tr\u00ecnh kinh doanh, t\u0103ng m\u1ee9c \u0111\u1ed9 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0 c\u1ea3i thi\u1ec7n doanh thu.<\/p>\n\n\n\n<p class=\"has-background\" style=\"background-color:#ebf6fd\"><strong>\u0110\u1ecdc th\u00eam:<\/strong> <a href=\"https:\/\/base.vn\/blog\/nps-la-gi\/\" target=\"_blank\" rel=\"noreferrer noopener\"><\/a><a href=\"https:\/\/base.vn\/blog\/crm-la-gi\/\" target=\"_blank\" rel=\"noreferrer noopener\">CRM l\u00e0 g\u00ec? T\u00ecm hi\u1ec3u h\u1ec7 th\u1ed1ng qu\u1ea3n l\u00fd quan h\u1ec7 kh\u00e1ch h\u00e0ng<\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-1-2-d\u1ed1i-t\u01b0\u1ee3ng-s\u1eed-d\u1ee5ng-ph\u1ea7n-m\u1ec1m-crm\"><strong>1.2 \u0110\u1ed1i t\u01b0\u1ee3ng s\u1eed d\u1ee5ng ph\u1ea7n m\u1ec1m CRM<\/strong><\/h3>\n\n\n\n<p>CRM l\u00e0 m\u1ed9t ph\u1ea7n m\u1ec1m \u0111a n\u0103ng, kh\u00f4ng ch\u1ec9 qu\u1ea3n l\u00fd b\u00e1n h\u00e0ng m\u00e0 c\u00f2n li\u00ean quan m\u1eadt thi\u1ebft t\u1edbi qu\u00e1 tr\u00ecnh tr\u01b0\u1edbc v\u00e0 sau b\u00e1n: <strong>B\u00e1o c\u00e1o to\u00e0n c\u1ea7u c\u1ee7a Salesforce \u0111\u00e3 ch\u1ec9 ra r\u1eb1ng CRM c\u00f3 th\u1ec3 gi\u00fap doanh nghi\u1ec7p t\u0103ng tr\u01b0\u1edfng v\u01b0\u1ee3t b\u1eadc v\u1ec1 m\u1ecdi ch\u1ec9 s\u1ed1:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Doanh s\u1ed1:&nbsp;T\u0103ng 30% doanh thu, t\u0103ng 30% t\u1ef7 l\u1ec7 b\u00e1n h\u00e0ng th\u00e0nh c\u00f4ng, t\u0103ng h\u01a1n 30% t\u1ed1c \u0111\u1ed9 ch\u1ed1t deal.<\/li>\n\n\n\n<li>Marketing:&nbsp;T\u0103ng 32% ROI, t\u0103ng 30% gi\u00e1 tr\u1ecb tr\u1ecdn \u0111\u1eddi c\u1ee7a kh\u00e1ch h\u00e0ng, t\u0103ng 34% s\u1ed1 l\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng B2B.<\/li>\n\n\n\n<li>B\u00e1n h\u00e0ng tr\u1ef1c tuy\u1ebfn:&nbsp;T\u0103ng 28% doanh thu tr\u1ef1c tuy\u1ebfn, t\u0103ng 19% t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i, th\u1ef1c hi\u1ec7n chi\u1ebfn l\u01b0\u1ee3c nhanh h\u01a1n 29%.<\/li>\n\n\n\n<li>D\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng:&nbsp;T\u0103ng 32% t\u1ef7 l\u1ec7 gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng, t\u0103ng 32% s\u1ef1 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng, v\u00e0 gi\u00fap gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 nhanh h\u01a1n 21%.<\/li>\n<\/ul>\n\n\n\n<p> V\u00ec v\u1eady, c\u00e1c ph\u00f2ng ban trong doanh nghi\u1ec7p \u0111\u1ec1u c\u00f3 th\u1ec3 tham gia v\u00e0o qu\u00e1 tr\u00ecnh s\u1eed d\u1ee5ng ph\u1ea7n m\u1ec1m n\u00e0y. C\u1ee5 th\u1ec3, d\u01b0\u1edbi \u0111\u00e2y l\u00e0 7 \u0111\u1ed1i t\u01b0\u1ee3ng tham gia s\u1eed d\u1ee5ng ph\u1ea7n m\u1ec1m CRM:<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td>Nh\u00e2n vi\u00ean b\u00e1n h\u00e0ng (kinh doanh)<\/td><td>&#8211; S\u1eed d\u1ee5ng CRM \u0111\u1ec3 qu\u1ea3n l\u00fd c\u00e1c th\u00f4ng tin c\u1ee7a kh\u00e1ch h\u00e0ng, theo d\u00f5i qu\u00e1 tr\u00ecnh giao d\u1ecbch, l\u1eadp k\u1ebf ho\u1ea1ch b\u00e1n h\u00e0ng v\u00e0 tr\u00edch xu\u1ea5t b\u00e1o c\u00e1o.<\/td><\/tr><tr><td>Nh\u00e2n vi\u00ean marketing<\/td><td>&#8211; S\u1eed d\u1ee5ng CRM \u0111\u1ec3 qu\u1ea3n l\u00fd c\u00e1c chi\u1ebfn d\u1ecbch ti\u1ebfp th\u1ecb, ph\u00e2n t\u00edch h\u00e0nh tr\u00ecnh mua h\u00e0ng c\u1ee7a kh\u00e1ch v\u00e0 theo d\u00f5i hi\u1ec7u su\u1ea5t qu\u1ea3ng c\u00e1o.<\/td><\/tr><tr><td>Nh\u00e2n vi\u00ean h\u1ed7 tr\u1ee3, ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng<\/td><td>&#8211; S\u1eed d\u1ee5ng CRM \u0111\u1ec3 theo d\u00f5i c\u00e1c th\u1eafc m\u1eafc, x\u1eed l\u00fd c\u00e1c v\u1ea5n \u0111\u1ec1 c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0 l\u1eadp b\u00e1o c\u00e1o ch\u1ea5t l\u01b0\u1ee3ng ch\u0103m s\u00f3c.<\/td><\/tr><tr><td>Qu\u1ea3n l\u00fd v\u00e0 l\u00e3nh \u0111\u1ea1o<\/td><td>&#8211; S\u1eed d\u1ee5ng CRM \u0111\u1ec3 theo d\u00f5i hi\u1ec7u su\u1ea5t kinh doanh c\u1ee7a to\u00e0n b\u1ed9 doanh nghi\u1ec7p, xem c\u00e1c ch\u1ec9 s\u1ed1 th\u1ed1ng k\u00ea quan tr\u1ecdng v\u00e0 \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh ph\u00f9 h\u1ee3p.<\/td><\/tr><tr><td>B\u1ed9 ph\u1eadn k\u1ebf to\u00e1n v\u00e0 t\u00e0i ch\u00ednh<\/td><td>&#8211; K\u1ebft n\u1ed1i CRM v\u1edbi h\u1ec7 th\u1ed1ng k\u1ebf to\u00e1n \u0111\u1ec3 theo d\u00f5i thanh to\u00e1n ho\u1eb7c c\u00f4ng n\u1ee3 c\u1ee7a kh\u00e1ch h\u00e0ng, qu\u1ea3n l\u00fd h\u1ee3p \u0111\u1ed3ng v\u00e0 d\u1ef1 li\u1ec7u t\u00e0i ch\u00ednh.<\/td><\/tr><tr><td>Nh\u00e2n vi\u00ean h\u1ed7 tr\u1ee3 k\u1ef9 thu\u1eadt (\u0111\u1ed1i v\u1edbi c\u00e1c doanh nghi\u1ec7p cung c\u1ea5p d\u1ecbch v\u1ee5 li\u00ean quan \u0111\u1ebfn k\u1ef9 thu\u1eadt)<\/td><td>&#8211; Theo d\u00f5i CRM \u0111\u1ec3 qu\u1ea3n l\u00fd ch\u1ea5t l\u01b0\u1ee3ng k\u1ef9 thu\u1eadt, l\u00ean k\u1ebf ho\u1ea1ch b\u1ea3o tr\u00ec v\u00e0 kh\u1eafc ph\u1ee5c s\u1ef1 c\u1ed1 gi\u00fap kh\u00e1ch h\u00e0ng.<\/td><\/tr><tr><td>Chuy\u00ean vi\u00ean qu\u1ea3n l\u00fd quan h\u1ec7 \u0111\u1ed1i t\u00e1c<\/td><td>&#8211; S\u1eed d\u1ee5ng CRM \u0111\u1ec3 qu\u1ea3n l\u00fd quan h\u1ec7 v\u00e0 x\u00e9t duy\u1ec7t c\u00e1c \u0111\u1ed1i t\u00e1c kinh doanh, ch\u1eb3ng h\u1ea1n nh\u01b0 \u0111\u1ea1i l\u00fd hay nh\u00e0 ph\u00e2n ph\u1ed1i.<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-16018d1d wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-white-color has-vivid-cyan-blue-background-color has-text-color has-background has-link-color wp-element-button\" href=\"https:\/\/base.vn\/blog\/crm\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>NH\u1eacN DEMO PH\u1ea6N M\u1ec0M BASE CRM NGAY &gt;<\/strong><\/a><\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-2-5-tinh-nang-quan-tr\u1ecdng-c\u1ee7a-m\u1ed9t-ph\u1ea7n-m\u1ec1m-crm-hi\u1ec7n-d\u1ea1i\"><strong>2. 5 T\u00ednh n\u0103ng quan tr\u1ecdng c\u1ee7a m\u1ed9t ph\u1ea7n m\u1ec1m CRM hi\u1ec7n \u0111\u1ea1i<\/strong><\/h2>\n\n\n\n<p>D\u01b0\u1edbi \u0111\u00e2y l\u00e0 danh s\u00e1ch c\u00e1c t\u00ednh n\u0103ng quan tr\u1ecdng m\u00e0 m\u1ed9t ph\u1ea7n m\u1ec1m CRM nh\u1ea5t \u0111\u1ecbnh ph\u1ea3i c\u00f3:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-2-1-qu\u1ea3n-ly-d\u1eef-li\u1ec7u-khach-hang\"><strong>2.1 Qu\u1ea3n l\u00fd d\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng<\/strong><\/h3>\n\n\n\n<p>C\u00f3 th\u1ec3 n\u00f3i \u0111\u00e2y l\u00e0 t\u00ednh n\u0103ng quan tr\u1ecdng nh\u1ea5t c\u1ee7a ph\u1ea7n m\u1ec1m CRM, gi\u00fap ng\u01b0\u1eddi d\u00f9ng t\u1eadp h\u1ee3p d\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng th\u00e0nh t\u1eebng nh\u00f3m nh\u1ecf \u0111\u1ec3 qu\u1ea3n l\u00fd v\u00e0 ph\u00e2n t\u00edch. \u0110\u00e2y l\u00e0 y\u1ebfu t\u1ed1 c\u1ed1t l\u00f5i \u0111\u1ec3 n\u00e2ng cao tr\u1ea3i nghi\u1ec7m c\u00e1 nh\u00e2n h\u00f3a c\u1ee7a kh\u00e1ch h\u00e0ng c\u0169ng nh\u01b0 c\u1ea3i thi\u1ec7n hi\u1ec7u su\u1ea5t c\u1ee7a c\u00e1c chi\u1ebfn l\u01b0\u1ee3c marketing hay d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng trong t\u01b0\u01a1ng lai.<\/p>\n\n\n\n<p class=\"has-background\" style=\"background-color:#ebf6fd\"><strong>\u0110\u1ecdc th\u00eam:<\/strong> <a href=\"https:\/\/base.vn\/blog\/nps-la-gi\/\" target=\"_blank\" rel=\"noreferrer noopener\">NPS l\u00e0 g\u00ec? \u201cCh\u1ec9 s\u1ed1 v\u00e0ng\u201d gi\u00fap doanh nghi\u1ec7p \u0111o l\u01b0\u1eddng tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng<\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-2-2-t\u1ef1-d\u1ed9ng-hoa-cac-tac-v\u1ee5-th\u1ee7-cong\"><strong>2.2 T\u1ef1 \u0111\u1ed9ng h\u00f3a c\u00e1c t\u00e1c v\u1ee5 th\u1ee7 c\u00f4ng<\/strong><\/h3>\n\n\n\n<p>T\u00ednh n\u0103ng n\u00e0y \u0111\u00f3ng vai tr\u00f2 quan tr\u1ecdng trong m\u1ee5c ti\u00eau t\u1ed1i \u01b0u h\u00f3a quy tr\u00ecnh l\u00e0m vi\u1ec7c c\u1ee7a doanh nghi\u1ec7p. Ph\u1ea7n m\u1ec1m CRM c\u00f3 kh\u1ea3 n\u0103ng t\u1ef1 \u0111\u1ed9ng h\u00f3a c\u00e1c t\u00e1c v\u1ee5 nh\u01b0 thu th\u1eadp v\u00e0 ph\u00e2n t\u00edch d\u1eef li\u1ec7u, thi\u1ebft l\u1eadp b\u00e1o c\u00e1o, d\u1ef1 b\u00e1o k\u1ebft qu\u1ea3 kinh doanh v\u00e0 m\u1ed9t s\u1ed1 thao t\u00e1c tr\u01b0\u1edbc \u0111\u00e2y th\u01b0\u1eddng ph\u1ea3i th\u1ef1c hi\u1ec7n b\u1eb1ng tay. Ngo\u00e0i ra, ph\u1ea7n m\u1ec1m CRM c\u00f2n gi\u00fap ng\u01b0\u1eddi d\u00f9ng ph\u00e1t hi\u1ec7n ra c\u00e1c \u0111i\u1ec3m b\u1ea5t c\u1eadp c\u1ea7n \u0111\u01b0\u1ee3c c\u1ea3i thi\u1ec7n trong quy tr\u00ecnh l\u00e0m vi\u1ec7c.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-2-3-phan-tich-d\u1eef-li\u1ec7u-ban-hang-va-thi\u1ebft-l\u1eadp-bao-cao\"><strong>2.3 Ph\u00e2n t\u00edch d\u1eef li\u1ec7u b\u00e1n h\u00e0ng v\u00e0 thi\u1ebft l\u1eadp b\u00e1o c\u00e1o<\/strong><\/h3>\n\n\n\n<p>Ph\u1ea7n m\u1ec1m CRM gi\u00fap doanh nghi\u1ec7p thu th\u1eadp k\u1ebft qu\u1ea3 b\u00e1n h\u00e0ng t\u1eeb nhi\u1ec1u k\u00eanh v\u00e0 ngu\u1ed3n kh\u00e1c nhau, ph\u00e2n t\u00edch nh\u1eefng chi\u1ebfn l\u01b0\u1ee3c kinh doanh c\u0169 \u0111\u1ec3 \u0111\u1ec1 xu\u1ea5t nh\u1eefng ph\u01b0\u01a1ng ph\u00e1p c\u1ea3i ti\u1ebfn ph\u00f9 h\u1ee3p cho m\u1ee5c ti\u00eau trong t\u01b0\u01a1ng lai. Theo \u0111\u00f3, ph\u1ea7n m\u1ec1m CRM c\u1ea7n cung c\u1ea5p c\u00e1c b\u00e1o c\u00e1o li\u00ean quan \u0111\u1ebfn:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Tr\u1ea1ng th\u00e1i ph\u1ec5u b\u00e1n h\u00e0ng (sales funnel), m\u00f4 ph\u1ecfng ch\u00ednh x\u00e1c t\u1eebng giai \u0111o\u1ea1n trong chu\u1ed7i ti\u1ebfp th\u1ecb s\u1ea3n ph\u1ea9m \u0111\u1ebfn kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng.<\/li>\n\n\n\n<li>C\u00e1c \u0111i\u1ec3m t\u1eafc ngh\u1ebdn ho\u1eb7c l\u1ed7 h\u1ed5ng trong quy tr\u00ecnh b\u00e1n h\u00e0ng.<\/li>\n\n\n\n<li>Th\u1ed1ng k\u00ea v\u1ec1 c\u00e1c h\u1ee3p \u0111\u1ed3ng v\u00e0 giao d\u1ecbch th\u00e0nh c\u00f4ng, v\u00e0 l\u00fd do n\u1ebfu g\u1eb7p th\u1ea5t b\u1ea1i.<\/li>\n\n\n\n<li>T\u0103ng tr\u01b0\u1edfng doanh thu theo t\u1eebng chu k\u1ef3 kinh doanh.<\/li>\n\n\n\n<li>K\u1ebft qu\u1ea3 cu\u1ed1i c\u00f9ng c\u1ee7a c\u00e1c chi\u1ebfn d\u1ecbch b\u00e1n h\u00e0ng.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-2-4-d\u1ef1-bao-v\u1ec1-doanh-s\u1ed1\"><strong>2.4 D\u1ef1 b\u00e1o v\u1ec1 doanh s\u1ed1<\/strong><\/h3>\n\n\n\n<p>T\u00ednh n\u0103ng n\u00e0y l\u00e0 &#8220;m\u1ea3nh gh\u00e9p&#8221; quan tr\u1ecdng t\u1ea1o n\u00ean m\u1ed9t ph\u1ea7n m\u1ec1m CRM th\u00f4ng minh v\u00e0 ti\u00ean ti\u1ebfn. Kh\u1ea3 n\u0103ng d\u1ef1 b\u00e1o doanh thu c\u1ee7a CRM cho ph\u00e9p ng\u01b0\u1eddi d\u00f9ng thi\u1ebft l\u1eadp m\u1ed9t c\u1ed9t m\u1ed1c chu\u1ea9n \u0111\u1ec3 so s\u00e1nh doanh thu th\u1ef1c t\u1ebf v\u1edbi c\u00e1c n\u1ed7 l\u1ef1c kinh doanh c\u1ee7a h\u1ecd. K\u1ebft qu\u1ea3 d\u1ef1 b\u00e1o n\u00e0y gi\u00fap doanh nghi\u1ec7p \u0111\u00e1nh gi\u00e1 l\u1ea1i chi\u1ebfn l\u01b0\u1ee3c b\u00e1n h\u00e0ng \u0111\u1ec3 xem x\u00e9t xem n\u00ean duy tr\u00ec ho\u1eb7c \u0111i\u1ec1u ch\u1ec9nh, v\u00e0 n\u00e2ng cao m\u1ee5c ti\u00eau trong t\u01b0\u01a1ng lai.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-2-5-lien-k\u1ebft-gi\u1eefa-cac-b\u1ed9-ph\u1eadn-trong-doanh-nghi\u1ec7p\"><strong>2.5 Li\u00ean k\u1ebft gi\u1eefa c\u00e1c b\u1ed9 ph\u1eadn trong doanh nghi\u1ec7p<\/strong><\/h3>\n\n\n\n<p>V\u01b0\u1ee3t qua gi\u1edbi h\u1ea1n CRM ch\u1ec9 \u0111\u1ec3 qu\u1ea3n l\u00fd &#8220;\u0111\u01b0\u1eddng \u1ed1ng&#8221; b\u00e1n h\u00e0ng, c\u00e1c ph\u1ea7n m\u1ec1m CRM th\u1ebf h\u1ec7 m\u1edbi \u0111ang \u0111\u01b0\u1ee3c ph\u00e1t tri\u1ec3n th\u00e0nh m\u1ed9t n\u1ec1n t\u1ea3ng to\u00e0n di\u1ec7n h\u01a1n, v\u1edbi kh\u1ea3 n\u0103ng li\u00ean k\u1ebft xuy\u00ean su\u1ed1t chu tr\u00ecnh t\u1eeb S\u1ea3n ph\u1ea9m &#8211; Marketing &#8211; B\u00e1n h\u00e0ng &#8211; Thanh to\u00e1n &#8211; Ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng sau b\u00e1n. \u0110\u00e2y l\u00e0 ch\u00eca kho\u00e1 gi\u00fap ph\u1ea7n m\u1ec1m CRM m\u1ea1nh m\u1ebd h\u01a1n r\u1ea5t nhi\u1ec1u v\u1ec1 m\u1eb7t t\u00ednh n\u0103ng, bao qu\u00e1t \u0111\u01b0\u1ee3c b\u1ee9c tranh t\u1ed5ng th\u1ec3, gi\u00fap doanh nghi\u1ec7p kh\u00f4ng c\u00f2n ph\u1ea3i l\u00e0m vi\u1ec7c ph\u00e2n m\u1ea3nh tr\u00ean nhi\u1ec1u ph\u1ea7n m\u1ec1m kh\u00e1c nhau.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"570\" src=\"https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-1-1024x570.webp\" alt=\"\" class=\"wp-image-7993\" srcset=\"https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-1-1024x570.webp 1024w, https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-1-300x167.webp 300w, https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-1-768x427.webp 768w, https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-1-1536x854.webp 1536w, https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-1.webp 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n<h2 class=\"wp-block-heading\" id=\"h-3-6-tieu-chi-l\u1ef1a-ch\u1ecdn-ph\u1ea7n-m\u1ec1m-crm-cho-doanh-nghi\u1ec7p\"><strong>3. 6 Ti\u00eau ch\u00ed l\u1ef1a ch\u1ecdn ph\u1ea7n m\u1ec1m CRM cho doanh nghi\u1ec7p<\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-3-1-ph\u1ea7n-m\u1ec1m-crm-co-phu-h\u1ee3p-nhu-c\u1ea7u-s\u1eed-d\u1ee5ng-c\u1ee7a-doanh-nghi\u1ec7p-khong\"><strong>3.1 Ph\u1ea7n m\u1ec1m CRM c\u00f3 ph\u00f9 h\u1ee3p nhu c\u1ea7u s\u1eed d\u1ee5ng c\u1ee7a doanh nghi\u1ec7p kh\u00f4ng?<\/strong><\/h3>\n\n\n\n<p>Th\u1eed so s\u00e1nh nhu c\u1ea7u c\u1ee7a doanh nghi\u1ec7p v\u1edbi c\u00e1c t\u00ednh n\u0103ng quan tr\u1ecdng \u0111\u01b0\u1ee3c \u0111\u1ec1 c\u1eadp \u1edf ph\u00eda tr\u00ean. Ph\u1ea7n m\u1ec1m CRM m\u00e0 b\u1ea1n c\u1ea7n s\u1ebd ph\u1ea3i \u0111\u00e1p \u1ee9ng \u0111\u01b0\u1ee3c nhu c\u1ea7u s\u1eed d\u1ee5ng n\u00e0y tr\u01b0\u1edbc, n\u1ebfu kh\u00f4ng th\u00ec m\u1ecdi y\u1ebfu t\u1ed1 kh\u00e1c \u0111\u1ec1u v\u00f4 ngh\u0129a.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-3-2-chi-phi-s\u1eed-d\u1ee5ng-nh\u01b0-th\u1ebf-nao\"><strong>3.2 Chi ph\u00ed s\u1eed d\u1ee5ng nh\u01b0 th\u1ebf n\u00e0o?<\/strong><\/h3>\n\n\n\n<p>\u0110\u1ed1i v\u1edbi c\u00e1c c\u00f4ng ty quy m\u00f4 nh\u1ecf v\u00e0 v\u1eeba, vi\u1ec7c \u0111\u1ea7u t\u01b0 v\u00e0o ph\u1ea7n m\u1ec1m CRM c\u00f3 th\u1ec3 g\u1eb7p tr\u1edf ng\u1ea1i v\u1ec1 m\u1eb7t t\u00e0i ch\u00ednh. B\u1edfi v\u00ec kh\u00f4ng gi\u1ed1ng nh\u01b0 c\u00e1c t\u1eadp \u0111o\u00e0n l\u1edbn, c\u00e1c c\u00f4ng ty nh\u1ecf kh\u00f4ng th\u1ec3 chi h\u00e0ng ngh\u00ecn \u0111\u00f4 la m\u1ed7i th\u00e1ng cho m\u1ed9t gi\u1ea3i ph\u00e1p qu\u1ea3n l\u00fd kh\u00e1ch h\u00e0ng.<\/p>\n\n\n\n<p>May m\u1eafn l\u00e0 tr\u00ean th\u1ecb tr\u01b0\u1eddng hi\u1ec7n nay, c\u00f3 r\u1ea5t nhi\u1ec1u nh\u00e0 cung c\u1ea5p ph\u1ea7n m\u1ec1m CRM \u0111\u01b0a ra c\u00e1c m\u1ee9c gi\u00e1 c\u1ef1c k\u1ef3 ph\u1ea3i ch\u0103ng. N\u1ebfu d\u00e0nh th\u1eddi gian \u0111\u1ec3 nghi\u00ean c\u1ee9u, doanh nghi\u1ec7p nh\u1ecf v\u1eabn c\u00f3 th\u1ec3 ch\u1ecdn \u0111\u01b0\u1ee3c m\u1ed9t gi\u1ea3i ph\u00e1p CRM \u0111a n\u0103ng v\u1edbi m\u1ee9c \u0111\u1ea7u t\u01b0 h\u1ee3p l\u00fd. Ch\u1eb3ng h\u1ea1n nh\u01b0, vi\u1ec7c ch\u1ecdn m\u1ed9t <a href=\"https:\/\/base.vn\/blog\/saas-la-gi\/\" target=\"_blank\" rel=\"noreferrer noopener\">ph\u1ea7n m\u1ec1m SaaS<\/a> (ph\u1ea7n m\u1ec1m d\u01b0\u1edbi d\u1ea1ng d\u1ecbch v\u1ee5) s\u1ebd gi\u00fap gi\u1ea3m chi ph\u00ed s\u1eed d\u1ee5ng so v\u1edbi <a href=\"https:\/\/base.vn\/blog\/phan-mem-erp-la-gi\/\" target=\"_blank\" rel=\"noreferrer noopener\">ph\u1ea7n m\u1ec1m ERP<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-3-3-d\u1ecbch-v\u1ee5-h\u1ed7-tr\u1ee3-c\u1ee7a-nha-cung-c\u1ea5p-ph\u1ea7n-m\u1ec1m-ra-sao\"><strong>3.3 D\u1ecbch v\u1ee5 h\u1ed7 tr\u1ee3 c\u1ee7a nh\u00e0 cung c\u1ea5p ph\u1ea7n m\u1ec1m ra sao?<\/strong><\/h3>\n\n\n\n<p>Ngay c\u1ea3 khi s\u1eed d\u1ee5ng nh\u1eefng ph\u1ea7n m\u1ec1m CRM \u0111\u01a1n gi\u1ea3n nh\u1ea5t, doanh nghi\u1ec7p v\u1eabn c\u1ea7n s\u1ef1 h\u1ed7 tr\u1ee3 t\u1eeb \u0111\u01a1n v\u1ecb cung c\u1ea5p trong giai \u0111o\u1ea1n \u0111\u1ea7u tri\u1ec3n khai. Trong tr\u01b0\u1eddng h\u1ee3p n\u00e0y, n\u1ebfu nh\u00e0 cung c\u1ea5p kh\u00f4ng h\u1ed7 tr\u1ee3 k\u1ecbp th\u1eddi, quy tr\u00ecnh l\u00e0m vi\u1ec7c c\u1ee7a doanh nghi\u1ec7p c\u00f3 th\u1ec3 b\u1ecb gi\u00e1n \u0111o\u1ea1n nghi\u00eam tr\u1ecdng.<\/p>\n\n\n\n<p>Doanh nghi\u1ec7p c\u1ea7n xem x\u00e9t c\u00e1c y\u1ebfu t\u1ed1 v\u1ec1 th\u1eddi gian ph\u1ea3n h\u1ed3i c\u1ee7a \u0111\u1ed9i ng\u0169 ch\u0103m s\u00f3c, k\u00eanh li\u00ean l\u1ea1c (\u0111i\u1ec7n tho\u1ea1i, email, Zalo, Skype,&#8230;), ph\u01b0\u01a1ng th\u1ee9c h\u1ed7 tr\u1ee3 (chia s\u1ebb m\u00e0n h\u00ecnh hay nh\u00e2n vi\u00ean k\u1ef9 thu\u1eadt t\u1edbi t\u1eadn n\u01a1i), v\u00e0 \u0111\u00e1nh gi\u00e1 v\u1ec1 d\u1ecbch v\u1ee5 ch\u0103m s\u00f3c t\u1eeb c\u00e1c kh\u00e1ch h\u00e0ng \u0111\u00e3 s\u1eed d\u1ee5ng ph\u1ea7n m\u1ec1m.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-3-4-ph\u1ea7n-m\u1ec1m-co-kh\u1ea3-nang-tich-h\u1ee3p-v\u1edbi-cac-\u1ee9ng-d\u1ee5ng-va-h\u1ec7-th\u1ed1ng-khac-khong\"><strong>3.4 Ph\u1ea7n m\u1ec1m c\u00f3 kh\u1ea3 n\u0103ng t\u00edch h\u1ee3p v\u1edbi c\u00e1c \u1ee9ng d\u1ee5ng v\u00e0 h\u1ec7 th\u1ed1ng kh\u00e1c kh\u00f4ng?<\/strong><\/h3>\n\n\n\n<p>Cho d\u00f9 l\u00e0 doanh nghi\u1ec7p l\u1edbn hay nh\u1ecf, th\u00ec \u0111\u1ec1u s\u1eed d\u1ee5ng nhi\u1ec1u h\u01a1n m\u1ed9t ph\u1ea7n m\u1ec1m \u0111\u1ec3 qu\u1ea3n l\u00fd v\u00e0 v\u1eadn h\u00e0nh c\u00f4ng vi\u1ec7c. V\u00ec v\u1eady, doanh nghi\u1ec7p c\u1ea7n l\u1ef1a ch\u1ecdn ph\u1ea7n m\u1ec1m CRM c\u00f3 kh\u1ea3 n\u0103ng k\u1ebft n\u1ed1i v\u00e0 truy xu\u1ea5t d\u1eef li\u1ec7u v\u1edbi c\u00e1c h\u1ec7 th\u1ed1ng kh\u00e1c t\u1eeb b\u00ean th\u1ee9 3, nh\u01b0 l\u00e0 h\u1ec7 th\u1ed1ng marketing automation, ph\u1ea7n m\u1ec1m b\u00e1n h\u00e0ng, c\u1ed5ng thanh to\u00e1n, ph\u1ea7n m\u1ec1m ph\u00e2n t\u00edch d\u1eef li\u1ec7u,&#8230; \u0110i\u1ec1u n\u00e0y gi\u00fap c\u00e1c quy tr\u00ecnh l\u00e0m vi\u1ec7c di\u1ec5n ra m\u1ed9t c\u00e1ch tr\u01a1n tru v\u00e0 su\u00f4n s\u1ebb.<\/p>\n\n\n\n<p>C\u00e1c ph\u1ea7n m\u1ec1m CRM th\u1ebf h\u1ec7 m\u1edbi \u0111\u00e1p \u1ee9ng r\u1ea5t t\u1ed1t ti\u00eau ch\u00ed n\u00e0y.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-3-5-co-th\u1ec3-s\u1eed-d\u1ee5ng-ph\u1ea7n-m\u1ec1m-tren-di\u1ec7n-tho\u1ea1i-di-d\u1ed9ng-khong\"><strong>3.5 C\u00f3 th\u1ec3 s\u1eed d\u1ee5ng ph\u1ea7n m\u1ec1m tr\u00ean \u0111i\u1ec7n tho\u1ea1i di \u0111\u1ed9ng kh\u00f4ng?<\/strong><\/h3>\n\n\n\n<p>V\u1edbi s\u1ef1 ti\u1ebfn b\u1ed9 c\u1ee7a c\u00f4ng ngh\u1ec7, ho\u1ea1t \u0111\u1ed9ng kinh doanh kh\u00f4ng c\u00f2n b\u1ecb gi\u1edbi h\u1ea1n b\u1edfi b\u1ed1n b\u1ee9c t\u01b0\u1eddng v\u0103n ph\u00f2ng n\u1eefa. Thi\u1ebft b\u1ecb di \u0111\u1ed9ng nh\u01b0 \u0111i\u1ec7n tho\u1ea1i th\u00f4ng minh bi\u1ebfn m\u1ecdi \u0111\u1ecba \u0111i\u1ec3m tr\u1edf th\u00e0nh kh\u00f4ng gian l\u00e0m vi\u1ec7c thu nh\u1ecf, cho ph\u00e9p ng\u01b0\u1eddi d\u00f9ng theo d\u00f5i v\u00e0 th\u1ef1c hi\u1ec7n c\u00f4ng vi\u1ec7c b\u1ea5t k\u1ef3 l\u00fac n\u00e0o.<\/p>\n\n\n\n<p>Do \u0111\u00f3, vi\u1ec7c l\u1ef1a ch\u1ecdn m\u1ed9t ph\u1ea7n m\u1ec1m CRM c\u00f3 phi\u00ean b\u1ea3n \u1ee9ng d\u1ee5ng tr\u00ean \u0111i\u1ec7n tho\u1ea1i l\u00e0 r\u1ea5t quan tr\u1ecdng \u0111\u1ec3 t\u1ed1i \u01b0u th\u1eddi gian v\u00e0 hi\u1ec7u su\u1ea5t l\u00e0m vi\u1ec7c c\u1ee7a doanh nghi\u1ec7p. Tuy nhi\u00ean, ti\u00eau ch\u00ed n\u00e0y th\u01b0\u1eddng \u0111i k\u00e8m v\u1edbi m\u1ee9c gi\u00e1 kh\u00f4ng h\u1ec1 nh\u1ecf. M\u1eb7c d\u00f9 v\u1eady, \u0111\u00e2y l\u00e0 m\u1ed9t \u0111\u1ea7u t\u01b0 \u0111\u00e1ng gi\u00e1 n\u1ebfu doanh nghi\u1ec7p mu\u1ed1n t\u1eadn d\u1ee5ng t\u1ed1i \u0111a t\u00ednh n\u0103ng c\u1ee7a ph\u1ea7n m\u1ec1m m\u1ecdi l\u00fac, m\u1ecdi n\u01a1i.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"1024\" height=\"628\" src=\"https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/lua-chon-phan-mem-crm-1024x628.webp\" alt=\"L\u1ef1a ch\u1ecdn ph\u1ea7n m\u1ec1m CRM\" class=\"wp-image-7999\" srcset=\"https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/lua-chon-phan-mem-crm-1024x628.webp 1024w, https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/lua-chon-phan-mem-crm-300x184.webp 300w, https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/lua-chon-phan-mem-crm-768x471.webp 768w, https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/lua-chon-phan-mem-crm-1536x942.webp 1536w, https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/lua-chon-phan-mem-crm.webp 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n<h2 class=\"wp-block-heading\" id=\"h-4-review-top-13-ph\u1ea7n-m\u1ec1m-crm-hang-d\u1ea7u-hi\u1ec7n-nay\"><strong>4. Review top 13 ph\u1ea7n m\u1ec1m CRM h\u00e0ng \u0111\u1ea7u hi\u1ec7n nay<\/strong><\/h2>\n\n\n\n<p>Sau khi \u0111\u00e3 hi\u1ec3u v\u1ec1 l\u1ee3i \u00edch c\u1ee7a ph\u1ea7n m\u1ec1m CRM, ch\u00fang ta h\u00e3y ti\u1ebfp t\u1ee5c kh\u00e1m ph\u00e1 xem nh\u1eefng c\u00e1i t\u00ean n\u00e0o s\u1ebd xu\u1ea5t hi\u1ec7n trong danh s\u00e1ch 13 ph\u1ea7n m\u1ec1m CRM h\u00e0ng \u0111\u1ea7u, x\u1ee9ng \u0111\u00e1ng \u0111\u1ec3 doanh nghi\u1ec7p \u0111\u1ea7u t\u01b0 nh\u1ea5t.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-4-1-ph\u1ea7n-m\u1ec1m-base-crm\"><strong>4.1 Ph\u1ea7n m\u1ec1m Base CRM<\/strong><\/h3>\n\n\n\n<p>Ph\u00f9 h\u1ee3p v\u1edbi m\u1ecdi quy m\u00f4 v\u00e0 l\u0129nh v\u1ef1c ho\u1ea1t \u0111\u1ed9ng c\u1ee7a doanh nghi\u1ec7p, k\u1ec3 c\u1ea3 B2C v\u00e0 B2B.<\/p>\n\n\n\n<p><strong>Ch\u1ea5m \u0111i\u1ec3m: <\/strong>9.5\/10<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td><strong>\u01afu \u0111i\u1ec3m<\/strong><\/td><td><strong>Nh\u01b0\u1ee3c \u0111i\u1ec3m<\/strong><\/td><\/tr><tr><td>&#8211; T\u00edch h\u1ee3p xuy\u00ean su\u1ed1t t\u1eeb S\u1ea3n ph\u1ea9m, Marketing, B\u00e1n h\u00e0ng, Thanh to\u00e1n v\u00e0 CSKH sau b\u00e1n<br>&#8211; H\u1ec7 sinh th\u00e1i m\u1edf, t\u00ednh n\u0103ng t\u1ef1 \u0111\u1ed9ng ho\u00e1 v\u00e0 t\u00edch h\u1ee3p d\u1eef li\u1ec7u t\u1ed1t<br>&#8211; D\u1ec5 s\u1eed d\u1ee5ng, d\u1ec5 tri\u1ec3n khai v\u1edbi c\u00e1c doanh nghi\u1ec7p Vi\u1ec7t<br>&#8211; C\u00f3 nhi\u1ec1u t\u00ednh n\u0103ng h\u1ed7 tr\u1ee3 cho CEO, C-level v\u00e0 Qu\u1ea3n l\u00fd b\u1ed9 ph\u1eadn kinh doanh<\/td><td>&#8211; M\u1ed9t s\u1ed1 t\u00ednh n\u0103ng c\u00f3 th\u1ec3 kh\u00f4ng c\u1ea7n thi\u1ebft v\u1edbi doanh nghi\u1ec7p B2C ho\u1eb7c B2B, c\u1ea7n t\u01b0 v\u1ea5n t\u1eeb nh\u00e0 cung c\u1ea5p<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p><a href=\"https:\/\/base.vn\/blog\/crm\/\" target=\"_blank\" rel=\"noreferrer noopener\">Base CRM<\/a> l\u00e0 n\u1ec1n t\u1ea3ng CRM th\u1ebf h\u1ec7 m\u1edbi, gi\u00fap t\u0103ng tr\u01b0\u1edfng doanh thu v\u00e0 x\u00e2y d\u1ef1ng m\u1ed1i quan h\u1ec7 b\u1ec1n v\u1eefng v\u1edbi kh\u00e1ch h\u00e0ng d\u1ef1a tr\u00ean m\u00f4 h\u00ecnh v\u1eadn h\u00e0nh h\u1ee3p nh\u1ea5t 3 tr\u1ee5 c\u1ed9t ch\u00ednh v\u00e0o to\u00e0n b\u1ed9 chu tr\u00ecnh kinh doanh: S\u1ea3n ph\u1ea9m + \u0110\u1ed9i ng\u0169 + Kh\u00e1ch h\u00e0ng. Base CRM \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf \u0111\u1ec3 mang t\u1edbi cho doanh nghi\u1ec7p:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>M\u1ed9t \u0111\u1ed9i ng\u0169 Marketing, Sale v\u00e0 CSKH \u0111am m\u00ea s\u1ea3n ph\u1ea9m, th\u1ea5u hi\u1ec3u kh\u00e1ch h\u00e0ng<\/li>\n\n\n\n<li>M\u1ed9t quy tr\u00ecnh l\u00e0m vi\u1ec7c v\u1edbi kh\u00e1ch h\u00e0ng xuy\u00ean su\u1ed1t, chuy\u00ean nghi\u1ec7p, \u0111\u01b0\u1ee3c t\u1ed1i \u01b0u tr\u00ean t\u1eebng \u0111i\u1ec3m ch\u1ea1m<\/li>\n\n\n\n<li>M\u1ed9t n\u1ec1n t\u1ea3ng c\u00f4ng ngh\u1ec7 uy t\u00edn \u0111\u1ec3 th\u00fac \u0111\u1ea9y b\u00e1n h\u00e0ng, t\u0103ng tr\u01b0\u1edfng doanh thu b\u1ec1n v\u1eefng<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a href=\"https:\/\/base.vn\/blog\/crm\/\"><img decoding=\"async\" width=\"1024\" height=\"457\" src=\"https:\/\/base.vn\/wp-content\/uploads\/2024\/11\/c-Joni-CRM-02-2-1024x457.jpg\" alt=\"ph\u1ea7n m\u1ec1m crm\" class=\"wp-image-13979\" srcset=\"https:\/\/base.vn\/wp-content\/uploads\/2024\/11\/c-Joni-CRM-02-2-1024x457.jpg 1024w, https:\/\/base.vn\/wp-content\/uploads\/2024\/11\/c-Joni-CRM-02-2-300x134.jpg 300w, https:\/\/base.vn\/wp-content\/uploads\/2024\/11\/c-Joni-CRM-02-2-768x343.jpg 768w, https:\/\/base.vn\/wp-content\/uploads\/2024\/11\/c-Joni-CRM-02-2-1536x686.jpg 1536w, https:\/\/base.vn\/wp-content\/uploads\/2024\/11\/c-Joni-CRM-02-2-2048x914.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure><\/div>\n\n\n<p><strong>T\u00ednh n\u0103ng n\u1ed5i b\u1eadt: <\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Product Center &#8211; Qu\u1ea3n l\u00fd s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5: Base CRM cung c\u1ea5p kho t\u00e0i nguy\u00ean gi\u1edbi thi\u1ec7u t\u1ea5t-t\u1ea7n-t\u1eadt th\u00f4ng tin c\u1ea7n bi\u1ebft v\u1ec1 s\u1ea3n ph\u1ea9m v\u00e0 d\u1ecbch v\u1ee5 c\u1ee7a doanh nghi\u1ec7p c\u0169ng nh\u01b0 c\u00e1c c\u1eadp nh\u1eadt m\u1edbi nh\u1ea5t, h\u1eefu \u00edch cho c\u1ea3 b\u1ed9 ph\u1eadn Sales v\u00e0 kh\u00e1ch h\u00e0ng.<\/li>\n\n\n\n<li>Sales Center &#8211; Qu\u1ea3n l\u00fd d\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng v\u00e0 ph\u1ec5u b\u00e1n h\u00e0ng: Base CRM c\u00f3 kh\u1ea3 n\u0103ng qu\u1ea3n l\u00fd to\u00e0n b\u1ed9 h\u00e0nh tr\u00ecnh kh\u00e1ch h\u00e0ng v\u1edbi \u0111\u1ea7y \u0111\u1ee7 t\u00ednh n\u0103ng \u0111\u1ec3 t\u1ef1 \u0111\u1ed9ng ho\u00e1 v\u00e0 c\u00e1 nh\u00e2n ho\u00e1 ho\u1ea1t \u0111\u1ed9ng b\u00e1n h\u00e0ng (g\u1ecdi \u0111i\u1ec7n, g\u1eedi mail, meeting, \u0111\u00e1nh gi\u00e1 m\u1ee9c \u0111\u1ed9 ti\u1ec1m n\u0103ng c\u1ee7a kh\u00e1ch h\u00e0ng\u2026). T\u1ea1i \u0111\u00f3, h\u1ec7 th\u1ed1ng s\u1ebd ghi nh\u1eadn t\u1ea5t c\u1ea3 c\u00e1c \u0111i\u1ec3m ch\u1ea1m c\u1ee7a Sale v\u1edbi s\u1ea3n ph\u1ea9m v\u00e0 kh\u00e1ch h\u00e0ng, t\u00edch h\u1ee3p v\u1edbi c\u00e1c c\u00f4ng c\u1ee5 ph\u00e2n t\u00edch d\u1eef li\u1ec7u v\u00e0 b\u00e1o c\u00e1o t\u1ef1 \u0111\u1ed9ng.<\/li>\n\n\n\n<li>Services Center &#8211; Ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng sau b\u00e1n: Base CRM \u0111\u01b0\u1ee3c t\u00edch h\u1ee3p CSKH \u0111a k\u00eanh, h\u1ed7 tr\u1ee3 th\u00f4ng minh t\u1ea1i c\u1ea3 2 k\u00eanh chat nhanh v\u00e0 g\u1eedi ticket ph\u1ea3n h\u1ed3i. Ngo\u00e0i ra, n\u1ec1n t\u1ea3ng c\u00f2n ph\u00e1t tri\u1ec3n th\u00eam kho t\u00e0i li\u1ec7u HDSD \u0111\u1ec3 ng\u01b0\u1eddi d\u00f9ng ch\u1ee7 \u0111\u1ed9ng tra c\u1ee9u, v\u00e0 x\u00e2y d\u1ef1ng c\u1ed9ng \u0111\u1ed3ng k\u1ebft n\u1ed1i ng\u01b0\u1eddi d\u00f9ng \u0111\u1ec3 chia s\u1ebb ki\u1ebfn th\u1ee9c &#8211; kinh nghi\u1ec7m, gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng.<\/li>\n\n\n\n<li>Operation Center &#8211; Qu\u1ea3n tr\u1ecb &amp; v\u1eadn h\u00e0nh kinh doanh: V\u01b0\u1ee3t tr\u1ed9i h\u01a1n c\u00e1c CRM th\u00f4ng th\u01b0\u1eddng, Base CRM c\u00f3 th\u00eam trang thanh to\u00e1n \u0111\u1ec3 kh\u00e1ch h\u00e0ng xem ho\u00e1 \u0111\u01a1n, th\u1ef1c hi\u1ec7n \u0111\u1eb7t h\u00e0ng v\u00e0 giao d\u1ecbch ngay tr\u00ean ph\u1ea7n m\u1ec1m. T\u1ea5t c\u1ea3 h\u1ee3p \u0111\u1ed3ng b\u00e1n h\u00e0ng c\u0169ng \u0111\u01b0\u1ee3c qu\u1ea3n l\u00fd tr\u00ean m\u1ed9t h\u1ec7 th\u1ed1ng ri\u00eang chuy\u00ean nghi\u1ec7p, n\u01a1i c\u00f3 th\u1ec3 xem v\u00e0 ph\u00e2n t\u00edch m\u1ecdi d\u1eef li\u1ec7u v\u1ec1 doanh thu, b\u00e1n h\u00e0ng.<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-4-2-ph\u1ea7n-m\u1ec1m-crm-pipedrive\"><strong>4.2 Ph\u1ea7n m\u1ec1m CRM Pipedrive<\/strong><\/h3>\n\n\n\n<p>Ph\u00f9 h\u1ee3p nh\u1ea5t quy m\u00f4 doanh nghi\u1ec7p v\u1eeba v\u00e0 nh\u1ecf.<\/p>\n\n\n\n<p><strong>Ch\u1ea5m \u0111i\u1ec3m: <\/strong>9.0\/10<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td><strong>\u01afu \u0111i\u1ec3m<\/strong><\/td><td><strong>Nh\u01b0\u1ee3c \u0111i\u1ec3m<\/strong><\/td><\/tr><tr><td>&#8211; B\u1ea3ng \u0111i\u1ec1u khi\u1ec3n (dashboard) tr\u1ef1c quan v\u00e0 d\u1ec5 hi\u1ec3u<br>&#8211; T\u00f9y ch\u1ec9nh v\u00e0 s\u1eafp x\u1ebfp tr\u01b0\u1eddng th\u00f4ng tin linh ho\u1ea1t<br>&#8211; T\u1ef1 \u0111\u1ed9ng theo d\u00f5i cu\u1ed9c g\u1ecdi v\u00e0 email v\u1edbi kh\u00e1ch h\u00e0ng<br>&#8211; Gi\u00e1 c\u1ea3 ph\u00f9 h\u1ee3p v\u1edbi nhi\u1ec1u m\u1ee9c ng\u00e2n s\u00e1ch<br>&#8211; H\u1ed7 tr\u1ee3 d\u00f9ng th\u1eed 14 ng\u00e0y, kh\u00f4ng y\u00eau c\u1ea7u \u0111\u0103ng k\u00fd th\u00f4ng tin th\u1ebb t\u00edn d\u1ee5ng<\/td><td>&#8211; C\u1ea7n nhi\u1ec1u m\u1eabu b\u00e1o c\u00e1o v\u00e0 t\u00ednh n\u0103ng t\u1ef1 \u0111\u1ed9ng h\u00f3a h\u01a1n<br>&#8211; Kh\u00f4ng th\u1ec3 t\u1ea1o bi\u1ec3u \u0111\u1ed3 b\u00e1o c\u00e1o t\u00f9y ch\u1ec9nh<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p><a href=\"https:\/\/base.vn\/blog\/pipedrive\/\" target=\"_blank\" rel=\"noreferrer noopener\">Ph\u1ea7n m\u1ec1m Pipedrive<\/a> cung c\u1ea5p cho ng\u01b0\u1eddi d\u00f9ng m\u1ed9t tr\u1ea3i nghi\u1ec7m qu\u1ea3n l\u00fd quan h\u1ec7 kh\u00e1ch h\u00e0ng si\u00eau \u0111\u01a1n gi\u1ea3n v\u00e0 thu\u1eadn ti\u1ec7n. V\u1edbi Pipedrive, doanh nghi\u1ec7p c\u00f3 th\u1ec3 theo d\u00f5i th\u00f4ng tin kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng, ch\u01b0\u01a1ng tr\u00ecnh khuy\u1ebfn m\u00e3i, c\u00e1c cu\u1ed9c h\u1ed9i tho\u1ea1i v\u00e0 t\u1ef1 \u0111\u1ed9ng h\u00f3a quy tr\u00ecnh l\u00e0m vi\u1ec7c th\u1ee7 c\u00f4ng. H\u01a1n n\u1eefa, Pipedrive c\u00f2n cung c\u1ea5p \u0111\u00e1nh gi\u00e1 v\u00e0 b\u00e1o c\u00e1o chi ti\u1ebft v\u1ec1 hi\u1ec7u su\u1ea5t c\u1ee7a m\u1ed7i nh\u00e2n vi\u00ean b\u00e1n h\u00e0ng.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"294\" src=\"https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-pipedrive-1024x294.jpg\" alt=\"Ph\u1ea7n m\u1ec1m CRM Pipedrive\" class=\"wp-image-8014\" srcset=\"https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-pipedrive-1024x294.jpg 1024w, https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-pipedrive-300x86.jpg 300w, https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-pipedrive-768x221.jpg 768w, https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-pipedrive-1536x442.jpg 1536w, https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-pipedrive.jpg 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n<p><strong>T\u00ednh n\u0103ng n\u1ed5i b\u1eadt:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Qu\u1ea3n l\u00fd kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng v\u00e0 giao d\u1ecbch: Thu th\u1eadp kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng t\u1eeb form \u0111\u0103ng k\u00fd tr\u00ean website ho\u1eb7c chatbot t\u00f9y ch\u1ec9nh c\u1ee7a doanh nghi\u1ec7p.<\/li>\n\n\n\n<li>Theo d\u00f5i th\u00f4ng tin li\u00ean l\u1ea1c: Ki\u1ec3m so\u00e1t t\u1ea5t c\u1ea3 c\u00e1c cu\u1ed9c g\u1ecdi, email v\u00e0 l\u1ecbch s\u1eed giao d\u1ecbch v\u1edbi kh\u00e1ch h\u00e0ng tr\u00ean c\u00f9ng m\u1ed9t h\u1ec7 th\u1ed1ng.<\/li>\n\n\n\n<li>T\u1ef1 \u0111\u1ed9ng h\u00f3a: C\u1eaft gi\u1ea3m c\u00e1c thao t\u00e1c th\u1ee7 c\u00f4ng b\u1eb1ng c\u00e1ch t\u1ef1 \u0111\u1ed9ng h\u00f3a c\u00e1c nhi\u1ec7m v\u1ee5 h\u00e0nh ch\u00ednh l\u1eb7p \u0111i l\u1eb7p l\u1ea1i v\u00e0 h\u1ecdc h\u1ecfi t\u1eeb tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o.<\/li>\n\n\n\n<li>B\u00e1o c\u00e1o chi ti\u1ebft: Cung c\u1ea5p ph\u00e2n t\u00edch chuy\u00ean s\u00e2u d\u1ef1a tr\u00ean c\u00e0i \u0111\u1eb7t c\u1ee7a doanh nghi\u1ec7p, so s\u00e1nh k\u1ebft qu\u1ea3 kinh doanh th\u1ef1c t\u1ebf v\u1edbi m\u1ee5c ti\u00eau \u0111\u00e3 \u0111\u1eb7t ra.<\/li>\n\n\n\n<li>Quy\u1ec1n ri\u00eang t\u01b0 v\u00e0 b\u1ea3o m\u1eadt: \u0110\u1ea3m b\u1ea3o t\u1ed1i \u0111a quy\u1ec1n ri\u00eang t\u01b0 v\u1ec1 th\u1eddi \u0111i\u1ec3m v\u00e0 ph\u01b0\u01a1ng th\u1ee9c s\u1eed d\u1ee5ng d\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng c\u1ee7a doanh nghi\u1ec7p.<\/li>\n\n\n\n<li>\u1ee8ng d\u1ee5ng di \u0111\u1ed9ng v\u00e0 t\u00edch h\u1ee3p: Ng\u01b0\u1eddi d\u00f9ng c\u00f3 th\u1ec3 truy c\u1eadp Pipedrive t\u1eeb thi\u1ebft b\u1ecb di \u0111\u1ed9ng v\u00e0 t\u00edch h\u1ee3p n\u00f3 v\u1edbi 350+ \u1ee9ng d\u1ee5ng qu\u1ea3n l\u00fd c\u00f4ng vi\u1ec7c kh\u00e1c nh\u01b0 Slack, Trello, Gmail, PandaDoc, v.v\u2026<\/li>\n<\/ul>\n\n\n\n<p><strong>Chi ph\u00ed s\u1eed d\u1ee5ng: <\/strong>Pipedrive c\u00f3 \u0111\u1ebfn 5 g\u00f3i d\u1ecbch v\u1ee5 kh\u00e1c nhau \u0111\u1ec3 doanh nghi\u1ec7p l\u1ef1a ch\u1ecdn, bao g\u1ed3m: Essential; Advanced, Professional; Power; Enterprise v\u1edbi chi ph\u00ed dao \u0111\u1ed9ng t\u1eeb 14 \u0111\u1ebfn 79 USD\/t\u00e0i kho\u1ea3n\/th\u00e1ng.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-4-3-ph\u1ea7n-m\u1ec1m-crm-freshworks\"><strong>4.3 Ph\u1ea7n m\u1ec1m CRM Freshworks<\/strong><\/h3>\n\n\n\n<p>Ph\u00f9 h\u1ee3p v\u1edbi m\u1ecdi quy m\u00f4 v\u00e0 l\u0129nh v\u1ef1c th\u01b0\u01a1ng m\u1ea1i.<\/p>\n\n\n\n<p><strong>Ch\u1ea5m \u0111i\u1ec3m: <\/strong>9.0\/10<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td><strong>\u01afu \u0111i\u1ec3m<\/strong><\/td><td><strong>Nh\u01b0\u1ee3c \u0111i\u1ec3m<\/strong><\/td><\/tr><tr><td>&#8211; D\u1ec5 s\u1eed d\u1ee5ng \u0111\u1ed1i v\u1edbi m\u1ecdi \u0111\u1ed1i t\u01b0\u1ee3ng ng\u01b0\u1eddi d\u00f9ng<br>&#8211; Thi\u1ebft k\u1ebf b\u1ed1 c\u1ee5c giao di\u1ec7n logic v\u00e0 h\u1ee3p l\u00fd<br>&#8211; Cung c\u1ea5p g\u00f3i mi\u1ec5n ph\u00ed, g\u00f3i tr\u1ea3 ph\u00ed c\u00f3 th\u1eddi gian d\u00f9ng th\u1eed \u0111\u1ebfn 21 ng\u00e0y<br>&#8211; Cung c\u1ea5p h\u01a1n 30 m\u1eabu b\u00e1o c\u00e1o, \u0111\u00e1p \u1ee9ng \u0111a d\u1ea1ng nhu c\u1ea7u ph\u00e2n t\u00edch s\u1ed1 li\u1ec7u<\/td><td>&#8211; H\u1ea1n ch\u1ebf t\u00f9y ch\u1ec9nh th\u00f4ng tin tr\u00ean dashboard<br>&#8211; C\u1ea7n r\u00fat ng\u1eafn th\u1eddi gian ph\u1ea3n h\u1ed3i kh\u00e1ch h\u00e0ng<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p>Ph\u1ea7n m\u1ec1m <a href=\"https:\/\/www.freshworks.com\/crm\/sales\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Freshworks CRM<\/a> \u0111\u01b0\u1ee3c \u0111\u00e1nh gi\u00e1 cao b\u1edfi kh\u1ea3 n\u0103ng nu\u00f4i d\u01b0\u1ee1ng m\u1ed1i quan h\u1ec7 l\u00e2u d\u00e0i v\u1edbi kh\u00e1ch h\u00e0ng, gi\u00fap doanh nghi\u1ec7p n\u00e2ng cao ch\u1ea5t l\u01b0\u1ee3ng d\u1ecbch v\u1ee5 v\u00e0 t\u0103ng c\u01b0\u1eddng doanh s\u1ed1 b\u00e1n h\u00e0ng. V\u1edbi Freshworks CRM, doanh nghi\u1ec7p c\u00f3 th\u1ec3 t\u1ed1i \u01b0u h\u00f3a quy tr\u00ecnh kinh doanh, lo\u1ea1i b\u1ecf c\u00e1c b\u01b0\u1edbc kh\u00f4ng c\u1ea7n thi\u1ebft v\u00e0 th\u00fac \u0111\u1ea9y ti\u1ebfn tr\u00ecnh ch\u1ed1t deal.&nbsp;<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"294\" src=\"https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-Freshworks-1024x294.webp\" alt=\"Ph\u1ea7n m\u1ec1m CRM Freshworks\" class=\"wp-image-8017\" srcset=\"https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-Freshworks-1024x294.webp 1024w, https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-Freshworks-300x86.webp 300w, https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-Freshworks-768x221.webp 768w, https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-Freshworks-1536x442.webp 1536w, https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-Freshworks.webp 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n<p><strong>T\u00ednh n\u0103ng n\u1ed5i b\u1eadt:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Qu\u1ea3n l\u00fd data kh\u00e1ch h\u00e0ng: X\u00e2y d\u1ef1ng v\u00e0 theo d\u00f5i h\u00e0nh tr\u00ecnh mua h\u00e0ng; th\u00f4ng b\u00e1o v\u1ec1 c\u00e1c h\u00e0nh \u0111\u1ed9ng c\u1ee5 th\u1ec3 c\u1ee7a kh\u00e1ch h\u00e0ng nh\u01b0 l\u00e0 g\u1eedi y\u00eau c\u1ea7u tr\u1ee3 gi\u00fap ho\u1eb7c xem trang b\u00e1o gi\u00e1.<\/li>\n\n\n\n<li>Qu\u1ea3n l\u00fd \u0111\u1ed9i nh\u00f3m b\u00e1n h\u00e0ng: Ph\u00e2n c\u00f4ng nhi\u1ec7m v\u1ee5 cho nh\u00e2n vi\u00ean theo d\u00f2ng s\u1ea3n ph\u1ea9m, quy m\u00f4 giao d\u1ecbch ho\u1eb7c v\u1ecb tr\u00ed \u0111\u1ecba l\u00fd; t\u1ef1 \u0111\u1ed9ng ph\u00e2n b\u1ed5 ng\u01b0\u1eddi mua ti\u1ec1m n\u0103ng cho nh\u00e2n vi\u00ean ph\u00f9 h\u1ee3p; theo d\u00f5i KPI (m\u1ee5c ti\u00eau, doanh s\u1ed1, l\u1ecbch s\u1eed giao d\u1ecbch,&#8230;)<\/li>\n\n\n\n<li>Thu h\u00fat kh\u00e1ch h\u00e0ng: Mang l\u1ea1i tr\u1ea3i nghi\u1ec7m li\u1ec1n m\u1ea1ch cho kh\u00e1ch h\u00e0ng tr\u00ean nhi\u1ec1u k\u00eanh t\u01b0\u01a1ng t\u00e1c v\u1edbi \u0111a d\u1ea1ng c\u00e1c ph\u01b0\u01a1ng th\u1ee9c giao ti\u1ebfp, bao g\u1ed3m: nh\u1eafn tin, tr\u00f2 chuy\u1ec7n tr\u1ef1c ti\u1ebfp, email v\u00e0 tin nh\u1eafn tho\u1ea1i.<\/li>\n\n\n\n<li>H\u1ed7 tr\u1ee3 chatbot AI: C\u00e1c Bot c\u00f3 th\u1ec3 gi\u00fap kh\u00e1ch h\u00e0ng t\u00ecm ki\u1ebfm th\u00f4ng tin v\u00e0 gi\u1ea3i \u0111\u00e1p th\u1eafc m\u1eafc m\u1ed9t c\u00e1ch nhanh ch\u00f3ng tr\u00ean c\u00e1c k\u00eanh m\u00e0 h\u1ecd ch\u1ecdn.<\/li>\n\n\n\n<li>Qu\u1ea3n l\u00fd v\u00e0 ph\u00e2n t\u00edch: Ph\u00e2n t\u00edch t\u1ec9 m\u1ec9 h\u00e0nh vi c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0 hi\u1ec7u su\u1ea5t l\u00e0m vi\u1ec7c c\u1ee7a nh\u00e2n vi\u00ean, gi\u00fap doanh nghi\u1ec7p \u0111\u01b0a ra nh\u1eefng quy\u1ebft \u0111\u1ecbnh b\u00e1n h\u00e0ng c\u00f3 c\u0103n c\u1ee9 v\u00e0 x\u00e1c \u0111\u1ecbnh nh\u1eefng \u0111i\u1ec3m y\u1ebfu c\u1ea7n kh\u1eafc ph\u1ee5c \u0111\u1ec3 m\u1edf r\u1ed9ng quy m\u00f4 kinh doanh.<\/li>\n\n\n\n<li>T\u00edch h\u1ee3p v\u1edbi c\u00e1c \u1ee9ng d\u1ee5ng v\u00e0 ti\u1ec7n \u00edch kh\u00e1c: h\u1ec7 th\u1ed1ng qu\u1ea3n tr\u1ecb ngu\u1ed3n l\u1ef1c doanh nghi\u1ec7p (ERP), s\u00e0n th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed, \u1ee9ng d\u1ee5ng m\u1ea1ng x\u00e3 h\u1ed9i, n\u1ec1n t\u1ea3ng email marketing, v\u00e0 <a href=\"https:\/\/base.vn\/blog\/phan-mem-quan-ly-du-an\/\" target=\"_blank\" rel=\"noreferrer noopener\">ph\u1ea7n m\u1ec1m qu\u1ea3n l\u00fd d\u1ef1 \u00e1n<\/a>.<\/li>\n<\/ul>\n\n\n\n<p><strong>Chi ph\u00ed s\u1eed d\u1ee5ng: <\/strong>Freshworks CRM cung c\u1ea5p 4 g\u00f3i s\u1eed d\u1ee5ng ph\u1ea7n m\u1ec1m, trong \u0111\u00f3 bao g\u1ed3m 1 g\u00f3i mi\u1ec5n ph\u00ed v\u00e0 3 g\u00f3i tr\u1ea3 ph\u00ed. Gi\u00e1 c\u1ee7a c\u00e1c g\u00f3i d\u1ecbch v\u1ee5 tr\u1ea3 ph\u00ed dao \u0111\u1ed9ng t\u1eeb 11 \u0111\u1ebfn 71 USD\/ng\u01b0\u1eddi d\u00f9ng\/th\u00e1ng. \u0110\u1eb7c bi\u1ec7t, n\u1ebfu doanh nghi\u1ec7p ch\u1ecdn thanh to\u00e1n h\u00e0ng n\u0103m, gi\u00e1 c\u1ee7a m\u1ed7i g\u00f3i s\u1ebd gi\u1ea3m t\u1eeb 2 \u0111\u1ebfn 12 USD.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-4-4-ph\u1ea7n-m\u1ec1m-crm-hubspot\"><strong>4.4 Ph\u1ea7n m\u1ec1m CRM Hubspot<\/strong><\/h3>\n\n\n\n<p>Ph\u00f9 h\u1ee3p nh\u1ea5t v\u1edbi c\u00e1c doanh nghi\u1ec7p v\u1eeba v\u00e0 l\u1edbn, k\u1ec3 c\u1ea3 <a href=\"https:\/\/base.vn\/blog\/b2b-la-gi\/\" target=\"_blank\" rel=\"noreferrer noopener\">B2B<\/a> v\u00e0 B2C.<\/p>\n\n\n\n<p><strong>Ch\u1ea5m \u0111i\u1ec3m: <\/strong>8.8\/10<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td><strong>\u01afu \u0111i\u1ec3m<\/strong><\/td><td><strong>Nh\u01b0\u1ee3c \u0111i\u1ec3m<\/strong><\/td><\/tr><tr><td>&#8211; Cung c\u1ea5p g\u00f3i mi\u1ec5n ph\u00ed bao g\u1ed3m nhi\u1ec1u t\u00ednh n\u0103ng qu\u1ea3n l\u00fd b\u00e1n h\u00e0ng to\u00e0n di\u1ec7n<br>&#8211; T\u01b0\u01a1ng \u0111\u1ed1i d\u1ec5 s\u1eed d\u1ee5ng v\u1edbi c\u00e1c t\u00ednh n\u0103ng k\u00e9o v\u00e0 th\u1ea3<br>&#8211; Cung c\u1ea5p nhi\u1ec1u h\u00ecnh th\u1ee9c ti\u1ebfp th\u1ecb qua email<br>&#8211; Theo d\u00f5i h\u00e0nh vi c\u1ee7a kh\u00e1ch h\u00e0ng tr\u00ean website, ch\u1eb3ng h\u1ea1n nh\u01b0 h\u1ecd truy c\u1eadp bao nhi\u00eau trang v\u00e0 xem nh\u1eefng trang n\u00e0o<br>&#8211; \u0110\u00e0o t\u1ea1o CRM mi\u1ec5n ph\u00ed, c\u1ea5p ch\u1ee9ng ch\u1ec9 online c\u00f3 gi\u00e1 tr\u1ecb s\u1eed d\u1ee5ng to\u00e0n c\u1ea7u<\/td><td>&#8211; C\u00f3 th\u1ec3 kh\u00f3 t\u00f9y ch\u1ec9nh \u0111\u1ed1i v\u1edbi c\u00e1c c\u00f4ng ty c\u00f3 quy tr\u00ecnh b\u00e1n h\u00e0ng ph\u1ee9c t\u1ea1p<br>&#8211; C\u1ea7n ng\u01b0\u1eddi d\u00f9ng d\u00e0nh nhi\u1ec1u th\u1eddi gian t\u00ecm hi\u1ec3u t\u1ea5t c\u1ea3 c\u00e1c t\u00ednh n\u0103ng<br>&#8211; Gi\u00e1 c\u1ea3 c\u00f3 chi\u1ec1u h\u01b0\u1edbng t\u0103ng l\u00ean, y\u00eau c\u1ea7u nhi\u1ec1u chi ph\u00ed b\u1ed5 sung<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p><a href=\"https:\/\/base.vn\/blog\/hubspot-la-gi\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">HubSpot CRM<\/a> l\u00e0 m\u1ed9t n\u1ec1n t\u1ea3ng qu\u1ea3n l\u00fd CRM ho\u00e0n to\u00e0n mi\u1ec5n ph\u00ed. H\u01a1n h\u1ebft, b\u1ed9 t\u00ednh n\u0103ng c\u1ee7a n\u1ec1n t\u1ea3ng n\u00e0y \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf v\u00e0 t\u1ed1i \u01b0u theo nhu c\u1ea7u s\u1eed d\u1ee5ng ri\u00eang bi\u1ec7t c\u1ee7a t\u1eebng nh\u00f3m ng\u01b0\u1eddi d\u00f9ng: Tr\u01b0\u1edfng nh\u00f3m b\u00e1n h\u00e0ng, Nh\u00e2n vi\u00ean b\u00e1n h\u00e0ng; Chuy\u00ean vi\u00ean ti\u1ebfp th\u1ecb; \u0110\u1ed9i ng\u0169 d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng; Gi\u00e1m \u0111\u1ed1c \u0111i\u1ec1u h\u00e0nh; v\u00e0 Ch\u1ee7 doanh nghi\u1ec7p.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"294\" src=\"https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-Hubspot-1024x294.webp\" alt=\"Ph\u1ea7n m\u1ec1m CRM Hubspot\" class=\"wp-image-8019\" srcset=\"https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-Hubspot-1024x294.webp 1024w, https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-Hubspot-300x86.webp 300w, https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-Hubspot-768x221.webp 768w, https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-Hubspot-1536x442.webp 1536w, https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-Hubspot.webp 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n<p><strong>T\u00ednh n\u0103ng n\u1ed5i b\u1eadt:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>C\u01a1 s\u1edf d\u1eef li\u1ec7u t\u1eadp trung: HubSpot CRM h\u1ee3p nh\u1ea5t th\u00f4ng tin kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng \u1edf m\u1ed9t n\u01a1i, gi\u00fap \u0111\u1ed9i ng\u0169 b\u00e1n h\u00e0ng trao \u0111\u1ed5i v\u00e0 l\u00e0m vi\u1ec7c thu\u1eadn ti\u1ec7n h\u01a1n.<\/li>\n\n\n\n<li>N\u00e2ng cao hi\u1ec3u bi\u1ebft v\u1ec1 kh\u00e1ch h\u00e0ng: Cung c\u1ea5p c\u00e1i nh\u00ecn \u0111a chi\u1ec1u v\u1ec1 t\u1eebng kh\u00e1ch h\u00e0ng; c\u00e1 nh\u00e2n h\u00f3a ho\u1ea1t \u0111\u1ed9ng t\u01b0\u01a1ng t\u00e1c th\u00f4ng qua vi\u1ec7c l\u01b0u tr\u1eef t\u00ean g\u1ecdi, t\u00e0i kho\u1ea3n m\u1ea1ng x\u00e3 h\u1ed9i v\u00e0 ch\u1ee9c danh c\u00f4ng vi\u1ec7c c\u1ee7a kh\u00e1ch h\u00e0ng.<\/li>\n\n\n\n<li>Ghi ch\u00fa kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng: Theo d\u00f5i ho\u1ea1t \u0111\u1ed9ng c\u1ee7a kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng, t\u1ed1i \u01b0u h\u00f3a th\u1eddi gian cho c\u00e1c t\u01b0\u01a1ng t\u00e1c ti\u1ec1m n\u0103ng v\u00e0 t\u0103ng c\u01a1 h\u1ed9i chuy\u1ec3n \u0111\u1ed5i.<\/li>\n\n\n\n<li>B\u00e1o c\u00e1o b\u00e1n h\u00e0ng m\u1ea1nh m\u1ebd: T\u1ea1o b\u00e1o c\u00e1o b\u00e1n h\u00e0ng v\u00e0 b\u1ea3ng ch\u1ec9 s\u1ed1 chuy\u00ean s\u00e2u \u0111\u1ec3 qu\u1ea3n l\u00fd quy tr\u00ecnh, theo d\u00f5i hi\u1ec7u su\u1ea5t, \u0111\u1eb7t m\u1ee5c ti\u00eau v\u00e0 d\u1ef1 b\u00e1o doanh s\u1ed1 b\u00e1n h\u00e0ng, h\u1ed7 tr\u1ee3 qu\u00e1 tr\u00ecnh ra quy\u1ebft \u0111\u1ecbnh chi\u1ebfn l\u01b0\u1ee3c v\u00e0 m\u1edf r\u1ed9ng quy m\u00f4 c\u1ee7a doanh nghi\u1ec7p.<\/li>\n<\/ul>\n\n\n\n<p><strong>Chi ph\u00ed s\u1eed d\u1ee5ng: <\/strong>Doanh nghi\u1ec7p c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng HubSpot CRM ho\u00e0n to\u00e0n mi\u1ec5n ph\u00ed. Tuy nhi\u00ean, \u201cti\u1ec1n n\u00e0o c\u1ee7a n\u1ea5y\u201d, doanh nghi\u1ec7p ch\u1ec9 c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng c\u00e1c t\u00ednh n\u0103ng n\u00e2ng cao c\u1ee7a HubSpot CRM khi mua c\u00e1c g\u00f3i d\u1ecbch v\u1ee5 tr\u1ea3 ph\u00ed:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>G\u00f3i Professional Customer Platform: t\u1eeb 1.300 USD\/th\u00e1ng d\u00e0nh cho 5 t\u00e0i kho\u1ea3n ng\u01b0\u1eddi d\u00f9ng;<\/li>\n\n\n\n<li>G\u00f3i Enterprise Customer Platform: t\u1eeb 4.700 USD\/th\u00e1ng d\u00e0nh cho 7 t\u00e0i kho\u1ea3n ng\u01b0\u1eddi d\u00f9ng.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-4-5-ph\u1ea7n-m\u1ec1m-crm-nimble\"><strong>4.5 Ph\u1ea7n m\u1ec1m CRM Nimble<\/strong><\/h3>\n\n\n\n<p>Ph\u00f9 h\u1ee3p nh\u1ea5t v\u1edbi c\u00e1c c\u00f4ng ty quy m\u00f4 v\u1eeba.<\/p>\n\n\n\n<p><strong>Ch\u1ea5m \u0111i\u1ec3m: <\/strong>8.7\/10<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td><strong>\u01afu \u0111i\u1ec3m<\/strong><\/td><td><strong>Nh\u01b0\u1ee3c \u0111i\u1ec3m<\/strong><\/td><\/tr><tr><td>&#8211; T\u1eadp trung khai th\u00e1c v\u00e0 nu\u00f4i d\u01b0\u1ee1ng kh\u00e1ch h\u00e0ng qua t\u00e0i kho\u1ea3n m\u1ea1ng x\u00e3 h\u1ed9i<br>&#8211; D\u1ec5 d\u00e0ng s\u1eed d\u1ee5ng c\u00e1c t\u00ednh n\u0103ng qu\u1ea3n l\u00fd d\u1ef1 \u00e1n b\u00e1n h\u00e0ng<br>&#8211; H\u1ed7 tr\u1ee3 t\u1ed1t cho email marketing<\/td><td>&#8211; Dung l\u01b0\u1ee3ng b\u1ed9 nh\u1edb th\u1ea5p<br>&#8211; T\u00ednh n\u0103ng c\u1ee7a \u1ee9ng d\u1ee5ng di \u0111\u1ed9ng c\u00f2n h\u1ea1n ch\u1ebf<br>&#8211; Ch\u1ec9 c\u00f3 1 pipeline kh\u00e1ch h\u00e0ng<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p><a href=\"https:\/\/www.nimble.com\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Nimble CRM<\/a> l\u00e0 m\u1ed9t gi\u1ea3i ph\u00e1p CRM t\u1eadp trung v\u00e0o vi\u1ec7c t\u1ed5ng h\u1ee3p v\u00e0 khai th\u00e1c t\u1ea5t c\u1ea3 c\u00e1c t\u00e0i kho\u1ea3n m\u1ea1ng x\u00e3 h\u1ed9i c\u1ee7a kh\u00e1ch h\u00e0ng tr\u00ean m\u1ed9t n\u1ec1n t\u1ea3ng duy nh\u1ea5t. \u0110i\u1ec1u n\u00e0y t\u1ea1o ra m\u1ed9t ngu\u1ed3n t\u00e0i nguy\u00ean phong ph\u00fa cho c\u00e1c ho\u1ea1t \u0111\u1ed9ng t\u01b0 v\u1ea5n, ch\u00e0o h\u00e0ng v\u00e0 ti\u1ebfp th\u1ecb c\u1ee7a doanh nghi\u1ec7p.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"294\" src=\"https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-nimble-1024x294.webp\" alt=\"Ph\u1ea7n m\u1ec1m CRM Nimble\" class=\"wp-image-8022\" srcset=\"https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-nimble-1024x294.webp 1024w, https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-nimble-300x86.webp 300w, https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-nimble-768x221.webp 768w, https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-nimble-1536x442.webp 1536w, https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-nimble.webp 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n<p><strong>T\u00ednh n\u0103ng n\u1ed5i b\u1eadt:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>X\u00e2y d\u1ef1ng c\u01a1 s\u1edf d\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng: T\u1eadp h\u1ee3p th\u00f4ng tin li\u00ean h\u1ec7 v\u00e0 \u0111\u1ecba ch\u1ec9 email c\u1ee7a kh\u00e1ch h\u00e0ng \u0111\u1ec3 l\u00e0m t\u00e0i nguy\u00ean t\u01b0\u01a1ng t\u00e1c qua Gmail, Outlook ho\u1eb7c LinkedIn.&nbsp;<\/li>\n\n\n\n<li>K\u1ebft n\u1ed1i v\u1edbi Google Workspace v\u00e0 Microsoft 365: Ho\u1ea1t \u0111\u1ed9ng li\u1ec1n m\u1ea1ch v\u1edbi Google Workspace v\u00e0 Microsoft 365 \u0111\u1ec3 h\u1ee3p nh\u1ea5t danh b\u1ea1, email v\u00e0 calendar c\u0169ng nh\u01b0 chia s\u1ebb t\u00e0i nguy\u00ean gi\u1eefa c\u00e1c th\u00e0nh vi\u00ean trong \u0111\u1ed9i nh\u00f3m.<\/li>\n\n\n\n<li>H\u1ed7 tr\u1ee3 c\u1ea3i thi\u1ec7n doanh thu: \u0110\u00e1nh gi\u00e1 kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng v\u00e0 c\u1ea3i thi\u1ec7n t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i th\u00e0nh c\u00f4ng; cung c\u1ea5p b\u00e1o c\u00e1o chuy\u00ean s\u00e2u \u0111\u1ec3 theo d\u00f5i hi\u1ec7u su\u1ea5t b\u00e1n h\u00e0ng m\u1ed9t c\u00e1ch d\u1ec5 d\u00e0ng.<\/li>\n\n\n\n<li>Qu\u1ea3n l\u00fd m\u1ed1i quan h\u1ec7 kh\u00e1ch h\u00e0ng m\u1ecdi l\u00fac, m\u1ecdi n\u01a1i: Cho ph\u00e9p ng\u01b0\u1eddi d\u00f9ng truy c\u1eadp d\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng v\u00e0 s\u1eafp x\u1ebfp h\u1eb9n g\u1eb7p kh\u00e1ch h\u00e0ng th\u00f4ng qua \u1ee9ng d\u1ee5ng tr\u00ean \u0111i\u1ec7n tho\u1ea1i di \u0111\u1ed9ng.<\/li>\n<\/ul>\n\n\n\n<p><strong>Chi ph\u00ed s\u1eed d\u1ee5ng: <\/strong>Nimble CRM ni\u00eam y\u1ebft duy nh\u1ea5t 1 g\u00f3i d\u1ecbch v\u1ee5 l\u00e0 24.90 USD\/t\u00e0i kho\u1ea3n\/th\u00e1ng. V\u1edbi g\u00f3i d\u1ecbch v\u1ee5 n\u00e0y, doanh nghi\u1ec7p c\u00f3 th\u1ec3 x\u1eed l\u00fd 25.000 data kh\u00e1ch h\u00e0ng, s\u1eed d\u1ee5ng b\u1ed9 nh\u1edb 2GB v\u00e0 t\u00edch h\u1ee3p d\u1eef li\u1ec7u v\u1edbi Microsoft 365, Google Workspace.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-4-6-ph\u1ea7n-m\u1ec1m-crm-zoho\"><strong>4.6 Ph\u1ea7n m\u1ec1m CRM Zoho<\/strong><\/h3>\n\n\n\n<p>Ph\u00f9 h\u1ee3p nh\u1ea5t v\u1edbi c\u00e1c doanh nghi\u1ec7p v\u1eeba v\u00e0 l\u1edbn.<\/p>\n\n\n\n<p><strong>Ch\u1ea5m \u0111i\u1ec3m: <\/strong>8.6\/10<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td><strong>\u01afu \u0111i\u1ec3m<\/strong><\/td><td><strong>Nh\u01b0\u1ee3c \u0111i\u1ec3m<\/strong><\/td><\/tr><tr><td>&#8211; B\u1ea3ng \u0111i\u1ec1u khi\u1ec3n c\u1ef1c k\u1ef3 d\u1ec5 s\u1eed d\u1ee5ng v\u00e0 hi\u1ec7n \u0111\u1ea1i<br>&#8211; \u0110\u00e0o t\u1ea1o ng\u01b0\u1eddi d\u00f9ng chuy\u1ec3n \u0111\u1ed5i, tri\u1ec3n khai v\u00e0 s\u1eed d\u1ee5ng CRM<br>&#8211; T\u00f9y bi\u1ebfn linh ho\u1ea1t v\u1edbi n\u1ec1n t\u1ea3ng l\u1eadp tr\u00ecnh m\u1ea1nh m\u1ebd<br>&#8211; Kh\u00f4ng ph\u00e1t sinh chi ph\u00ed \u1ea9n tr\u00ean m\u1ed7i t\u00ednh n\u0103ng<\/td><td>&#8211; C\u1ea7n c\u1ea3i thi\u1ec7n ch\u1ea5t l\u01b0\u1ee3ng d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng<br>&#8211; C\u00f3 th\u1ec3 t\u1ed1n k\u00e9m \u0111\u1ed1i v\u1edbi c\u00e1c c\u00f4ng ty quy m\u00f4 trung b\u00ecnh<br>&#8211; C\u00f3 th\u1ec3 gi\u00e1n \u0111o\u1ea1n trong khi s\u1eed d\u1ee5ng n\u1ebfu Internet kh\u00f4ng \u1ed5n \u0111\u1ecbnh<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p><a href=\"https:\/\/www.zoho.com\/vi\/crm\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Zoho CRM<\/a> l\u00e0 m\u1ed9t n\u1ec1n t\u1ea3ng qu\u1ea3n l\u00fd kh\u00e1ch h\u00e0ng to\u00e0n di\u1ec7n v\u00e0 hi\u1ec7u qu\u1ea3, gi\u00fap doanh nghi\u1ec7p t\u1ed1i \u01b0u h\u00f3a n\u0103ng l\u1ef1c c\u1ee7a \u0111\u1ed9i ng\u0169 b\u00e1n h\u00e0ng, c\u1ea3i thi\u1ec7n tr\u1ea3i nghi\u1ec7m c\u00e1 nh\u00e2n h\u00f3a c\u1ee7a kh\u00e1ch h\u00e0ng, v\u00e0 g\u00f3p ph\u1ea7n t\u0103ng t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i t\u1eeb d\u1eef li\u1ec7u ti\u1ec1m n\u0103ng th\u00e0nh c\u00e1c giao d\u1ecbch th\u00e0nh c\u00f4ng.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"294\" src=\"https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-Zoho-1024x294.webp\" alt=\"Ph\u1ea7n m\u1ec1m CRM Zoho\" class=\"wp-image-8024\" srcset=\"https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-Zoho-1024x294.webp 1024w, https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-Zoho-300x86.webp 300w, https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-Zoho-768x221.webp 768w, https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-Zoho-1536x442.webp 1536w, https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-Zoho.webp 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n<p><strong>T\u00ednh n\u0103ng n\u1ed5i b\u1eadt:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>T\u01b0\u01a1ng t\u00e1c v\u1edbi kh\u00e1ch h\u00e0ng \u0111\u00fang l\u00fac v\u00e0 \u0111\u00fang th\u00f4ng \u0111i\u1ec7p: T\u1eadn d\u1ee5ng s\u1ee9c m\u1ea1nh c\u1ee7a b\u00e1n h\u00e0ng \u0111a k\u00eanh (Omnichannel), ph\u00e2n kh\u00fac kh\u00e1ch h\u00e0ng, c\u00f9ng nhi\u1ec1u t\u00e1c v\u1ee5 kh\u00e1c \u0111\u1ec3 mang \u0111\u1ebfn tr\u1ea3i nghi\u1ec7m c\u00e1 nh\u00e2n h\u00f3a t\u1ed1t nh\u1ea5t cho kh\u00e1ch h\u00e0ng, t\u1eeb \u0111\u00f3 b\u1ed3i \u0111\u1eafp l\u00f2ng trung th\u00e0nh c\u1ee7a h\u1ecd v\u1edbi doanh nghi\u1ec7p.<\/li>\n\n\n\n<li>T\u0103ng n\u0103ng su\u1ea5t l\u00e0m vi\u1ec7c: T\u1ef1 \u0111\u1ed9ng h\u00f3a c\u00e1c quy tr\u00ecnh, lu\u1ed3ng c\u00f4ng vi\u1ec7c, chi\u1ebfn d\u1ecbch email v\u00e0 qu\u1ea3n l\u00fd ph\u1ea3n h\u1ed3i c\u1ee7a kh\u00e1ch h\u00e0ng.<\/li>\n\n\n\n<li>Cung c\u1ea5p s\u1ef1 ph\u00e2n t\u00edch chuy\u00ean s\u00e2u: Gi\u00fap nh\u00e0 l\u00e3nh \u0111\u1ea1o gi\u00e1m s\u00e1t quy tr\u00ecnh v\u1eadn h\u00e0nh theo th\u1eddi gian th\u1ef1c, l\u00ean k\u1ebf ho\u1ea1ch c\u0169ng nh\u01b0 \u0111\u01b0a ra c\u00e1c quy\u1ebft \u0111\u1ecbnh ch\u00ednh x\u00e1c h\u01a1n.<\/li>\n<\/ul>\n\n\n\n<p><strong>Chi ph\u00ed s\u1eed d\u1ee5ng: <\/strong>Bi\u1ec3u gi\u00e1 c\u1ee7a Zoho CRM kh\u00e1 minh b\u1ea1ch v\u00e0 r\u00f5 r\u00e0ng nh\u01b0 sau:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>G\u00f3i Standard: 20 USD\/ng\u01b0\u1eddi d\u00f9ng\/th\u00e1ng &#8211; t\u1ef1 \u0111\u1ed9ng h\u00f3a v\u00e0 t\u1ed1i \u01b0u h\u00f3a chu k\u1ef3 kinh doanh;<\/li>\n\n\n\n<li>G\u00f3i Professional: 35 USD\/ng\u01b0\u1eddi d\u00f9ng\/th\u00e1ng &#8211; t\u0103ng kh\u1ea3 n\u0103ng thu h\u00fat kh\u00e1ch h\u00e0ng v\u00e0 th\u00fac \u0111\u1ea9y doanh s\u1ed1;<\/li>\n\n\n\n<li>G\u00f3i Enterprise: 50 USD\/ng\u01b0\u1eddi d\u00f9ng\/th\u00e1ng &#8211; c\u1ea3i thi\u1ec7n tr\u1ea3i nghi\u1ec7m c\u1ee7a kh\u00e1ch h\u00e0ng tr\u00ean ph\u1ea1m vi to\u00e0n c\u1ea7u;<\/li>\n\n\n\n<li>G\u00f3i Ultimate: 65\/ng\u01b0\u1eddi d\u00f9ng\/th\u00e1ng &#8211; m\u1edf r\u1ed9ng quy m\u00f4 kinh doanh v\u1edbi b\u1ed9 c\u00f4ng c\u1ee5 Business Intelligence chuy\u00ean d\u1ee5ng.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-4-7-ph\u1ea7n-m\u1ec1m-crm-salesforce\"><strong>4.7 Ph\u1ea7n m\u1ec1m CRM Salesforce<\/strong><\/h3>\n\n\n\n<p>Ph\u00f9 h\u1ee3p v\u1edbi m\u1ecdi quy m\u00f4 doanh nghi\u1ec7p.<\/p>\n\n\n\n<p><strong>Ch\u1ea5m \u0111i\u1ec3m: <\/strong>8.5\/10<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td><strong>\u01afu \u0111i\u1ec3m<\/strong><\/td><td><strong>Nh\u01b0\u1ee3c \u0111i\u1ec3m<\/strong><\/td><\/tr><tr><td>&#8211; C\u00f3 kh\u1ea3 n\u0103ng t\u00f9y bi\u1ebfn cao theo nhu c\u1ea7u c\u1ee7a ng\u01b0\u1eddi d\u00f9ng<br>&#8211; D\u1ec5 s\u1eed d\u1ee5ng, kh\u00f4ng y\u00eau c\u1ea7u ki\u1ebfn th\u1ee9c c\u00f4ng ngh\u1ec7 chuy\u00ean s\u00e2u<br>&#8211; T\u00edch h\u1ee3p t\u1ed1t v\u1edbi c\u00e1c c\u00f4ng c\u1ee5 v\u00e0 n\u1ec1n t\u1ea3ng kh\u00e1c<br>&#8211; T\u1ef1 \u0111\u1ed9ng h\u00f3a linh ho\u1ea1t v\u1edbi c\u00f4ng ngh\u1ec7 AI CRM<\/td><td>&#8211; C\u00f3 th\u1ec3 t\u1ed1n k\u00e9m n\u1ebfu c\u1ea7n n\u00e2ng cao t\u00ednh n\u0103ng<br>&#8211; C\u1ea7n m\u1ed9t th\u1eddi gian \u0111\u1ec3 t\u00ecm hi\u1ec3u v\u00e0 l\u00e0m quen c\u00e1ch s\u1eed d\u1ee5ng<br>&#8211; Y\u00eau c\u1ea7u k\u1ebft n\u1ed1i internet t\u1ed1c \u0111\u1ed9 cao v\u00e0 \u1ed5n \u0111\u1ecbnh<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p><a href=\"https:\/\/base.vn\/blog\/salesforce-la-gi\/\" target=\"_blank\" rel=\"noreferrer noopener\">Salesforce CRM<\/a> l\u00e0 m\u1ed9t trong nh\u1eefng gi\u1ea3i ph\u00e1p qu\u1ea3n l\u00fd kh\u00e1ch h\u00e0ng uy t\u00edn v\u00e0 n\u1ed5i ti\u1ebfng h\u00e0ng \u0111\u1ea7u th\u1ebf gi\u1edbi trong nhi\u1ec1u n\u0103m qua. Salesforce h\u1ee3p nh\u1ea5t c\u00e1c nh\u00f3m t\u00ednh n\u0103ng ti\u1ebfp th\u1ecb, b\u00e1n h\u00e0ng, th\u01b0\u01a1ng m\u1ea1i, d\u1ecbch v\u1ee5 v\u00e0 CNTT tr\u00ean m\u1ed9t n\u1ec1n t\u1ea3ng duy nh\u1ea5t l\u00e0 Customer 360 &#8211; cho ph\u00e9p doanh nghi\u1ec7p ph\u00e2n b\u1ed5 v\u00e0 \u0111i\u1ec1u h\u01b0\u1edbng ho\u1ea1t \u0111\u1ed9ng c\u1ee7a nh\u00e2n vi\u00ean v\u00e0o nh\u1eefng m\u1ee5c ti\u00eau quan tr\u1ecdng nh\u1ea5t.<\/p>\n\n\n\n<p><strong>T\u00ednh n\u0103ng n\u1ed5i b\u1eadt:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u0110\u00e0o t\u1ea1o t\u00e1c v\u1ee5 CRM: Cung c\u1ea5p c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh \u0111\u00e0o t\u1ea1o chuy\u00ean m\u00f4n CRM \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o doanh nghi\u1ec7p c\u00f3 th\u1ec3 t\u1eadn d\u1ee5ng t\u00ednh n\u0103ng c\u1ee7a ph\u1ea7n m\u1ec1m m\u1ed9t c\u00e1ch t\u1ed1t nh\u1ea5t.<\/li>\n\n\n\n<li>Th\u00edch \u1ee9ng v\u00e0 linh ho\u1ea1t: Customer 360 c\u00f3 kh\u1ea3 n\u0103ng linh ho\u1ea1t \u0111\u00e1p \u1ee9ng thay \u0111\u1ed5i c\u1ee7a m\u1ecdi quy m\u00f4 kinh doanh; k\u1ebft n\u1ed1i d\u1eef li\u1ec7u v\u1edbi 8.700 \u1ee9ng d\u1ee5ng v\u00e0 d\u1ecbch v\u1ee5 trong h\u1ec7 sinh th\u00e1i \u0111\u1ed1i t\u00e1c c\u1ee7a Salesforce.<\/li>\n\n\n\n<li>M\u1edf r\u1ed9ng v\u00e0 an to\u00e0n: C\u00f4ng ngh\u1ec7 \u0111i\u1ec7n to\u00e1n \u0111\u00e1m m\u00e2y cho ph\u00e9p doanh nghi\u1ec7p l\u01b0u tr\u1eef v\u00e0 qu\u1ea3n l\u00fd d\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng m\u1ed9t c\u00e1ch an to\u00e0n v\u00e0 hi\u1ec7u qu\u1ea3, tu\u00e2n th\u1ee7 ch\u00ednh s\u00e1ch b\u1ea3o v\u1ec7 quy\u1ec1n ri\u00eang t\u01b0 c\u1ee7a ng\u01b0\u1eddi d\u00f9ng m\u1ed9t c\u00e1ch ch\u1eb7t ch\u1ebd.<\/li>\n<\/ul>\n\n\n\n<p><strong>Chi ph\u00ed s\u1eed d\u1ee5ng: <\/strong>Cho d\u00f9 l\u00e0 doanh nghi\u1ec7p l\u1edbn, v\u1eeba hay nh\u1ecf, b\u1ea1n \u0111\u1ec1u c\u00f3 th\u1ec3 t\u00ecm th\u1ea5y s\u1ef1 l\u1ef1a ch\u1ecdn ph\u00f9 h\u1ee3p t\u1eeb 4 g\u00f3i d\u1ecbch v\u1ee5 c\u1ee7a Salesforce CRM: Starter, Professional, Enterprise, Unlimited, v\u1edbi m\u1ee9c chi ph\u00ed kh\u1edfi \u0111i\u1ec3m l\u00e0 25 USD\/ng\u01b0\u1eddi d\u00f9ng\/th\u00e1ng.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-4-8-crm-insightly\"><strong>4.8 CRM Insightly<\/strong><\/h3>\n\n\n\n<p>Ph\u00f9 h\u1ee3p nh\u1ea5t v\u1edbi nhu c\u1ea7u qu\u1ea3n l\u00fd CRM c\u01a1 b\u1ea3n.<\/p>\n\n\n\n<p><strong>Ch\u1ea5m \u0111i\u1ec3m: <\/strong>8.4\/10<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td><strong>\u01afu \u0111i\u1ec3m<\/strong><\/td><td><strong>Nh\u01b0\u1ee3c \u0111i\u1ec3m<\/strong><\/td><\/tr><tr><td>&#8211; S\u1edf h\u1eefu c\u00e1c t\u00ednh n\u0103ng hi\u1ec7n \u0111\u1ea1i, m\u1ea1nh m\u1ebd tr\u00ean n\u1ec1n t\u1ea3ng c\u00f4ng ngh\u1ec7 \u0111i\u1ec7n to\u00e1n \u0111\u00e1m m\u00e2y<br>&#8211; C\u00f3 th\u1ec3 m\u1edf r\u1ed9ng t\u00ednh n\u0103ng theo s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a quy m\u00f4 doanh nghi\u1ec7p<br>&#8211; D\u1ec5 d\u00e0ng \u00e1p d\u1ee5ng v\u00e0o c\u00e1c c\u00f4ng vi\u1ec7c h\u1eb1ng ng\u00e0y<\/td><td>&#8211; Thi\u1ebfu t\u00edch h\u1ee3p v\u1edbi c\u00e1c \u1ee9ng d\u1ee5ng ph\u1ed5 bi\u1ebfn nh\u01b0 Slack v\u00e0 n\u1ec1n t\u1ea3ng m\u1ea1ng x\u00e3 h\u1ed9i<br>&#8211; Ch\u1ee9c n\u0103ng qu\u1ea3n l\u00fd d\u1ef1 \u00e1n c\u00f2n c\u01a1 b\u1ea3n v\u00e0 thi\u1ebfu ch\u1ebf \u0111\u1ed9 xem \u0111\u1ed3 h\u1ecda tr\u1ef1c quan<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p>Ph\u1ea7n m\u1ec1m Insightly CRM \u0111\u01b0\u1ee3c bi\u1ebft \u0111\u1ebfn l\u00e0 m\u1ed9t gi\u1ea3i ph\u00e1p qu\u1ea3n l\u00fd quan h\u1ec7 kh\u00e1ch h\u00e0ng hi\u1ec7n \u0111\u1ea1i v\u00e0 m\u1ea1nh m\u1ebd, h\u1ed7 tr\u1ee3 doanh nghi\u1ec7p m\u1edf r\u1ed9ng quy m\u00f4 kinh doanh v\u00e0 ti\u1ebft ki\u1ec7m chi ph\u00ed \u0111\u1ea7u t\u01b0.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"294\" src=\"https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-Insightly-1024x294.webp\" alt=\"Ph\u1ea7n m\u1ec1m Insightly CRM\" class=\"wp-image-8028\" srcset=\"https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-Insightly-1024x294.webp 1024w, https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-Insightly-300x86.webp 300w, https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-Insightly-768x221.webp 768w, https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-Insightly-1536x442.webp 1536w, https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-Insightly.webp 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n<p><strong>T\u00ednh n\u0103ng n\u1ed5i b\u1eadt:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Qu\u1ea3n l\u00fd ch\u1eb7t ch\u1ebd quy tr\u00ecnh b\u00e1n h\u00e0ng: Theo d\u00f5i v\u00e0 n\u1eafm b\u1eaft th\u00f4ng tin chi ti\u1ebft c\u1ee7a t\u1eebng kh\u00e1ch h\u00e0ng, gia t\u0103ng c\u01a1 h\u1ed9i ch\u1ed1t giao d\u1ecbch th\u00e0nh c\u00f4ng.<\/li>\n\n\n\n<li>Theo d\u00f5i kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng v\u00e0 qu\u1ea3n l\u00fd c\u01a1 h\u1ed9i: Theo d\u00f5i, qu\u1ea3n l\u00fd v\u00e0 nu\u00f4i d\u01b0\u1ee1ng c\u00e1c giao d\u1ecbch m\u1ed9t c\u00e1ch hi\u1ec7u qu\u1ea3 d\u1ef1a theo quy tr\u00ecnh ri\u00eang c\u1ee7a doanh nghi\u1ec7p; h\u1ed7 tr\u1ee3 ng\u01b0\u1eddi d\u00f9ng ph\u00e1t hi\u1ec7n v\u01b0\u1edbng m\u1eafc trong quy tr\u00ecnh b\u00e1n h\u00e0ng.<\/li>\n\n\n\n<li>T\u1ef1 \u0111\u1ed9ng h\u00f3a quy tr\u00ecnh kinh doanh: Tinh g\u1ecdn c\u00e1c t\u00e1c v\u1ee5 th\u1ee7 c\u00f4ng kh\u00f4ng c\u1ea7n thi\u1ebft; t\u1ef1 \u0111\u1ed9ng g\u1eedi email, l\u1eddi nh\u1eafc theo k\u1ecbch b\u1ea3n c\u00f3 s\u1eb5n; gi\u1ea3i ph\u00f3ng nh\u00e2n vi\u00ean kh\u1ecfi c\u00e1c nhi\u1ec7m v\u1ee5 c\u00f3 gi\u00e1 tr\u1ecb th\u1ea5p v\u00e0 c\u1ea3i thi\u1ec7n s\u1ef1 g\u1eafn k\u1ebft gi\u1eefa c\u00e1c ph\u00f2ng ban.<\/li>\n\n\n\n<li>H\u1ed7 tr\u1ee3 t\u1ea1o landing page: X\u00e2y d\u1ef1ng trang landing page th\u1ec3 hi\u1ec7n \u0111\u1ea7y \u0111\u1ee7 th\u00f4ng tin s\u1ea3n ph\u1ea9m, b\u1ea3ng gi\u00e1 ho\u1eb7c m\u1eabu \u0111\u0103ng k\u00fd nh\u1eadn b\u00e1o gi\u00e1 \u0111\u1ec3 nh\u00e2n vi\u00ean b\u00e1n h\u00e0ng c\u00f3 th\u1ec3 ch\u1ed1t giao d\u1ecbch d\u1ec5 d\u00e0ng h\u01a1n.<\/li>\n<\/ul>\n\n\n\n<p><strong>Chi ph\u00ed s\u1eed d\u1ee5ng: <\/strong>Tr\u00ean website c\u1ee7a nh\u00e0 cung c\u1ea5p, bi\u1ec3u gi\u00e1 c\u1ee7a ph\u1ea7n m\u1ec1m Insightly CRM \u0111\u01b0\u1ee3c th\u1ec3 hi\u1ec7n r\u1ea5t r\u00f5 r\u00e0ng v\u00e0 chi ti\u1ebft, bao g\u1ed3m 3 g\u00f3i: Plus; Professional; v\u00e0 Enterprise v\u1edbi chi ph\u00ed l\u1ea7n l\u01b0\u1ee3t l\u00e0: 29; 49; v\u00e0 99 USD\/ng\u01b0\u1eddi d\u00f9ng\/th\u00e1ng. Ngo\u00e0i ra, m\u1ed7i g\u00f3i \u0111\u1ec1u h\u1ed7 tr\u1ee3 doanh nghi\u1ec7p d\u00f9ng th\u1eed 14 ng\u00e0y mi\u1ec5n ph\u00ed tr\u01b0\u1edbc khi mua ch\u00ednh th\u1ee9c.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-4-9-ph\u1ea7n-m\u1ec1m-crm-zendesk-sell\"><strong>4.9 Ph\u1ea7n m\u1ec1m CRM Zendesk Sell<\/strong><\/h3>\n\n\n\n<p>Ph\u00f9 h\u1ee3p nh\u1ea5t v\u1edbi c\u00e1c doanh nghi\u1ec7p c\u00f3 s\u1eb5n \u0111\u1ed9i ng\u0169 k\u1ef9 thu\u1eadt ph\u00e1t tri\u1ec3n web.<\/p>\n\n\n\n<p><strong>Ch\u1ea5m \u0111i\u1ec3m: <\/strong>8.4\/10<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td><strong>\u01afu \u0111i\u1ec3m<\/strong><\/td><td><strong>Nh\u01b0\u1ee3c \u0111i\u1ec3m<\/strong><\/td><\/tr><tr><td>&#8211; H\u1ed7 tr\u1ee3 t\u01b0\u01a1ng t\u00e1c v\u1edbi kh\u00e1ch h\u00e0ng qua nh\u1eafn tin, \u0111i\u1ec7n tho\u1ea1i, email v\u00e0 m\u1ea1ng x\u00e3 h\u1ed9i<br>&#8211; H\u1ed7 tr\u1ee3 \u0111a ng\u00f4n ng\u1eef<br>&#8211; L\u1eadp b\u00e1o c\u00e1o ph\u00e2n t\u00edch theo d\u1ea1ng k\u00e9o v\u00e0 th\u1ea3<br>&#8211; T\u00edch h\u1ee3p API m\u1ea1nh m\u1ebd v\u1edbi c\u00e1c \u1ee9ng d\u1ee5ng trong Zendesk Marketplace v\u00e0 c\u00e1c h\u1ec7 th\u1ed1ng c\u1ee7a b\u00ean th\u1ee9 ba<\/td><td>&#8211; H\u1ea1n ch\u1ebf trong vi\u1ec7c theo d\u00f5i h\u00e0nh tr\u00ecnh c\u1ee7a kh\u00e1ch h\u00e0ng<br>&#8211; Kh\u00f4ng cung c\u1ea5p g\u00f3i mi\u1ec5n ph\u00ed<br>&#8211; Kh\u00f4ng th\u1ec3 xu\u1ea5t d\u1eef li\u1ec7u tr\u1ef1c ti\u1ebfp v\u00e0o t\u1ec7p CSV<br><\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p><a href=\"https:\/\/www.zendesk.com\/sell\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Zendesk Sell<\/a> l\u00e0 s\u1ef1 l\u1ef1a ch\u1ecdn ho\u00e0n h\u1ea3o cho c\u00e1c doanh nghi\u1ec7p \u0111ang t\u00ecm ki\u1ebfm m\u1ed9t ph\u1ea7n m\u1ec1m CRM th\u00f4ng minh, g\u1ecdn nh\u1eb9 v\u1edbi \u0111\u1ea7y \u0111\u1ee7 c\u00e1c ph\u00e2n h\u1ec7 c\u1ea7n thi\u1ebft nh\u01b0 theo d\u00f5i h\u00e0nh tr\u00ecnh v\u00e0 tr\u1ea3i nghi\u1ec7m c\u1ee7a kh\u00e1ch h\u00e0ng, c\u1ea3i thi\u1ec7n doanh thu v\u00e0 ph\u00e2n t\u00edch hi\u1ec7u su\u1ea5t kinh doanh.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"294\" src=\"https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-Zendesk-Sell-1024x294.webp\" alt=\"Ph\u1ea7n m\u1ec1m CRM Zendesk sell\" class=\"wp-image-8031\" srcset=\"https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-Zendesk-Sell-1024x294.webp 1024w, https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-Zendesk-Sell-300x86.webp 300w, https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-Zendesk-Sell-768x221.webp 768w, https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-Zendesk-Sell-1536x442.webp 1536w, https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-Zendesk-Sell.webp 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n<p><strong>T\u00ednh n\u0103ng n\u1ed5i b\u1eadt:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Theo d\u00f5i v\u00e0 c\u00e1 nh\u00e2n h\u00f3a email: L\u01b0u tr\u1eef t\u1ea5t c\u1ea3 c\u00e1c email li\u00ean quan \u0111\u1ebfn kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng cho d\u00f9 ch\u00fang \u0111\u01b0\u1ee3c g\u1eedi t\u1eeb h\u1ed9p th\u01b0 c\u1ee7a nh\u00e2n vi\u00ean sale hay trong giao di\u1ec7n ng\u01b0\u1eddi d\u00f9ng; t\u1ea1o v\u00e0 l\u01b0u c\u00e1c m\u1eabu email kh\u00f4ng gi\u1edbi h\u1ea1n, \u0111\u1ed3ng th\u1eddi cho ph\u00e9p ng\u01b0\u1eddi d\u00f9ng c\u00e0i \u0111\u1eb7t c\u00e1c tr\u01b0\u1eddng \u201ct\u00ean\u201d v\u00e0 \u201cc\u00f4ng ty\u201d trong n\u1ed9i dung email.<\/li>\n\n\n\n<li>T\u0103ng chuy\u1ec3n \u0111\u1ed5i: T\u1ea1o danh s\u00e1ch kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng v\u00e0 ph\u00e2n b\u1ed5 nh\u00e2n vi\u00ean sale ph\u1ee5 tr\u00e1ch ph\u00f9 h\u1ee3p nh\u1ea5t.<\/li>\n\n\n\n<li>Nh\u1eafn tin: Cho ph\u00e9p ng\u01b0\u1eddi d\u00f9ng nh\u1eafn tin v\u1edbi kh\u00e1ch h\u00e0ng tr\u1ef1c ti\u1ebfp tr\u00ean web b\u00e1n h\u00e0ng v\u00e0 qua \u1ee9ng d\u1ee5ng nh\u1eafn tin nh\u01b0 Facebook Messenger v\u00e0 WhatsApp; \u0111\u1ed3ng b\u1ed9 h\u00f3a n\u1ed9i dung tin nh\u1eafn tr\u00ean c\u00e1c k\u00eanh t\u1ea1i m\u1ed9t n\u01a1i duy nh\u1ea5t.<\/li>\n\n\n\n<li>B\u00e1o c\u00e1o v\u00e0 ph\u00e2n t\u00edch Zendesk Explore: Thu th\u1eadp, \u0111o l\u01b0\u1eddng v\u00e0 ph\u00e2n t\u00edch d\u1eef li\u1ec7u v\u1ec1 tr\u1ea3i nghi\u1ec7m c\u1ee7a kh\u00e1ch h\u00e0ng.<\/li>\n<\/ul>\n\n\n\n<p><strong>Chi ph\u00ed s\u1eed d\u1ee5ng:<\/strong> \u0110\u1ec3 s\u1eed d\u1ee5ng Zendesk Sell, doanh nghi\u1ec7p c\u1ea7n chi tr\u1ea3 \u00edt nh\u1ea5t l\u00e0 19 USD\/ng\u01b0\u1eddi d\u00f9ng\/th\u00e1ng cho c\u00e1c t\u00ednh n\u0103ng c\u01a1 b\u1ea3n. \u1ede g\u00f3i cao c\u1ea5p nh\u1ea5t, doanh nghi\u1ec7p s\u1ebd ph\u1ea3i tr\u1ea3 115 USD\/ng\u01b0\u1eddi d\u00f9ng\/th\u00e1ng \u0111\u1ec3 c\u00f3 th\u1ec3 s\u1edf h\u1eefu \u0111\u1ea7y \u0111\u1ee7 c\u00e1c t\u00ednh n\u0103ng n\u00e2ng cao.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-4-10-odoo-crm\"><strong>4.10 Odoo CRM<\/strong><\/h3>\n\n\n\n<p><strong>Ph\u00f9 h\u1ee3p nh\u1ea5t v\u1edbi c\u00e1c doanh nghi\u1ec7p v\u1eeba v\u00e0 l\u1edbn.<\/strong><\/p>\n\n\n\n<p><strong>Ch\u1ea5m \u0111i\u1ec3m: <\/strong>8.3\/10<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td><strong>\u01afu \u0111i\u1ec3m<\/strong><\/td><td><strong>Nh\u01b0\u1ee3c \u0111i\u1ec3m<\/strong><\/td><\/tr><tr><td>&#8211; Giao di\u1ec7n linh ho\u1ea1t v\u00e0 \u0111a ng\u00f4n ng\u1eef (c\u00f3 ti\u1ebfng Vi\u1ec7t)<br>&#8211; T\u00edch h\u1ee3p li\u1ec1n m\u1ea1ch v\u1edbi c\u00e1c module k\u1ebf to\u00e1n, qu\u1ea3n l\u00fd kho v\u00e0 th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed c\u1ee7a Odoo ERP<br>&#8211; L\u00e0 m\u1ed9t CRM ngu\u1ed3n m\u1edf mi\u1ec5n ph\u00ed, ph\u00f9 h\u1ee3p v\u1edbi nhi\u1ec1u nhu c\u1ea7u t\u00f9y ch\u1ec9nh v\u00e0 t\u00edch h\u1ee3p<\/td><td>&#8211; Vi\u1ec7c t\u00edch h\u1ee3p th\u01b0\u1eddng c\u1ea7n \u0111\u1ebfn s\u1ef1 h\u1ed7 tr\u1ee3 c\u1ee7a b\u00ean th\u1ee9 ba<br>&#8211; Email g\u1eedi \u0111\u1ebfn kh\u00e1ch h\u00e0ng th\u01b0\u1eddng b\u1ecb xem l\u00e0 spam<br>&#8211; \u1ee8ng d\u1ee5ng di \u0111\u1ed9ng kh\u00f4ng c\u00f3 nhi\u1ec1u ch\u1ee9c n\u0103ng nh\u01b0 phi\u00ean b\u1ea3n web<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p><a href=\"https:\/\/www.odoo.com\/vi_VN\/app\/crm\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Odoo CRM<\/a> l\u00e0 m\u1ed9t module \u0111\u1ed9c l\u1eadp trong h\u1ec7 th\u1ed1ng v\u1eadn h\u00e0nh doanh nghi\u1ec7p c\u1ee7a Odoo ERP. Ch\u1ee9c n\u0103ng ch\u00ednh c\u1ee7a Odoo CRM l\u00e0 gi\u00fap doanh nghi\u1ec7p hi\u1ec3u r\u00f5 h\u01a1n v\u1ec1 kh\u00e1ch h\u00e0ng, t\u1eeb \u0111\u00f3 c\u1ea3i thi\u1ec7n tr\u1ea3i nghi\u1ec7m c\u1ee7a h\u1ecd v\u00e0 t\u1ea1o s\u1ef1 h\u00e0i l\u00f2ng v\u1edbi s\u1ea3n ph\u1ea9m c\u1ee7a doanh nghi\u1ec7p. Ngo\u00e0i ra, Odoo CRM c\u0169ng gi\u00fap doanh nghi\u1ec7p t\u1ed1i \u01b0u h\u00f3a c\u00e1c chi ph\u00ed li\u00ean quan \u0111\u1ebfn duy tr\u00ec m\u1ed1i quan h\u1ec7 v\u1edbi kh\u00e1ch h\u00e0ng v\u00e0 n\u00e2ng cao hi\u1ec7u su\u1ea5t l\u00e0m vi\u1ec7c c\u1ee7a \u0111\u1ed9i ng\u0169 kinh doanh.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"294\" src=\"https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-odoo-1024x294.webp\" alt=\"Ph\u1ea7n m\u1ec1m CRM ODOO\" class=\"wp-image-8033\" srcset=\"https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-odoo-1024x294.webp 1024w, https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-odoo-300x86.webp 300w, https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-odoo-768x221.webp 768w, https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-odoo-1536x442.webp 1536w, https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-odoo.webp 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n<p><strong>T\u00ednh n\u0103ng n\u1ed5i b\u1eadt:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Nu\u00f4i d\u01b0\u1ee1ng Lead: Gi\u00fap ng\u01b0\u1eddi d\u00f9ng thi\u1ebft l\u1eadp c\u00e1c chi\u1ebfn d\u1ecbch email marketing ph\u00f9 h\u1ee3p v\u1edbi h\u00e0nh vi c\u1ee7a kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng.<\/li>\n\n\n\n<li>Ch\u1ea5m \u0111i\u1ec3m kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng: \u0110\u00e1nh gi\u00e1 kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng d\u1ef1a tr\u00ean c\u00e1c h\u00e0nh vi ti\u1ec1m \u1ea9n nh\u01b0 s\u1ed1 trang web \u0111\u00e3 xem, th\u1eddi gian v\u00e0 \u0111i\u1ec3m t\u01b0\u01a1ng t\u00e1c; gi\u00fap ng\u01b0\u1eddi d\u00f9ng x\u00e1c \u0111\u1ecbnh \u0111\u01b0\u1ee3c kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng n\u00e0o \u0111\u00e3 s\u1eb5n s\u00e0ng \u0111\u1ec3 chuy\u1ec3n \u0111\u1ed5i th\u00e0nh c\u01a1 h\u1ed9i.<\/li>\n\n\n\n<li>B\u00e1o c\u00e1o: Cho ph\u00e9p ng\u01b0\u1eddi d\u00f9ng t\u00f9y ch\u1ec9nh c\u00e1c m\u1eabu b\u00e1o c\u00e1o n\u00e2ng cao v\u00e0 chia s\u1ebb ch\u00fang v\u1edbi c\u00e1c b\u00ean li\u00ean quan; ph\u00e2n t\u00edch c\u01a1 h\u1ed9i, \u0111o l\u01b0\u1eddng s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a KPI v\u00e0 nh\u1eadn s\u1ed1 li\u1ec7u th\u1ed1ng k\u00ea v\u1ec1 ngu\u1ed3n kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng.<\/li>\n<\/ul>\n\n\n\n<p><strong>Chi ph\u00ed s\u1eed d\u1ee5ng:<\/strong> T\u01b0\u01a1ng t\u1ef1 c\u00e1c gi\u1ea3i ph\u00e1p ERP kh\u00e1c, Odoo CRM kh\u00f4ng \u0111\u1eaft v\u00ec gi\u00e1 b\u1ea3n quy\u1ec1n, m\u00e0 \u0111\u1eaft v\u00ec c\u00e1c chi ph\u00ed ph\u00e1t sinh.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>G\u00f3i One App Free: Cho ph\u00e9p doanh nghi\u1ec7p s\u1eed d\u1ee5ng duy nh\u1ea5t m\u1ed9t app mi\u1ec5n ph\u00ed<\/li>\n\n\n\n<li>G\u00f3i Standard v\u00e0 G\u00f3i Custom: T\u00ednh chi ph\u00ed d\u1ef1a tr\u00ean s\u1ed1 l\u01b0\u1ee3ng ng\u01b0\u1eddi d\u00f9ng v\u00e0 c\u00e1c module b\u1ed5 sung.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-4-11-ph\u1ea7n-m\u1ec1m-sugarcrm\"><strong>4.11 Ph\u1ea7n m\u1ec1m SugarCRM<\/strong><\/h3>\n\n\n\n<p>Ph\u00f9 h\u1ee3p nh\u1ea5t v\u1edbi c\u00e1c doanh nghi\u1ec7p v\u1eeba v\u00e0 l\u1edbn.<\/p>\n\n\n\n<p><strong>Ch\u1ea5m \u0111i\u1ec3m: <\/strong>8.2\/10<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td><strong>\u01afu \u0111i\u1ec3m<\/strong><\/td><td><strong>Nh\u01b0\u1ee3c \u0111i\u1ec3m<\/strong><\/td><\/tr><tr><td>&#8211; Ph\u00e2n t\u00edch d\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng b\u1eb1ng c\u00f4ng ngh\u1ec7 AI ti\u00ean ti\u1ebfn<br>&#8211; T\u00edch h\u1ee3p linh ho\u1ea1t v\u1edbi nhi\u1ec1u c\u00f4ng c\u1ee5, \u1ee9ng d\u1ee5ng v\u00e0 n\u1ec1n t\u1ea3ng m\u1ea1ng x\u00e3 h\u1ed9i kh\u00e1c nhau<br>&#8211; H\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng x\u1eed l\u00fd v\u1ea5n \u0111\u1ec1 chuy\u00ean nghi\u1ec7p v\u00e0 nhanh ch\u00f3ng<\/td><td>&#8211; C\u00f3 th\u1ec3 ph\u1ee9c t\u1ea1p v\u1edbi ng\u01b0\u1eddi l\u1ea7n \u0111\u1ea7u ti\u00ean s\u1eed d\u1ee5ng<br>&#8211; T\u1ed1n nhi\u1ec1u th\u1eddi gian cho vi\u1ec7c c\u1eadp nh\u1eadt t\u00ednh n\u0103ng m\u1edbi<br>&#8211; C\u1ea7n c\u1ea3i thi\u1ec7n tr\u1ea3i nghi\u1ec7m ng\u01b0\u1eddi d\u00f9ng tr\u00ean thi\u1ebft b\u1ecb di \u0111\u1ed9ng<br>&#8211; Gi\u00e1 kh\u00e1 cao \u0111\u1ed1i v\u1edbi c\u00f4ng ty nh\u1ecf ho\u1eb7c startup<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p>Ph\u1ea7n m\u1ec1m <a href=\"https:\/\/www.sugarcrm.com\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">SugarCRM<\/a> kh\u00f4ng ch\u1ec9 gi\u00fap doanh nghi\u1ec7p lo\u1ea1i b\u1ecf nh\u1eefng \u0111i\u1ec3m m\u00f9 v\u00e0 r\u00e0o c\u1ea3n trong qu\u00e1 tr\u00ecnh c\u1ed9ng t\u00e1c gi\u1eefa \u0111\u1ed9i ng\u0169 B\u00e1n h\u00e0ng, Marketing v\u00e0 D\u1ecbch v\u1ee5 ch\u0103m s\u00f3c m\u00e0 c\u00f2n t\u1ea1o \u0111i\u1ec1u ki\u1ec7n cho vi\u1ec7c t\u1eadp trung v\u00e0o vi\u1ec7c t\u01b0\u01a1ng t\u00e1c v\u1edbi kh\u00e1ch h\u00e0ng, r\u00fat ng\u1eafn chu k\u1ef3 b\u00e1n h\u00e0ng, cung c\u1ea5p tr\u1ea3i nghi\u1ec7m mua h\u00e0ng t\u1ed1t h\u01a1n v\u00e0 t\u1ed1i \u0111a h\u00f3a doanh thu. Ph\u1ea7n m\u1ec1m n\u00e0y \u0111\u00e3 \u0111\u1ea1t nhi\u1ec1u danh hi\u1ec7u v\u00e0 gi\u1ea3i th\u01b0\u1edfng do ng\u01b0\u1eddi d\u00f9ng b\u00ecnh ch\u1ecdn.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"390\" src=\"https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-sugarcrm-1024x390.webp\" alt=\"Ph\u1ea7n m\u1ec1m SugarCRM\" class=\"wp-image-8035\" srcset=\"https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-sugarcrm-1024x390.webp 1024w, https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-sugarcrm-300x114.webp 300w, https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-sugarcrm-768x292.webp 768w, https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-sugarcrm-1536x585.webp 1536w, https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-sugarcrm.webp 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n<p><strong>T\u00ednh n\u0103ng n\u1ed5i b\u1eadt:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Qu\u1ea3n l\u00fd quy tr\u00ecnh b\u00e1n h\u00e0ng v\u00e0 c\u01a1 h\u1ed9i kinh doanh: Theo d\u00f5i t\u1ea5t c\u1ea3 c\u00e1c th\u00f4ng tin li\u00ean quan \u0111\u1ebfn kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng (th\u00f4ng tin c\u00e1 nh\u00e2n v\u00e0 l\u1ecbch s\u1eed t\u01b0\u01a1ng t\u00e1c); theo d\u00f5i ti\u1ebfn \u0111\u1ed9 x\u1eed l\u00fd kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng; ch\u1ea5m \u0111i\u1ec3m ng\u01b0\u1eddi mua ti\u1ec1m n\u0103ng.<\/li>\n\n\n\n<li>T\u1ef1 \u0111\u1ed9ng h\u00f3a b\u00e1n h\u00e0ng: Ph\u00e1t hi\u1ec7n v\u00e0 c\u1ea3nh b\u00e1o c\u00e1c \u0111i\u1ec3m m\u00f9 v\u1ec1 d\u1eef li\u1ec7u, \u0111\u1ed3ng th\u1eddi kh\u1eafc ph\u1ee5c nh\u1eefng tr\u1edf ng\u1ea1i trong qu\u00e1 tr\u00ecnh ch\u00e0o h\u00e0ng.<\/li>\n\n\n\n<li>T\u1ef1 \u0111\u1ed9ng h\u00f3a ti\u1ebfp th\u1ecb: Qu\u1ea3n l\u00fd chi\u1ebfn d\u1ecbch, nu\u00f4i d\u01b0\u1ee1ng kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng, ti\u1ebfp th\u1ecb qua email v\u00e0 ph\u00e2n t\u00edch hi\u1ec7u su\u1ea5t ti\u1ebfp th\u1ecb.<\/li>\n\n\n\n<li>Qu\u1ea3n l\u00fd s\u1ea3n ph\u1ea9m: Gi\u00e1m s\u00e1t danh s\u00e1ch h\u00e0ng h\u00f3a; thi\u1ebft l\u1eadp b\u00e1o gi\u00e1 v\u00e0 h\u00f3a \u0111\u01a1n b\u00e1n h\u00e0ng; qu\u1ea3n l\u00fd h\u1ee3p \u0111\u1ed3ng kinh doanh.<\/li>\n\n\n\n<li>B\u00e1o c\u00e1o v\u00e0 ph\u00e2n t\u00edch: Cho ph\u00e9p ng\u01b0\u1eddi d\u00f9ng t\u00f9y ch\u1ec9nh b\u00e1o c\u00e1o theo c\u00e1c ch\u1ec9 s\u1ed1 v\u1ec1 doanh thu, kh\u00e1ch h\u00e0ng, hi\u1ec7u su\u1ea5t c\u00f4ng vi\u1ec7c,&#8230;<\/li>\n\n\n\n<li>T\u00edch h\u1ee3p: Cho ph\u00e9p doanh nghi\u1ec7p \u0111\u1ed3ng b\u1ed9 d\u1eef li\u1ec7u v\u1edbi \u0111a d\u1ea1ng c\u00e1c c\u00f4ng c\u1ee5 l\u00e0m vi\u1ec7c (Microsoft Outlook, Word, Excel), m\u1ea1ng x\u00e3 h\u1ed9i (Facebook, X, LinkedIn), ch\u1eef k\u00fd \u0111i\u1ec7n t\u1eed (DocuSign, Adobe Sign), c\u0169ng nh\u01b0 c\u00e0i \u0111\u1eb7t module v\u00e0 nh\u00fang plugin c\u1ee7a b\u00ean th\u1ee9 ba.<\/li>\n<\/ul>\n\n\n\n<p><strong>Chi ph\u00ed s\u1eed d\u1ee5ng: <\/strong>Hi\u1ec7n t\u1ea1i, ph\u1ea7n m\u1ec1m SugarCRM phi\u00ean b\u1ea3n On-Promises CRM c\u00f3 gi\u00e1 dao \u0111\u1ed9ng t\u1eeb 119 \u0111\u1ebfn 200 USD\/ng\u01b0\u1eddi d\u00f9ng\/th\u00e1ng. Doanh nghi\u1ec7p c\u00f3 th\u1ec3 truy c\u1eadp website ch\u00ednh th\u1ee9c c\u1ee7a SugarCRM \u0111\u1ec3 t\u00ecm hi\u1ec3u r\u00f5 h\u01a1n v\u1ec1 t\u00ednh n\u0103ng c\u1ee7a t\u1eebng bi\u1ec3u gi\u00e1.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-4-12-ph\u1ea7n-m\u1ec1m-monday-sales-crm\"><strong>4.12 Ph\u1ea7n m\u1ec1m monday Sales CRM<\/strong><\/h3>\n\n\n\n<p>Ph\u00f9 h\u1ee3p nh\u1ea5t v\u1edbi c\u00e1c doanh nghi\u1ec7p v\u1eeba v\u00e0 nh\u1ecf.<\/p>\n\n\n\n<p><strong>Ch\u1ea5m \u0111i\u1ec3m: <\/strong>8.2\/10<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td><strong>\u01afu \u0111i\u1ec3m<\/strong><\/td><td><strong>Nh\u01b0\u1ee3c \u0111i\u1ec3m<\/strong><\/td><\/tr><tr><td>&#8211; Theo d\u00f5i kh\u00e1ch h\u00e0ng \u1edf t\u1ea5t c\u1ea3 c\u00e1c giai \u0111o\u1ea1n b\u00e1n h\u00e0ng<br>&#8211; H\u1ed7 tr\u1ee3 trao \u0111\u1ed5i v\u00e0 h\u1ee3p t\u00e1c gi\u1eefa c\u00e1c th\u00e0nh vi\u00ean trong nh\u00f3m b\u00e1n h\u00e0ng<br>&#8211; Ph\u1ea3n h\u1ed3i v\u00e0 h\u1ed7 tr\u1ee3 k\u1ef9 thu\u1eadt nhanh ch\u00f3ng<\/td><td>&#8211; C\u1ea7n n\u00e2ng c\u1ea5p m\u1ed9t s\u1ed1 t\u00ednh n\u0103ng t\u1ef1 \u0111\u1ed9ng h\u00f3a<br>&#8211; \u1ee8ng d\u1ee5ng di \u0111\u1ed9ng \u0111\u00f4i khi ho\u1ea1t \u0111\u1ed9ng kh\u00f4ng \u1ed5n \u0111\u1ecbnh<br>&#8211; C\u1ea7n cung c\u1ea5p nhi\u1ec1u video \u0111\u00e0o t\u1ea1o s\u1ea3n ph\u1ea9m h\u01a1n<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p><a href=\"https:\/\/monday.com\/crm\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">monday Sales CRM<\/a> l\u00e0 m\u1ed9t ph\u1ea7n m\u1ec1m CRM d\u1ec5 d\u00e0ng t\u00f9y ch\u1ec9nh m\u00e0 kh\u00f4ng c\u1ea7n ph\u1ea3i vi\u1ebft code, \u0111\u01b0\u1ee3c thi\u1ebft k\u1ebf \u0111\u1eb7c bi\u1ec7t cho c\u00e1c doanh nghi\u1ec7p v\u1eeba v\u00e0 nh\u1ecf. N\u00f3 gi\u00fap doanh nghi\u1ec7p qu\u1ea3n l\u00fd to\u00e0n di\u1ec7n chu tr\u00ecnh b\u00e1n h\u00e0ng, t\u1eeb giai \u0111o\u1ea1n ti\u1ec1n b\u00e1n h\u00e0ng \u0111\u1ebfn sau b\u00e1n h\u00e0ng, v\u00e0 t\u1eadp trung d\u1eef li\u1ec7u kh\u00e1ch h\u00e0ng t\u1ea1i m\u1ed9t n\u01a1i duy nh\u1ea5t.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"390\" src=\"https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-monday-sale-crm-1024x390.webp\" alt=\"Ph\u1ea7n m\u1ec1m monday sales CRM\" class=\"wp-image-8037\" srcset=\"https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-monday-sale-crm-1024x390.webp 1024w, https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-monday-sale-crm-300x114.webp 300w, https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-monday-sale-crm-768x292.webp 768w, https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-monday-sale-crm-1536x585.webp 1536w, https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-monday-sale-crm.webp 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n<p><strong>T\u00ednh n\u0103ng n\u1ed5i b\u1eadt:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Qu\u1ea3n l\u00fd email kh\u00e1ch h\u00e0ng: \u0110\u1ed3ng b\u1ed9 h\u00f3a d\u1eef li\u1ec7u v\u1edbi Gmail\/Outlook v\u00e0 th\u00f4ng b\u00e1o cho ng\u01b0\u1eddi d\u00f9ng bi\u1ebft th\u1eddi \u0111i\u1ec3m kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng m\u1edf ho\u1eb7c tr\u1ea3 l\u1eddi mail; so\u1ea1n email nhanh ch\u00f3ng v\u1edbi s\u1ef1 h\u1ed7 tr\u1ee3 c\u1ee7a AI, ch\u1ec9nh s\u1eeda HTML n\u00e2ng cao, v\u00e0 c\u00e1c m\u1eabu email c\u00f3 th\u1ec3 t\u00f9y ch\u1ec9nh; c\u00e1 nh\u00e2n h\u00f3a n\u1ed9i dung email theo t\u1eebng data kh\u00e1ch h\u00e0ng.<\/li>\n\n\n\n<li>\u0110o l\u01b0\u1eddng hi\u1ec7u su\u1ea5t: B\u00e1o c\u00e1o ti\u1ebfn tr\u00ecnh giao d\u1ecbch, s\u1ed1 li\u1ec7u b\u00e1n h\u00e0ng v\u00e0 hi\u1ec7u su\u1ea5t c\u1ee7a nh\u00f3m b\u00e1n h\u00e0ng; \u0111\u1eb7t gi\u00e1 tr\u1ecb giao d\u1ecbch, x\u00e1c su\u1ea5t ch\u1ed1t h\u1ee3p \u0111\u1ed3ng, d\u1ef1 b\u00e1o doanh s\u1ed1; qu\u1ea3n l\u00fd vi\u1ec7c \u0111\u1eb7t h\u1ea1n ng\u1ea1ch, m\u1ee5c ti\u00eau v\u00e0 kh\u1ea3 n\u0103ng ch\u1ed1t deal c\u1ee7a nh\u00e2n vi\u00ean.<\/li>\n\n\n\n<li>Qu\u1ea3n l\u00fd quy tr\u00ecnh b\u00e1n h\u00e0ng t\u1eeb xa: Cho ph\u00e9p ng\u01b0\u1eddi d\u00f9ng truy c\u1eadp, qu\u1ea3n l\u00fd data, g\u1eedi email cho kh\u00e1ch h\u00e0ng v\u00e0 ch\u1ed1t giao d\u1ecbch m\u1ecdi l\u00fac m\u1ecdi n\u01a1i.<\/li>\n<\/ul>\n\n\n\n<p><strong>Chi ph\u00ed s\u1eed d\u1ee5ng:<\/strong> Hi\u1ec7n t\u1ea1i, monday Sales CRM c\u00f3 4 g\u00f3i gi\u00e1, t\u1eeb 12 \u0111\u1ebfn 28 USD, c\u1ee5 th\u1ec3:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>G\u00f3i Basic t\u1eeb 12 USD\/t\u00e0i kho\u1ea3n\/th\u00e1ng &#8211; Qu\u1ea3n l\u00fd ho\u1ea1t \u0111\u1ed9ng b\u00e1n h\u00e0ng trong nh\u00f3m kinh doanh.<\/li>\n\n\n\n<li>G\u00f3i Standard t\u1eeb 17 USD\/t\u00e0i kho\u1ea3n\/th\u00e1ng &#8211; T\u1ef1 \u0111\u1ed9ng h\u00f3a quy tr\u00ecnh b\u00e1n h\u00e0ng v\u00e0 t\u01b0\u01a1ng t\u00e1c v\u1edbi ng\u01b0\u1eddi mua.<\/li>\n\n\n\n<li>G\u00f3i Pro t\u1eeb 28 USD\/t\u00e0i kho\u1ea3n\/th\u00e1ng &#8211; Nh\u1eadn th\u00f4ng tin chi ti\u1ebft v\u1ec1 to\u00e0n b\u1ed9 chu k\u1ef3 b\u00e1n h\u00e0ng v\u00e0 d\u1ef1 b\u00e1o kinh doanh.<\/li>\n\n\n\n<li>G\u00f3i Enterprise (gi\u00e1 li\u00ean h\u1ec7 tr\u1ef1c ti\u1ebfp) &#8211; Qu\u1ea3n l\u00fd to\u00e0n di\u1ec7n t\u1eeb tr\u01b0\u1edbc \u0111\u1ebfn sau qu\u00e1 tr\u00ecnh b\u00e1n h\u00e0ng.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-4-13-ph\u1ea7n-m\u1ec1m-crm-netsuite\"><strong>4.13 Ph\u1ea7n m\u1ec1m CRM NetSuite<\/strong><\/h3>\n\n\n\n<p>Ph\u00f9 h\u1ee3p nh\u1ea5t v\u1edbi c\u00e1c doanh nghi\u1ec7p th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed quy m\u00f4 l\u1edbn.<\/p>\n\n\n\n<p><strong>Ch\u1ea5m \u0111i\u1ec3m: <\/strong>8.2\/10<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td><strong>\u01afu \u0111i\u1ec3m<\/strong><\/td><td><strong>Nh\u01b0\u1ee3c \u0111i\u1ec3m<\/strong><\/td><\/tr><tr><td>&#8211; K\u1ebft n\u1ed1i v\u1edbi ERP c\u1ee7a NetSuite \u0111\u1ec3 n\u00e2ng cao ch\u1ee9c n\u0103ng CRM, k\u1ebf to\u00e1n, qu\u1ea3n l\u00fd \u0111\u01a1n h\u00e0ng, v\u00e0 theo d\u00f5i h\u00e0ng t\u1ed3n kho<br>&#8211; K\u1ebft n\u1ed1i v\u1edbi n\u1ec1n t\u1ea3ng th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed chuy\u00ean d\u1ee5ng c\u1ee7a NetSuite, SuiteCommerce, tr\u1edf th\u00e0nh l\u1ef1a ch\u1ecdn CRM tuy\u1ec7t v\u1eddi cho c\u00e1c doanh nghi\u1ec7p th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed quy m\u00f4 l\u1edbn<\/td><td>&#8211; Kh\u00f4ng th\u1ec3 ho\u1ea1t \u0111\u1ed9ng nh\u01b0 m\u1ed9t gi\u1ea3i ph\u00e1p CRM \u0111\u1ed9c l\u1eadp; y\u00eau c\u1ea7u doanh nghi\u1ec7p ph\u1ea3i \u0111\u0103ng k\u00fd Oracle NetSuite<br>&#8211; C\u00f3 th\u1ec3 g\u00e2y kh\u00f3 kh\u0103n cho nh\u1eefng doanh nghi\u1ec7p ch\u01b0a t\u1eebng s\u1eed d\u1ee5ng ERP<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p><a href=\"https:\/\/www.netsuite.com\/portal\/products\/crm.shtml\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">NetSuite CRM<\/a> l\u00e0 m\u1ed9t gi\u1ea3i ph\u00e1p qu\u1ea3n l\u00fd quan h\u1ec7 kh\u00e1ch h\u00e0ng ERP tr\u1ef1c thu\u1ed9c b\u1ed9 ph\u1ea7n m\u1ec1m kinh doanh c\u1ee7a Oracle. Ph\u1ea7n m\u1ec1m c\u00f3 kh\u1ea3 n\u0103ng t\u1ef1 \u0111\u1ed9ng h\u00f3a ho\u1ea1t \u0111\u1ed9ng b\u00e1n h\u00e0ng, chi\u1ebfn d\u1ecbch ti\u1ebfp th\u1ecb, b\u00e1o c\u00e1o, qu\u1ea3n l\u00fd v\u00e0 d\u1ef1 b\u00e1o \u0111\u1ed1i t\u00e1c cho doanh nghi\u1ec7p. Ngo\u00e0i ra, n\u00f3 c\u00f2n cung c\u1ea5p module CPQ (c\u1ea5u h\u00ecnh, \u0111\u1ecbnh gi\u00e1 v\u00e0 b\u00e1o gi\u00e1).<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"292\" src=\"https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-netsuite-1024x292.webp\" alt=\"Ph\u1ea7n m\u1ec1m CRM Netsuite\" class=\"wp-image-8040\" srcset=\"https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-netsuite-1024x292.webp 1024w, https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-netsuite-300x85.webp 300w, https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-netsuite-768x219.webp 768w, https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-netsuite-1536x438.webp 1536w, https:\/\/base.vn\/wp-content\/uploads\/2024\/05\/Phan-mem-CRM-netsuite.webp 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n<p><strong>T\u00ednh n\u0103ng n\u1ed5i b\u1eadt:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>T\u1ef1 \u0111\u1ed9ng h\u00f3a quy tr\u00ecnh b\u00e1n h\u00e0ng: T\u1eeb qu\u1ea3n l\u00fd c\u01a1 h\u1ed9i, b\u00e1n th\u00eam, b\u00e1o gi\u00e1 \u0111\u1ebfn d\u1ef1 b\u00e1o b\u00e1n h\u00e0ng, qu\u1ea3n l\u00fd \u0111\u01a1n h\u00e0ng v\u00e0 t\u00ednh hoa h\u1ed3ng; cung c\u1ea5p cho \u0111\u1ed9i ng\u0169 b\u00e1n h\u00e0ng c\u00e1i nh\u00ecn s\u00e2u s\u1eafc v\u1ec1 m\u1ecdi kh\u00eda c\u1ea1nh c\u1ee7a m\u1ed1i quan h\u1ec7 kh\u00e1ch h\u00e0ng.<\/li>\n\n\n\n<li>T\u1ef1 \u0111\u1ed9ng h\u00f3a ti\u1ebfp th\u1ecb: Nh\u1eafm m\u1ee5c ti\u00eau, th\u1ef1c hi\u1ec7n v\u00e0 \u0111o l\u01b0\u1eddng k\u1ebft qu\u1ea3 c\u1ee7a c\u00e1c chi\u1ebfn d\u1ecbch ti\u1ebfp th\u1ecb; lo\u1ea1i b\u1ecf s\u1ef1 ph\u1ee9c t\u1ea1p trong vi\u1ec7c x\u00e1c \u0111\u1ecbnh ch\u1ea5t l\u01b0\u1ee3ng v\u00e0 chuy\u1ec3n \u0111\u1ed5i kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng; \u0111\u00e1nh gi\u00e1 m\u1ee9c \u0111\u1ed9 s\u1eb5n s\u00e0ng chi tr\u1ea3 c\u1ee7a kh\u00e1ch h\u00e0ng.<\/li>\n\n\n\n<li>Qu\u1ea3n l\u00fd d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng: Thi\u1ebft l\u1eadp v\u00e0 t\u1ef1 \u0111\u1ed9ng h\u00f3a c\u00e1c quy tr\u00ecnh t\u01b0\u01a1ng t\u00e1c v\u1edbi kh\u00e1ch h\u00e0ng.<\/li>\n\n\n\n<li>Qu\u1ea3n l\u00fd quan h\u1ec7 \u0111\u1ed1i t\u00e1c ho\u1eb7c nh\u00e0 ph\u00e2n ph\u1ed1i: Qu\u1ea3n l\u00fd quy tr\u00ecnh ti\u1ebfp th\u1ecb v\u00e0 b\u00e1n h\u00e0ng c\u1ee7a \u0111\u1ed1i t\u00e1c; d\u1ef1 b\u00e1o doanh s\u1ed1, x\u1eed l\u00fd \u0111\u01a1n h\u00e0ng v\u00e0 hoa h\u1ed3ng c\u1ee7a \u0111\u1ea1i l\u00fd ho\u1eb7c nh\u00e0 ph\u00e2n ph\u1ed1i.<\/li>\n\n\n\n<li>Truy c\u1eadp tr\u00ean \u0111i\u1ec7n tho\u1ea1i di \u0111\u1ed9ng: Xem, nh\u1eadp v\u00e0 c\u1eadp nh\u1eadt d\u1eef li\u1ec7u b\u00e1n h\u00e0ng v\u00e0 kh\u00e1ch h\u00e0ng tr\u1ef1c ti\u1ebfp t\u1eeb m\u00e1y t\u00ednh b\u1ea3ng ho\u1eb7c thi\u1ebft b\u1ecb di \u0111\u1ed9ng.<\/li>\n\n\n\n<li>B\u00e1o c\u00e1o v\u00e0 ph\u00e2n t\u00edch: \u0110\u00e1nh gi\u00e1 hi\u1ec7u su\u1ea5t b\u00e1n h\u00e0ng c\u1ee7a c\u00e1 nh\u00e2n v\u00e0 \u0111\u1ed9i nh\u00f3m; \u0111o l\u01b0\u1eddng s\u1ef1 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng; ki\u1ec3m tra s\u1ed1 li\u1ec7u thu h\u00fat, t\u01b0\u01a1ng t\u00e1c v\u00e0 chuy\u1ec3n \u0111\u1ed5i c\u1ee7a t\u1eebng chi\u1ebfn d\u1ecbch ti\u1ebfp th\u1ecb.<\/li>\n<\/ul>\n\n\n\n<p><strong>Chi ph\u00ed s\u1eed d\u1ee5ng:<\/strong> \u0110\u1ec3 s\u1eed d\u1ee5ng gi\u1ea3i ph\u00e1p NetSuite CRM, doanh nghi\u1ec7p c\u1ea7n tr\u1ea3 ph\u00ed b\u1ea3n quy\u1ec1n theo h\u00ecnh th\u1ee9c gi\u1ea5y ph\u00e9p h\u00e0ng n\u0103m. Chi ph\u00ed c\u1ee7a gi\u1ea5y ph\u00e9p n\u00e0y \u0111\u01b0\u1ee3c \u0111\u1ecbnh gi\u00e1 theo 3 ti\u00eau ch\u00ed: n\u1ec1n t\u1ea3ng c\u1ed1t l\u00f5i (Core platform), c\u00e1c ph\u00e2n h\u1ec7 v\u00e0 s\u1ed1 l\u01b0\u1ee3ng ng\u01b0\u1eddi d\u00f9ng.<\/p>\n\n\n\n<p>Ngo\u00e0i ra, NetSuite CRM c\u00f2n t\u00ednh gi\u00e1 theo module, ngh\u0129a l\u00e0 doanh nghi\u1ec7p ch\u1ec9 c\u1ea7n chi tr\u1ea3 cho nh\u1eefng g\u00ec m\u00ecnh c\u1ea7n. \u0110\u1ec3 nh\u1eadn b\u00e1o gi\u00e1 ph\u00f9 h\u1ee3p v\u1edbi nhu c\u1ea7u, doanh nghi\u1ec7p c\u1ea7n li\u00ean h\u1ec7 tr\u1ef1c ti\u1ebfp v\u1edbi NetSuite.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-5-t\u1ed5ng-k\u1ebft-amp-l\u1eddi-khuyen-danh-cho-doanh-nghi\u1ec7p\"><strong>5. T\u1ed5ng k\u1ebft &amp; l\u1eddi khuy\u00ean d\u00e0nh cho doanh nghi\u1ec7p<\/strong><\/h2>\n\n\n\n<p>Doanh nghi\u1ec7p s\u1ebd kh\u00f4ng th\u1ec3 c\u1ea3m nh\u1eadn \u0111\u01b0\u1ee3c s\u1ef1 kh\u00e1c bi\u1ec7t v\u1ec1 m\u1eb7t c\u00f4ng ngh\u1ec7 cho t\u1edbi khi ch\u1ea1m t\u1edbi ng\u01b0\u1ee1ng gi\u1edbi h\u1ea1n. Khi c\u00e1c b\u1ed9 ph\u1eadn trong doanh nghi\u1ec7p &#8220;\u0111\u01b0\u1ee3c&#8221; ho\u1eb7c &#8220;ph\u1ea3i&#8221; x\u1eed l\u00fd 100 h\u1ee3p \u0111\u1ed3ng, 1000 \u0111\u01a1n h\u00e0ng, 10,000 \u0111\u1ea7u m\u1ed1i li\u00ean h\u1ec7&#8230; v\u1edbi h\u00e0ng v\u1ea1n \u0111i\u1ec3m ch\u1ea1m t\u1eeb kh\u1eafp m\u1ecdi n\u01a1i v\u1edbi kh\u00e1ch h\u00e0ng, s\u1ef1 kh\u00e1c bi\u1ec7t s\u1ebd tr\u1edf n\u00ean r\u00f5 r\u1ec7t. V\u00e0 l\u00fac \u1ea5y, ph\u1ea7n m\u1ec1m CRM s\u1ebd l\u00e0 gi\u1ea3i ph\u00e1p kh\u00f4ng th\u1ec3 thi\u1ebfu.<\/p>\n\n\n\n<p>S\u1ebd kh\u00f4ng qu\u00e1 kh\u00f3 \u0111\u1ec3 x\u00e2y d\u1ef1ng m\u1ed9t ph\u1ea7n m\u1ec1m CRM \u0111\u1ee7 d\u00f9ng, nh\u01b0ng s\u1ebd c\u00f3 c\u00e1c s\u1ea3n ph\u1ea9m t\u1ed1t h\u01a1n m\u1ed9t c\u00e1ch r\u00f5 r\u1ec7t &#8211; to\u00e0n di\u1ec7n h\u01a1n, chuy\u00ean s\u00e2u h\u01a1n, m\u1ea1nh m\u1ebd h\u01a1n, v\u00e0 ph\u00f9 h\u1ee3p h\u01a1n v\u1edbi nhu c\u1ea7u s\u1eed d\u1ee5ng.<\/p>\n\n\n\n<p>Tr\u00ean \u0111\u00e2y l\u00e0 danh s\u00e1ch 13 ph\u1ea7n m\u1ec1m CRM n\u1ed5i ti\u1ebfng, \u0111\u01b0\u1ee3c nhi\u1ec1u c\u00f4ng ty tr\u00ean to\u00e0n th\u1ebf gi\u1edbi tin d\u00f9ng. \u0110\u1ec3 ch\u1ecdn \u0111\u01b0\u1ee3c gi\u1ea3i ph\u00e1p CRM ph\u00f9 h\u1ee3p, doanh nghi\u1ec7p c\u1ea7n c\u00e2n nh\u1eafc m\u1ee5c ti\u00eau ph\u00e1t tri\u1ec3n, nhu c\u1ea7u c\u1ee5 th\u1ec3, quy m\u00f4 v\u00e0 ng\u00e2n s\u00e1ch c\u1ee7a m\u00ecnh. \u0110i\u1ec1u n\u00e0y s\u1ebd gi\u00fap l\u00e0m h\u00e0i l\u00f2ng kh\u00e1ch h\u00e0ng, h\u00e0i l\u00f2ng ch\u00ednh \u0111\u1ed9i ng\u0169 b\u00e1n h\u00e0ng c\u1ee7a b\u1ea1n, v\u00e0 quan tr\u1ecdng nh\u1ea5t l\u00e0 gi\u00fap to\u00e0n c\u00f4ng ty t\u0103ng tr\u01b0\u1edfng doanh thu v\u01b0\u1ee3t b\u1eadc.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/base.vn\/crm\/?utm_source=base-blog&amp;utm_content=base.vn\/phan-mem-crm\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"599\" src=\"https:\/\/base.vn\/wp-content\/uploads\/2024\/10\/crm-1024x599.png\" alt=\"\" class=\"wp-image-13192\" srcset=\"https:\/\/base.vn\/wp-content\/uploads\/2024\/10\/crm-1024x599.png 1024w, https:\/\/base.vn\/wp-content\/uploads\/2024\/10\/crm-300x175.png 300w, https:\/\/base.vn\/wp-content\/uploads\/2024\/10\/crm-768x449.png 768w, https:\/\/base.vn\/wp-content\/uploads\/2024\/10\/crm.png 1303w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Ph\u1ea7n m\u1ec1m CRM<\/p>\n","protected":false},"author":6,"featured_media":7991,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[14,21],"tags":[],"ppma_author":[55],"class_list":["post-7973","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-chuyen-doi-so","category-kien-thuc-kinh-doanh"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.4 (Yoast SEO v24.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Ph\u1ea7n m\u1ec1m CRM l\u00e0 g\u00ec? Top 13 ph\u1ea7n m\u1ec1m CRM t\u1ed1t nh\u1ea5t hi\u1ec7n nay<\/title>\n<meta name=\"description\" content=\"Ph\u1ea7n m\u1ec1m CRM: Gi\u1ea3i ph\u00e1p to\u00e0n di\u1ec7n cho qu\u1ea3n l\u00fd quan h\u1ec7 kh\u00e1ch h\u00e0ng, gia t\u0103ng hi\u1ec7u qu\u1ea3 b\u00e1n h\u00e0ng, th\u00fac \u0111\u1ea9y t\u0103ng tr\u01b0\u1edfng Doanh nghi\u1ec7p.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/base.vn\/blog\/phan-mem-crm\/\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ph\u1ea7n m\u1ec1m CRM l\u00e0 g\u00ec? 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